Photographing a Commercial Real Estate Building

This commercial building was photographed in 2022 for ComServ Realty in Anchorage, Alaska. The building, located at 11260 Old Seward Highway in Anchorage, has a wide variety of commercial tenants with varying buildouts and usage situations. The entire ground floor and second floor are occupied by a storage facility. The top floor houses a medical clinic, a large physical therapy practice, a yoga studio, and vacant office spaces.
Photos in the House is based in Seattle, WA but is able to travel regionally in the Pacific Northwest in order to photograph commercial properties.
Hiring a professional photographer to photograph commercial real estate space is crucial for several reasons:
1. High-Quality Visuals
Professional photographers have the equipment, skills, and expertise to produce high-quality images that showcase the property in its best light. This is particularly important for commercial real estate, where the goal is to attract potential tenants or buyers.
2. Accurate Representation
A professional photographer will ensure that the property is represented accurately, highlighting its best features and minimizing any flaws. This helps to build trust with potential clients and reduces the risk of misrepresentation.
3. Marketing and Advertising
High-quality images are essential for effective marketing and advertising. Professional photos can be used in a variety of marketing materials, including:
Online listings and websites
Social media platforms
Print and digital advertisements
Brochures and flyers
Virtual tours and presentations
4. Competitive Advantage
In a competitive commercial real estate market, professional photography can be a key differentiator. It shows that the property owner or agent is committed to presenting the property in the best possible light, which can help to attract more interest and leads.
5. Time and Cost Savings
Hiring a professional photographer can save time and money in the long run. They will handle the photography process from start to finish, allowing the property owner or agent to focus on other tasks.
6. Specialized Equipment and Techniques
Professional photographers have access to specialized equipment and techniques that can enhance the images, such as:
Wide-angle lenses to capture more of the space
High dynamic range (HDR) imaging to balance lighting
Post-processing techniques to enhance colors and contrast
7. Attention to Detail
A professional photographer will pay attention to details that might be overlooked by an amateur, such as:
Ensuring the space is clean and tidy
Adjusting lighting to minimize harsh shadows
Removing distractions and clutter
8. Virtual Tours and 360-Degree Panoramas
Professional photographers can also create virtual tours and 360-degree panoramas, which can be used to give potential clients a more immersive experience of the property.
9. Brand Image and Credibility
High-quality photography can enhance the brand image and credibility of the property owner or agent. It shows that they are committed to quality and attention to detail.
10. Return on Investment (ROI)
Investing in professional photography can provide a significant return on investment. High-quality images can help to attract more leads, reduce vacancy rates, and increase property values.
Photos in the House is a Seattle-based real estate photography company specializing in showcasing properties for real estate agents and vacation rental owners. They use advanced lighting techniques and a team of professional in-house retouchers to create high-quality photos, videos, 3D tours, and drone photography that capture the unique features and beauty of each property. Whether you're selling a home or managing a vacation rental, Photos in the House can help you create the visual content you need to attract potential buyers and guests.
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Call 907-350-7088 to schedule photos for your next listing!