How to Succeed with Direct Mail Marketing: The Exact Strategy and Metrics You Need

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  • Опубликовано: 25 ноя 2024

Комментарии • 34

  • @MatterhornBusinessDevelopment
    @MatterhornBusinessDevelopment  7 месяцев назад +1

    Looking for more help in getting clients? Learn more about our programs: adventuretoprofit.com

  • @NTSHMA
    @NTSHMA 8 месяцев назад +4

    I look at everything I get in the mail before I toss it, even though I toss almost all of it. By the same token, I look at every email I get before I junk it, so not sure how to judge the difference.

  • @ZAPPOST
    @ZAPPOST 5 месяцев назад +3

    Great tips! Direct Mail still works. Largely depends on the tactics and testing to be really effective. Thanks for posting 🙂

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  3 месяца назад

      Hey, we really appreciate you recognizing the value, we just launched a free community on Skool with exclusive content that I think you’d find interesting. Here’s the link to join for free. 📣💥 We’d love to see you there.
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  • @danielleplummer2291
    @danielleplummer2291 29 дней назад

    SOOOOOO good! Thank you!! 😊

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  27 дней назад

      You're welcome, Danny! Are you already in our free community for business owners? We have a ton of value we would love to share with you.

  • @SP-jr3jl
    @SP-jr3jl 3 месяца назад

    Great information and very well spoken! I usually get bored listening to videos but found this to be quite helpful. Thank you!

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  3 месяца назад +1

      Glad you enjoyed it!

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  3 месяца назад

      Hey S P, thanks again for your comment, we just launched a free community on Skool with exclusive content that I think you’d find interesting. Here’s the link to join for free. 📣💥 We’d love to see you there.
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  • @GeraldLambert-e3j
    @GeraldLambert-e3j 17 дней назад

    I look forward to your training

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  7 дней назад

      Very Cool Gerald! I’d like to invite you to join our free community, where business owners and entrepreneurs connect, share, and grow together. Here’s the link if you’d like to join: www.skool.com/growth-hub-for-entrepreneurs-6013/about

  • @MrDariusAtl
    @MrDariusAtl 4 месяца назад

    Great tips! Thanks

  • @jerel2119
    @jerel2119 Месяц назад

    Good tips! I can understand it’s about consistency in a targeted area. One also has to take into account the cost of those efforts as well. This video gives some good tips on attempting to strike that balance.

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  Месяц назад

      Glad you like it, did you hear about the new free community we lunch for business owners and entrepernous?

    • @jerel2119
      @jerel2119 Месяц назад

      @@MatterhornBusinessDevelopment I may have if it was in the description. Would you let me know just in case?

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  Месяц назад +1

      @@jerel2119 Sure, here's the link for it: www.skool.com/growth-hub-for-entrepreneurs-6013/about

    • @jerel2119
      @jerel2119 Месяц назад

      @@MatterhornBusinessDevelopment thanks I’ll check it out!

  • @waterheaterservices
    @waterheaterservices 8 месяцев назад +1

    EXCELLENT

  • @jameshandley5484
    @jameshandley5484 7 месяцев назад +2

    We have a list of names/addresses. We are looking to target. Do you have any recommendations for which company we should hire? Looking to send a total of 20,000 pieces.

    • @oscarpena2895
      @oscarpena2895 5 месяцев назад

      Hello, im doing the same. How did it go for you?? Any luck??

  • @geopopos
    @geopopos 5 месяцев назад

    What if i know without a shadow of a doubt that the people i a mailing are actively in market for what i offer, and the average buying cycle is between 14-30 days? Do i still need to repeat mailings?

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  4 месяца назад +2

      Yes! You don't know if they will for sure see it the first time. Maybe they are shopping around and pass you up the first time and then the second time they call. You just never know so it's always better to do repeat mailings.

  • @NikiP-hy2gm
    @NikiP-hy2gm 7 месяцев назад +4

    This doesn't make any sense. Sending out constant post cards is ALOT of money. EDDM for one route is like 150-200 dollars (about 550 addresses). The cost to print 5000 post cards is like 600-800 dollars. If you send out 5000 post cards every month, that's like 3,000 dollars every month just for the marketing. It seems like you're talking to established businesses because a business just starting out cannot even come closer to a 3k/month marketing budget. They can probably do 200-500 per month (if that). It's so frustrating when marketers talk this big game about getting results, but "oh yeah, you have to pay us pretty much whatever you earn in your business". It ends up being a circle jerk. Sell your product/service, pay what you made to the marketer so he can get you another client, rinse repeat.
    If the cost to acquire a client is more expensive than what you're making on the client, then the business is doomed to fail.

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  7 месяцев назад +1

      Yes, you definitely have to have the budget for this particular strategy. I would never tell a brand new business to start with postcards first (unless they had some sort of outside capital to put toward it).
      Every marketing strategy should make you more money than you put into it. If you pay $3000 per month for postcards for example, then the return should be much more than that for it to make sense for your business.

  • @RussFye
    @RussFye 8 дней назад +1

    I mail postcards and flyers for my "Work From Home" opportunities and it works! The key is staying consistent with your mailings! Great video! 📬

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  7 дней назад +1

      I'm glad this was valuable for you! I’d like to invite you to join our free community, where business owners and entrepreneurs connect, share, and grow together. Here’s the link if you’d like to join: www.skool.com/growth-hub-for-entrepreneurs-6013/about

  • @aleciadaniels7375
    @aleciadaniels7375 4 месяца назад

    Very helpful thank you 😊

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  4 месяца назад

      You’re welcome 😊

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  3 месяца назад

      Hey Alecia, thanks for your comment! We just launched a free community on Skool with exclusive content that we think you’d find interesting. Here’s the link to join for free. 📣💥 we’d love to see you there and learn more about you.
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  • @mattbaillargeon5688
    @mattbaillargeon5688 2 месяца назад

    Great video, thanks!

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  2 месяца назад

      You're welcome! Let me invite you to our free community, where business owners and entrepreneurs can find a place to share and grow. Here’s the link if you’d like to join:
      links.matterhornbizdev.com/widget/form/rBvNYtKokEfJeq5clIsz

    • @mattbaillargeon5688
      @mattbaillargeon5688 2 месяца назад

      @@MatterhornBusinessDevelopment i'm interested in a community like that however I'm very much not interested in sharing my phone number.

    • @MatterhornBusinessDevelopment
      @MatterhornBusinessDevelopment  2 месяца назад

      We completely understand. Send us a DM on Instagram, and we'd be happy to send you a direct link to join: instagram.com/matterhornbiz/