21 Brand Building Process Steps (Branding To Marketing)

Поделиться
HTML-код
  • Опубликовано: 23 июл 2024
  • In this brand strategy crash course, you’ll learn 21 actionable brand-building process steps to build a brand from scratch, ready to go to market.
    0:00 21 Brand Building Process Steps (Branding To Marketing)
    1:30 What Is A Brand?
    1:49 What Is Brand Building?
    2:27 The Three Pillars Of Building A Brand
    2:42 Brand Strategy
    3:09 Brand Identity
    3:39 Brand Marketing
    4:18 Importance Of Brand Building
    5:26 Step #1: Human Brand
    6:07 Step #2: Brand Purpose
    6:51 Step #3: Brand Vision
    7:39 Step #4: Brand Mission
    8:29 Step #5: Brand Values
    9:31 Step #6: Segment Your Market
    10:51 Step #7: Target Your Market
    11:50 Step #8: Competitor Research
    12:53 Step #9: Position Your Brand
    14:00 Step #10: Brand Archetype
    14:54 Step #11: Brand Personality
    16:00 Step #12: Brand Messaging
    17:08 Step #13: Brand Story
    18:12 Step #14: Brand Identity
    19:19 Step #15: Brand Presence
    20:02 Step #16: Brand Offer
    21:05 Step #17: Buyers Journey
    22:09 Step #18: Marketing Strategy
    23:58 Step #19: Brand Awareness
    24:52 Step #20: Brand Adoption
    25:44 Step #21: Brand Advocacy
    First, we’ll jump into branding fundamentals by answering the questions “What is a brand?” and “What is brand-building?”.
    Then, you’ll discover the 3 pillars of branding; brand strategy, brand identity, brand marketing.
    Then we’ll jump into the brand building process from branding to marketing one step at a time.
    By the end of this brand strategy course, you’ll have the branding and marketing steps you need to build a brand for your business using proves brand strategy process steps.
    #brand #brandbuildingprocess #brandbuildingprocesssteps #brandingsteps #marketingsteps #buildabrand #buildingabrand #brandabusiness #brandingabusiness #brandmasteracademy
    ---------------✅ FREE BRAND STRATEGY RESOURCES ✅-------------------
    ✅ FREE PRO BRAND STRATEGY BLUEPRINT:
    brandmasteracademy.com/brand-...
    ✅ BECOME A BRAND STRATEGIST
    Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business.
    brandmasteracademy.com/brand-...
    ✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO
    Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in.
    brandmasteracademy.com/brand-...
    ✅ INSIDE BRAND MASTER SECRETS
    brandmasteracademy.com/brand-...
    ✅ BRAND MASTER ACADEMY
    The brand strategist training ground
    brandmasteracademy.com/?...
    -------------- ✴️ LEARN FROM OTHER STRATEGISTS IN THE COMMUNITY ✴️ -------------------
    ✴️✴️ BRAND MASTER ACADEMY ON SOCIAL
    Instagram - / stephenhouraghan
    Facebook - / brandmasteracademy
    Linkedin - / stephen-houraghan
    RUclips - / @brandmasteracademy
    Twitter - / brandmasteracad
    ✴️✴️ JOIN THE FACEBOOK COMMUNITY
    / brandmasteracademy
    Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems.
    ✴️✴️ EXCLUSIVE TIPS & TECHNIQUES
    brandmasteracademy.com/subscr...
    Get on the list for exclusive brand strategy tips and techniques
    --------------- 🎧 LISTEN TO THE PODCAST 🎧 -------------------
    🎧🎧 LISTEN TO THE BRAND MASTER PODCAST
    brandmasteracademy.com/brand-...
    ---------------🙏 SUPPORT THE CHANNEL 🙏-------------------
    AFFILIATE LINKS
    Support Brand Master Academy by purchasing through our affiliate links.
    We get a small commission with no extra cost to you.
    🙏🙏 AMAZON | amzn.to/30JtFmU
    🙏🙏 DESIGN CUTS | bit.ly/3cyGPso
    🙏🙏 EPIDEMIC SOUND | bit.ly/3cyGPso
    🙏🙏 WEBFLOW | webflow.grsm.io/bma
    🙏🙏 CONVERTKIT | convertkit.com/?lmref=R3KyAw
    🙏🙏 AWEBER | bit.ly/3rWpzDR

Комментарии • 116

  • @nikhil5642
    @nikhil5642 2 года назад +46

    This channel is a hidden golden nugget for entrepreneurs. Love the content ❤️

  • @alexandrostopalidis9007
    @alexandrostopalidis9007 5 месяцев назад +2

    There used to be a lot of incredibly valuable but not entirely clear information on the channel regarding what to do in what sequence. This video has fixed that. Thank you so much!!!!

  • @ivanivanovic73
    @ivanivanovic73 2 года назад +12

    Stephen, this is an amazing video! Your comitment, value and tangible inputs that you are giving are mind blowing!
    Thank you so much for the best video about branding in general.
    Cheers!

  • @lukeclifford2807
    @lukeclifford2807 2 года назад +6

    Great video! Even better timing as I was just searching for a branding tutorial and this was just uploaded. Definitely going to sub to check out future videos.

  • @algyleft8159
    @algyleft8159 2 года назад +7

    man, this is actually a crazy value and you put this as a free material, it’s crazy man! thankyou for all the value! i’m definitely gonna get into your premium course on your website in the future after i have enough saving. once again, thankyou so much!
    anyway it would be a really great help if you could share some books that you find helpful to understand better about brand building and is aligned with your frameworks and your approach on branding.
    thankyou so much!

    • @BrandMasterAcademy
      @BrandMasterAcademy  2 года назад

      You can check this video of mine regarding on branding books
      ruclips.net/video/OT5yjV4gmkA/видео.html

  • @TheOmar1389
    @TheOmar1389 2 года назад +2

    branding has always been ambiguous world until i began to watch your channel .... thank you

  • @mayannolimon8727
    @mayannolimon8727 2 года назад +3

    Thank you, this is such a gem! I hope I can enroll to your course this year🙏

  • @AnnaVicttoriaG
    @AnnaVicttoriaG 2 года назад +1

    Thank you so much for all these information! It is absolutely amazing! I really love your videos.

  • @mikaeljogezai
    @mikaeljogezai Год назад +3

    this is a great video! im learning business with my father, this is great for me

  • @MultiFatcap
    @MultiFatcap 9 месяцев назад

    The free value is this video is out of this world. Thanks a ton

  • @kallenx
    @kallenx 2 года назад +4

    Thank you for putting this together. Very informative and clear content. 👌

  • @shawn_parker8586
    @shawn_parker8586 2 года назад +4

    I am making short notes of everything you have said. It's amazing, earlier I was very confused about the overall process. but your content gives me confidence and now I am enjoying the learning. thank you so much, Stephen 😊😊🤗

  • @zorianayasminmichaels5319
    @zorianayasminmichaels5319 2 года назад +2

    Love the content! This was extremely informative thank you :)

  • @meganDIOZA
    @meganDIOZA 2 года назад +3

    This is 🔥🔥🔥🔥!! Thank you Stephen! Value bombs as always ❤🌟

  • @usmleguys
    @usmleguys Год назад +3

    This was awesome, appreciate the amount of work you put into this! Thanks :)

  • @infinitive8cortes261
    @infinitive8cortes261 2 года назад +1

    Love your content!! Thank u🍃💫💫

  • @mirage_sr
    @mirage_sr 2 года назад +3

    You're simply brilliant. Thank you for sharing this amazing video 🙏

  • @Sk8zOfficialMusic
    @Sk8zOfficialMusic Год назад +3

    So much insight and so many doors unlocked. It put so much into perspective for me. Thank you.

  • @olgaexplores3732
    @olgaexplores3732 Год назад +1

    Thank you so much for this amazing video!

  • @mannyade2890
    @mannyade2890 11 месяцев назад

    So much value from this channel

  • @tonykaizen
    @tonykaizen Год назад +1

    Thank you for such a comprehensive crash course! You're the best.

  • @ifrahkhan4095
    @ifrahkhan4095 2 года назад +3

    This was so insightful!
    Thank you 💕

  • @ValerieEllis
    @ValerieEllis 2 года назад

    Brilliantly covered - thank-you

  • @faruqismael615
    @faruqismael615 9 месяцев назад

    Much much love from Ethiopia bro, you are amazing

  • @jjoaoppaulo
    @jjoaoppaulo Год назад

    Unbelievable content!!! Thank you so much!

  • @abie1295
    @abie1295 Год назад +1

    thank you steve this is very helpful!

  • @brisvegan89
    @brisvegan89 9 месяцев назад

    These videos are so, so valuable. Thank you for openly sharing such impactful lessons and content!

  • @irulowisdom5419
    @irulowisdom5419 2 года назад

    Woo 🤯💥 this is just what I've been looking for..

  • @74rissa
    @74rissa 2 года назад +1

    Your channel is amazing and this video is awesome. Thanks for sharing 😀

  • @maryamcobennoordien9137
    @maryamcobennoordien9137 Год назад

    Love this video

  • @FreezingGoldyLocks
    @FreezingGoldyLocks 11 месяцев назад

    Thank you so much!

  • @JWinston
    @JWinston Год назад +1

    I can’t wait to take this course! With you I’m gonna be a freaking machine! TY

  • @jayeshjawahrani3981
    @jayeshjawahrani3981 3 месяца назад

    Stephen, what an amazing walkthrough to brand building. keep the great work up.

  • @elaverasimuniandy9051
    @elaverasimuniandy9051 Месяц назад

    Thank you for solid explaination 🙏

  • @Themanfigure
    @Themanfigure 2 года назад +1

    This was really helpful!

  • @sunnythakur4677
    @sunnythakur4677 2 года назад +5

    Can’t know why there aren’t more views and engagement on his channel. You are incredible! More power to you

  • @SpamMouse
    @SpamMouse 2 года назад +1

    Thank You.

  • @Love4TheKrew
    @Love4TheKrew Год назад

    Thank you ❤

  • @rad1marwa683
    @rad1marwa683 Год назад +1

    Thank you for this excellent video, it s really very interesting and helpful

  • @WendyNic
    @WendyNic Год назад +2

    Thank you 💚

  • @Y-ep8tl
    @Y-ep8tl Месяц назад

    superb content!

  • @daffi.mp3
    @daffi.mp3 Год назад

    ur a goat. imma build a business over the summer with this and see how it goes

  • @alannajanae7123
    @alannajanae7123 2 года назад +1

    New subbie, I love your content. Super clear and digestable and accessible! Also, you kinda look like Wolverine. haha.

  • @ProlificlifeX
    @ProlificlifeX Год назад

    This is gold, it shouldn't be free, sorry but I would've paid to hear/learn this.

    • @BrandMasterAcademy
      @BrandMasterAcademy  Год назад +1

      Delighted to hear... But the rabbit hole goes deeper... Follow the rabbit :)

  • @noorasoori
    @noorasoori Год назад +1

    i don know how to thank you for that. it was great

  • @nuborn.studio
    @nuborn.studio 8 месяцев назад

    I gratulate you already for reaching 100k Stephen! I am binch watching your content for several weeks now, frequently noticing your sub climb. All the best for you and thank you so much for guiding aspiring brand strategists like me

    • @BrandMasterAcademy
      @BrandMasterAcademy  8 месяцев назад +1

      Not yet 100k (35 more subs), but thanks anyway!

    • @nuborn.studio
      @nuborn.studio 7 месяцев назад

      @@BrandMasterAcademyThere you go! 🥳

  • @tamsuli
    @tamsuli 2 года назад +4

    Such a great and thorough video. Thanks for sharing.

  • @arsam9460
    @arsam9460 Год назад +1

    Great video 👌
    When you say Human Brand is that an actual step in the process or is it rather something that we need to keep in mind in the process?

  • @samiotaki2408
    @samiotaki2408 Год назад

    Do you offer services for brand creation? Awesome video btw :) thank you

    • @BrandMasterAcademy
      @BrandMasterAcademy  Год назад

      Hi Sammy,
      We’re not taking on new clients though if you’d like to be put in touch with our strategy partners

  • @maeva.e
    @maeva.e 2 года назад +1

    Great video! i don't see the pdf download?

  • @hacorn96
    @hacorn96 Год назад +1

    This is your best video. I keep coming back to it again and again. Amazing!

  • @nuborn.studio
    @nuborn.studio 7 месяцев назад

    I try to figure out where exactly to place the creation of audience personas within this process. When it comes to "Target Your Market" - Once I decided on the segment(s) I want to focus on - Would you say that, after I know who I want to address, it's the right time to work on the audience persona(s)? ...and then continue with "Competitor Research". Does it make sense? Sorry if my question sounds stupid, I think my brain can't see the forest for the trees 😐

    • @BrandMasterAcademy
      @BrandMasterAcademy  7 месяцев назад +1

      You're on the right path. After selecting your market segments, it's the ideal time to develop audience personas. Then, move to competitor research to inform and refine your approach.
      Keep iterating as you gather more insights.

    • @nuborn.studio
      @nuborn.studio 7 месяцев назад

      @@BrandMasterAcademy Thanks! 🍻

  • @lucasasselmeier7825
    @lucasasselmeier7825 2 года назад +1

    Do you consult with start up brands?

  • @chetshroff5200
    @chetshroff5200 2 года назад +1

    Somehow the guide is not going through on the link.

    • @BrandMasterAcademy
      @BrandMasterAcademy  11 месяцев назад

      Here's your download,
      brandmasteracademy.com/wp-content/uploads/2021/10/BMA-PRO-Brand-Stategy-Blueprint-4.pdf
      The PRO Brand Strategy BluePrint

      The blueprint lays out each of the steps you need to take to build a brand like a Pro Brand Strategist.​

      These are the steps that we use in our successful branding agency so take the time and go through them properly.

      I recommend going through it once, then circling back to the beginning to attack each step one at a time.

      Roll your sleeves up, get stuck in and start applying this process to whatever brand you're building right now.

      I'm gonna go deep on these topics with plenty more actionable brand strategy insights to come.

      Cheers,

  • @PrachiKumari-08
    @PrachiKumari-08 24 дня назад

    I m unable to download free material can anyone help

  • @giaenergia
    @giaenergia Год назад

    Oh you did not put on a construction outfit!! 😁😁😁

  • @arsam9460
    @arsam9460 Год назад +1

    do you use a character or a story to build your identity in your brand strategy phase?

    • @BrandMasterAcademy
      @BrandMasterAcademy  Год назад

      Your target audience is on a journey and it's within their journey you find a compelling story... The more you know about their journey the better place you are to develop the identity