What makes a brand iconic, scientifically

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  • Опубликовано: 1 фев 2025

Комментарии • 192

  • @tommyrockyfidaz
    @tommyrockyfidaz 6 месяцев назад +61

    as a marketing student your explanation was better than that of the professors at certain marketing universities, nice content

  • @ChrisCammarano
    @ChrisCammarano 7 месяцев назад +115

    The interactions between you and Veljko were hilarious 😆 Make him your first pick for the next video!

    • @cryz_yt
      @cryz_yt 7 месяцев назад +1

      trueeee

  • @movementcreatorTV24
    @movementcreatorTV24 5 месяцев назад +31

    As a behavioral science researcher that uses consumer psychology to grow businesses, this is a well-made, informative, and FUN video to watch. Great job, Tejas!

    • @rezaaldiansyahm
      @rezaaldiansyahm 5 месяцев назад

      This is a bit out of topic, but do you have book recommend for consumer psychology?

    • @movementcreatorTV24
      @movementcreatorTV24 5 месяцев назад +1

      @@rezaaldiansyahm hey there! I am happy to give you my humble recommendations. There are so many great books on consumer psychology out there in my opinion. But to have a better idea of what to recommend you, it would be helpful to know why are you interested in consumer psychology? What do you want to learn about it in particular and why? That would give me a better idea on what to recommend.
      Having said that, a good “entry” level book can be Nudge by Richard Thaler and Cass Sunstein

    • @rezaaldiansyahm
      @rezaaldiansyahm 5 месяцев назад +1

      @@movementcreatorTV24 Thank you so much for the reply! I wanted to learn more about consumer psychology after reading Competing Against Luck, where the author explained a theory that a product shouldn't be simply answering the basic needs, but needs to consider the social and emotional needs. I believe reading more information regarding consumer psychology helps me understand this better so I can serve customers better.
      I will try Nudge, it looks good in giving me a general idea of decision making. Thank you!

    • @movementcreatorTV24
      @movementcreatorTV24 5 месяцев назад

      @@rezaaldiansyahm happy to help. I can send you more recommendations later. Let me know what you think about this one. 🥋🙏🏽

  • @bryanteehee682
    @bryanteehee682 7 месяцев назад +42

    Tejas just does not miss man, always love how reflective your videos are, helping viewers like me become more aware of the way the world around us works!

    • @TejasHullur
      @TejasHullur  7 месяцев назад +4

      Thank you bro! Growing with everyone :)

  • @pranavt1888
    @pranavt1888 7 месяцев назад +120

    Did Colt dirty with the unrecognised cow lol

    • @ColtKirwan
      @ColtKirwan 7 месяцев назад +22

      Atleast you recognized my cow

    • @jibrooster
      @jibrooster 7 месяцев назад

      @@ColtKirwan LOOOOOOOOOOOOOOOOOL COLT UR VIDEOS AWESOME

    • @watertower1
      @watertower1 6 месяцев назад

      Did Cole wrong why are you still preteneding

  • @mubikishore
    @mubikishore 7 месяцев назад +87

    MAN when you said both were the same orange juice! it hit so hard.

    • @TejasHullur
      @TejasHullur  7 месяцев назад +6

      Hahahhaa I like to manipulate

    • @nehnXD
      @nehnXD 7 месяцев назад +1

      Yoo Mubi! Didn't expect to see you here. Great stuff man!

  • @valentinn3507
    @valentinn3507 7 месяцев назад +13

    Dude, this is an amazing video! Super entertaining and interesting all the way through, well engineered simplified examples, nice music with perfect volume, interesting creative shots, pretty valuable insights, damn, I don‘t know what to say. Great job, keep going!

  • @DonalChomal
    @DonalChomal 5 месяцев назад +4

    after a really long time, youtube feels so back. That's an amazing video. From the set of experiments to filming to delivery, good work.

  • @ParthBavkar-e2s
    @ParthBavkar-e2s 2 месяца назад +3

    I didn't expect this video to be THAT informative, but y'all proved me wrong, it was very informative and helpful, Thanks for sharing your research about Branding. And great content style, I like it

  • @boldenggar
    @boldenggar 6 месяцев назад +6

    One of the best videos I have seen on branding ever. Actually one of the best videos I have seen so far this year. Great work 👍 keep it up. I am now subscribed.

  • @hooriaasghar
    @hooriaasghar 4 месяца назад +2

    Just came across ur channel today(subscribed 5 mins into the video😁) and I'm absolutely in love with ur content. you deserve way more recognitionnnn keep grinding man ❤

  • @JeremyCohen
    @JeremyCohen 7 месяцев назад +4

    videos just keep getting better and better Tejas! the brand is strong

  • @balrogbox
    @balrogbox 5 месяцев назад +37

    Why everyone in this video has 80s mullets💀?

  • @janik9699
    @janik9699 7 месяцев назад +5

    Thanks man for the work you put in those kind of videos, really enjoy your vids. Keep killing it :)

  • @vincebalsamo
    @vincebalsamo 7 месяцев назад +4

    Congrats for this man! I can only imagine how much effort you put into this

  • @kyungwooky
    @kyungwooky 7 месяцев назад +2

    TEJAS! Your videos are so fun to watch and they are literally the only videos I can watch till the end without even having a second thought

  • @CuttingEdgeSchool
    @CuttingEdgeSchool 6 месяцев назад +5

    This is such high quality content.

  • @VaultAgency
    @VaultAgency 5 месяцев назад

    Wow, I'm half way and just wanted to say: I love the story you tell and the way you make these videos with your friends. It feels pleasend to watch and this is actually one of the few videos I didn't play at 2x speed. Keep it going!

  • @Jeevanadalli
    @Jeevanadalli 7 месяцев назад +3

    Your videos are absolutely incredible! Goddamn dude I’ve now binge watched 3 of your videos! Your channel is going to blow up at some point. Keep going man.

  • @orbitforcreators
    @orbitforcreators 7 месяцев назад +2

    Yo Tejas that was better than most marketing classes! Well done.
    What I'm left with now is how do you effectively build an underdog brand ...

  • @jayhoovy
    @jayhoovy 7 месяцев назад

    Oh shit Tejas! This video is so timely - I've been ravenously studying brand recently - thinking a lot about how to make Stan on the level of the Nike's and Apple's and Red Bull's of the world. Excited to dive in!!!!

    • @jayhoovy
      @jayhoovy 7 месяцев назад

      this was SO GOOD dude.

  • @Methodiev
    @Methodiev 7 месяцев назад +2

    I associate your videos with ambition and ingenuity. You manage to find worthwhile topics and present them in an understandable manner. In terms of branding the thing that comes to mind is the handwritten notes. Maybe try something with that

  • @_BradSki_
    @_BradSki_ 6 месяцев назад +4

    Found your Olympics video and loving the channel so far, keep it up!!

  • @Joshpods
    @Joshpods 7 месяцев назад +8

    RUclips algo is mad for not promoting this content frfr. Another banger from tejas. Btw gabe itch 🤣🤣

    • @TejasHullur
      @TejasHullur  7 месяцев назад +2

      CHILLLL. just wait, takes a minute for me!

  • @jasnvisuals
    @jasnvisuals 5 месяцев назад +1

    the production quality is insane. insane!!

  • @dhruvil_jpg
    @dhruvil_jpg 7 месяцев назад +3

    Heyy Tejas, really loved your content like the way you film it, edit it , its just my vibe. Infact, i binged watch all of them. Keep doing what you do, and waiting for the next one😋

    • @TejasHullur
      @TejasHullur  7 месяцев назад +2

      Means the world :,)

    • @dhruvil_jpg
      @dhruvil_jpg 7 месяцев назад

      @@TejasHullur much love brother 💗

  • @deromaofficial
    @deromaofficial 16 дней назад

    Only a few videos in, 10/10 each time, but im taking in that this channel is about in depth discovery of the WHY of things and people

  • @yashrajgoyal2557
    @yashrajgoyal2557 3 месяца назад

    It was easy to learn through watching experiments done in real life.
    You earned a like.

  • @Theonlymutaz
    @Theonlymutaz 5 месяцев назад +2

    This channel is way too underrated

  • @carlosbarriguete2353
    @carlosbarriguete2353 6 месяцев назад

    A new subscriber here from Spain! Great content, fun video to watch and very accurate information! Keep it up buddy!

  • @Lukiskilife-vq6sk
    @Lukiskilife-vq6sk 9 дней назад

    I expect from ur vids to help me understand and learn about business and brands. I don't expect all the information to be perfect. And I also understand that by sharing a lot of information u are technically creating more competition for yourself. But that's kinda why someone would press follow, because they get information that u can't get everywhere.

  • @lola14__
    @lola14__ 17 дней назад

    When he said Domino's without hesitation or thinking for seconds.. that's pure love!😂

  • @hassanalokaily
    @hassanalokaily 7 месяцев назад +2

    the score on this video was awesome, good stuff!

  • @narendra97boy
    @narendra97boy 7 месяцев назад

    your videos are getting better each iteration

  • @NikkiOliveira
    @NikkiOliveira 5 месяцев назад

    Please please please make more branding/marketing videos!!!!!!! This was amazing.

  • @snehpatel649
    @snehpatel649 7 месяцев назад +4

    Really good analogy to understand complex things into simple. Relly like a video. I am starting e commerce brand this will help me to understand branding and how to market thanks!

  • @merlangos
    @merlangos 7 месяцев назад +2

    "nah I need US currency, I see a $100 right there" LMAOOOOOOO

  • @byrileycoyote
    @byrileycoyote 7 месяцев назад

    you gotta bring back Veljko, he was hilarious
    also, to answer your question at the end, myself being someone who tunes in to every video... when going in to a new tejas video I have begun to expect high effort research into topics I would describe as being interesting enough for me to want to research them but never being bothered to do the research myself, so im stoked to have tejas serve them to me me in a nice entertaining MP4
    a bonus is i do also always hope for some space for a laugh so it doesnt feel like a lecture

  • @rayane7149
    @rayane7149 Месяц назад

    Now this is insane!Great job

  • @RangerBloxs
    @RangerBloxs 7 месяцев назад +4

    This guy is too underrated

  • @kelrex7740
    @kelrex7740 6 месяцев назад

    This is actually such an interesting and knowledgeable video I hope you get more viral because people needs to see this or the martix is trying to stop you because you are exposing all kind of sort of stuff anyways love your videos

  • @ommanipadmehung3014
    @ommanipadmehung3014 5 месяцев назад

    Such a brilliant breakdown of the entire process so well explained thank you

  • @vedantgugale899
    @vedantgugale899 6 месяцев назад

    Love your videos and thanks for making them. It's a pleasure to watch. I love how it's a playful and not a very serious setting, perfect to relate to and also enjoy. Just sharing a feedback, i thought the the topic of the video was very interesting but the value or insights from it did not come off strongly. it was more of a vlog and entertaining, but i'm not able to summarize strong insight that would be valuable to me. i think there's potential to make it better hence sharing. kuddos and best wishes

  • @sumitchandan71
    @sumitchandan71 7 месяцев назад +4

    U make good stuff dude.kepp doin it fella

  • @ayyjayy2583
    @ayyjayy2583 7 месяцев назад +2

    I expect deep dives behind the why?? of things. Goofy yet creative demonstrations followed by dope video angles.

  • @chvrryy
    @chvrryy 6 месяцев назад

    bro this is a great vid the cow thing at the start is exactly my marketing plan!

  • @Robin-ps9wq
    @Robin-ps9wq 7 месяцев назад +2

    I think something you may want to consider is pushing people to communities like discord surrounding your brand because I was gonna go into your description to see how well put together it was and I was confused to see no links

  • @ro8510
    @ro8510 4 месяца назад

    the bossanova music just made this video 100x better, was such a nice touch

  • @vijaykrishnan7797
    @vijaykrishnan7797 7 месяцев назад

    love this channel and your fresh prespective , its very caesy neistat-esque and I love it .

  • @Junker_God
    @Junker_God 7 месяцев назад

    Love this format of video keep it up man!

  • @jcDUBSS
    @jcDUBSS 4 месяца назад

    0:59 Fiji water ACTUALLY hits different though. Love me some poland spring, but Figi is ELITE.

  • @SuperMustache555
    @SuperMustache555 6 месяцев назад

    A great example of the Mere Exposure Effect is listening to Music. You tend to like a song better the more you listen to it

  • @hardyk2010
    @hardyk2010 4 месяца назад

    He grew up in America, still challenges insane brand pulls like a true desi. Nice!

  • @chigonkwo
    @chigonkwo 7 месяцев назад

    You're doing really great man, learnt a lot.

  • @a.dreuss
    @a.dreuss 4 месяца назад

    bro created a brand marketing masterclass and droped it in silence

  • @Zaci_boi
    @Zaci_boi 7 месяцев назад

    Great video been watching from the start!!!

  • @timothyandries
    @timothyandries 5 месяцев назад

    Now this is a RUclips video. Brilliant!!

  • @sesebere
    @sesebere 7 месяцев назад

    This is the first video from your channel I've watched. It was good. I consider it unique. I'll likely check out more lf your content 👍

  • @ElijahCiali
    @ElijahCiali 7 месяцев назад +2

    Great video! Sticking around.

  • @randomguyonsake
    @randomguyonsake 6 месяцев назад

    Man! Love that mic. Which one is it?

  • @KeepitReal-x6g
    @KeepitReal-x6g Месяц назад

    Im gonna need whatever calendar you're using in th ebackground

  • @LouisSchweizer
    @LouisSchweizer 7 месяцев назад

    A Day with a Tejas Upload is a Great day!

  • @saeyoungpark9823
    @saeyoungpark9823 5 месяцев назад

    Holy shit. This content is legit.

  • @terrenceblake3216
    @terrenceblake3216 5 месяцев назад

    thi was great and V needs a show or standup lol💪🏾

  • @cryz_yt
    @cryz_yt 7 месяцев назад +2

    I love that channel man. Keep it up. Every Video hits hard

  • @KingCharge
    @KingCharge 7 месяцев назад

    Amazing as always, but now I really want that Apple monitor...

  • @notadityajadhav
    @notadityajadhav 6 месяцев назад

    This is what they should really teach in marketing classes.

  • @afradahsan3514
    @afradahsan3514 5 месяцев назад

    yoo nice contents! keep it comin'!

  • @werewolfpreyan
    @werewolfpreyan 6 месяцев назад +2

    The moment the person knew he was going to be tested about Brands, you had introduced Hawthorne Effect which killed the experiment!
    I understand you are not a researcher, but because you are trying to go about this "scientifically", this should be made clear. Good video nonetheless:D

  • @rkumarv
    @rkumarv 7 месяцев назад

    this is the one that will go mega viral

  • @fromdonwithlove
    @fromdonwithlove 7 месяцев назад

    Very interesting orange juice experiment. Love the way you think about the world, Tejas.

  • @snehpatel649
    @snehpatel649 7 месяцев назад +2

    Hey Tejas what is the board behind you some days crossed or like that

  • @KingT3ch
    @KingT3ch 6 месяцев назад

    Great Video Man Keep Killing It

  • @Neehar.Design
    @Neehar.Design 5 месяцев назад

    Your way of storytelling had a bit of Casey neistat style. Is it intentional?
    As an aspiring branding & visual identity designer I love it 😍

  • @33kappa1
    @33kappa1 7 месяцев назад

    loving this algorithm recently

  • @ojokia
    @ojokia 5 месяцев назад

    Great work all love from Uganda

  • @ManuelBoza
    @ManuelBoza 7 месяцев назад

    I’ve learned so much. Ty g

  • @snsmystic
    @snsmystic 2 месяца назад

    I love the organic free hand camera work expect please use a post edit stabilizer or a camera stabilizer. I'm 1 minute into your video and already getting motion sick.

  • @Jan-wp9fn
    @Jan-wp9fn 3 месяца назад

    Can you link your sources please? I would love to dig deeper

  • @notahmed
    @notahmed 7 месяцев назад

    Hey Tejas, love your videos but I’ve been meaning to ask what kind of lens/lens attachment do you use in your videos for that circular kind of fisheye effect like at 0:25

    • @TejasHullur
      @TejasHullur  7 месяцев назад

      11mm Sony APS-C!

    • @notahmed
      @notahmed 7 месяцев назад

      @@TejasHullur that makes so much sense now. You mustve been using a APS-C lens on full frame. Causing the pinhole effect in video

  • @shaficzziwa
    @shaficzziwa 5 месяцев назад +2

    I like the cows smile

  • @grantelsenpeter5553
    @grantelsenpeter5553 4 месяца назад

    This is a phenomenal video wow

  • @christiankalala840
    @christiankalala840 7 месяцев назад

    Wonderful video!!!! 👏🏿👏🏿👏🏿🔥

  • @galymzhankyrykbaev2976
    @galymzhankyrykbaev2976 6 дней назад

    the video is mindblowing. i wish i will be prof and explain as you do

  • @someone6927
    @someone6927 7 месяцев назад

    dude u make such good videos

  • @clicktaofficial
    @clicktaofficial 7 месяцев назад

    Forever learning. I’m not “loyal” to many channels, but you sir. Consistently are worth the watch every single time.
    For your stat calculations I hope this helps… I as a viewer expect “To learn something that helps me to leverage my position in the creator economy better, primarily from a theory standpoint with a few practical to-do’s mixed in.”

  • @KonarkMarwaha
    @KonarkMarwaha 7 месяцев назад

    Amazing video ‼️

  • @dennismolina1127
    @dennismolina1127 4 месяца назад

    I love how branding is being demonstrated and dramatized here.

  • @HarishBabuM
    @HarishBabuM 6 месяцев назад

    Bro is livin'in the kids bedroom

  • @createdbyrohan
    @createdbyrohan 7 месяцев назад

    This reminds me of the concept Primal Branding

  • @riteshpal2070
    @riteshpal2070 7 месяцев назад

    As always your videos are amazing but I don't even recognize this is your video by thumbnail then I saw your channel . I mean you should put your face or maybe a unique logo branding in corner on your each thumbnail ❤

  • @SHRUTISAMANT777
    @SHRUTISAMANT777 7 месяцев назад +2

    @Tejas Hullur, interesting video on branding!

  • @SigurdGund
    @SigurdGund 6 месяцев назад

    What's the name of the jazz throughout the video

  • @bots21
    @bots21 6 месяцев назад

    Bro i dont see the up and downs like you had in your how expensive is new york video. Maybe thats why it feels really along and a little boring even though its a great video overall. i just cant keep watching it for 24 minutes. keep it up man

  • @oc7445
    @oc7445 7 месяцев назад

    its not just the swoosh on the socks.. its the comfort and quality..

    • @dauts
      @dauts 6 месяцев назад

      the socks are extremely comfortable, best socks I have ever owned

  • @Voxelicious
    @Voxelicious 3 месяца назад +1

    Watching this vs TikTok or shorts 🤯

  • @Tyoxy
    @Tyoxy 6 месяцев назад

    Very cool video man

  • @toluwaniokinbaloye250
    @toluwaniokinbaloye250 6 месяцев назад

    Super insightful

  • @RocSandy
    @RocSandy 7 месяцев назад

    Let Tejas Cook! 🗣💯

  • @Hu55guy
    @Hu55guy 7 месяцев назад

    Where is the dollar pizza from?