UX review of startup LawBooth | UX Vault Episode 1.1

In this episode from the ProjectUX vault we take a look at the User Experience of startup LawBooth, breaking down their information architecture, interaction design, accessibility, branding, and more. Our UXperts give actionable feedback on:
(3:10) Walking users through the journey of finding an attorney for the first time.
(4:01) Branding should build trust. Users looking for legal help want credibility, not cartoon characters.
(7:48) Using empathy and good visual design to give users what they need right away.
(9:58) Simplifying filtering options so users aren't looking at too much information at once.
(12:07) Branding should build understanding. Craft a name and logo that clearly communicates what you're about.
Watch the follow-up interview here: • The UX & rebranding of...
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Featuring UXperts
Sean Baxter - / baxtervision
Kit Seeborg - / kitseeborg )
Rich Warnaka - / richwarnaka
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