What your store needs to be good | Pablo Foncillas
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- Опубликовано: 13 июн 2024
- The way we buy “is changing radically,” says business school professor Pablo Foncillas. And the great challenge for companies is not to lose customers between the channel in which they generate value and in which they capture it. Because many times with the change of channel “whoever is going to buy from you switches to the competition,” he warns.
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