This helps a ton! Im a new copywriter learning the ins and outs of funnels. Hoping I come out as a more attractive option if I know how the marketing works
We have a whole playlist around social media advertising which holds several videos about Facebook advertising and how to get started: ruclips.net/p/PL-DAplYj3NS-puzdJiMugKZpJwepUvK-r Hope you find it helpful!
We recommend creating a custom audience in order to reach people who have already shown interest in your products or services. We have a video all about the plus other targeting options: ruclips.net/video/nebWvpxj0-0/видео.html
Very usefull. Thank you please tell me should we target the funnel audiance at each stage like should we only target the TOF audiance results while creating MOF or we can choose open as well. And where to put most of the budget on the top or bottom ?
For newer businesses that don't have a lot of traffic yet, I would focus more of your budget TOF to get that initial traction. Once you start retargeting the MOF and BOF, you should see a lower cost per result from those ads. Also yes, I would create separate ads that address TOF than what you send to your retargeting audience.
Hi there! So do you recommend running landing page views, video views & engagement all at the same time at the beginning..? & what sort of budget should I be using? & how long should I run these campaign before diving into retargeting? thankyou :)
So, do I need to make 3 campaigns? First for traffic, second for engagement and third for leadgeneration. And in the meantime, the succesful audience of the first needs to be targetted for the second, and the second for the third, is that correct?
Thanks for responding. I am busy now with the first campaign setup which is "traffic" I want to link a Instagram profile here, can I just put the URL of IG here? And what happens if people see this from Facebook, will it open as a webbrowser of via the app? Because on the webbrowser you will need to login, which makes the customer journey bad. And I will also setup a adgroup where I link it to the website. And if my pixel is setup properly is that good enough to track everything, how many people went to Instagram and how many to the website? Thank you@@LYFEMarketingAtlanta
Hey!! Amazing videos. I recently joined the real estate industry in my country, Nigeria. Please, how do I "properly" run FB ads for awareness, engagement and conversion?
1..How Many day i need to run campaign top of the funnel.. 2...Top of the funnel, middle of the funnel. Bottom of the funnel campaign run together or separately.
Hey there! 1. Ideally you'd run it ongoing because you want to continuously attract new leads / potential customers. 2. You can run them all at the same time, but you'll want to have a separate, allocated budget for each.
Yeah Facebook is changing all the time it seems! I think this would be a good video for you to watch next regarding the Facebook pixel and conversion API: ruclips.net/video/aJp0AOdFgkY/видео.html We also just dropped a new Facebook 2022 trends video today that should be a good watch for you! ruclips.net/video/gUXnnCoxZyk/видео.html
If I want to run a campaign for a finance firm to generate leads and make sales, choosing a traffic campaign would be incorrect. What is the best option?
Hey there! I would either run a leads campaign to capture leads natively within Facebook with a Facebook lead form, or I would run a sales campaign that directs traffic to your website and tracks lead form completions on your site.
Also, can I use a Facebook lead form (which is the same on Instagram) to directly send people a link to download the free e-book so they can register with us?
If your product or service is at a lower price point and requires less consideration from your audience, you may find going straight from awareness to conversion is more cost efficient! However, even businesses that do not require a 1 on 1 meeting with customers may still find that their audience needs nurturing beyond the awareness phase in order to purchase. You'll need to test and see if skipping the consideration stage works for your business!
Someone pretended to be you saying they will help putting Ads in my facebook page but after following their instructions my facebook page was hacked. Please notice this issue.
Unfortunately, the emails or messages that you have been receiving from that account are not from any associate at LYFE Marketing. There has been an increase in online fraud activity and this is an attempt to use our name in association with a scam. Please report all activity to FTC by referring to this link: www.ftccomplaintassistant.gov/#crnt&panel1-1 We apologize for any inconvenience. If you or someone you know is in need of digital marketing, they can contact us directly by scheduling a call or visiting our website- www.lyfemarketing.com Thank you!
I am going to start facebook adverticing campaign .object is convertion.before launch the convertion campaign i want to test the campaign .so i decided to do test the campaign with engagement objective.in my facebook vedio ad i mention these things.10% off,limited time offer, and i mention these thing in the facebook ad headline and primary text also.so can i use these ad for engagement objective,because there are some words to persuade the people to buy.ex.10% OFF. Will it violate te facebook rules and regulations.?
I'm not sure how many pages can be linked per ad account, but Facebook does outline the limit of ads per ad account: facebook.com/business/help/652738434773716
Hello, I want to offer % 10 off for people who add the cart 2 days ago. I can not see to offer on the facebook ad set. Do I need to do it on shopify website? Can I do this discount instead of my customer
In Facebook Ads Manager under Audiences, you should be able to create a custom audience from your website. Choose the Facebook pixel that is installed on your website as the source, set the event to Add to Cart and the retention to 2 days. Then when you go to create a new Facebook ad with the 10% off offer, select that audience in the ad set level. If you don't see the option to do this, it could be that your pixel is not installed correctly or the add to cart event is not set up.
@@LYFEMarketingAtlanta thanks your reply, but I know to create the custom audience. I dont know How to give them discounts. Do the business need to allow me to access to their shopify dashbord?
Nice to see someone teaching without too much mumble jumble or forcing us to buy something from them harshly. Subscribed
Appreciate it!!
Excellent video! Thanks for the detailed marketing funnel overview in the context of FB ads. Bravo!
You're very welcome!
I am so in love with this channel ❤️ Thanks for the amazing content
Glad you enjoy it!
This helps a ton! Im a new copywriter learning the ins and outs of funnels. Hoping I come out as a more attractive option if I know how the marketing works
Awesome! So glad you found this video helpful.
rrunning cold ads to a cold audience, that's where's the money.. haha! great video as always, thanks for the share.
That's a great way to reach new audiences! We're glad you enjoyed the video!
Thank you . I became very helpful to me . I hope it will help me to get more cliants.
Glad you found it helpful, thanks for watching!
I've always been curious about Facebook advertising
We have a whole playlist around social media advertising which holds several videos about Facebook advertising and how to get started: ruclips.net/p/PL-DAplYj3NS-puzdJiMugKZpJwepUvK-r Hope you find it helpful!
Awesome Video! So what should be the targeted audience for the middle and bottom of the funnel?
We recommend creating a custom audience in order to reach people who have already shown interest in your products or services. We have a video all about the plus other targeting options: ruclips.net/video/nebWvpxj0-0/видео.html
Very usefull. Thank you please tell me should we target the funnel audiance at each stage like should we only target the TOF audiance results while creating MOF or we can choose open as well. And where to put most of the budget on the top or bottom ?
For newer businesses that don't have a lot of traffic yet, I would focus more of your budget TOF to get that initial traction. Once you start retargeting the MOF and BOF, you should see a lower cost per result from those ads. Also yes, I would create separate ads that address TOF than what you send to your retargeting audience.
Hi there! So do you recommend running landing page views, video views & engagement all at the same time at the beginning..? & what sort of budget should I be using? & how long should I run these campaign before diving into retargeting? thankyou :)
Yes, you can definitely run them at the same time! Check out our video here to help!: ruclips.net/video/ypcD3wMVl5Y/видео.html
Learning how to leverage Facebook ads effectively has never been this accessible.
I'm glad you found it helpful! Be sure to subscribe if you haven't already :)
Fabulous helpful videos! Well done.
Glad it was helpful!
great info but I wish they would show you by doing an actual ad. other then that great info
Do you guys build these for people? Because I’m looking for someone to build a funnel
You can contact our agency through this link! www.lyfemarketing.com/contact-us/
So, do I need to make 3 campaigns? First for traffic, second for engagement and third for leadgeneration. And in the meantime, the succesful audience of the first needs to be targetted for the second, and the second for the third, is that correct?
Yes, exactly! You got it!
Thanks for responding. I am busy now with the first campaign setup which is "traffic" I want to link a Instagram profile here, can I just put the URL of IG here? And what happens if people see this from Facebook, will it open as a webbrowser of via the app? Because on the webbrowser you will need to login, which makes the customer journey bad. And I will also setup a adgroup where I link it to the website.
And if my pixel is setup properly is that good enough to track everything, how many people went to Instagram and how many to the website?
Thank you@@LYFEMarketingAtlanta
Great video, thanks!
You're welcome!
Hey!! Amazing videos. I recently joined the real estate industry in my country, Nigeria. Please, how do I "properly" run FB ads for awareness, engagement and conversion?
Hello! Check out our Facebook Marketing playlist, we have a lot of videos that can help! ruclips.net/video/Bam_rXmoOs4/видео.html
Hi, First Start From Testing Collect Data than Start Campaigning And Targeting According to Data Will Give You Some Amazing Results
1..How Many day i need to run campaign top of the funnel..
2...Top of the funnel, middle of the funnel. Bottom of the funnel campaign run together or separately.
Hey there! 1. Ideally you'd run it ongoing because you want to continuously attract new leads / potential customers. 2. You can run them all at the same time, but you'll want to have a separate, allocated budget for each.
Learning the ins and outs of Facebook advertising has never been this straightforward.
So glad you found this video helpful! Be sure to subscribe if you haven't already :)
Some of these strategies seem out of date with the iOS update. Like the tracking pixel, do you have any strategies for this?
Yeah Facebook is changing all the time it seems! I think this would be a good video for you to watch next regarding the Facebook pixel and conversion API: ruclips.net/video/aJp0AOdFgkY/видео.html
We also just dropped a new Facebook 2022 trends video today that should be a good watch for you! ruclips.net/video/gUXnnCoxZyk/видео.html
Very useful.
So glad you found it helpful! Be sure to subscribe if you haven't already :)
How do I go about bringing those interested audiences from the top to middle of the funnel?
Watch from the 4:38 mark on because I give examples on what you can do to target people at the top of the funnel that moves them to the middle!
If I want to run a campaign for a finance firm to generate leads and make sales, choosing a traffic campaign would be incorrect. What is the best option?
Hey there! I would either run a leads campaign to capture leads natively within Facebook with a Facebook lead form, or I would run a sales campaign that directs traffic to your website and tracks lead form completions on your site.
@@LYFEMarketingAtlanta thanks for the answer, do I need to set a pixel for this?
Also, can I use a Facebook lead form (which is the same on Instagram) to directly send people a link to download the free e-book so they can register with us?
Great value 👌
Glad you think so!
Does your audience have wedsites? I don't.
You can view our website design services here: www.lyfemarketing.com/web-design-company/
1st yeah yeah xD
Love that! Thanks for taking the time to watch our video right when it came out :)
thanks
No problem!
Is it okay to skip the consideration stage, if we don’t need to have a 1 on 1 with our customer?
If your product or service is at a lower price point and requires less consideration from your audience, you may find going straight from awareness to conversion is more cost efficient! However, even businesses that do not require a 1 on 1 meeting with customers may still find that their audience needs nurturing beyond the awareness phase in order to purchase. You'll need to test and see if skipping the consideration stage works for your business!
@LYFE Marketing Thank you! This is really helpful. 😊
Someone pretended to be you saying they will help putting Ads in my facebook page but after following their instructions my facebook page was hacked. Please notice this issue.
Unfortunately, the emails or messages that you have been receiving from that account are not from any associate at LYFE Marketing. There has been an increase in online fraud activity and this is an attempt to use our name in association with a scam. Please report all activity to FTC by referring to this link: www.ftccomplaintassistant.gov/#crnt&panel1-1 We apologize for any inconvenience. If you or someone you know is in need of digital marketing, they can contact us directly by scheduling a call or visiting our website- www.lyfemarketing.com Thank you!
I am going to start facebook adverticing campaign .object is convertion.before launch the convertion campaign i want to test the campaign .so i decided to do test the campaign with engagement objective.in my facebook vedio ad i mention these things.10% off,limited time offer, and i mention these thing in the facebook ad headline and primary text also.so can i use these ad for engagement objective,because there are some words to persuade the people to buy.ex.10% OFF. Will it violate te facebook rules and regulations.?
That should be fine!
@@LYFEMarketingAtlanta Thank you.
How many facebook business pages can we link per one facebook ad account?
I'm not sure how many pages can be linked per ad account, but Facebook does outline the limit of ads per ad account: facebook.com/business/help/652738434773716
cost per acquisition is $50? those must be some expensive supplements to make any profit!
Hello, I want to offer % 10 off for people who add the cart 2 days ago. I can not see to offer on the facebook ad set. Do I need to do it on shopify website? Can I do this discount instead of my customer
In Facebook Ads Manager under Audiences, you should be able to create a custom audience from your website. Choose the Facebook pixel that is installed on your website as the source, set the event to Add to Cart and the retention to 2 days. Then when you go to create a new Facebook ad with the 10% off offer, select that audience in the ad set level. If you don't see the option to do this, it could be that your pixel is not installed correctly or the add to cart event is not set up.
@@LYFEMarketingAtlanta thanks your reply, but I know to create the custom audience. I dont know How to give them discounts. Do the business need to allow me to access to their shopify dashbord?
@@ozlemozz a coupon code