FRUIT LOGISTICA 2025 - James MacGregor, G37 Consulting
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- Опубликовано: 15 сен 2024
- Industry Trends - How do we take a fair approach to net zero for airfreighted produce?
Have European supermarket chains made a mistake in banning airfreighted fresh produce? James MacGregor, one of the world’s leading sustainability academics, certainly thinks so. According to his research into fruit and vegetable supply chains in Africa, the argument for banning airfreight is by no means clear cut - especially when you factor in all of the industry’s social, economic, and environmental impacts. Is it time for a rethink?
