EP396: How Live Selling Transformed Her Online Jewelry Sales

There’s a lot that goes into growing your jewelry sales - online.One thing is for sure, Live Selling is a great way to create “community” around your brand, get more website traffic, and scale your growth.
I am passionate about helping jewelry business owners grow their businesses and create multiple streams of revenue. In my experience, I see a lot of jewelry makers who thrive selling in person or to stores but they can’t seem to translate that in person experience or success into e-commerce sales.
So they throw their hands up, give up, and think: selling online is not for me!
It’s important to know that training your customers to buy from you online is NOT super hard but it does take a strategy, consistency (most of you are impatient - yo), and an ability to replicate an in person experience - online.
Which brings me to today’s episode of Thrive by Design, I get to interview Carla Garro, a long time client of mine who is CRUSHING it in her niche with online selling.
Carla is the founder of Lita Sea Glass and has been “Live Selling” for the past several years after she learned the strategy in our program: Train Your Customers to Buy Online ➡️
flourishthriveacademy.com/tyc/
She sells out of collections every week and can barely keep her jewelry in stock. Watch to hear how she does it.
Here’s what we chat about…
Her journey into finding her Desired Brand Effect and cornering an untapped unpopular market to make it “in-demand”
How Carla navigates running a very successful business being a single mom and running a team of five people
Steps she took to transition from selling in a brick and mortar to online and wholesale
How she’s built an insane following of dedicated buyers who show up every week to buy her jewelry
Impressive insights into creating community with live selling - yes 350 people show up at times
How she keeps a “beginner’s mind” when it comes to growing her business online
And so much more
Carla is a bad-ass and I want you to be too! She started this process in our TYC Program. If you’d like to get on the waitlist or apply go here ➡️ flourishthriveacademy.com/tyc
xo, Tracy
P.S. We’re hosting a free 5-day sales challenge starting Monday, March 20th. If you want to start making more online as soon as next week join the Supercharge Your Online Sales Challenge ➡️www.flourishthriveacademy.com...
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Flourish & Thrive Academy has been called a Master Program for jewelry makers. Tracy Matthews, the host, is an author, speaker, jewelry designer, and the Chief Visionary Officer of Flourish & Thrive Academy. She's helped more than 8500 jewelry brands launch, grow, and scale successful jewelry companies to 5, 6 and 7 figures in annual sales through her courses, mentorship, and coaching programs. Pick up her 7x best-selling book, the Desired Brand Effect: Stand Out in a Saturated Market with a Timeless Jewelry Brand. desiredbrandeffect.com/
If you’ve enjoyed this episode, make sure to subscribe to our channel: / @flourishthriveacademy
Here are the resources mentioned in the show:
Follow Lita Sea Glass on Instagram ➡️ / litaseaglassjewelry
Lita Sea Glass Jewelry Website ➡️ www.litaseaglassjewelry.com/
Join the Supercharge Your Online Sales Challenge ➡️ www.flourishthriveacademy.com...
Apply to the Train Your Customers to Buy Online Program ➡️ www.flourishthriveacademy.com...
Buy My Book: The Desired Brand Effect ➡️desiredbrandeffect.com/
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Episode #252 The Fine Jewelry Virtual Trunk Show That Brought in 39K in 2 Hours • Thrive By Design Episo...
EP361: Live Selling: How to Increase Your Online and In-Person Sales Conversions • EP361: Live Selling: H...
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[@bron3477]

Such a sweet story. Thank you for sharing