Oreo Biscuit Case Study

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In this video, we take an in-depth look at the Oreo case study, examining the factors that have propelled this simple sandwich cookie to global fame. We'll explore Oreo's rich history, starting with its launch in 1912 and the strategic decisions that have kept the brand relevant for over a century. We’ll take you through the history of Oreo, from its origins in the competitive cookie market of the early 20th century to its rise as a global icon. Discover how sibling competition, clever marketing, and innovative strategies turned a simple idea into a household name. Whether you're a fan of the cookie or interested in marketing success stories, this case study offers valuable insights into building and sustaining a beloved brand.
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