Bæstmor Brandfilm

House of Yarn launches Bæstmor - a new brand designed for both the domestic and international markets, with trendy yarn weights for needlecraft and knitwear.
With Bæstmor, House of Yarn is aiming to turn the yarn sector on its head by offering trendy colour palettes, Norwegian design and high-end fashion inspired by the catwalk.
Bæstmor’s design will be marked by on-trend colours and fashionable yarn weights. Traditional and treasured Norwegian designs will be given a rebellious twist and a bold refresh. Bæstmor understands quality, and knows what the consumer wants. The brand offers a range of luxury quality yarns from around the world, such as ultrafine merino, camel hair, alpaca, mohair and cashmere.
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