The Genius Design of Apple Park
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- Опубликовано: 5 фев 2023
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A closer look at the history and design of Apple's new Cupertino headquarters, and how Steve Jobs, Norman Foster and Jony Ive influenced the project.
Images via Getty, AP Newsroom
Map source by MapTiler / OpenStreetMap Contributors via Geolayers 3 
Развлечения
I sympathize with the programmers. Open concept is fantastic. It's bright, airy, energizing and for a lot of people reduces anxiety and encourages a feeling of community and socializing. But I remember in college how much we needed the lab dungeon. No windows, minimal glass, just white walls. Sometimes you wouldn't even have phone service. Just a way to go down and cut off all distractions and connections besides you, your thoughts, and whatever you were working on. Everything in life is made of compromises and if there's one thing Steve Jobs wasn't known for, it was compromising.
agree, when I'm programming one of the last things I needed is my friends talking to me
Yes. Multiple studies have shown that open office plans are bad for productivity. The idea that you will be more productive when you're surrounded by a bunch of people talking and laughing and coughing and farting as opposed to being in a quiet place without distractions is laughable. And notice how often companies move to an open floor plan yet the top executives keep their offices. That should be a clue.
I work at home and when the weather is sunny I struggle to focus.
When it's raining my productivity skyrockets, I can relate to the programmers also.
In an evolutionary point of view this makes a lot of sense since our ancesters used to be in the nature hunting or relaxing most of the time, so, when we have natural light and nature I think that it's pretty normal that we can't focus as much, we were not "designed" to be rat labs.
Honestly I was pretty impressed until I saw they took an "open pot concept" that took it's cues from "co-working spaces". I can't stand that. That singlehandedly kills any desire I have to work there (Not that I was ever going to be in a position to work for Apple, but just as a generic "What if I was a highly paid programmer?"). Those spaces are anathema to me getting work done, not to mention the vast openness of it would leave me in a perpetual state of slightly aroused anxiety. Not enough to cause real damage or anything, but enough to always be slightly on edge. Amusingly, this is making me realize I can appreciate cramped conditions because they feel secure and cozy. Only having one direction other people can approach from is also huge.
I can imagine for certain tasks this would be the case. I suppose in our current day and age those programmers who would rather be isolated would be able to work from home and those who prefer to be in the collaborative space would go to Apple Park.
This video didn't even touch on the very impressive anti-earthquake system that the building has. That in itself is a video worth making
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
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That’s exactly what I thought, it’s one of the most impressive aspects of the building
Where can I find a video about it
@@DayTripTookItTo10 I’m not sure, the only reason I know about it is because I was an intern there and took the Apple Park tour
@@MrUltimateX How please tell us!
"Perhaps the goal wasnt to create the most practical campus, but rather to create a building that embodies some form of perfection that is intended to set standards" I really really liked that
We are borg.
too bad modern apple is pretty much a tech scam.
@@nihel3144 pretty much xd. Since Steve Jobs man, nothing is the same, it isn't. I really cared about him and his passion for making a better world, giving us better tools.
Sometimes I see the topic of these videos I think to myself, "I'm not interested in that." But about a week later I watch, and I'm blown away. Incredible work
Yeah, great video
You were not bored then
The trees Dave selected for Apple Park and how they were grown changed the nursery industry in California. The trees are natural hybrids of different drought tolerant oaks native to climates which resemble what the Bay Area will be in 50-100 years, and were grown in nurseries for the first time for this project. The pots the trees grew in are completely different than the hard-sided ones usually seen. They allow trees to grow faster, cheaper, and with better root systems that don’t wrap around. All the trees grown for this project came out so well, that California’s largest tree grower switched all of their nurseries to this new pot.
Thanks for sharing!
Why is nobody talking about the excess land waste and environmental damage caused by such a huge campus. In Manhattan, within that space, they could have fitted at least 500 companies.
Thanks; I had no idea. Also a reminder how far corporate ripples can go (for good in addition to ill)
@@ahmedzakikhan7639 Plants and parks aren't a waste of land.
@Slowstone These arnt natural; besides infrastructure transportation and energy costs are wasted. Offices should be high not flat.
Its hard watching Steve like that. He's so low energy but clearly still full of passion about his work. He will be missed, a true one-of-a-kind.
You don't think Tim Cook building a rainbow theater in the park has the same level of passion?
@@rodmunch69 you completely twisted the comment with your response.
The comment was that Steve Jobs will be missed and he was a true one of a kind.
George Washington was also one of a kind. Many others have been one of a kind. In reality everyone is one of a kind.
Not sure how you twist that into claiming the comment means Tim Cook isn't passionate.
@@hewhohasnoidentity4377 Tim Cook is a spineless fruitcake who cares more about installing glory holes at all Apple facilities than he cares about making good products.
@@hewhohasnoidentity4377 not sure how you could miss his "rainbow theatre" as anything but gay bashing Tim Cook, but whatever!
@@rodmunch69 keep that rainbow theater in the closet and away from elementary schools.
I can tell you as a developer myself, that open floor plans are only good for management, not for the devs themselves. Most development does not require collaboration, except on integration points, so I have little need for the constant open air to the people around me. As mentioned, it's more of a distraction than anything. Also, developers are generally less outgoing, so crave that personal space that an office or cubicle gives.
Open offices are just a way to be cheap and allow micromanaging. Offices with doors are amazing, but cubes with privacy are a decent alternative to save costs. It’s not just devs, almost all white collar jobs benefit when you can get a degree of privacy and have your own desk.
@@garythecyclingnerd6219 After getting my own office with a door, I could never go back. Aside from WFH, If I'm at the office..having an actual office with a door skyrockets my productivity.
yes. as a designer and founder, i agree with you so much. people need to have the option to have their own space to focus.
it's only the extroverts that want to have everything open to them, and, tbh, they don't contribute as much to the product as you or I do.
let people decide how they work comfortably rather than dictate some fkn textbook version.
i hope you find the best place to flex your skills 💯
Agree. It is so goddamn disruptive
As an extravert I agree. There are moments when i need to settle down and get into deep work...but i get into flow states with conversations. This environment would be counterproductive to me doign focused writing. They could consider a ring of silence employees who have work to do get in there.
There is no doubt Apple Park is one of the most recognisable facilities on this earth. I would love to see it in-person one day.
Closest thing you'll get is the Jurassic World BioSyn campus. It's the same design lol. Even had Dodson be a fake Tim Cook
When the campus was first constructed, the ring-shaped building was fairly easy to see from the streets. However, now that the surrounding trees on the campus have grown taller, much of the building is covered by them. When you come here, the best look you can have of the building is from the Visitor Center's balcony on the second floor.
@@Chakranimated wonderful, thanks for the input!
🤣🤣🤣 Literally nobody outside some apple fanatics has even heard of it .
@@RighteousUncle🙄
As an Architecture Student, this video is well done. It's incredible how Neo managed to animate, render, to ideally use the images and videos provided, the music, and the narration. Well done!
Hi, I'm currently a student in India planning on going to college this year for architecture. I don't have a laptop yet but I've always been into video and photo editing and similar things. These type of videos seem really cool to me and I've always wondered what would I have to learn in order to make these cool animations and 3d models myself. I've always been good at geometric art but I've never done it on a screen. I watch videos of city planners and architects and they all use very cool animations and 3D models (I don't know what else to call them). It would be great if you'd take some time and inform me what should I look into and what should I learn.
@@uzairofl Hey! My university is the one providing me with all the software needed for rendering and creating 3D models. I am now using Rhinoceros, Photoshop, Sketchup, the entire Adobe suite, and the Acca software. I’m going to study for some time at the Boston Architectural College and they will also provide me with a graphic pad which can be used to draw on a computer. It’s great that you know everything about geometry and drawing on paper. However, I will strongly recommend that you start planning to use rendering software. Nowadays all sketches and models are computer made and by knowing how to make them by hand is a bonus!
@@juanpablogarzon1051 thankyou, very grateful.
You think your opinion means anything more because you went to college to learn that your can’t build a house on top of a vertical stick 😂
@@juanpablogarzon1051 But the building itself is so stupid. It's a total waste of money when you can just build a cheap large tower that will look ugly but house maximum number of employees that can maximize company profits. STUPID BUILDING.
Neo is the reason why we don't need to watch the television, these documentaries are way better!
Television was good back then, somehow when RUclips turned popular is like if the Television lower the IQ
Is not really that we stopped watching television because of the internet, they screwed themselves
I remember channels like National Geographic, History Channel, Discovery Channel, MTV they had awesome programs, then turned into a joke
So true.
I’ve given up on TV since YT and the likes of Neo produce quality essays like this.
It is all about the target audiences that the content creator trying to make.
Jokes on u, we're now using the television more cause we watch RUclips there😜😂and advertisements r the yt advertisement haha🥲
@@blink-oncefeat.multistan1300 Think they mean not watching traditional television channels
The shades outside the windows also cut down on the "ant under a magnifying glass" effect that you'll come across if you cover the Wynn in Vegas. The inner curve will reflect sunlight onto one area and absolutely bake whatever is there. Blocking the direct sunlight will minimize this effect. It's also a form of passive cooling by reducing the greenhouse effect of letting the direct sunlight in. Bounce lighting gives you plenty of light, direct light gives you heat.
It looks gorgeous, but I'm glad I worked at Infinite Loop from '97-'10. Most folks had private offices and it was easy to "bump into" Steve and have informal discussion (which was motivating). Nevertheless, the gardens and health/exercise facilities @ Apple Park look amazing...the Infinite Loop gym was pretty minimalist.
That’s the thing, when Infinite loop and others like it were designed, they never had all this fitness and gym and exercising on masse in mind. Now we are all fat and need to shed weight we all want those facilities, I think you could get used to the open office environment, lots of other places are like it now. But I bet the exercise facilities are fantastic at Apple Park. It’s a shame Covid hit and has basically changed how we all work now, but I guess that technological progress for you as the internet has allowed home working.
You worked at the infinity loop?!! Cool!!
@@marksapolloCOVID was only the catalyst. More home/remote working was always the future that many foresaw even when this park was being proposed. As covered at the end of this video, apple park is largely something of a giant folly. Nice as such things go but certainly not a meaningful vision of future working.
@@edwardchester1 I agree with that, but most companies and boards were still stuck in the last believing having offices, and overseeing their staff in those offices was still the future. I think they liked the feeling of authoritarianism they had. Covid forced their hands and showed everyone that yes home working / hybrid working does work. Next are 4 day weeks, they keep being trialled but never permanently implemented.
@@marksapollo Sure, but people want to believe Jobs was some future visionary and thus is an example of an occasion when he clearly wasn't really thinking about the practical future but about building something he wanted to.
Most people are taught that "you only need a good job to become rich". These billionaires are operating on a whole other playbook that many don't even know exists.
No one is stopping you from having brilliant ideas and starting a company
@@samgerney7213 most billionaires have family that are extremely wealthy and their children, who have done nothing to earn that money apart from being born. Essentially they are hording wealth and their not being taxed appropriately.
It's extremely unlikely you'll become a billionaire from a good idea this is evident in the population of billionaires in comparison to normal people. The American dream isn't real and it never was.
@@masonbrown4475 yeah just that I can't get a millionaire loan from my dad like Jeff bezos, or my family can't afford to pay harvard like Bill Gates family
@@christophercook7170Successful people don't become that way overnight. What most people see at a glance-wealth, a great career, purpose-is the result of hard work and hustle over time.
@@cassyhard7436 Yeah! I agree with you sir.If you want to be successful have the mindset of the rich, spend less and invest More. Don't give up your dreams.
The Genius Design of Apple Park is a fantastic example of innovation and creativity, pushing the boundaries of modern architecture. The level of detail and precision that has gone into the building is simply extraordinary - it is truly a masterpiece.
*too small so they had to build more around.
Ok ChatGPT
@@borg_wowlmao I was about to say the same thing
This video is so well done! I like that the music is calm, it helps me to enjoy the video better than high and intense music used in many explainer videos on RUclips. Subbed!
Kudos to Neo, maintaining quality+quantity all these years!
yo what
source?
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
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@@jeycalc6877 that's OBF, they look very similar
@@lordofthepies holy shit, my bad, will remove comment
It hurts to see Steve like that. I lost my father in law last year to cancer also. Though flawed as any human, both men were inspirations to me. (Ironically, my father in law was an architect). Thank you for this video and the journey it took us on for a place that is part of the legacy of someone special to so many of us.
Yeah you could hear him struggling and catching his breath
cancer sucks
I am sorry for your loss!
Steve Jobs was an idiot who refused medical treatment for his cancer. He thought he’d fix it himself with a strict diet consisting 100% of fruit. He literally let himself die
Sadly, the cancer Steve Jobs had was completely treatable with modern medicine. But Steve Jobs instead decided to pursue alternative medicine like juicing and fasting. When his friends and family finally managed to convince him get surgery and chemo, it was already too late
Thank you for this amazing piece of production!
Yeah, open offices are the bane of productivity. To not disturb anyone everyone is just quiet. It's amazing that this is still a thing. Give me a small office with a door I can close and a white board any day, or I just work remotely.
Those aerial shots really highlighted just how much of those office parks were just vast areas of parking space. I knew it was a lot, but seeing it like that really hit the point home.
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
Care of the negative fakers, flamers, liars, trolls under, about, to my posts, comments!
I watched multiple videos about the campus, but this one summarizes it and adds a lot of answers to questions "why" they did it the way the did. It is also amazing how smoothly you explained that the beautiful design does not always goes with practicality. The fact is that beauty of the office pretty much never goes with practicality. From my expierence I know that office deisgn is usually visualization of ego of GM or CEO of the company.
This is the first time I've also seen a video of WHY. All the videos and articles I've consumed on this either just discuss the facility or quickly mention a why but with little detail.
For all its beauty it's a nightmare of a HQ in terms of sustainability. Need a car to go anywhere. Unconnected to public transit.
Pre-pandemic, there was a trend for corporate HQs to return to cities - e.g. GE's HQ now in Boston rather than suburban Connecticut.
With the partial exception maybe of Amazon, none of the big tech company HQs are great that way. Google, Apple, Facebook, Microsoft - they're all in HQs that depend on cars.
In the Bay Area, pre-pandemic, you had this insane dynamic where many/most of the employees lived in San Francisco for the lifestyle, then commuted on buses down to Silicon Valley, etc. Would have made a lot more sense to build Apple's HQ on top of a BART or Caltrain station, but Steve Jobs was a product of the 1970s, when a leafy office park in Silicon Valley was de rigueur. The original conception of Silicon Valley was very much *not* something that depended on public transit, and Steve, for all his product brilliance, was a prisoner of that view.
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
Care of the negative fakers, flamers, liars, trolls under, about, to my posts, comments!
@@cv990a4really?
There is a dedicated “” app for employees and a complimentary buss and shuffle service that operates Mon-Fri ~6AM-6pm (for most routes) as far south as Gilroy…. and uses city park and ride locations… the building to building shuttles run every half hour, so yeah you don’t need a car.
Or you can use public transport to get from one stop to another and finish with a shuttle if you would like.
This is the one thing that got me into neo's videos and this is honestly one of my favorite ones yet!
The solar panels on top of the Apple circular building were designed in Dubai. The designers are an elite German group of engineers from Bavaria. They did the works also for the Mecca Clock tower and the sun-protection umbrellas in the Mecca and Medina main prayers area. The Weimars.
The open pod areas are a good idea, but should be an addition to rather than replacement of, individual work spaces. At the very least there should be available spaces for a single person or smaller group, which could even be set up as soundproofed rooms within the pod areas. Clear acrylic double pane with those blinds between the panes because sometimes you need to shut out the sights as well as the sounds to concentrate. A dry erase marker could be used to write your name on the door or window in case someone needs to find you.
People like to have the ability to put personal touches in their work space, too. Photos, a favorite plant, a snack drawer, a splash of color or poster that calms them or inspires them. Having a space that you feel is yours can be important for morale.
Skylights would be nice, too.
Not sure white on white is the best idea for parking signage, either. That's asking for trouble. But at least you don't have to worry about getting caught in the rain in the parking lot. They pretty need their own grounds maintenance company.
Additional thought on those pod areas: how many exits are there and which way do the doors open? If there's a fire or other situation are they setting themselves up for people getting trampled/smothered trying to get out?
From the traffic lights to the emergency exits you can be assured those are the few things that will actually work well. They had to pass OSHA requirements and state standards to construct and occupy the building. I used to do compliance work. They may have done some silly things designing a workspace but when it comes to health and safety it’s extremely strict with a building of that size and occupancy.
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
Care of the negative fakers, flamers, liars, trolls under, about, to my posts, comments!
Another dope who thinks he has some brilliant insight that Apple didn't think of.
@Zaydan Alfariz lol, thinking some palace for a dictator is better than the openness of this amazing spaceship building for people to work and collaborate. well, ok then. you stick to your kings, we'll stick to our democracy.
I agree.. I have to sometimes work in an "open" environment where I am right by the main pathways to the lunchroom and administration section of the building.. I cant get shit done because people walking by or stopping by every few minutes.
The GOAT
Great to see you here Hoog!
This is such a wonderful and well made video. Thank you so much. Very enlightening and inspiring as an architecture student
love your maps on your video . much love and respect .
The completion of Apple Park was a bittersweet memory as it was one of the last contributions from Steve Jobs, and with the release of Apple Watch and iPhone 5s Steve era officially came to an end. Still miss those old days and all the emotions Steve invoked with his influence in tech
I could really sense the Steve Jobs Reality Distortion Field at the opening remarks to city council. By the time he got to talking about Hewlett Packard you could practically sense that city council was already like "hurry up and tell us your plan so that we can approve it!" Similar to "shut up and take my money!" An absolute legend.
You would be wrong. They fought him a bit and tried to squeezed him for even more money than Apple was already paying. They did not give approval until 2013, 2 years after Steve Jobs died.
@@lookoutforchris gosh that’s sad. Apple’s already their biggest tax payer. I wonder if the stress of fighting them contributed to his early death. Maybe had they approved his plan he would have lived from joy. pure speculation.
@@niceboke From Steve's book, his demise was from working too much and ignoring his own health. Although he had $Billions in personal wealth he chose to self-medicate. By the time he got Doctors to attend to him, it was too late to reverse the damage and he died.
@@niceboke he did a fruit diet to holistically fight cancer, by the time he realized that wasn't going to work it was too late. lot of respect for him, but one of his toxic traits was his uncompromising idealism over practicality - which is kind of what you see with Apple Park. super cool, and it probably works for a lot of employees just fine, but not the most practical solution and too uncompromising for many.
@@davidlrogersYep, what made him so great was also what ended up killing him. Many stories like this with great figures throughout history.
What a nice ad slick video...Velvet, calm voice... great 3D animations.. emotional seances of Steve JOBS. THANK YOU.
I appreciate that your video was insightful and critical in constructive and reasonable ways. Keep it up!
What a wonderful video on the Apple Campus Neo. It is especially nice to see your comments on the landscape design by Laurie Olin. Landscape architecture rarely receives the credit it should yet many of the great places we cherish are landscape architect designed, e.g. Stanford Uni./Olmsted, Foothills College in Cupertino/Sasaki. Both in 'almost' walking distance of Apple HQ.
Thank you for this outstanding presentation on the Apple Park design, something a lot of content creators didn't really discuss deep enough on "why".
I totally just took a walk back in time back to architecture school. Thanks guys!
Great building, great company, great products, great guy. Great documentary.
I did the low voltage cable for apple park! It's unique because all the data cables run under the floor which is very different from normal. All the floor panels come out.
That is different from the slab and push up walls for many of the first wave of Silicon Valley office buildings, but most multilevel office buildings do that.
As a Cupertino resident (since 2016) it always gives a satisfying feeling whenever I drive by the campus.
Amazing video, thanks. Keep going!
crazy to think I remember when you had 10k subs, good shit dude, proud x
Great video. In this project there is literally the entirety of Steve Jobs: looking for perfection even if it does not exist
Jaw droped. The quality of this video's production is amazing 🤯
The lady holding the old camcorder at 4:30 really showed how popular apple was becoming and how successful Steve jobs was become before he unfortunately passed away.
Why didn’t she just use her iPhone to film him?
Apple Park showcases remarkable innovation and creativity in its design, pushing the limits of modern architecture. The meticulous attention to detail in constructing the building is truly extraordinary, making it a masterpiece. ❤
As an Architecture Student, this video is well done. It's incredible how Neo managed to animate, render
It's a scan like Google earth that is put into a modelling software and then the camera movement and lens effects like dof are also done here. The actual modelling is pretty basic and also done in the same program.
@@fungt89 Nope
a ideal functional open office design for me would have mixed used spaces; open areas for collaboration, closed areas for individual work, varying seating, and areas with different volume levels. Perhaps notations for whether or not an employee is busy on their own work in an open collaborative area, like a light system. But it is also important for people to have a home base, like a main desk.
So, in the end, like a traditional office with more collaborative spaces and comfy chairs, or like a college library vibe with personal desks at the perimeter.
But I am neither an architect or a social scientist.
That's what my office was like at my last company and I agree. Most people loved it since you could work however you want. Now you hear tech companies pushing people to work from home because they "care about workers" when they just want to save money on buildings.
I would also like to access to public transport - everyone will have to drive to office - which world are we living in ?
@@Eric-xh9ee Well most offices suck, so its really a plus for workers at the end of the day.
Best vídeo! Thanks bro! Grettings from Perú
I liked the Steve Jobs Theater the most; especially the night shots. Very clean/neat looking building.
Frederick Law Olmsted being the founder of American landscape architecture is no joke. Thanks to him and Calvert Vaux, Central Park was born. Olmsted also worked on landscape for Niagara Falls State Park (country's oldest state park), the Biltmore Estate, and even the US Capitol. Apple Park was also designed with earthquake safety in mind! Modeled after similar ones in Japan, it's one of the ONLY buildings in the US to use base isolation against earthquakes. Meaning that it should survive all but the biggest California tremors. It consists of 692 large, stainless-steel saucers located two stories underground that can shift as far as four feet in any direction. Quite impressive!
That being said, I don't blame Apple employees for not liking an open-pod concept. An open-pod concept doesn't encourage working together, it encourages dillydallying. In a personal office, you're focused on you and your goals. As you should be. For those who work more efficiently independently, this is a nightmare.
Wow, didn’t know that Kim Jong un was such a fan of landscape architecture
why do i see you everywhere wtf
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
Care of the negative fakers, flamers, liars, trolls under, about, to my posts, comments!
I think there should be both open-pods as well and private areas. Although I feel saying it encourages dillydallying is disingenuous to those who do not work efficiently alone and work better with a team, alongside the fact these tech companies rely on both employee's ability to work alone, but also employee collaboration and group work to operate as they do. Open-pods are a good idea, but must be balanced with focusing areas to allow for everyone to be accommodated for their specific style of work.
Despite that though, as someone with ADHD, this office would be hellish for me, I'd get barely done because I'd be chatting away with a coworker and too busy admiring the greenery and trying to steal a fruit from that orchard. I'd then wind up having to do my work at home at 1 in the morning because that's just how I am.
Olmsted also designed the Mount Royal park in Montreal and the very first public park in the US, Bushnell Park in Hartford, CT. His contributions to landscape architecture are unparalleled and unprecedented.
Excellent video. Thank you very much. I'm especially impressed by the footage close to and inside the buildings. One small comment: the fruit trees were planted because that area used to be covered with fruit orchards, mainly peach and apricot. It was an attempt to remind people (?) or bring some of those back (?). Thank you for all of your hard work!
7:16 The narrators MANY mispronunciations are never so clear as his 'The light filled' gets captioned at 'Delight filled'.
Great video neo. Super well done and informative.
Very interesting and informative video.
Such a beautiful unique park/office
Thank you for the tour
3:28 For those wondering why the HSBC Building in particular has a unique design for a skyscraper: In Hong Kong (and ancient China), there's a practice called feng shui about arranging the pieces in living spaces to create balance with the natural world. For good feng shui, in Hong Kong, skyscrapers are designed with holes called "dragon gates" to allow dragons to fly from the mountains to the sea every day, thus allowing positive energy flow through the building. But when the neighboring Bank of China Tower by IM Pei was constructed, there was nothing but negative energy flow as feng shui principles were ignored. HK Governor Youde died in 1986 in Beijing from a heart attack, and Hong Kongers blamed the building for this since it overlooked Government House.
So to fend off the negative feng shui from the Bank of China Tower and protect the HSBC Building, two cannon-like cranes (shown on the left at 3:34) were constructed to point towards it.
That’s really interesting! I only know a tiny bit about fang shui and would love to learn more. Thank you for sharing this story.
I’m half Chinese and honestly we need to move past our superstitions. Chinese culture is riddled with stupid things like 4 = death, don’t stab food with chopsticks, etc. If we want any chance at advancement, we need to put these “traditions” to rest. Sick of hearing my relatives talk about unproven superstitious crap.
The HSBC building is an eyesore.
Cuban?
@@Sandouras not to the dragons though
Neo & Polymatter were my reasons to finally sign up for nebula, looking good so far, keep up the great work!
Same here. I also got TLDR, Wendover / HalfasInteresting, Not Just Bikes, City Beautfiul, the Present Past and now Johnny Harris. That's about 1/3 of the channels on YT that I watch every episode of and it's nice to get it ad free, able to download, and exclusive (and first premier) content. My two only problems right now are there are no comment sections over there (which is why I occasionally check in here to see comments) and they need more creators. I got the deal for under $1.25/month but in 10 months when it's time to renew, if it's over $2.50/mo I need more creators.
7:16 The narrators MANY mispronunciations are never so clear as his 'The light filled' gets captioned at 'Delight filled'.
for an introvert or just sombody that doesn't like extensive social contact at all times, offices like this are pure hell
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I'm really glad you highlighted Apple isolating itself from the local community towards the end with these projects. Apple Park is a gorgeous piece of architecture and engineering but a shockingly bad piece of urban design. If you zoom out and look at it from all sides it's met by massive suburban developments of houses in standard California fashion, all of which are several million dollars that skyrocketed due to lack of availability when the campus opened. There's a few small apartment complexes, but there's really nowhere for employees (particularly younger ones) to live without having to commute in. This is true of a lot of tech HQs (exemption being Amazon), but there's a genuine attempt in funding local transit, housing, and designing around city connections with the intent of improving the local economy beyond tax benefits from the others these days. Apple's disinterest in spending their money outside of their own property feels like you're looking over the gates into the palace grounds while the Apple employees drive out at the end of the work day to head back to a city that isn't Cupertino.
In 2019 after Apple Park was opened, Apple pledged 2.5B into local housing in partnership with the state and developers. The root of the housing problem is in the zoning laws, not the local companies.
@Dylan X Which still (4 years later) have led nowhere, you're absolutely right that the issue is the zoning laws and the city is also at fault but that's far from the entire story. Apple (like every company) spends millions every year lobbying and has immense sway, which they've spent none of on the court battles for housing in the area. You also cannot just plop a gated off $5 billion dollar office space in the middle of suburbia and be shocked that this would be an issue. Apple didn't design it around transit, instead opting to build extremely large parking infrastructure and doubling down by giving no money to public infrastructure. The city shouldn't have to bend to Apple, that's not how good faith developments work.
Though the design and scale is "cool", it would be the worst place to work for not only programmers but everyone else also. I worked in Silicon Valley for 20 years in IT, and I would hate to work there. Just like people want to drive their own cars to work, they also want some privacy, peace, quiet, comfort, relaxation, in their workplace (to maximize productivity).
@Cam Bell I think the ring being that big is less of an issue (although it is ridiculously massive) and more so the park space surrounding it. Obviously the green space is great, and is actually a really nice aspect of a huge office space like this, but it's entirely private. That's a *lot* of space locked behind a gate that I'm sure very few people comparatively actually use. Why not just keep the space INSIDE the ring private, and let the public use the rest? Why spend a lot of money to do underground parking if you're just going to make two massive garages anyways? I dunno, I got a lot of questions on the use of space with it.
@@Sovereign_Citizen_LEO Yeah, I think collaborative work spaces make sense in *some companies* for *very specific employees*, but definitely not like this. Designing for the sake of designing instead of practicality seems to be the running theme when you think even slightly critically about the building.
its amazing to me how often "genius" architecture is met with criticism from the people that, ya know, actually have to live and work in it. I grew up in an elementary school that had open concept at its root. And it was a vast open space that very quickly the school realized needed to have flimsy and shoddy partitioning walls put up. This did nothing for the fact that teachers need to, you know, project their voices. So every single student could hear every single teacher throughout the cavernous area. When my schools (yes, plural) were renovated all the way thru my school career, they not surprisingly went back to a traditional design.
Similarly, artitechs love to look at awe at brutalist buildings but then can cheerfully walk away as people that live there have to deal with the crumbling and oppressiveness of it.
Wtf are you saying
@@SM16Basketball architecture can be beautiful and destructive at the same time
@@SM16Basketball pretty simple comment dude
I worked in a open concept school for its first eight years of operation, and it was hell for the teachers. Noisy and distracting! Eight continuous hours of collaboration is counterproductive. Sometimes you need to shut out all the distractions to concentrate on a task.
@@SM16Basketball not that hard to understand
They should have asked the programmers/office workers how they wanted the floor plan. It is strange that that almost never happens.
it's apple. it should come as no surprise that productivity was not one of their top priorities.
@@SlukkeIt's Apple. It also should come as no surprise they didn't ask the end-users what they want or need.
Great touch with mentioning the issues with sustainable mobility
I've been there. Of course you can't go in the spaceship because it's a working corporate headquarters. But the visitor center across the street is pretty impressive in its own right. You get a better view of the spaceship from the roof and you can't see the whole thing. But what you can see - it's enormous.
Its right the building is design to look like a masterpiece but I can see so many functionality issues. For eg- parking block is placed so far from main building that one would require separate vehicle to travel from parking to office. However big thank you to Neo for creating this quality content.
This is really beautiful... The documtary too.
This one has summarized everything sooo well.,, it’s still very very detailed but also very interesting ❤
👆👆ᴛʜᴀɴᴋs ғᴏʀ ʟɪᴠɪɴɢ ᴀ ᴄᴏᴍᴍᴇɴᴛ, ʏᴏᴜ ᴡᴏɴ ᴍʏ ᴏɴɢᴏɪɴɢ ɢɪғᴛ 👆sᴇɴᴅ ᴀ ᴅɪʀᴇᴄᴛ ᴍᴇssᴀɢᴇ....ᴏɴ ᴛᴇʟᴇɢʀᴀᴍ ᴛᴏ ᴄʟᴀɪᴍ ʏᴏᴜʀ ᴘʀɪᴢᴇ,,
As a developer, I couldn't imagine a more miserable work space. I love how they often give managers their own private offices, but everyone has zero privacy, and none of it is your own space, lots of shared spaces, and it's just feels so impersonal. It's an absolutely awful experience to work in a collaborative space like that all day everyday.
Working from home gives you privacy
Yeah. Many Apple employees presumably work from home now. I work for another large IT company, and I worked from home before the pandemic, since the company closed its office near my house several years ago. Even before the office closed, I often worked from home. The company doesn't care if I'm productive enough, and it saves the cost of office space, and I prefer working from home. It's a win-win all around. I'm semi-retired now. Working from home is a great way to retire gradually.
@@restonthewind No, they force them to go to the office most days. They're not going to accept defeat! It's a nice campus, though.
IKR, you take the people that need to talk to everyone to do their job, and give them quiet, private space without interruptions; you take the people that need quiet, private space without interruptions in order to do their job and put them in the middle of a shopping mall food court.
GENIUS.
I worked in such an “innovative, agile, collaborative” monstrosity for 4 years. Sounds appealing for about 1 second before you realize the obvious, you don’t want innovation in your workspace you actually just want privacy, a coffee machine, and washrooms nearby.
Open offices dont inspire collaboration and team work, they are just a bs marketing term so companies dont have to give employees offices. A personal office makes you way more efficient.
Working from home is the only real solution but capitalists HATE it
@@Danuxsy How so? Capitalists LOVE a good cost/benefit ratio. Capitalists may have their issues, but not prioritizing the bottom line probably isn't one of them. The very complicated question is whether working form home really is more efficient.
@@Danuxsy lmfao yea that might beenfit self motivated employees with a great work ethic. Most people are lazy. Thats why companies are stopping thr work from home method cause it failed.
@@sell2012 are you sure that it is failed?
@@duaneeitzen1025 Capitalism is not efficient whatsoever.
Very well edited video. Inspiring as hell. Makes me think about society and a humans purpose as well, and makes me want to do computer science
Well, I can honestly say, I enjoyed this video, its the first video that iv actually watched from start to finish without skipping any of it, probably cause of my love of Apple, I'm intrigued by Apple Park, but, also because of how well this vid was created.. thanks
I appreciate the amount of work you put to make this video possible. awesome work!
That should have been a hotel. The most annoying office ever.
I keep watching this. This is beautiful. You sold their story brilliantly.
Good day I am a worker in this Factory can supply with any iPhone of your chioce you have to pre order and have a discount of 25% and get 13, 14,15
i really find a need that you should be appreciated for effotrs of making every thing in 3d and for your really good story telling skills hats off to you!!!!!!
Great job, Neo! Your visualization skills are truly impressive. Your videos are engaging and visually stunning. I would love to learn how to create similar videos. Can you please share some tips or resources that you use to produce such high-quality content? Thank you for sharing your talent with the world.
This was phenomenal
how does this channel not have like over 10m subs wtf. the production is so good
Most people want to watch d RUclipsr drama instead of quality content
As I followed Apple and it’s products, I often wondered about how Californian landscape fits with Apple, and Apple fits with California.
Now I know. ❤
Wow. That place is truly amazing.
What impresses me most about apple is their philosophy: earn as much money as possible.
@15:30 The campus perfectly reflects Apple's "walled garden" approach to technology. It would be nice if they played well with the community around them, but that's never been Apple's culture.
Absolutely gorgeous video and walkthrough for Steve and Apple Park. Great highlight of Steve’s story, Cupertino, California as a community, and Apple as a unique company. I loved it ❤.
And wish you many other wonderful videos! BR
Those read, listen to / bugged / eavesdrop / overheared / tapped, watched, spied, copied and steal many of my ideas (=inventions) initiated by me:
+ open, transparent 360° sunlight, sun- and lights Buildings, construction methods, architectures, designs, concepts;
+ step-floor / -storey / -level / -tier pyramid (e.g., as a residential building);
_ __ _
__,--T _,--!T!--,__ T--,_
+ 360° stepped floors / storey / level / tier buildings (constructions, architectures, construction methods, designs, concepts, 2D, 3D, models);
+ 360° Sphere, Orb, Ball as a Wheel (2D, 3D) “Omniwheel” / “Omni-Wheel”;
+ 360° Sphere, Orb, Ball as buildings, constructions, architectures;
+ and much more!
If / When you have money, health or "natural" catastrophe / disaster problems or if / when you are somehow affected by traffic accidents, traffic jams at some point, somewhen, anytime, somewhere, anywhere, then think of me, share my posts and my pages!
Care of the negative fakers, flamers, liars, trolls under, about, to my posts, comments!
This was really well presented. Thoughtful. Creative. Visual. Inspiring. Just like the company it houses! Nicely done.
Very good, balanced video, and a remarkable project.
You can really see the breath and life being taking out of Jobs 4 months before his passing.
As a person who lives in Cupertino, I appreciate you covering what our little city is known for!
This is one of the best Park video’s I’ve seen!!
This place looks amazing
As much as I love this building, I also find it ironic that the layout was created to promote chance meetings and exchanges of ideas. Apple is notorious for a very focused“need to know” culture.
And call upon me in the day of trouble: I will deliver thee, and thou shalt glorify me. Psalm 50:15 ✝🌅
He keepeth back his soul from the pit, and his life from perishing by the sword. He is chastened also with pain upon his bed, and the multitude of his bones with strong pain: So that his life abhorreth bread, and his soul dainty meat. Job 33:18-20 ✝🌅
@@AntwerpLocomotive sir this is a Wendys.
1:50 Its crazy how much space of cupertino it taken up by parking lots.
This is just an awesome story, the best I've ever heard!
Thank you for this video!
I spent a few weeks in a similar building which was almost a full circle. It didn´t feel as well as expected. It took ages to get from one side to the other and you got kinda dizzy running in circles. Took me a few days to get used to the never ending curve when you walk to different areas of the building. The view to the outside was nice though. It felt like visitors plattform
The feeling of not seeing an end to the journey is quite disorientating, corners would help better navigation. Like driving around a roundabout, 1.5 rounds in and you'll be questioning if you had done 3 or 10 rounds.
was thinking the same about running around the arc.
I appreciate that you mention some of the downsides of this design, and even offer alternative solutions. From a European perspective, the exclusivity of Apple Park seems very American. If there was such a thing as walkable and cyclable neighbourhoods that already exist in the city, it would surely be much more convenient for the employees if the offices were distributed there, among existing local businesses and living spaces.
👆👆ᴛʜᴀɴᴋs ғᴏʀ ʟɪᴠɪɴɢ ᴀ ᴄᴏᴍᴍᴇɴᴛ, ʏᴏᴜ ᴡᴏɴ ᴍʏ ᴏɴɢᴏɪɴɢ ɢɪғᴛ 👆sᴇɴᴅ ᴀ ᴅɪʀᴇᴄᴛ ᴍᴇssᴀɢᴇ....ᴏɴ ᴛᴇʟᴇɢʀᴀᴍ ᴛᴏ ᴄʟᴀɪᴍ ʏᴏᴜʀ ᴘʀɪᴢᴇ,,,
This is a great outlook on what is and the future. Thank you Neo.
👆👆ᴛʜᴀɴᴋs ғᴏʀ ʟɪᴠɪɴɢ ᴀ ᴄᴏᴍᴍᴇɴᴛ, ʏᴏᴜ ᴡᴏɴ ᴍʏ ᴏɴɢᴏɪɴɢ ɢɪғᴛ 👆sᴇɴᴅ ᴀ ᴅɪʀᴇᴄᴛ ᴍᴇssᴀɢᴇ....ᴏɴ ᴛᴇʟᴇɢʀᴀᴍ ᴛᴏ ᴄʟᴀɪᴍ ʏᴏᴜʀ ᴘʀɪᴢᴇ,,
It’s a remarkable feat of engineering and a beautiful building that has emphasis on design and aesthetics, but was not engineered for actual productivity/engineering.
Perfectly fits Apple's current designs tbh
12:25
As a structural engineer, I love this theater. It looks unstable at first glance, but honestly, it's 2" thick of glass, so as long as you secure each glass panel top, bottom, and both sides, they will basically all act as a rigid body, and nothing will be able to move in any direction. If you were to rotate all of the panels 90° and had them all pointing outwards, them all toppling simultaneously would be a possible failure mechanism. These panels perfectly negate that possibility. As an example, see the Apple Kunming Pavilion and how they add panels orientated like these every 3rd panel to keep it stable. Another option would be to add moment-resisting connections top and bottom, but then you're asking the glass to sustain loads in bending and it can fail catastrophically if heavily stressed.
Something that might not be immediately apparent, is how critical the roof is to holding it all together. As any single panel that tries to fall inwards ("Out Of Plane" of the glass), due to wind or its own inertia during an earthquake, is braced by the ground below and the roof above, which can then send the force perpendicular out to the left and right panels of glass that can easily take that force in their strong orientation ("In Plane" of the glass). At this point, a single wooden house stands up due to it's own self weight, but here there are probably strong anchors to prevent any motion at all (to keep the seals strong, so these anchors would need to take the full seismic loads). This whole system is also very much an idealized upside-down-pendulum design, making figuring out the seismic demands relatively easy and accurate.
In general it's quite a marvelous design. The whole thing depends on a very lightweight and strong roof, and this one happens to be made of carbon fiber, so there you go. Even tho I don't like Apple at all as a company, I love the engineering that was done on this whole building, and the theater in particular. I want to hear more about the (likely, this is just a guess) seismic isolators and dampening system used in the main building.
Thank you for sharing this, it made me appreciate it a lot more
Impressive Structure & Environment, Worth Watching !
that whole building was centred around Steve Jobs' vision and direction, shows how centred around him the company was when he was around.
Americans like building islands of walkability amid otherwise pedestrian-hostile carscapes.
Apple isn't responsible for that, a succession of governments created that mess and have been incapable of fixing it.
I honestly wouldn't say the campus is a great example of walkability... Takes a while to walk from one end to another.
Of course the rest of cupertino is obviously actively pedestrian-hostile
@@sydneyfong with a diameter of less than half a km I’d say it’s extremely pedestrian friendly
I feel like this video should have been produced at 1.3 - 1.5x the current playback rate
Wonderful presentation ✨
I love the cafeteria! Totally breathtaking!