The Reality of Owning a Pokemon Card Business
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- Опубликовано: 21 ноя 2024
- Thanks to Brian for having me out! You can check out his stuff here:
/ @pokene_pokemon
To get fast cash for your video games check out:
www.myquickfli...
To sell me your collection email:
deals@myquickflips.com
Want to buy stuff you see me pick up in videos? Follow my live auctions on Whatnot!
www.whatnot.co...
Check out my second channel: Renix Pesale!
/ @renixpesale
Other places to hit me up:
Tik Tok | @phoenixresale
Instagram | @phoenixresale
PO Box | PO Box 2124, Lexington KY 40588
#videogames #retrogames #collector 
Развлечения
That’s me!!
This edited SO FREAKIN WELL. Bro I had a blast/ thanks for having me
Thanks for the editing love ❤
Where do you source your product from?
Congrats on running your business well so far! 🎉 I love pokemon, and the cards are my favorite merchandise of it. Some time ago, when Shiny Star V came out, i tried getting into the market flipping a few boxes from it and older series as well, and the profit was really worth the patience+effort, but I would not consider it reliable until i have a bigger budget with which i can be comfortable spending on new sets, and risk profit to stay relevant. Thanks for your insightful participation on the video❤
so sad u dont deliver to poland . I would love to buy
Hey! I've been watching your New Website Journey :)
You're selling other cards like One Piece - have you thought about selling the upcoming Star Wars Unlimited TCG products too?
Would be very interesting, because word hasn't spread yet that this TCG is coming (in a week)
14:00 to move "dead weight" like the eraser blister, I've seen a couple options
1. Break down and sell the packs individually or as discounted lots. If you have built a trustworthy rep customers will buy without fear of tampering.
2. Bundle the "dead" product with a Great Seller at a price point that gives a profit margin of $1-$5 on the "dead" product.
Great solution!
Yup you can move dead weight like those with breakdowns but for the trainer tool kit it's a little bit harder since it comes with a lot of bulk cards that take a lot of time and effort to either list individually or even sell as bulk. So in his position the best thing to do is just sit on the stuff as in 5 years those packs can easily be $8+ packs due to age. then breaking them down or even just selling packaged can net a huge profit especially since he likely bought them at a good price per pack cost.
Solid interview, but man you have to stop interrupting the people you're interviewing 😂
yeah something about the interviewer irks me. He interjects and kind of seems like a know it all. Could also have an inferiority complex
Not me. I enjoyed the interview. Didn’t notice him interrupting too much.
@@mcsquarewolf9557 must have poor attention to detail
@@Sneak222man I feel you but no need to go around randomly disrespecting people.
@@Sneak222 no need to. It’s already on your mother’s forehead.
As someone who almost fell backwards into owning a local card shop 9 months ago I can confirm: I lost 15 pounds, am constantly stressed about distributors, and 90% of the work is mundane; but when I'm actually there at the business itself, I'm happy.
Great comment!
Glad he wrapped his HVAC and did some thermal insulation for the basement as a workspace as it helps the system and the house as I can assume Nebraska has multiple seasons.
Great videos. Love this type of content. I scaled as a reseller up to 3000 items on eBay, and am always interested to see how other people did the same and operate their business
Those fees tho 😟
@@dogbog99the more you list and sell, you forget about the fees. Plenty of items that you can get for dirt cheap and keep your margins really good. You just gotta learn what sells
The craziest part is that on $2.3M in sales he'd be lucky to net $300K in profit by his own admission, BEFORE taxes...the resale game is definitely a passion hustle.
That's a 13% return wtf!!
That is terrible economics. He needs to increase his prices
@@Joedirt5 Not how it works. There are industry pricing standards and those are the margins.
Yea bc adding 15-22% is super stander. And cpa would disagree about that “standard pricing”. He needs to pick it up a little. He’s built the reputation already.
As a Korean, I’ve never seen a Korean Pokémon cards ever! Super cool! Thanks for showing us around!
Not enough collectable here as say Japanese
I have korean cards
Really? Every 7-11 I went to in Korea had Pokemon cards
@@cartonbox17 it’s been a long time since I’ve been there. So definitely didn’t see a Pokémon cards that has Korean words on it.
Wow this was an encouraging video. Shout out to Brian accomplishing his goals and working to remain humble and loyal to those that love him. It's admirable and I wish him and yourself the best in this life.
even if you're not a pokemon fan, hearing people talk about the process of starting up a small business is very informative. fantastic interview!!
This was an awesome episode to watch - love how humble Brian is and love his goals of creating a life he wants to live vs infinite business scaling. Thanks!
5:08 Lotta people stuck on "more" but "enough" is an important word
This dude a legend
If mysticrips approves, you know its bad.
@@D3enjoyer what you mean its legendary to have a marnie painted on his car and doesnt even know the difference between a marnie and a lillie XD
@@kedjfj798 yeah something like that
@@D3enjoyer*good
Amazing video! Love to see where people started and where they are now in thier businesses. Your channel and business included to see where you came from to where you are now its great.
Mfs basement is the size of my entire apartment
Endeudado de por vida, no creo que tenga ni para comer.
Its Alaska so
@@lilbench5834Nebraska not Alaska lol
Got em @@BrandonBrandonBrandon34
@@dragonariusshinzo9061 LOL
I watch this with a special interest.
Very insightful to see.
I'm not a store, so I make my money in a very different style when it comes to Pokemon.
One of the reasons I never want to start an online Pokemon Store that sells the modern sets is the bad margins and massive ammount of competition. Atleast in my country you have to much choice and you got competition that don't have to pay taxes.
Absolutely loved this episode! Commendable efforts. His ideas and thoughtful approach deeply connect with me.
Reason why Japanese cards are now more expensive folks and why English cards are massively produced. Scalpers, "investors", and resellers
Loved watching this vid and seeing you guys interact. I came across Brian's channel not too long ago and binged it because it was very interesting. Couldn't believe I'd see both of your faces in the same space especially since you've been my favorite youtuber for a little over a year now.
So glad you enjoyed Escobar!
Man got super lucky being able to buy the cards while running an "online only" store. Nearly all the distributors I have locally won't sell to online only sellers and require you to have a physical store which people come into and buy from. Makes it very hard to sell any pokemon product since they are in exclusive distribution contracts which you can't get from any one else
Pokene you're inspirational. Took the risk and now you're doing what you love
This interview is a huge upgrade over your last one. Great job!
It's kinda shitty that kids in Japan have to enter a lottery to just get one box per person (if they are lucky) I saw a Japanese kid crying cuz they couldn't get any boxes at the department store in Japan.
Then this one guy in America is stocked... gotta blame his Japanese hookup too.
😢
Japanese kid has endless availability for boxes, just maybe not that box. Japanese kid is more than fine not getting his way for a day.
@@chexcollects 8 months ago prat!
13:40 just like the car and handbags 👜 industry. _”You want this rare car/bag….you have to buy some junk first”_
Great job Editor Riff. Keep up the great work!
Riff is such a weirdo creep
Crazy how this starts with a love of Pokemon but actually ended up with a logistics company. Guy is very smart with how he has built this business.
I hate the interruptions. At least let him continue his taught after the interruption. But no he just interrupts then jumps to a new topic.
As a digital marketer, this guy has the right idea and nails the pros & cons of owning your own site vs. going through a platform.
Just a warning to everyone China has started contra fitting Pokémon cards PSA grade. They manufacture the cases and just take serial numbers from online listings so they look legit even if you look them up. The cards are 1-1 replicas too so a normal person will not be able to figure it out. They don’t do super rare cards though but big ticket ones.
Would have liked to hear that pokemon vs S&P 500 discussion at 36:16, but nice interview nonetheless
Great new format Caleb, I definitely love hearing other people's stories and business ideas.
Personally, as a business owner, I am interested in how everyone is handling things like health insurance, more marketing techniques, product loss, and gaining new customers. Keep up the great work! Love your content.
maybe he could throw in an item of 'dead stock' in with the orders over a certain amount, then claim the losss!
Most people started out 2020 and exit out 2023. Shame . I'm glad I only collected. Congratulations and thanks for the insight.
most peoples started out in 1998-99 buddy XD
Bro should add his hair products in the shop. Having this kind of hair in his 30s is impressive! Help a brother out
Seen this guy interviewed before… but loved your in depth style 👍
Thanks for the video guys! Very, very inspiring! Amazing content!!
The hood def seeing this and gunna kick this dudes door down crazy to show this to the world
dudes hoodie was driving me insane with those strings but def following dude enjoyed this
I wouldn't be able to do that job. One morning I'd just wake up and open every single pack of cards in that entire building.
I rarely comment, but this was a great video that provided some fantastic advice! I've been a full-time RUclipsr/Content Creator for 7 years now, but I always enjoy dinking around with several side hustles. Flipping video games and/or Pokemon might be next! 😅
I dig this style of video. Youre a great interviewer man.
I love hearing about stuff like this. Man that's so awesome. I hope many more people can do this for themselves! This dude is a genius with this stuff! 😮 Super smart of him NOT to get a location with overhead that would crush most people.
This guy is VERY smart. His business tactics are genuine and intelligent. Kudos!!!
Solid vid, watched all 45 mins 👊
OMFG 41:46 when the editors speaks through him. Made me laugh so hard
Brian really caught em all 😂
This is why it’s important to be diverse. Just sticking to Pokemon will only get you so much. Add different services besides Pokemon or anything besides trading cards in general.
PSA pop reports of the new sets are crazy high man, when you compare them to older sets you see why the older sets appreciated to where they are now. In the 80s ppl over purchased football cards for "investment" and now the cards arent worth the paper they're printed on because when that inventory eventually got released into the market it tanked. I just don't see the investbility in these sets like this guy does.
He’s not investing he’s buying them then selling them
he says he's ok with holding on to them because he's confident the price will go up. This is my argument to that claim.@@Yeet113
@@Yeet113 Buying, holding, then reselling at a bigger profit. Thats investing my guy
Nice video. Enjoy the b roll going as you interviewed and the Picture in Picture
It scares me to see all these booster cases underneath the pipes and near windows, one flood could ruin everything. But you are insured, that is good.
I love this idea! Please make more of these kinds of videos. If I could just say one thing though the guy recording on the camera keeps moving the camera when you’re sitting talking and it’s really hard to focus on the person talking. Sometimes the camera wasn’t even on the person talking. But it is still a great video! ❤
I actually just started doing this before finding this video. And this is Inspiring that I made the right choice lol. Tho I'm literally just starting up.
Great video! You asked some really interesting and insightful questions.
Being a solopreneur is awesome, great vid!!! LOVING these long form "inside baseball" business and best practices focused videos, NO MATTER WHAT EDITOR Dick says.😂😂😂😂😂
that bad product is still moveable with breaking it down and moving the contents individually. Alot of stores dont want that extra tasks to do so they dont order those but if you put in the time you can reap the benifits.
Man, the video game and card resellers operate on VERY different principles than sneaker resellers! You guys talk about how you have to treat and pay people right to get that return business and build relationships. In sneakers, you're not getting deals, you're not building relationships, it's money over everything. I can't tell you how many people in sneakers I won't deal with because they're like that.
That’s just a act, they have no principles and just care about money, hence why they have no problem driving up prices to the point where children can’t afford to have a basic collection in a literal childrens hobby
@Duomonnnnn there are PLENTY of things that children can still get to enjoy the hobbies that they do. You act like kids being able to get a PSA10 Base Set Charizard should be possible. No, but they sure as hell can go pull a modern PSA10 grail card that will be just like that Base Set Charizard someday to them. I collect sneakers and designer toys, and I can tell you 100%, I get treated MUCH better by the designer toy sellers/collectors than I ever have by a sneaker seller.
These videos are great hope you do more similar businesses and their setups and origins
this business with a remote job that pays 15-20+an hr fulltime, you would be set for life ngl
You couldn’t do it though. He’s working like 60-80 hours already. It would be better to keep investing in his business than adding a remote job.
@@duke_8747 true, maybe a part time job is more durable tbh, to hire someone that can help would be so useful too tbh
This was a great video. I appreciate the honesty. :)
He leveraged social media to build trust to customers so he can drive traffic towards his websites. Very smart!
This is one of your top 10 most awesome video you have put out I really enjoyed the questions you asked him overall and amazing amazing
The worst thing about scams and chargebacks is that you have generally spent the money you made selling those items on more stock, then suddenly you have o pay the chargebacks back *and* you are 10k in the hole. Happened to me *once* about 20 years ago. Never again.
This dude scalped so hard during pandemic.
Started in 2020 along with all the other investor bros
WHAT a wonderful video man!
This guy has a brain. I really love his ideas and way of thinking it through. What a champ
Really great video, thanks for sharing all this information!
31:20 had me dying when the by price came up 💀. This video is great though. Love the business model and thank you for making the mistakes, so no one who watches this and starts selling has to make these mistakes. Seriously thank you for this content.
Nice one Caleb! I really enjoy exploring the business aspect, I think this is a great niche to do an occasional video on
I could never do this you would find me late at night opening all the packs in my inventory 😁
33:30 a good example of that would be if you held the Shiny Vstar V set you could have turned that 8k loss into a major gain when those boxes hit ATH of 150 per box down the road which I think was about a year from the time you said you sold. Now it's a gamble and depending on your liquid cash and work ethic taking the loss can set you up to profit more in the grand scheme of things but if you are already established and have the cash flow to be able to sit on a loss until it becomes a profit that's always a option and with Pokémon usually always come to fruition sooner than later.
Not even Woody himself could get a shine like that on his hair, damn son.
If you want to sell sealed products then you are not going to make enough to grow unless you have a couple thousand to at least buy 2-3 cases of booster boxes market is completely different than 2020 and demand has dropped off a cliff. I have so much respect hearing that he has no plans to expand into a bigger space and not hire more people that's a tough decision to make.
Slow growth, consistency is many times better than super scaling and leveraging debt. Glad it worked out for this guy.
12:58 - I no lie celibrated seeing Ikea furnature, cause I have that desk too XD (but with one set of draws. 😅)
I like that Phoenix Resale is growing but can we still get the old content every now and then?
5:26 that'll change when your body tells you that you gotta slow down as you become an old man.
Damn. What a thoughtful video. Great questions and very interesting take. Good stuff.
Super cool
I’m gunna buy from his store, just started collecting one piece cards and wanna get back into pokemon.
For one piece I actually wanted to start collecting Korean cards, they’re usually cheaper and I just like anything Korean. I couldn’t find them anywhere…but he has em!
Great video. But personally I just don't get Pokémon and why it's valuable. It's demand by creating deliberate rarity.
I had a very similar story to this, however the distributor market within Canada is absolutely crazy and scarce.
Only a handful of huge online hobby stores secure the majority of the inventory to the point where us smaller sellers don't have anything available to us.
Hey, did you try something similar in Canada? How did it go?
@@speardrops it was very hard to get off the ground and nothing ever happened.
I created the website, setup my URL, and then got my business license and tax info.
The huge difference between Canada and the US is the quantity of distributors. Canada only had five official Pokémon distributors, and four of them were very exclusive and hard to work with.
I managed to get in touch with a distributor and they signed me on as a client for their portal. When I received my login in to order product, I was extremely disappointed. I had zero access to any current product and the prices were more than the MSRP from places like Hobbiesville or 401games.
I spoke to my distribution rep on the phone and he explained that the good inventory is bought months in advance and they have a priority list. The only way I could get the new and good product (and move up the list) is to buy all of their leftover inventory (which was really shitty product) and LOSE money to gain access to modern inventory.
I never went through with it because the monetary value of product I had to buy was some where in the $10,000 range and what was available to me was random quantities of Rebel Clash, TCG binders, and other items that wouldn’t drive in any traffic to the website.
This was also in 2021, so it may be different now.
I love watching your videos like this here. It inspires me because I want to do my own business and I am afraid to start and lose everything especially in this day and time.
Amazing interview. Such a good dude
Thank u guys very helpful n useful knowledge
Phoenix asked all the questions I was wondering about. Tight
See a lot of similarities with the stock market and reselling
Crazy how some of you think 300k is nothing. Big ups to Brian for doing his thing and inspiring many including myself
I think they are saying he should be making more from $2.3 millions in sales. To be honest I have no idea if thats good or bad profit
@@GNMbg Would you be ok making $300,000 a year?
@chexcollects he's making 75000 he said in breakdown minus materials and boxes on 300000 is 75000
Love the video, there's something so satisfying about seeing all the boxes. And shoutout to the Avatar The Last Airbender playmat lol
@22:24 exactly right. Just look at Toyota vehicles for example
Even if I cant splurge with this kind of business, I rather sell cards over 9-5 any day
I rather work a fulfilling job that actually helps people rather then help drive up prices in a literal childrens hobby to the point that kids can’t even afford to have a basic collection
@@Duomonnnnn Packs are in store for $4 everywhere lol. What are you talking about?
really informative and nice to see small business doing well!
I work at a local card shop that has bought from Brian before, can confirm he's legit 👍
idk who put the definitions to these terms but you are the MVP !
Editor Riff chiming in 41:50 😂😂😂 cracks me up
I've turned my storage room into a Gamingroom/GameShop.
How can you make sure you are buying authentic cards? The repros and knock offs scare the hell out of of me
give riff a raise! Interesting business, I know nothing about pokemon.
I'm genuinely enjoying these videos 👌
I'm loving this series of videos. Super interesting and educational