How to use Charm in a negotiation | Negotiation Club Podcast |

In Episode 7 of The Negotiation Club Podcast, host Philip Brown is joined by Martin John, a procurement expert with over 26 years of experience, to explore the art of using charm in negotiations. Whether you’re facing a challenging negotiation with a monopolistic supplier or trying to build rapport in a high-stakes situation, charm can be a powerful tool-but only if used correctly.
In this episode, we dive into what charm truly means in social interactions, how it can be effectively applied in negotiations, and the potential pitfalls to avoid. We also discuss why charm is often used when one party feels they lack leverage and how to recognize when charm might signal a lack of confidence. Martin shares practical tips and examples to help you master the “Charm Offensive” and make it work for you in real-world negotiations.
Tune in to discover:
• The power of charm in negotiation
• Common mistakes when using charm
• How to spot when charm is being used as a signal of weakness
• Practical examples and exercises to enhance your negotiation skills
Don’t forget to like, subscribe, and share this episode! Join The Negotiation Club to access exclusive tools like the Charming Card to practice these techniques and elevate your negotiation game.
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