New Coke - A Complete Disaster?
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- Опубликовано: 8 авг 2017
- In the 1980's Coca-Cola seemingly lost their minds when they completely changed the recipe of their soda. This video explores the incident and why it failed.
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Coke doesn't sound like a word anymore after this video
Ro-aaads
Coke
It is a psychological phenomenon called semantic satiation.
Geek To Me i was just thinking about that!
Ikr
"what kind of coke do you have?"
colombian
Good god I love you
Colombiana
Crispy and Spicy yes.
In Colombia they serve the real Coke...with sugar...
Crispy and Spicy free base
I remember when the New Coke was the only one available and my brother and I shared an old coke that we had saved. It was like we were drinking a fine bottle of wine.
I felt the same thing when drinking an old coke zero bottle it was available in some stores for a little while I hope it gets changed back
I drank New Coke before and it taste like a strip down version of Coke which already is a strip down version of Pepsi.
Then you sealed him brick by brick into a wall for that time he dissed you.
Aged bottle of coke
@@josecalderon9487 how is it a strip down when it is the OG?
When I was younger, I told other kids at my middleschool that I didn't like coke, and then they got mad at me whenever I drank a Creme Soda, Orange Soda, Sprite, etc. saying "Why are you drinking coke if you don't like it?"
I dont like PlayStation. plays on an xbox
Y
They're not wrong. They are owned by coca cola
@@lintonfr nope, creme soda is mostly offbrand or a&w
YowLife Fanta and sprite atleast is owned by coca cola
"They were approaching 100 years without changing the flavor or the recipe."
I mean, unless you count the literal cocaine lmao
Max Durk lol I think about this. I bet some people put coke in cola
Boeing787max no when it first started Coca Cola had a very small amount of cocaine in it
Ollie Engel-hill duh why assume I didn't know that
Actually the formula still includes coca leaves.
Ryan Worstell I hope so
9:51 "ABC interrupted their program and covered it as breaking news"
I love America.
@not myka bering What the fu-
I would've been downright mad! Especially if I was watching my favorite show!
not myka bering what?
Y E S!
@@melissacooper4282 coke is a crime. and its illegal in my sight.
“100 years without changing the recipe or taste in any way”
Cocaine: am I a joke to you?
actually the story of cocaine in Coca Cola is a bit of an exaggeration..in the early days of Coke one of their ingredients was coca leaves that had the cocaine removed...today Coke still has spent coca leaves in it exactly the same as in 1886..the difference is the manufacture process is better in removing the cocaine..so in 1886 there were very tiny trace amounts of cocaine..one study i read many years ago about the original use of spent coca leaves you would need to drink over 1000 bottles of Coca Cola to have any effects from the trace amounts of cocaine...
The one change Coca Cola has made to their formula was removing sugar and adding HFCS which happened in 1983..i am referring to Coke sold in USA..in some other countries they still use sugar (i.e. Mexico, Philippines etc.)
@@MickeyMousePark wow, I never knew that. That’s interesting
@@MickeyMousePark But what did they do with that removed coke 🤔
@@frenchbum2647 i understand your joke..i may have not been clear Coca Cola imports spent Coca leaves (to my knowledge they are the only ones allowed to) my reference to the tech is from what ever company removes the cocaine and sells the spent coca leaves to Coca Cola...Coca Cola does not do the extraction....
@@MickeyMousePark yeah, i found a video about that a while ago, pretty cool.
I’m still over here crying because I never found my name on the coke bottle 😭
Ikr
Same
Relatable, take my like
Could never find a hillary but at least i found my nickname, harry.
I did. But I have a common name
It a bummer that you can't try New Coke today, after hearing this it makes me curious to try it.
...and I still want to try Crystal Pepsi.
I know, I missed it. I heard its coming back some time this year though.
Coca-Cola brought New Coke back as Coke II in the 1990s and they sold it alongside Coca-Cola Classic.
Pepsi-Cola re-released Crystal Pepsi not too long ago. I tried it, and I enjoyed it.
I remember Crystal Pepsi in the early 90s. Awful stuff.
I believe it's called "Crack". You can find it all over here in Chicago
Crystal Pepsi and Pepsi taste like the same thing. But is it just me, or does Crystal Pepsi has a hint of vanilla in it?
What kind of psychopath refers to a Sprite as a Coke??
Notice the map. Alabamans.
GhenghisKhangai People from the metro Atlanta area where Coke came from and still is today!
It's mostly a Southern thing
Someone who doesn't speak english good
Sprite is part of Coca Cola so it's technically correct.
“It shows that any company that relies of the nostalgia of it’s customers can’t make any changes”
Disney: imma just ignore that
Me over here drinking my disgusting sparkling water:
-_-
Does it rely on nostalgia or consistent quality?
Plus just because something is a change doesn't mean the change makes the thing better.
Warner bros: imma also ignore it
I think he was talking about major changes. Ie, it's one thing to make a movie where a character is different from the source material, it's quite another to turn a horror movie into a romcom.
its*
My theory: they took the real sugar out of coke, released new coke to make the public forget what coke tasted like, and put high fructose corn syrup in coke
The Mexican coke still has the real sugar in it
@@paulnadratowski3942 and canadian... american coke is fkn disgusting
It’s not a theory though it’s true
Both are bad for us
@@AmalDevYT ones is definitely worse and it’s not the sugar
The last person that can be older than Coke died in 2001
RUclips launched in 2005
Used the word "can" in a comment on a video about soda without making it a pun 0/10
Just do the “can”-“can”
I can-not believe that!
2004*
@@binarysignals9593 2005*
Calling Pepsi “soda”: fine.
Calling Pepsi “pop”: also fine.
Calling Pepsi “coke”: suicidal
Calling Pepsi on how it tastes: shit
Every soda is a coke. Except Dr Pepper
Joshua Ford go to any country in South America, everyone calls soda "Coca"
MarioFan588 / no. I mean coke
there’s a cool song called pepsi/coke suicide
Imagine this guy on a date. “What do you enjoy?” “Companies”
Plot Twist: the other cup was just Pepsi, renamed "New Coke"
Ohhhhhhh
I remember people were rioting, there was looting, dogs and cats were living together, mass hysteria when they changed the formula.
People were stupid. The new formula tasted better. Had they changed it secretly no one would have cared.
You never had it did you?
josh bentley83 bruh did i just see you in geekdoms video?
No, that was when they didn't have enough sauce at McDonalds.
josh bentley83 Coke is pepsi.
Maybe the tasters of the new coke were undercover pepsi agents.
Prime Breaker true.
Lol
XD
This comment is underrated
That's what I thought when I heard it.
The “new” coke can looks like one of those knock off versions of cola. I was not around for new coke, but it is funny. I like Diet Coke, that’s my favourite pop.
Believe me you didn't miss nothing.it was bad
I like Pepsi Max. Regular coke is fine, it's great with a meal or a once-off beverage.. but drinking coke in bulk, can after can or glass after glass, leaves a bad aftertaste and makes me feel like i'm rotting inside. Plus it goes flat quicker.
1:21 how come seeing that can brought back so many memories. They should go back to that can
I remember seeing that logo for Sprite when I was 4 to 5 years old and it was at a time when Jack in the Box used to have a picture of soda cans after ordering at a drive thru (2011).
"Hey, would you like some coke ?"
"Sure, I'll have some sprite !"
"What ?"
As a southerner I don't see why this is a big deal
CecilDaBomb1117
Me neither. Coke is basically synonymous with all carbonated beverages due to sheer marketing.
CecilDaBomb1117 Don't say that shit you God fearing heathen. Not all southerners talk in your sinful ways tf.
The Coca Cola Company technically makes Sprite
I do use Coke to ask for any Coke lookalike drink be it Pepsi or actual Coke. But honestly if you use it to refer to any other drink it's a little dumb
Coke II? Who do they think they are, a videogame company?
Sounds cool to me. Shame they discontinued it.
Coke 4
Coke 5 online
Coke 3, coke San Andreas and coke vice city are the best
All I can think of is that sequel meme.
*BREAKING NEWS: COKE ANNOUNCES COKE 2*
"Can I get Coca-Cola?"
"Is Pepsi Ok?"
"DID I STTTTTUTTTTTER?"
It isn't about nostalgia, it's about a sort of addiction. Whether a person likes a certain food or not doesn't depend just on the taste of the food, but also on whether or not that person ate it many times. It's a neurochemical thing.
I am a Coca-Cola addict, and I don't mean that metaphorically.
That was their issue with the taste-tests, I'd say. The testers were probably people not too biased to Coke OR Pepsi, not their loyal customers who were borderline addicted to Coca-Cola.
The other problem is Coke solely focused on those sample taste tests, They never took into account that sweeter drinks always fair better in taste tests, so never did focus tests on drinking larger amounts on their own, and more so drinking with a meal.
It's why regular coke is always sold by fast food chains who have more salty foods, like McDonalds, as opposed to more fatty foods like KFC, where Pepsi's sweeter taste works better.
Or, because Pepsi owned KFC (and Taco Bell and LJS, etc) for a number of years.
@@kcgunesq yeah exactly what this dude said
For me I prefer the taste of Pepsi over coke, coke was my #2 favorite soda but recently it's been replaced by Dr pepper
I was refering to Larry Bundy's "analysis".
Having done a Coca Cola taste test, it also doesn't help that they used saltines as 'palette cleansers' between samples.
Mexican coke in a glass bottle with real sugar is the best. Man, I'd like to try the original recipe that actually had coke in it.
napalmhavica that would be awesome
Fructose is fructose is fructose is fructose. It doesn't matter where the processed sugar is derived, it all tastes exactly the same.
Taylor The only way you could say that is if you've never tried soda with real sugar, or your tastes buds are just dead.
The myth is that coke was green, that is totally false. But the cocaine, it's true. You can still try Coca Sek if you live in Colombia.
Just had one. You can taste the difference.
I remember my brothers and I as kids trying New Coke. We had the thought ahead of time it would probably be bad, so we stocked up on the original. The New Coke was so sweet! Ugh! A childhood trauma!
It wasn’t bad stfu. New Coke was awesome
@@godzpeedx7ii75 so.... why was it a massive disaster if it was so good?
We stocked up on old coke too!
@@X3N0_M0RPH because it was different. emplemon tasted it recently and said the difference was barely noticeable.
It wasn't a disaster because it reaffirmed people's love for the brand.
Coke needs to go back to using REAL SUGAR instead of High Fructose Corn Syrup. Mexico Coke still is real Sugar.
Check out "craft" sodas that use Cane Sugar. Some brands are really good and far superior to mass produce Coke.
Jones Soda Co. uses Real sugar in all of their Soda except the ones that say Zilch, or Diet, and I really like their regular Cola, and Green Apple. Kroger Co. has a line of their house brand Sodas that use real cane sugar, and I love the Ginger Ale, and Cola, Also Pepsi does use Real cane sugar in some of their drinks but you have to look close when you buy it, and some places like Walmart that use to carry it no longer do.
So.. you want people to get diabetes?
If you dont understand a topic within a conversation, its best not to join in arrogantly.
>HFCS doesn't give you diabetes 5x worse than sugar
Fructose is TERRIBLE for you.
Timothy Greene I KNEW MEXICAN COKE WAS BETTER FOR SOME REASON
Well darn, I’m actually curious to what New Coke tastes like.
me too
me too, I’d love for them to sell it again even for just a promotion. The closest thing to New Coke you can buy is Diet Coke which is very good
@@Lion-dr7uv my dad told me that it tastes a lot like Coke Zero
It's the ones they serve at most fast food and theaters. Too sweet for normal palletes but with greasy or salty foods fits perfectly
@@brettlanigan Nonsense. It tasted nothing like Coke Zero.It tasted like Pepsi.
my mom used to drink coke, and when they switched to new coke, she started drinking dr pepper, now she's literally ADDICTED to dr pepper
what is dr pepper
@@trshcln6937 it's another soda. how have you not heard of it???
@@calebdc4l I dont like peppers
@@calebdc4l wtf kinda soda has pepper flavor???
@@trshcln6937 lmfao moment
I remember this, I was 14-15 at the time... My dad was a huge Coke guy and HATED the new Coke, so we had a Coke Stand in our Kitchen that was completely filled with 3 ltr bottles of Coke. He was going out and buying all he could to make sure he had a back stock of it.
Next they will try adding micro-transactions
and lootboxes
Buy more gold if youd like another sip
EA bad, am I right guys?
@@magnificentsir7274 You are correct
Free to open the can, but first sip is $2.99 and each consecutive sip is $1 more.
Could you cover the whole Mike and IKE feud that happened a few years ago. I never understood if it was a marketing stunt or an actual falling out.
chanze555 marketing stunt like left Twix v right Twix
chanze555 marketing
I still like Ikes and Left twix.
"wanna coke"
"sure" *snorts*
Ur videos are great! Thanks.
I would definitely pick a new car over my beat up car.
Peper Clip Productions Yeah that made no sense. Who would want a POS car over a new one?
Would you prefer a new Yugo over your old Honda? These details are very important bits.
Peper Clip Productions no I'll keep my ole hunk a junk. It's got a lotta memories and she still runs fine
Ben Dover Thats a pretty good description of a Corolla lol
It made no sense on paper, but definetly made sense in action.
I don't want you to change company man.
"New Company Man, with HCFS! He's better! He's Sweeter!"
New Coke did _exactly_ what it was supposed to do: re-energize name recognition, and cover up the switch to HFCS.
I remember that fiasco, it tasted like Pepsi, If I had wanted a Pepsi I would have asked for it.
maybe the taste testers where secretly from pespi and they siad it was good to sabotage Coco-Cola .....
Dhun Duhn DUUUHHHN
Dawn BlitZ THIS is a distinct possibility.
Back then when Pepsi was doing their Pepsi Challenge you would win prizes if you picked Pepsi over Coke. I remember my sisters and I at the Fair and I picked Coke and won nothing. My sister won a prize. I asked if she actually preferred Pepsi and she said no. But she wanted the prize.
I felt proud I didn't "sell" my vote.😝
even if they were, they wouldnt know which coke was which
Dawn BlitZ I
Dawn BlitZ you're not the first one to
say this.
TCG actually, they could have trained to recognise the taste
As the old saying goes:
*If it's not broken, don't fix it*
Thank you
So? New coke was empirically better tasting in the vast majority of taste tests. As someone who has no particular attachment to any drink product, I'd probably like new coke's taste.
We'd be stuck in the stone age if that was true
Or, don't bitch about something that doesn't fucking matter
meanwhile at youtube: *doesnt do that*
missed opportunity: reintroducing Coke II
I love this guy’s voice and the intro music.
Me: want some coke?
Guest: Sure, what kind?
Me: We have sprite...
Guest: *In demonic voice* I WANT PEPSI COKE
*in demonic voice* the Colombian kind
😂😂😂😂😂
I'm from Kansas, when I was 16 my family went on vacation to visit my moms uncle in North Carolina. My uncle asked me if I want a coke, I said sure, he brought me a Mountain Dew.
"what kind of coke" "how about a classic coke" "sorry we only have pepsi"
PEPSI COKE-
Take a shot every time he says "coke"
But in the shot glass, instead of liquor, but coke.
I'd prefer to live thank you very much.
Ha
Whahtha a ayyya mmenn tteak a shto n ownIm' fukkign drunnk?
and put cocaine in that coke
I spent two weeks in Atlanta over twenty years ago. Every pop/soda/soft drink was "Coke" and to this day that still infuriates me.
I've read the comments section of many a RUclips video and I must say, never have I EVER felt this close to so many people on the internet. I love you all. Good day.
I remember that switch. It was outrage by me, my brothers, my parents, all the kids at school. Even my grandparents were outraged.
I tried New Coke when they released it for the Stranger Things promo. I can totally understand why people were pissed. It tastes like supermarket cola. It has a Pepsi like sweetness and doesn't have the bite regular Coke has.
Yeah I can mentally put myself in "taste test" mode and I already know what I'm saying is kinda just bullshit. Maybe like the top comment said, the BS people tend to spew is based on "sweetness," but it's not rigorous, anyway.
Distributing cans with fake logos on them and seeing what fake brand hundreds of people prefer after months of consuming them: probably closer to actual science. They'd drink them different times of day, at different hunger and thirst levels--honestly there's a lot to soda consumption, which they should have known at the time, even. I remember as a kid sometimes it was about the candy sugar factor, or being hungry, or going well with other food (which they also should have known from Diet Coke, a coke is a caloric snack, too.)
It didn’t taste like supermarket cola. And I don’t see why people were pissed
It DOES have the bite regular Coke has
@@gibberconfirm425 yeah no.
@@gibberconfirm425 all of that is false
All this talk of coke got my nose twitching
I got a couple chickens(birds) stashed away. Want it?
Are you flaring your nostrils?
Coke-aine
To this day I don't understand why they didn't test the waters with New Coke under a different brand before just jumping into the deep end with it. Imagine if Chick-fil-a decided to change all there chicken to turkey without testing the market for it first. I mean that's insane.
A high ranking Coke executive was asked after Coca-Cola Classic enjoyed its huge increase in Coke sales if the whole New Coke thing had just been a ploy to get more people to want the original. He replied,
"We're not that smart, we're not that dumb."
"What kind of coke do you want?"
"A coke coke."
"...ok...?"
Ha, you usually say "a regular coke please". Now that people pointed it out, I think it's weird...
One coke aine please
Lmao
In the south, yes any drink would be a Coke, but what you would consider to be just Coke is called by its full name (Coca-Cola) in that situation. Hope this clears it up
"Oh you meant the drink...."
I was in junior high during this period. I thought all of the adults including the coca-cola company were insane. I watched this video with my daughter. I was telling her that it was such an issue that even the evening news talked about it. And you confirmed the insanity. For years I would walk past a “classic” coke and shake my head.
I randomly stumbled across this video from over 4 years ago after watching one of your recent videos and I love how your style has stayed pretty much the same over all these years. You are kind of like Coca Cola 😁
I remember this, I was about 4 or 5 when this occurred. It was a big deal for a lot of people, even though I do remember New Coke being really good.
Bottom line, you're right by saying people want what they want. And nothing beats Coke Classic, as I still call it when referring to it and New Coke.
For the youngsters out there, if you want to know what New Coke tasted like, drink a Pepsi. Seriously.
Sorry, I don't fuck men
Hmmm.sort of. Even Pepsi was better than New Coke. This guy said Coca Cola Classic came out only 3 months after they introduced New Coke but I Remember it as being longer than that but I was only 13 in '85 so...
wasn't it more like tab?
Right on ... Except make it a FLAT pepsi!
I agree. I was 19 and grew up drinking Coke and Dr. Pepper (also called coke) and hated Pepsi. New Coke tasted like Pepsi to me. I just went with Dr. Pepper all the time. I remember finding a six pack of "old Coke" in a rural convenience store while it was "off the shelves" and buying it. It was probably flat from sitting around so long. I probably never even drank it as I was "saving it" and then Coke Classic came back. I still don't drink Pepsi. If that's the only choice I do without.
The theory I'd heard was that switched to cover up the transition from sugar to corn syrup. One thing I do know is that coke classic wasn't as good as the original recipe. It was close but not quite there.
Yep that's what I remember as well, and the only way I know of to get real cane sugar Coke these days is to buy the more expensive Coke in thicker glass bottles imported from Mexico, same with Sprite, and some flavors of Fanta, but I don't care for the Mexican Sprite, or Fanta as I find them overly sweet compared to the American HFCS versions.
It's cane sugar here in the UK, I'd be interested to see if I could tell the difference. Never had anything with HFCS in it, but I'm glad we don't.
Xei hfcs is practically like drinking cancer
Ryan Neely Yeah, Coke introduced HFCS in their drinks months before news coke
In the US, importing from Mexico is rather cheaper than importing from across the Atlantic ocean. :-)
I remember the cans in the late 80s/early 90s said "Coca-Cola Classic" on one side of the can and the new "Coke" logo on the other side. I was too young to know of the new Coke controversy so always wondered why they had two logos. Guess they didn't want that new logo to go unused?
Great video
Cocaine-Cola: The Original Coke Classic!!
We need to put the cocaine back into the formula.
Albert John Nguyễn This Nigga gets it!
@@alberoDiSpazio and wine
That legitimately was it. They put extracted cocaine. Drugs have only become illegal in an attempt to criminalize the American people while paying themselves to fight against it.
I think that's why they have the word "coca" in it.
Me as a waiter: "what can i get you to drink?"
Customer: "Ill have a coke please, but what kind of coke do you have?"
Me:"We have original, diet, cherry, and vanilla."
Customer: "Thats cool ill take a sprite."
Me:........"ok"
I mean Sprite is a Coke it's part of the same brand. The Coke brand.
Probably just wanted to know if the restaurant had Coca-Cola products.
ihswap I think the idea would be like saying I’ll take a coke and getting a Dasani because they’re under the coke brand haha.
I'll*
@@CreeperPookie There was no correction needed
I asked my dad and he thinks it might of been a marketing ploy since after new Coke flopped they reintroduced “classic Coke” and everyone ate that up
My brother (17) and I (26) recently had to set up shelving units for Coke at Walmart. While we were working I talked to him and told him about the Old Coke vs New Coke thing and how up until he was about 2 or 3 Coke bottles used to say Classic under their logo because of New Coke.
They changed the recipe in 1985 out of sheer PANIC.
The whole "Pepsi Challenge" sip-test schtick scared the hell out of them.
@Cliff Yablonski you said it. I didn't really care until I ordered a rum and coke. They gave me a rum and Pepsi. I was not pleased.
@Cliff Yablonski also, it was the only choice in almost every restaurant. The reason Pepsi owns Pizza Hut, Long John Silvers. Taco Bell, is so they could sell their product in stores.
It wasn't just that, it was the success of Diet Coke. New Coke was Diet Coke with sugar (or corn syrup).
Is it wrong that I wanna taste new coke ?
Drink a pepsi, it's almost the same as New Coke.
Thanks to Stranger Things, you'll be getting your wish
Not really, not just a soda anymore, it's a piece of history now.
You can, the recipe was sold to Wal-Mart. It's now Sam's Cola.
It's good it's sweeter I got it out of the stranger things collector's Box
I live in Kentucky and I have never once heard someone call all sodas "coke".
Unfrotunately the legacy of New Coke still haunts us, when they brought back the old formula, they actually didn't ,as they replaced real sugar with the much inferior tasting (and also unhealthier) fructose corn syrup.
This is a good example of " If it ain't broke don't fix it."
We would still use Windows 3.1 LOL
Coke used to add cocaine so Pepsi countered by trying to add crystal...
Justin Reyez and also blue
They didn't have to add cocaine. The flavor originally came from coca, the plant from which we refine cocaine. Hence the name, "Coca" Cola.
Rob Grier Blitzkrieg Bop
Method
Rob Grier Coke was supposed to be an alternative to morphine but it didn’t taste good and still was addictive because of the cocaine. I forget how it came to be Coke as we know it today but pretty much it has Coca in the name is like a homage to its roots of having cocaine in it before it was even a soft drink.
The 'New' Coke was too sweet for me, and didn't have the same level of carbonation, hence, less 'bite'...which is why I and a lot of folks like it better than Pepsi. I do drink a Pepsi once in a blue moon, to remind me of why I like Coke.
@Paul Dana nahhh
Man I was 9 when this happened. I was very sad. I remember talking to a guy who was working on our house and he was furious. When they brought coke classic back, i think we bought 24 cans.
I would REALLY love to try New Coke. I was born long after it was a thing and all reviews from it said it was actually better than plain old coke. Besides, after 10 years of drinking plain old coke the bland drink has really become distasteful to me.
New Coke tasted very similar to Pepsi if my memory serves me correctly. (Sweeter than classic Coca-Cola)
Trivia Vesta I had no idea about that. Guess that would explain why I tend to enjoy Pepsi a bit more. thanks :)
I was drinking coke my entire life and switched to pepsi and man was it refreshing. I didn't really drink soda that often anyways but I liked the change.
It was sold as Coke 2 in canada during the 90's.
I remember it being sickly sweet when it was cold and undrinkable when it was warm.
Egie Asemota it really wasn't better. Take a Coke and a Pepsi. Put 1/3 Coke in a glass then 2/3 Pepsi. That's an approximation.
I remember a friend doing this to show she could "make" New Coke after Coke Classic was back. It was VERY close.
You forgot the most important thing, when classic returned they used *high fructose corn syrup* instead of cane sugar, so people drank "the original thing" but with a core ingredient swap. Some say it was an intentional gimmick. You can buy a kosher for passover coke for a sucrose version.
I heard the change to HFCS started halfway in 1980 and then were complete months before New Coke happened...
and *that* version is waaaaaaaaay better than the pale imitation that's available throughout the year.
That is what I always heard as well.
Brainulator9 sounds about right. By the early 1980s most sodas in the US listed the ingredients as "sugar and/or corn syrup." For major brands like Coke the batch could have been whipped up at one of many facilities, so the bottle in your hand could have had one or the other, depending.
yeah i got some coke costco and all the glass bottles are with cane sugar
great video
I remember this. People were mad. There were theories that the formula was changed back using corn syrup as a sweetener rather than cane sugar, which saved them a lot of money.
I think the word coke was said too much 😂😂😂
Probably because you're too young, you didn't mention the Pepsi Challenge campaign.
That's what made Coke think they needed a new formula.
Ew new york red bulls
Yep, and reality is even with the Pepsi challenge campaign Comes sales weren’t dropping. The real reason new coke and Pepsi beat original coke in taste test but not in sales is because it was sweeter, people like it better for a small taste yes but by large don’t want to continually drink something so much sweeter. People might like a sip of Pepsi more than a sip of Coke, but they would rather drink a bottle of coke over a bottle of Pepsi. Coke didn’t realize this and went all in with new coke.
I live in Louisiana and not have I ever heard a person say you want a coke and get a sprit
And we're about to go through this all again later this year when they switch the taste of Coke Zero. I wonder if it'll play out the same way or if it'll have a different outcome.
I remember this as a kid. It was a HUGE deal.
When Gatorade and Soda bottles came in glass. Yep.
Curry Chris that still happens in certain places ya know
in diners for some fucking reason they come in glass bottles
I know Soda still comes in glass. I still love a Coca cola in glass. Gatorade definitely doesn't come in glass anymore.
Imagine if every smoker on the planet was told "We replaced all cigarettes, and all tobacco products period, with so much marijuana. Our QA guys say most degenerates prefer The New Cigs." Plenty of people would prefer be happy or indifferent about the change, but something tells me there would be some angry, angry smokers after three months of this.
That's how I imagine the New Coke incident, at least; and an indirect comparison of Coca-Cola to cigarettes isn't too much of a stretch now is it...
Okay, I’ve used the word “Coke” to refer to dark cola flavored beverages (i.e. Pepsi), but never to refer to something like Sprite or orange crush.
It's a Southern thing
Keith Pixton honestly I’ve never actually heard anyone refer to that stuff as coke here in the south. So no... it’s not a southern thing
I never refered to Pepsi as Coke. I call Pepsi "Pepsi" and Coke "Coke "
Eddiemac 24 Bc they call it cola, not coke.
I ask for "coke" at restaurants not really caring if I am served Coke or Pepsi (since watered down restaurant cola doesn't taste as good as the stuff I get at the supermarket)
I bought my first car when I was 16 in 1987. 36 years later, I still have it sitting in the garage :)
Cool story bro! No seriously, people should keep cars for more than two years. Disposable culture hurts everyone!
I remember watching something about this. Forgot from what show, but it was pretty amusing.
"Older than anyone watching this". Why you gotta assume shit? Like I ain't 132 years old and shit, pffftttt.
I remember when they made that stupid decision. I can't recall a single person who wasn't pissed about it, and nobody in my neck of the woods bought the new crap.
You should do a story on how cereals have changed over the years. Growing up I love count chocola and boo berry … Now they changed ingredients and they taste like plastic Love your channel.
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I remember when Classic Coke was reintroduced, reading a full page ad in the Wall Street Journal
The article was a complaint from the sugar industry that it was not the original formula since they were now using
high fructose corn syrup instead of sugar.
Interestingly Mexico still produces Coke with sugar to this day and it is regularly imported to the US and can be
found at most supermarkets near me.
I know Pepsi has offered Pepsi with real sugar over the last few years in addition to their regular Pepsi.
It makes me wonder if Coke in the US will eventually follow suit, or if they are worried it might remind people of what happened with New Coke.
Not the first time a chemist's ego was completely out of control.
Well I just drank a can of New Coke from the Stranger Things promotional release, and I have to say it doesn't taste that bad. To me, it doesn't taste overly sweet and it doesn't taste just like Pepsi. Those were the two complaints I always heard about it. Again, that is my taste, your's might be different.
I honestly would buy it if it came out seasonally. Same with Crystal Pepsi.
+Mr. Arnold I tasted it recently and I would say the same thing. It does taste a lot like Pepsi, but not exactly the same. I would say it kind of tastes like Pepsi with some Coke mixed in. I think people's problem with New Coke wasn't that it tasted bad, but that it replaced the original Coke.
I wouldn't mind if they brought back for good, or brought back seasonally as you said.
It's definitely much less sweet than Coke, much more akin to Pepsi, but even darker tasting. I dig it tbh, I'd buy it if they started manufacturing it again.
@@TheMetalIsNeon I wanna say that I heard somewhere that a similar formula to New Coke is what is used for Diet Coke? How far off base is that, for the record?
The debate of if this was the worst idea or best marketing idea ever, is always a interesting conversation.
"It's older than anyone watching this"
Time Travelers: *laughter*
I actually have a story to share on this bit of history. Back in my mid-twenties, Coke was---after coffee---my beverage of choice. I always had Coke in the fridge. In the years before Coke Inc. decided on the switch, you would frequently run into little stands at the Mall where you could take "The Pepsi Challenge." Pepsi bragged that people who took the challenge preferred Pepsi to Coke regularly, which appeared to be the impetus for Coke Inc to start doing research to see if they could put together a new Coke formula that people would prefer to Pepsi, and as you have reported, they did.
Before they made their big switch, I would regularly take the Pepsi challenge and would always choose the Coke as I could tell the difference. (The conventional wisdom was that no one could really tell the difference.) There was a reason why I preferred Coke to Pepsi: I like to have my soda 'on ice.' Coke always tasted best to me on ice (especially Coke Icee's/Slurpees), but Pepsi went flat almost immediately when you put it on ice. I had many arguments with people about this. I noticed that the Pepsi Challenge was always offered at a reasonably cool temp, but never on ice. Under those conditions, I think most people just preferred Pepsi as the carbonated sweet drink that it was.
When Coke Inc stopped selling the classic formula, I was apoplectic. It was no different from buying Pepsi. If I wanted Pepsi, I'd buy Pepsi. When I heard that Coke Inc had opened up some toll free complaint lines at the Atlanta headquarters, I took advantage of it. By their questions, they seemed to be under the assumption that everyone must surely like the new formula cuz they did their own focus group testing and that's what they were hearing. I argued that it was probably because they did it the same way Pepsi did taste comparisons, that they should offer samples that are poured over ice to see which people preferred.
Exasperated, I told them they were idiots and fools to not bring the old Coke back; I even suggested that they could call it "Classic Coke" and sell both. 2-3 weeks later, Coke Inc announced that they were bringing the old Coke back and that it was going to be called "Coca-cola Classic." For years, I would tell people that I might have been responsible for the return of the old Coke formula back then (smile). Funny, now I hardly ever drink any carbonated beverage, but drink mostly water these days, plus a couple of cups of coffee per day, of course :)
whoa pretty cool story and btw how old are you
I believe every word of your story and I was a kid during this time too... I remember it well. BUT I do want to add a caveat here. They got 1500 calls a day for months. You are not the only person to have suggested this. Just saying. Yes I believe you did suggest that to them, I also believe thousands of others did too. You weren't the only one who was like "Uhhh why not just sell both and call the old one classic Coke?" Its kind of an obvious solution to the whole problem. Still a cool story and part of history you were part of but you were not the sole reason they did this. just one of many thousands who had the same idea when they called that number.
Fun little fact about the reason why coke and pepsi taste different when chilled: Coca-Cola was invented before refrigeration was a thing, and thus it is meant to be drank at room temperature. Pepsi was invented after refrigeration, thus it is meant to be drank cold. If you take a cold pepsi glass and a warm coca-cola glass, you cannot tell the difference in taste. I've personally tried this and it works.
I don't think you were the sole reason
Pepsi did the same thing at around the same time. Remember Pepsi Clear? It tasted like Pepsi but was clear like a Sprite. It bombed just as miserably as New Coke.
"Can I have some coke?"
"Sure what kind?"
"Pepsi"
yas
in Scotland all fizzy drinks are referred to as "ginger" as our national fizzy drink happens to be bright orange in colour and at one point out sold coke in scotland
in the uk we now have a sugar tax, in scotland one of our soft drinks outsells coke in the country called irn bru, a year or 2 back they had to change it so there was less sugar and people hated it , irn bru now release a "limited edition" 1901 original recipe drink and charge double the price for a 750ml glass bottle , I always think back to when I first heard of the new coke classic coke story when this started unfolding , people still buy both versions in scotland it sounds like a crazy modern day paralell with this story.
The documentary, "Cola Wars" covers this all in more detail.
Don't mind me, I'm just a Dr. Pepper fan sitting in the corner.
Dr. Pepper was invented in 1885; Coke in 1886.
Ahhh, the choice of all agnostics out there
Dublin! RIP.
I add orange Fanta to my Dr Pepper if I'm a location that has a soda fountain. One variation I wish they'd bring back was the cherry chocolate diet Dr Pepper.
Spotted the mad scientist.
I’ve heard that Coke tastes different in other countries. I bet before they know what classic tastes like, they do an extensive study to hone in on the taste of what the people there like. Especially in Japan where the soft drink industry is far more saturated in options than the US.
I would go to Cancun Mexico in the 1980s with my family. We were amazed at how good the Coke tasted there. It is made with regular sugar. Not High Fructose Corn Syrup ( a super cheap sweetener). Yes, it does taste better. If I see Coke from Mexico in a store, I buy them instead of domestic made Coke.
I think it's 2 things mainly, the water and its treatment along with the real sugar, many countries don't allow High Fructose Corn Syrup or severely limit it.
@@u0aol1 in some south American countries they actually changed the formula significantly, so aside from sugar instead of hfcs the other ingredients in the pre carbonated syrup were altered a bit to "adapt it to the local tastes" or some shit
7:23 As someone who liked Chicken Little, I feel personally attacked.