Hey Mina, you are saving my 10 year old amazon business by your insights. I was made up my mind 30 days ago to close the business because i was bleeding too much money. But you saved me my business become profitable again just by following your insights. Love and respect ❤️. Keep sharing your wisdom. Jay
Hey @BeingEmpty can you please help me in my amazon journey i am also facing the same problem which u faced in past please please help me to get out in this sir
@@floxxgaming2081 normally as a seller we always focus on increasing order. But that's not how amazon works. Ppc is not to grow sales. Suppose you have 10 trees in your garden. But limited source of water. What would you do.. insted of focusing on each tree. You will try to find which one tree is actually gave you more benifits. You will try to grow that tree. Similarly. Insted of burning money on ppc. Find a product which has minimum ACOS and then spand your money on that . So right now your goal is to increase order. Change your goal into achieving below 25% to 35% acos goal. If your products has more than 35% acos. Try to add more color , flavour,sizes or reduce price or get 4.5+ star rating.. if your acos is above 50%. Than it's useless.. don't pay single penny on that . Find product that has below 35% acos and than use ppc to get to the first page faster. If acos is 50%+. Than even if you use millions on spand that product can't be on first page.. so waste of MONEY. I tried to make is as simple as I can sorry for long comments..
Great content man. So far you the only Amz seller I found who actually showed the actual product you sold on Amazon. All others just talk about how expert they are as Amz sellers but never showed what product they came up with.
Thank you for your insightful RUclips videos! They've been instrumental in helping me boost my sales, especially since I focus on the German market. Your guidance has given me an edge over my competitors.
Hey Mina, thnks for the good content! The CPR my niche ranges from 3 to 6 for most of the main KWs. For high relevance, medium search volume keywords, with historical spikes, the average CPR is currently around 40. With a daily budget of $150, for ranking purpose, would it be more effective to exact match target these keywords individually one by one, or should I split the budget across multiple keywords? Any insights from experienced Amazon sellers would be greatly appreciated!
It depends on the type of campaign, targeting, and your PPC goal. Up and Down - when your products get good visibility at Amazon and sell a lot Fix bid - when you don't wanna spend more than your bidding amount. Down Only - When you're in very conservative mode (want to spend less than your bidding amount)
You'll get reviews when you get sales and your products get sold when it get visibility, so yes you can start PPC right after the product launch. Start with basic campaigns like Sponsored Products Auto, Broad Phrase and Exact match campaigns.
Mina, what minimum inventory levels do you recommend for variant flavors that are just not selling a lot. Should I have enough in stock on Amazon to avoid the "low stock" call out on the listing? Would it help to have more in stock to have better nationwide distribution on those flavors?
how many campaigns do you recoomend to run at the same time? I'm thinking about using the strat for kdp where the profit is much lower than fba products, so 200$ a day is a lot especially at the beginning. would you recommend to start with lower budget if I only run about 5 keywords at the start or do you mean 200$ is even the minimum for 5 keywords?
Thanks for this insightful video on ranking. The information you provide is valuable and clarified many concepts I was struggling with. I'm looking forward to applying these strategies and seeing the results.
Considering the broad match has become even broader is it worth doing broad at all? I have noticed that broad has the worst conversion rate and least control. It’s kind of lottery with broad, you never know what will generate, sometimes it generates keywords that are not even related to root keyword
Your video is so informative !! Thank you so much !! I have subscribed to your channel and I will watch all your amazon videos !!! Thank you for your hard work !!
Hi Mina! Thank you for the great content & putting in the work. What would you advise as a good total PPC budget for a launching brand that wants to rank #1 for a keyword?
I am trying to find the keyword tracker you reference at 7:20 in the toolbox but I'm uncertain which one it is. Can you tell me the name of it? Thanks!
Watched my first few videos today, makes things less daunting thank you. Can I ask 2 probably very basic questions. The ROAS figure Amazon give us - does the figure include all costs, eg all Amazon fees. The same with the analysis between the cost and sales??? Would really appreciate it if know.
Hey, the Return on Ad Spend (ROAS) figure provided by Amazon does not include Amazon fees. It specifically measures the revenue generated from that advertising campaign relative to the ad spend itself. ROAS is calculated using the formula: ROAS = Total Attributed Sales divided by Total Ad Spend It only reflects the revenue attributed to the advertising campaign divided by the amount spent on that campaign. Hope this answers!
always great content, Mina! QUESTION for all of us: When you are searching a keyword and choosing the Top 10 Competitors (based on revenue), do you also consider price points? For example, if you are selling what is being presented as a premium priced product (that in itself is a debate!), and your widget is $100 whereas the biggest competitors in revenue are $40 ... should you only choose the Top 10 competitors who are priced similarly to you? I suppose if the target keywords are the same, the selling price wouldn't matter, right? But it's hard to view the seller with a $40 similar widget as a competitor when our market is a $100 similar widget.
@@theminaelias one more question if we tune our bids and placement how we check it without tools ,if we search 100 times in amazon box amazon record data and show worng results each time how we check accurate results.
I haven’t thought about running with one keyword on all types, broad, phrase and exact 🤔 I do have one keyword that is my #1 on brand analytics. What do you say Mina? Should I give it a shot? What do I do with my existing campaign? Pause or modify it with that one keyword or start a new campaign with this one keyword running while the existing campaign remains, currently with 4-7 keywords.
If a keyword is working - do not do anything to it. Launch it in more match types. Let’s say for example you have it in exact. Run it for phrase and broad too. If it’s not working - then you can launch in all match types.
@@theminaelias yep makes sense, I always run all types when I first introduce a keyword to see which one performs the best, but I just don’t have that one #1 keyword running, I have others within that campaign that also perform and would hate to turn them off and only keep my best performing. Maybe that’s what it takes as you mentioned 🤣
Impressive tactics for getting to the 1st page! What are the key factors to maintain this ranking once achieved? Have you noticed any common pitfalls that sellers should avoid after reaching the top?
Hey Mina, thanks for a great video! I tried getting your growth toolbox however I keep getting an error "Unable to submit your request" Please contact the website administrator". Can you please help with this?
hey sir, well done, I got more than 5 product in my account, however my ppc aren't going well, so as bigger which video of your you recommended me to watch first ....... with appreciation thanks
Man, I appreciate the info, and I understand you want to get all your info in for us in the video, but you talked so fast it was hard to understand. Please slow down on your videos. I just gave up because I couldn't keep up. I'm sorry. My loss.
Hi Mina Elias, Love your content! As a skilled video editor, I'd be thrilled to collaborate and help take your visuals to the next level, let's chat about potential projects.
Hey Mina, you are saving my 10 year old amazon business by your insights. I was made up my mind 30 days ago to close the business because i was bleeding too much money. But you saved me my business become profitable again just by following your insights. Love and respect ❤️. Keep sharing your wisdom. Jay
Don't forget to improve your listing and product as well to stay competitive.
This warms my heart! This is why I do this!!
Hey @BeingEmpty can you please help me in my amazon journey i am also facing the same problem which u faced in past please please help me to get out in this sir
@@floxxgaming2081 normally as a seller we always focus on increasing order. But that's not how amazon works.
Ppc is not to grow sales.
Suppose you have 10 trees in your garden. But limited source of water. What would you do.. insted of focusing on each tree. You will try to find which one tree is actually gave you more benifits. You will try to grow that tree.
Similarly. Insted of burning money on ppc. Find a product which has minimum ACOS and then spand your money on that .
So right now your goal is to increase order. Change your goal into achieving below 25% to 35% acos goal. If your products has more than 35% acos. Try to add more color , flavour,sizes or reduce price or get 4.5+ star rating.. if your acos is above 50%. Than it's useless.. don't pay single penny on that .
Find product that has below 35% acos and than use ppc to get to the first page faster. If acos is 50%+. Than even if you use millions on spand that product can't be on first page.. so waste of MONEY.
I tried to make is as simple as I can sorry for long comments..
Great content man. So far you the only Amz seller I found who actually showed the actual product you sold on Amazon. All others just talk about how expert they are as Amz sellers but never showed what product they came up with.
Hell yeah bro. No BS here
Wow very useful! Thank you!
Thank you for your insightful RUclips videos! They've been instrumental in helping me boost my sales, especially since I focus on the German market. Your guidance has given me an edge over my competitors.
Love it!!!
Where can I find the video regarding the search query report you mentioned? And thank you very much for sharing your insights.
did you find it?
When u r,in page one what do you do with the PPCs
Slowly taper it down to increase profit while maintaining sales
Hey Mina, thnks for the good content! The CPR my niche ranges from 3 to 6 for most of the main KWs. For high relevance, medium search volume keywords, with historical spikes, the average CPR is currently around 40. With a daily budget of $150, for ranking purpose, would it be more effective to exact match target these keywords individually one by one, or should I split the budget across multiple keywords? Any insights from experienced Amazon sellers would be greatly appreciated!
What type of bid strategy should I use for the campaigns?
Down only is usually the best
It depends on the type of campaign, targeting, and your PPC goal.
Up and Down - when your products get good visibility at Amazon and sell a lot
Fix bid - when you don't wanna spend more than your bidding amount.
Down Only - When you're in very conservative mode (want to spend less than your bidding amount)
Thanks for sharing knowledge sir. I kindly request you to please explain how to optimize exact, broad and phrase keywords. Thank you.
I got you!
Do you suggest running ppc right away after product launch? Or waiting for reviews
You'll get reviews when you get sales and your products get sold when it get visibility, so yes you can start PPC right after the product launch. Start with basic campaigns like Sponsored Products Auto, Broad Phrase and Exact match campaigns.
PPC day 1 for sure - take advantage of the honeymoon and build your organic rank, and prove to Amazon that people want to buy your product.
Mina, what minimum inventory levels do you recommend for variant flavors that are just not selling a lot. Should I have enough in stock on Amazon to avoid the "low stock" call out on the listing? Would it help to have more in stock to have better nationwide distribution on those flavors?
All you need is 60 days of stock at Amazon. If you’re selling 3 units a day - that’s 180 units.
how many campaigns do you recoomend to run at the same time? I'm thinking about using the strat for kdp where the profit is much lower than fba products, so 200$ a day is a lot especially at the beginning. would you recommend to start with lower budget if I only run about 5 keywords at the start or do you mean 200$ is even the minimum for 5 keywords?
Si ssisi pero aaay
Thanks for this insightful video on ranking. The information you provide is valuable and clarified many concepts I was struggling with. I'm looking forward to applying these strategies and seeing the results.
Mina, thank you so much for sharing. I was trying to find your datadive video and I cannot seem to locate it.
I’m recording it again
Considering the broad match has become even broader is it worth doing broad at all? I have noticed that broad has the worst conversion rate and least control. It’s kind of lottery with broad, you never know what will generate, sometimes it generates keywords that are not even related to root keyword
Your video is so informative !! Thank you so much !! I have subscribed to your channel and I will watch all your amazon videos !!! Thank you for your hard work !!
Thank you for supporting!!
Hi Mina! Thank you for the great content & putting in the work. What would you advise as a good total PPC budget for a launching brand that wants to rank #1 for a keyword?
At least $3,000 a month and you won’t rank initially but it’s okay. This is a long term business
How long it takes to rank the product?
It will take a while but if you don’t run out of stock as little as 3 months
I am trying to find the keyword tracker you reference at 7:20 in the toolbox but I'm uncertain which one it is. Can you tell me the name of it? Thanks!
Let me see
@@theminaelias there is no keyword tracker Mina
@@theminaelias Mina it's not in the toolbox, please update it
Im struggling finding out how to optimize ppc and your video helps a lot !
Watched my first few videos today, makes things less daunting thank you. Can I ask 2 probably very basic questions. The ROAS figure Amazon give us - does the figure include all costs, eg all Amazon fees. The same with the analysis between the cost and sales??? Would really appreciate it if know.
Hey, the Return on Ad Spend (ROAS) figure provided by Amazon does not include Amazon fees. It specifically measures the revenue generated from that advertising campaign relative to the ad spend itself.
ROAS is calculated using the formula:
ROAS = Total Attributed Sales divided by Total Ad Spend
It only reflects the revenue attributed to the advertising campaign divided by the amount spent on that campaign. Hope this answers!
always great content, Mina!
QUESTION for all of us: When you are searching a keyword and choosing the Top 10 Competitors (based on revenue), do you also consider price points? For example, if you are selling what is being presented as a premium priced product (that in itself is a debate!), and your widget is $100 whereas the biggest competitors in revenue are $40 ... should you only choose the Top 10 competitors who are priced similarly to you? I suppose if the target keywords are the same, the selling price wouldn't matter, right? But it's hard to view the seller with a $40 similar widget as a competitor when our market is a $100 similar widget.
Hey! How much would you charge for a set up like this?
Email me so I can get more info mina.e@triviumco.com Pricing depends on how much help you need and where you're at on your journey! I'd gladly help
Love your videos Mina! What do you do besides Amazon Vine to generate new product reviews rapidly (that isn't against Amazon TOS)?
Nothing that’s within terms of service. Watch my listing optimization video
Does this work for KDP?
I have no experience in KDP (for now)
How do you track how many purchases are being made from Facebook ads? Is there a way to see on Amazon how many of your orders are from Facebook?
There’s no accurate way. You can use amazon attribution links, but they’re not the most accurate
$200 overall budget or everyday?
I think every day, which is crazy to me. And you have to hold that for 4 weeks which is in total 6k.
Thanks, here goes!! Appreciate the help. 🙏
One keyword one campaign one match type? Or it cover one keyword with all match type
One keyword, one campaign, one match type
@@theminaelias one more question if we tune our bids and placement how we check it without tools ,if we search 100 times in amazon box amazon record data and show worng results each time how we check accurate results.
Wow, this is gold! this strategy seems like a game-changer. I love how detailed and step-by-step this explanation is.
Thank you!
Hey there. The link on your website isn't working for the toolbox?
where? Can you send it to me? It should be good in the description of this video!
I haven’t thought about running with one keyword on all types, broad, phrase and exact 🤔 I do have one keyword that is my #1 on brand analytics. What do you say Mina? Should I give it a shot? What do I do with my existing campaign? Pause or modify it with that one keyword or start a new campaign with this one keyword running while the existing campaign remains, currently with 4-7 keywords.
If a keyword is working - do not do anything to it. Launch it in more match types. Let’s say for example you have it in exact. Run it for phrase and broad too. If it’s not working - then you can launch in all match types.
@@theminaelias yep makes sense, I always run all types when I first introduce a keyword to see which one performs the best, but I just don’t have that one #1 keyword running, I have others within that campaign that also perform and would hate to turn them off and only keep my best performing. Maybe that’s what it takes as you mentioned 🤣
Hey Mina, is it possible to get a tracker to track keyword performance
Check my tool box. If it’s not there I’ll make you one. Http://resources.triviumco.com/growth-toolbox
Impressive tactics for getting to the 1st page! What are the key factors to maintain this ranking once achieved? Have you noticed any common pitfalls that sellers should avoid after reaching the top?
Increased reviews, optimizing PPC constantly, and having the best main image on the page
thanks for generous posts...
It's my pleasure
Mina, 8:45 I don't understand why doing this with multiple keywords at the time might hurt?
You’ll just spend a lot of money and it will be hard to track what keyword rank is helping to improve profits
Hey Mina, thanks for a great video! I tried getting your growth toolbox however I keep getting an error "Unable to submit your request" Please contact the website administrator". Can you please help with this?
Hey! is this still an issue? Sorry about that not sure what happened
amazing content
Are you providing ppc campaign service?
yes he is providing but fee is much high so work with smaller like me or others
Yes I am
Hi mina is there any report where i can chack what is high traffic hours for my amazon account .
Yes in Amazon Marketing Stream. You need a software like My Real Profit or Scale Insights to access it
hey sir, well done, I got more than 5 product in my account, however my ppc aren't going well, so as bigger which video of your you recommended me to watch first ....... with appreciation
thanks
Thanks for sharing ❤❤❤
Note : just slow down little bit
Will do!
Bro, slow down. You are talking way too fast.
Sorry bro Im just a BEAST
Man, I appreciate the info, and I understand you want to get all your info in for us in the video, but you talked so fast it was hard to understand. Please slow down on your videos. I just gave up because I couldn't keep up. I'm sorry. My loss.
I know I talk fast I'm passionate about Amazon haha. Change the playback speed it will be a game changer for you
I think you mean Scamazon 😂
I make plenty of money selling on Amazon. You can see my profit and loss statement on LinkedIn
doing good wwork wanna be your friend
Hi sir i am copywriter of Amazon products pls give me one opportunity for me i am in bizgurukul person
This is such a great video! Thanks @Mina Elias
Any time!
Hi Mina Elias, Love your content! As a skilled video editor, I'd be thrilled to collaborate and help take your visuals to the next level, let's chat about potential projects.
sure email me or message me on LI