How Funk Band Vulfpeck Took On Spotify | CNBC

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  • Опубликовано: 11 июл 2024
  • Jack Stratton, Vulfpeck bandleader, discusses how the funk band circumvented Spotify’s royalty system back in 2014 with a silent album.
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    How Funk Band Vulfpeck Took On Spotify | CNBC

Комментарии • 249

  • @aglobippo9934
    @aglobippo9934 6 лет назад +2160

    MY PLEASURE LET'S ROCK

  • @therealgreen94
    @therealgreen94 5 лет назад +1669

    honestly tho Jack is an interviewers nightmare

    • @eficzek007
      @eficzek007 5 лет назад +84

      It almost feels like someone's talking in his earpiece the way he pauses all the time

    • @Jacob-ib4zx
      @Jacob-ib4zx 4 года назад +50

      Narduawar vs Vulfpeck

    • @scentline
      @scentline 4 года назад +4

      I think it’s an interviewers’ job to make the interviewees talk whatever animals they got.

    • @videos8159
      @videos8159 3 года назад +2

      yes. and I love it

    • @andynicholson7944
      @andynicholson7944 3 года назад +2

      He’s like a white Richard Ayoade

  • @jamieharr4459
    @jamieharr4459 5 лет назад +1004

    Sleepify was dope. You had to really listen for it but the funk was there. It's in the spaces in between the notes.

    • @brendank5413
      @brendank5413 4 года назад +42

      It was really low volume too

    • @Smo1k
      @Smo1k 4 года назад +4

      It was in the space between the spaces, too!

    • @jmcusack
      @jmcusack 4 года назад

      is it available for download anywhere?

    • @inexpertxennial6067
      @inexpertxennial6067 4 года назад

      People should ACTUALLY buy the albums to fully support their favorite artists.

    • @Zanthorr
      @Zanthorr 3 года назад +4

      If an artist can put a blank piece of paper in an art museum then Jack should be able to sell sleepify.

  • @lpharmer3496
    @lpharmer3496 5 лет назад +661

    He can wear a suit ironically, now that's impressive

    • @jeremiahsaxton8967
      @jeremiahsaxton8967 4 года назад +20

      I'm gonna go ahead and assume he was wearing his trademark shorts, socks and sneakers under there, and that the background was a green screen they put up in their living room studio.

    • @dielaughing73
      @dielaughing73 3 года назад

      With the tie deliberately askew

  • @clapadamclap
    @clapadamclap 6 лет назад +1417

    every awkward silence planned with precision ..

    • @I_scooter_fast
      @I_scooter_fast 5 лет назад +27

      I'm getting that vibe but can you expand.. He isn't just this awkward im hoping... It comes off that he thinks he is superior to the main stream news network. While he may be a genius and superior to him in terms of musicianship, I found his attitude to be that he thinks he is SO FAR OUT and just KNOWS MORE and really just a lack of HUMILITY and etiquette. I'm really into all these young new UBER talented musicians cropping up on RUclips, but if the "future of music" is just cocky hipsters who think they are better than everyone else while actually stumbling through an interview and sending a mixed message. I think I get the intention and while it does speak to a millenial, ironic, hipster, superior, indie anti-establishment, BULL SHI*, then that, my friends, is not the pinnacle of human awareness.
      sometimes IT'S JUST NICE TO BE NICE.
      By being articulate, grateful, and showing respect, I think the impression wouldn't have left such a mixed taste in my mouth. And yes I listen to them and many other talented musicians that aren't on the dumb-as* radio....doesn't mean I need to be a dic* about it or think I am so alternative that I must be on some other level to the "super main stream straight edge idiots"who watch the news...AKA literally millions of people.
      ORRRRR in the case that he is really not playing a part, and is truly just this inept at human interaction.....then uhh, I'm glad he has a career in music and has found his niche bc this ain't it.

    • @999a0s
      @999a0s 5 лет назад +48

      ​@@I_scooter_fast to concisely and seriously address your comment - respect is earned, not given, and nightly news networks have proven time and time again that they aren't worthy of it. there is an inherent power asymmetry when someone is brought on a show like this - they're not brought there to expound on a multifaceted and complex issue, they're there to be pigeonholed into their perceived "controversial" position or role within the story by the anchor. as such there is absolutely no reason to treat the medium with respect. you may as well be silly

    • @Jaestarofficial
      @Jaestarofficial 5 лет назад +2

      Uhhhhh, this is scripted btw

    • @I_scooter_fast
      @I_scooter_fast 5 лет назад +1

      @kdt I see that too. Yeah it may not be that bad and I'm definitely looking pretty far into it which I tend to do lol. But I still believe he might have alienated possible fans with the attitude. But yeahz I agree their music is great and they are pure and talented musicians who appreciate or respect music itself for sure!! Haha I'm surprised how many comments my random rant got. Nice !

    • @lazylion420
      @lazylion420 5 лет назад +1

      it's called Satellite Delay but alright...

  • @thehodgi1
    @thehodgi1 6 лет назад +794

    You SHANT maketh the money

  • @gheeraf1745
    @gheeraf1745 4 года назад +597

    Jack is literally just pulling all of this out of his ass when he is answering. The man didn't care about any corporate model, he just wanted to fund the tour.

    • @LachClark
      @LachClark 4 года назад +20

      in another interview he says he did rehearse a bit for this, though i agree the man has one golden ass

    • @evanc.1591
      @evanc.1591 3 года назад

      @@LachClark You got a link to that interview?

    • @garrettc786
      @garrettc786 3 года назад +1

      @@evanc.1591 ruclips.net/video/hzuECM4AI28/видео.html

    • @evanc.1591
      @evanc.1591 3 года назад

      @@garrettc786 nice, thanks!

    • @NotDingse
      @NotDingse 3 года назад

      @@garrettc786 just listened it all the way through... when does he State it?

  • @yourfamilydocter
    @yourfamilydocter 5 лет назад +430

    Let’s focus on the fundamentals. Bounce pass, jump shop, pick and roll ya know, that kinda stuff.

  • @crazyhorse52395
    @crazyhorse52395 5 лет назад +242

    I don't know how he kept composure during that whole thing. This man...Is operating on a level that I previously could only imagine. He IS the weapon to surpass Metal Gear

  • @JoeyBullet222
    @JoeyBullet222 5 лет назад +271

    "....so the whole thing is jacked." - Jack
    Lmao

  • @connorwalker8927
    @connorwalker8927 3 года назад +78

    After watching this interview more than once, I am wholly convinced not even Jack himself understood the words coming out of his mouth.

  • @tommyfarnsworth5034
    @tommyfarnsworth5034 6 лет назад +454

    We dont deserve jack

  • @priceandpride
    @priceandpride 5 лет назад +209

    I can't understand him with all those obscure references and layered meanings

    • @illegallemur4024
      @illegallemur4024 4 года назад +29

      He speaks the way he produces music lololol

    • @brendank5413
      @brendank5413 3 года назад +6

      A lot of what he says that sounds like references are not references at all lol

  • @harshbrownes
    @harshbrownes 5 лет назад +148

    Now I love Vulfpeck even more.

  • @noahmay7708
    @noahmay7708 3 года назад +67

    The interviewers are so desperate to get something understandable out of him. So good.

  • @scottbaxendale323
    @scottbaxendale323 5 лет назад +151

    “Shan’t Make Money” is my new record label.

  • @TheCrazedmuscian
    @TheCrazedmuscian 6 лет назад +243

    Jack is now my spirit animal; this interview was amazing.

    • @BazzyOperationz
      @BazzyOperationz 6 лет назад +43

      Nah, Jack is your animal spirit

    • @J053B01L
      @J053B01L 5 лет назад +2

      BazzyOperationz ayyyyyyyy

  • @zpinsonhopgood4839
    @zpinsonhopgood4839 3 года назад +43

    watching his brain kick it into high gear once the words "litty lemonade" exited him was a high I never knew I'd find

  • @pavkamd
    @pavkamd 6 лет назад +512

    Oh, he punked you guys. I'm crying. Oh, man. That's hilarious. He's so brilliant!

    • @willherrington3741
      @willherrington3741 6 лет назад +13

      yeah but, they're on his side. why would he punk them?

    • @evanzigmond1213
      @evanzigmond1213 6 лет назад +16

      Vulf has the best PR, it attracts fans

    • @desktorp
      @desktorp 5 лет назад +7

      It's a scripted segment. If you thought it was a legitimate interview, you are the one who got 'punked'.

    • @dansaunders1655
      @dansaunders1655 3 года назад +1

      Funked

  • @Kapples10
    @Kapples10 3 года назад +39

    just like funk living in the spaces between the notes, the funk lived in the spaces between Jack's answers

  • @isaacmichaels
    @isaacmichaels 3 года назад +25

    My jazz teacher always said, "If less is more, than nothing is everything."
    Sleepify was everything.

  • @therajgreek420
    @therajgreek420 5 лет назад +92

    Jack, I think you made your point, over time" - well thank you allowing him, over time, to make his point...

  • @duncanjones7310
    @duncanjones7310 6 лет назад +275

    he's years ahead hahaha

    • @tonalambiguity3345
      @tonalambiguity3345 5 лет назад +4

      Duncan Jones no, the mainstream has just regressed intellectually.

  • @willmcpherson2
    @willmcpherson2 5 лет назад +83

    joe
    dart
    on
    the
    cam
    er
    a

  • @carlintripp
    @carlintripp 6 лет назад +159

    Litty lemonade 😂

  • @marlanbarry7903
    @marlanbarry7903 6 лет назад +95

    It wasn't enough that I love his band? Now this dude has to become my spirit animal. Just another reason to love Vulfpeck and all it's incarnations.

  • @Wertical93
    @Wertical93 5 лет назад +36

    Jack is speakin to us from different dimension

  • @thecheshirewhale4514
    @thecheshirewhale4514 5 лет назад +37

    Publicity is the game, and jack is the master.

  • @mokeeiswatching
    @mokeeiswatching 5 лет назад +51

    That example of WholeFoods is spot on.

  • @kandauelliot1742
    @kandauelliot1742 6 лет назад +112

    The whole system is jacked ! 😂

  • @the-warriors-heart
    @the-warriors-heart 5 лет назад +28

    This is my favourite CNBC interview EVER

  • @nickgrimberg7165
    @nickgrimberg7165 5 лет назад +12

    Thank you for the interview cnbc. Glad to hear some coverage in the music scene. More would be appreciated.

  • @thejoshuahatcher
    @thejoshuahatcher 5 лет назад +76

    "this isn't lipitor"

  • @martin-__-
    @martin-__- 5 лет назад +20

    3:00 - 3:30 is so good

  • @DavesCoverSongs
    @DavesCoverSongs 3 года назад +9

    I’m nearly 3 years late to this video. This should go down as one of humanity’s greatest accomplishments in awkwardness. Just brilliant. 😂

  • @LucasPenido
    @LucasPenido 3 года назад +13

    Love how he played a character yet kept it real! 😂😂😂

  • @zr2700
    @zr2700 5 лет назад +20

    How is Jack keeping such a straight face??

  • @colesheffer9920
    @colesheffer9920 5 лет назад +13

    He has such a way with words

    • @MortonLuvz2drum
      @MortonLuvz2drum Год назад

      My favorite is "corrose" profit. Which, you have to catch carefully as he stumbles through explaining loss and gains. @1:15

  • @laxwolf
    @laxwolf 5 лет назад +6

    best interview ive ever seen

  • @tom_something
    @tom_something Год назад +2

    Stratton's use of silence throughout this video was chef's kiss, right? Wasn't that the premise?

  • @SuperMrdumm
    @SuperMrdumm 5 лет назад +21

    DJ B. Nornish♥️

  • @saltyfingers6084
    @saltyfingers6084 6 лет назад +7

    Genius! I love these guys!

  • @ssrkinz996
    @ssrkinz996 5 лет назад +11

    Jack is streets ahead

  • @alexisvorstman125
    @alexisvorstman125 3 года назад +7

    Came back from the future to say that DJ Bean Ornish slaps, me and all my ape friends enjoy it

  • @XX-lx4mr
    @XX-lx4mr 5 лет назад +119

    Ok, he trolled me too. I was pumped, and this made no got dammed sense.

    • @aaronflorian8150
      @aaronflorian8150 4 года назад +8

      all you need to know is that the artist shant make money

  • @davibrass
    @davibrass 6 лет назад +44

    Stop whining......me!

  • @Chris-xq9jt
    @Chris-xq9jt 5 лет назад +51

    Jack in a suit... lol

  • @tymtrppr3
    @tymtrppr3 4 года назад +14

    Lmao how did they not know this man was is a legit troll

  • @benjaminvega8112
    @benjaminvega8112 6 лет назад +12

    They pulled a Pootie Tang 2.0! Kudos!!!

  • @fukhue8226
    @fukhue8226 Год назад +4

    A friend is a songwriter and has songs on Spotify in 2023. He gets 1 one hundredth of 1 penny every time his song is played. Jack got 60 hundredths 5 years ago. Same thing on RUclips. In some cases people that used to get paid by RUclips are now being asked to PAY to POST their content. It's like being in a band and going from Club Owners paying you to play the club to you Renting the club and charging a cover charge to make money.

  • @aqualili
    @aqualili 3 года назад

    This... This is my favorite RUclips video

  • @tevloux6746
    @tevloux6746 5 лет назад +6

    4:03 The whole thing is J A C K E D

  • @matthewosterman9030
    @matthewosterman9030 6 лет назад +131

    is this real lmao

  • @bigruckus45
    @bigruckus45 5 лет назад +16

    This is so funny I shanted.

  • @renekton410
    @renekton410 4 года назад +3

    I love the way he talks 😂🤣

  • @williamarnet4999
    @williamarnet4999 4 года назад

    GENIUS

  • @philbalon6992
    @philbalon6992 4 года назад +1

    Jack.....I understood everything you Got damn said.....Everything!!!!!!

  • @ipaulosan
    @ipaulosan 2 года назад +1

    Jack should have done the interview in his redshirt, white shorts, white tube socks with the red stripes, and sneakers. Is he staying in L.A., the backdrop is Echo Park Lake where I got fishing for fun. If so, please put on a show for us Angelinos.

  • @adamlangdon2245
    @adamlangdon2245 11 месяцев назад

    I love these fellas

  • @arkram_68
    @arkram_68 2 года назад +2

    Yo Jack Literally Broke The System Of Spotify

  • @gerardomunoz8306
    @gerardomunoz8306 5 лет назад +8

    The whole thing is JACKED. I see what you did there jack

  • @maxbuitendijk8456
    @maxbuitendijk8456 11 месяцев назад

    jack trying to keep himself together at 4:51 hahaha

  • @TH3_ST4ND4RD
    @TH3_ST4ND4RD 4 года назад +2

    what an honest guy. refreshing. so likable.

  • @valerieg.berlioz162
    @valerieg.berlioz162 11 месяцев назад

    This story is soooooooooooo cooooooooool ❤ I love you guys Vulfpeck

  • @LucasPenido
    @LucasPenido 4 года назад +3

    Vulfpeck is on a league of it’s own! It’s YEAAAARS ahead! They are the Tesla of music!

  • @aakkoin
    @aakkoin 4 года назад +2

    If I may make a statement: It is NOT weird to save bacon fat, and save it in your fridge, and then fry eggs in it.

  • @eligames3582
    @eligames3582 5 лет назад +5

    FOURTH POSITION!!

  • @dzungalas
    @dzungalas 5 лет назад +8

    that is the magic !! : ) Stevie Wonder : ) !!!

  • @SammyMakepeace
    @SammyMakepeace 6 лет назад +6

    HE GOD

  • @gabemando7823
    @gabemando7823 5 лет назад +18

    This is all he knows

  • @Ojisan642
    @Ojisan642 3 года назад

    The suit and tie confused the tv bonobos.

  • @osakafoojin
    @osakafoojin 3 года назад +2

    Bounce pass
    Jump shot
    Pick n' roll
    *Fundamentals*

  • @FUNKMASTERFOURTWO
    @FUNKMASTERFOURTWO 5 лет назад +8

    lets pity Spotify vulfpeck rules !!!

  • @DavidLydonTV
    @DavidLydonTV Год назад +1

    He's brilliant

  • @soyboymia136
    @soyboymia136 3 года назад +5

    The pun “ The whole thing is Jacked”

  • @morgendorffer3504
    @morgendorffer3504 6 лет назад +9

    yo its 2018 y'all

    • @TKiBoule
      @TKiBoule 4 года назад

      nah bruh , its 2020

  • @synthonaplinth5980
    @synthonaplinth5980 3 года назад

    Are Vulfpeck based in Detroit? That looks like the skyline....that expression at the end though, like: 'Yeah, I got them"....

  • @lizardgecko
    @lizardgecko 5 лет назад +8

    bruh he planned the whole thing LOLL

  • @yulliet
    @yulliet 5 лет назад +2

    Welcome to the conscious club

  • @Grayham4
    @Grayham4 5 лет назад +3

    He looks so SILLY in a suit hahahaha

  • @jaguar1712
    @jaguar1712 3 года назад

    Whole interview got Jack-ed

  • @sickdawg22
    @sickdawg22 4 года назад +1

    DJ B-Nournish

  • @lukenoonan6247
    @lukenoonan6247 5 лет назад +2

    Classic move

  • @apollolovely8396
    @apollolovely8396 3 года назад

    Too cool for school

  • @sallybradshaw4576
    @sallybradshaw4576 3 года назад +1

    This reads like the Ocean's 11 script

    • @justinssongsarehis2
      @justinssongsarehis2 2 года назад

      Do you like the movie? I see how the pausing and the interruptions are pretty spot on but I just don't understand if you're saying that the script is a jumbled mess or if the intentional awkwardness mimics those moments where Clooney and Pitt have full on conversations without ever finishing their sentences.
      Sorry I'm so late to seeing this comment but I've only ever watched the version of this interview from Vulf's channel, not CNBC

  • @EcoCentrist
    @EcoCentrist Год назад +2

    Such a great interview, Jack is a clever one

  • @jeromes5183
    @jeromes5183 5 лет назад +2

    Jack “stop whining... me” Stratton

  • @troytsapatolis6657
    @troytsapatolis6657 5 лет назад +5

    He seems so awkward. He just likes music

  • @linebeck1381
    @linebeck1381 2 года назад +3

    Either Jack was really tired, or he really REALLY doesn’t like the news.

  • @marcuszyy
    @marcuszyy Год назад

    very cryptic indeed

  • @NoTengoIlusiones
    @NoTengoIlusiones 3 года назад +1

    5 minutes without saying " nothing" is actually difficult !

  • @taskendeer
    @taskendeer 4 года назад +2

    no more government subsidies for active basses

  • @shougo4453
    @shougo4453 Год назад

    Jack Stratton's jacked mind🍋🍋🍋🐺

  • @flikwonda
    @flikwonda 6 лет назад +37

    i want what he was on jesus man was on another planet

  • @JonTigert
    @JonTigert 3 года назад +1

    Did he really just "but the exposure?"

  • @joshhoover1202
    @joshhoover1202 5 лет назад +8

    Jack is the opposite of articulate in this interview. I still understand his point though.

    • @MortonLuvz2drum
      @MortonLuvz2drum Год назад

      I feel that the stumbling is also part of the act. Make you feel like he is unsure of himself, and then "bam" he hits you with some sarcastic material so deep. He's doing it to slow down the listener to make them actually listen to the words that he is saying, but also read between the lines.

  • @michaelmuldowney3131
    @michaelmuldowney3131 3 года назад +1

    "This isn't lipitor."

  • @unodeldim3610
    @unodeldim3610 2 года назад

    this pay per play complaint doesnt' make sense if you don't know how much revenue is generated per play. If Spotty-Fi makes a dollar per play Then paying the artist a sixth of a Penny is misserable, but if onw play generates 5 pennies from Spotty then the rate is arguable.

  • @mickeydiesel311
    @mickeydiesel311 4 года назад

    dj b-nornish

  • @playingintraffic9037
    @playingintraffic9037 4 года назад

    putting the AWK in squAWKalley