Animation: Normal Brain Anatomy and Function

highimpact.com/ This medical animation demonstrates the normal anatomy and function of the brain and overall central nervous system. It was used in a legal case to compare the normal brain anatomy and function to the damaged brain anatomy after being exposed to lead poisoning.
​Lead poisoning from deteriorated lead-based paint on homes built prior to 1978 poses a serious risk of harm to young children. After a young boy began showing signs of learning disabilities, ADHD, and aggression in school, Grant Riley, Esq., needed to show how lead toxicity throughout his home infiltrated his body and irreversibly damaged his central nervous system.
Grant Riley, Esq., needed to prove that his client’s disabilities were the direct result of the lead poisoning from the lead-based paint throughout his house. But first, he needed his audience to understand how lead enters the body, the impact lead-based poisoning has on the central nervous system, and the prevalence of lead-based paint throughout the young boy’s home.
We built Mr. Riley a strategic animation series, reinforced with an interactive slide show, that would educate his audience on the impact of lead poisoning while simplifying the complexity surrounding the physiology.
Read the Full Case Study: highimpact.com/case-studies/4...