What Gira says at 1:11 pretty much perfectly predicted what this time in American pop would come to be seen as; "A temporary rebellion before people go back to just being consumers." With the success of Nirvana in '91 all of these major labels started snatching up bands that they would've otherwise never touched with a 10 foot pole, like Butthole Surfers, Ween, Sonic Youth, and Swans, as can be seen here. Some of these bands thrived on major labels whereas Swan released arguably their worst album.
@@cwinter458 The Swans BURNING WORLD album predated all that and came out in 1990. Nirvana's NEVERMIND wasn't some radical new thing in the music world; the major labels had been experimenting with signing underground bands since 1985 and trying to break them. Sonic Youth, Butthole Surfers, Swans, Dinosaur Jr, Pixies, Janes Addiction were all signed before Nirvana. NEVERMIND was merely the first validation of the experiment.
You mean MTV used to show artists who had some substance? It wasn't just reality TV about people living pathetically terrestrial material ignorant existences? No, I grew up in the 90s and remember Mtv quite well. Had I seen SWANS on MTV, I would have latched on like a parasite.👍🔥💀🖤🥀⛓️🖕
It's so surreal seeing such underground legends like Swans on mainstream television
Hahaha that’s literally why I clicked on this video
The early 90s were a weird time
The dude rapes women
@@therightovers Elaborate?
Sure, crazy to see them in MTV being the 90s, but by this time they're practically rockstars, love them
This version of amnesia is awesome
Swans on mtv
What the actual fuck
What Gira says at 1:11 pretty much perfectly predicted what this time in American pop would come to be seen as; "A temporary rebellion before people go back to just being consumers." With the success of Nirvana in '91 all of these major labels started snatching up bands that they would've otherwise never touched with a 10 foot pole, like Butthole Surfers, Ween, Sonic Youth, and Swans, as can be seen here.
Some of these bands thrived on major labels whereas Swan released arguably their worst album.
@@cwinter458 The Swans BURNING WORLD album predated all that and came out in 1990. Nirvana's NEVERMIND wasn't some radical new thing in the music world; the major labels had been experimenting with signing underground bands since 1985 and trying to break them. Sonic Youth, Butthole Surfers, Swans, Dinosaur Jr, Pixies, Janes Addiction were all signed before Nirvana. NEVERMIND was merely the first validation of the experiment.
@@zippymufo9765Nevermind was a radical new thing because it became huge compared to other underground bands that were signed to major labels
Fun fact: Kurt Cobain listen a swans album as one of his 50 favourite albums of all time, specifically the Young God EP
mac cheese
This is absolute gold. Thank you
"they looked pretty bovine" 😂😂
You mean MTV used to show artists who had some substance? It wasn't just reality TV about people living pathetically terrestrial material ignorant existences? No, I grew up in the 90s and remember Mtv quite well. Had I seen SWANS on MTV, I would have latched on like a parasite.👍🔥💀🖤🥀⛓️🖕
5:38
:)
wait what, their on mtv?
has somebody ever read that this is an edit? i dont think they were on mtv for real lol
It's an edit of the full 20 minutes segment, which is also on RUclips.