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Best SMMA Cold Loom Script (350+ Clients Signed)
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- Опубликовано: 15 авг 2024
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The most requested video I’ve ever had in my 18 months of youtube is about my cold loom script. What to say, in what order to say it, etc.
I’ve put this video off for about 18 months to see if it’s something people really want, or just something a few people have asked for.
But at least 10 times a month I get people dming me asking for my script.
So, here goes. I just finished recording a video explaining my FULL script for loom videos.
It’s booked me a heap of appointments, signing me roughly 250 b2b high ticket clients.
I hope you find today’s video helpful. If you do, consider subscribing :)
Thanks,
Charlie
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Bro this video is Godlike. This isn't just a video on cold Looms; this is a video on how to craft compelling narratives and arguments that use psychological principles to hook the prospect and build trust. Excellent.
Charlie, your free content is a lot better than most people's paid content. I'm eternally grateful that you shared this 🙌🏻 gonna sign up for Imperium soon as I can
facts
You are one of those channels that will pop off a year or two from now. Mark my words
Aged well
@@yuvrajsmmafr
Charlie, Great guidance on how not to "puke" on a potential ideal prospect. Your reference to the "incentive" is briliant and provides compelling reasons for a higher positive PRR figure. Keep up the frank and honest LOOM video education. Have a Day that Matters!
Charlie, thank you. Before I send looms to my clients I have excellent energy, but I didn't have a good script. Right now I have excellent energy and confidence with a good script. I will smash it!
Charlie, your content goes so in-depth and has been so informative. Thanks for putting so much time into making these video for us.
no problem Narith :)
❤️🔥. I've watched videos of you and how you do your meetings. But can you make a video of how the meeting is structured and what goes on specifically after someone books a call from the loom and you are in the meeting
yes I will add it to the list
Charlie wtf. This video has so much value! Thank you!
Waw I have been looking for a video like this for ages! You explain it so well! Thank you so much! You are a business saver ;)
Pure value, this is gold. Thank you 🤝
Thank you breaking all this down for us Charlie.
my pleasure mate
Amazing like usual ! You are a beast man, congrats!
thanks Guillaume
Loved this 2 part series! So much value, mindblowing that it's free. The only thing you didn't cover: How do you frame the messaging off the email around the loom, to make people watch it in the first place? An answer to this would be helpful!
i have a vid for my channel on this
@@charliemofficial whats it called?
@@charliemofficial do you still remember the name of the video? I can’t seem to find it.
@@Nick-ho1xj Did you find the video?
Thank you. This really helped💯
Loving these videos on teaching us to think. So to immediately jump into not thinking for myself, how would you recommend learning service delivery as a skill?
same way you'd learn anything mate. books, courses, mentors, practical application
This is incredible. Thank you!!!
I'm currently [seriously critically thinking about my ability to understand what's important and what isn't]. Man, this is *hard* - Charlie, AMAZING content! so true, so useful, so inspiring that you're putting all this out there *for free*. good shout. Anyone else find that imposing strict time limits basically forces you to use the Feynman Technique? Coincidence? Or just great minds thinking alike? kudos mate
hey Chris idk who feynman is or what his technique is but it sounds like ur onto something
@@charliemofficial hey Charlie. Feynman was a brilliant physicist (and lovely human) who's take on learning basically boils down to: "if you can't explain a concept (even in physics) to a child, using simple English in a couple of sentences - then your own understanding of the topic needs work.
Bonus: he once wrote "physics isn't the most important thing. love is." ~ this from a theoretical physicist who worked on the Manhattan project. cool guy.
The way he would study a topic was brilliant too. He would understand it inside and out.
We love this so much, thank you. Will send this to our users struggling with scripts too. Ever tried the same approach but at scale?
My looms are 10 minutes long and people do watch them, but frankly I'm struggling with closing clients. I don't send the looms ice cold, however. First I send a cold email asking them whether they'd like to receive a free video audit to show them what they could improve about their website and social media and if they're interested in more, I ask them to send me one or two date suggestions for a zoom meeting. I've done about 40 looms so far, but only got about 4 meetings. Maybe my follow up isn't the best, but I think it might be because I'm already putting out too much value and people feel as though they don't have to buy anymore, because I've already given them something... I'm definitely doing something wrong here.
way too long m8.
If someone sent me a 10 min loom id insta click off lmfao
Hey man I'm in your exact same position, I think we are providing like "too much value" and just put yourself in your prospects shoes and imagine they receive that video, like that wouldn't incentivize to get them on a call cause they just received some info and be like "thanks man nice" and nothing else. But what Charlie told us here is that the purpose of the loom is to be vague and spark curiosity to actually get them on a call, the purpose of the loom is more to book appointments then to provide value.
Still, I'm kinda stuck on this one cause I think we should also provide some value, anyways I see your comment is from 5 months ago, how is it going man? Did you manage to fix this problemo?
@@renderllama7036 no, I quit SMMA, because in this country you gotta pay taxes even with zero income and I couldn't grow quickly enough
@@gosugosu1280 Oh, that sucks. But why did u had to pay taxes, did you make an LLC?
hey,. thank you for the video love your content. Quick question should all my looms be personalized? or can I create 1 loom that i can send to multible businesses?
1 for all all for 1 :)
hilarious video, appreciate the advise brother 😂😂
I love how he was like you kinda fucked :d 😂
The Value is just... Wow
What are the best equipment for loom videos? Your audio quality is fantastic. It's like a radio show in the loom format.
Hey Charlie, this video really helped me out a lot! One quick question, how do I structure sending the loom? Do I download the loom and put it inside an email or do I just email them the loom link? And if I email them a link, do I type anything else in within the email? Thanks
go to the loom link > share > embed GIF > copy > paste into email :) then hyperlink the loom link where it says the title of the loom and send!
@@charliemofficial ur the GOAT
Gold 🔥🔥 your YT is incredible
I love you
Do you use calendly or something of that sort to schedule meetings, or do you just ask them through the loom and then they reply when they can do the meeting? Which one's more efficient? Thanks in advance mate, u a life saver
Hi charlie, a few questions. Firstly you talked about how people who's native language is not English have a harder time getting better result's with Loom, and my question here would be is it safe to assume that my accent is good enough if I have had around 30-40 % close rate on discovery calls I organized ( I dont track my outreach metrics and that was my second question, do you see any benefit to it?). 3rd I usually outreached to companies already looking for my type of advertising online, is it better to try to switch to the ones who aren't posting about it?
Thanks for the amazing content bro, I got a question - when sending emails do you think my profile picture should be the logo of the agency or should it be a picture of me? Thanks
a picture of you. people book calls with people, not companies
Hey Charlie! Do you record a single loom and send it to all prospects, or do you hyper-personalize and create 1 loom for every prospect?
one for all mate, then make up for it through volume
@@charliemofficial Hi Charlie. I'm sending the looms through IG and FB, should I just send a cold loom link to prospects or first say something like "Hey can I send u a quick video about something etc etc" ?
Great video, do you send these on FB messenger aswell?
Hey Charlie, what do you think? Should I wrap up with a question like "lmk if you're interested or have any questions" or "schedule a demo call, don't worry it is not a sales call...!". Would you say both are effective? Would love to hear your take.
I'm niched down on eCommerce btw (Yes I'll take the fight XD).
@charliemorgan Thank you kind Sir for this LOOM info. Need your help! I'm not finding the original video you recommended to view prior to this one. I've been accused of being blind by my wife, so that may explain that. Would you point me in the right direction for that video in particular? Merci bien!
hey Charlie, just a quick question: if you know the persons number or email, do you outreach to them using both methods or do you suggest using only one?
both! then find their socials :)
do you include your booking link into the loom?
Unstoppable! 🔥
Probably a stupid question, is every loom personalized? Like if I have a list of 1,000 cold emails am I creating a loom for each one?
Tells us to cut down loom, proceed to spend 5 minutes telling us to cut it down...just messing- good stuff very helpful...how do you think one can use this strategy in selling staffing services. Is that even possible- i get focusing on the value i.e. increase your warehouse production, reduce turnover etc. but do that without mentioning staffing even though its in my email handle?
Awesome a year old but I'm assuming foundational and still relevant? I really needed this for what I need to do now
Thank you brother
Charlie, these are cold emails. How do you get prospects to open them without sending you to the spam folder?
So when you deliver the loom in a mail, is that just literally all you do, or do you give a short explanation, I don't want to make them think it's just a spam link even tho i use the GIF thumbnail that is embedded
if the loom is of their website or social page it's unlikely they'll see it as a spam link
Hello, I'm starting at SMMA and I was thinking about presenting the offer of my services in a video, I wanted to start with 2 weeks of free services so that the client could get acquainted with it and let me know if there are any effects of my work, what do you think about it?
Hey Charlie, when recording the loom do you use a camera or just a voice note ?
cam
Hi Charlie, at the end of the loom is offering a free audit a good way to initiate a meeting and do you believe it to be a good incentive?
can work. best to get creative. i'd avoid using the word audit as it's thrown about so often. maybe something like inspection or something, idk
Eye-key-dough 👀
Im thinking on sending the looms on IG and facebook messenger, wouldn't I get restricted for sending links? Or should I say something first like "Hey is it ok if I send you this etc etc"?
I'm having an issue, I've been sending cold looms but no one is watching them, Also yes. I've checked. my deliverability so I don't know what the issue is.
this is interesting. I honestly thought that by recording a loom going over the actual offer, people would understand exactly what it is that we do and book a call that way. i have this video on my website, it is around 8 mins long. now this is like the opposite approach, are you saying it's better to briefly talk about the benefits but not give it all away to create that curiosity and then encourage them to book a call to see if it's a good fit and positioning it as "leave your card at home"? Perhaps I can have the loom that goes over the actual offer sent to them in an email or in the page right after they book?
well it works better now, but once everyone starts doing short looms, long ones will work better :P
@@charliemofficial haha always gotta go against the grain! I'll use both! Thanks :)
If I'm starting with my location i should talk in our language right ?🙂
What programs do you use for pre-recording the looms? I use a voice recording that I just play over me scrolling through their website but the quality isnt the best. Is there a better way? Thanks
that's reserved for clients mate ;)
@@charliemofficial ah was worth a shot haha
Charlie can you please respond, if this also works for cold calling?
Yo Charlie what are your thoughts on UpWork outreach?
I don't think about it tbh
great video
Hey Charlie, quick question. My business name has the word “marketing” in it. I know you said that when people read emails and see the word marketing they immediately think of it as spam. Should I change it?
dont mention the business name on the first email
just remove it from your email.
Charlie what do you think how many cold looms (when done properly) does it take to get a reply. I am asking because i want to hire a VA and would love to know how much money i will probably spend.I know it is kind a dumb question but just a average number would help me loads. Thanks in advance ;)
$6-8 per hour
@@arvindreddy.business The question was how many cold looms does it take to land a client or a meeting if they are done properly
@@nikolapikola cold email 1000 asking for you to send them loom video -> 6%+(60) reply rate will say yes to it(send them highly personalised looms) -> 5-10 will book for a meeting (2 of em won't attend) -> you can close atleast 1🍏
depends how effective and original your copy is. if you're new to the game and don't know what you're doing, it might take 200 to get a reply. for our clients they usually get a reply every 20-50
What if Į dont know their problems and etc
market research, how can you sell a solution and not know the problem
Should we send looms to all the prospects?
Yasss
Why don't you just share samples instead? :)
Charlie can we have this loom be us reading off a google doc?
i'd just practice it til you don't need a doc
@@charliemofficial thank you!
Curiosity Aikido
you know
ayeee
yeee
I don't agree with the length of the video.
I don't know you and I watched a couple of your 20 mins videos.
Same goes for copy. The shorter, the harder to actually send a message. The longer, the easier. Unless you're boring and lost them after 2 sentences.
It's more a thing of what you say not how long it takes you to do it.
Of course, not talking about rambling around for half an hour :) Oh... the irony lol
Best best best
:)
Good content but you said talk about the prospect and not yourself like 10x. You could apply that concept to this video 😅.
third class hand writting
You could at least show us some demo. Another vague video like all others.
thanks for the feedback Ali. However if I gave you a demo you'd have 1000 people jumping on it and copying it, rendering it a poor example after a few months. My objective is to help you think
It is quite literally a guide on how to structure a loom not exactly vague
@@talhatanzeem4525 It has nothing do with being a Pakistani. It's my opinion. I am running an agency here in Pakistan with an international client base. It is valuable for many people, but from where I stand it appears less valuable. I respect his efforts, but I have the right to give my feedback - and you don't have to feel disgusted over how I feel. Moreover, stop labeling Pakistanis as negative. Digital world has no boundaries.
@@talhatanzeem4525 the reason I called it out is that the title is a click bait. I clicked on it to see a script that had booked 300+ clients, not how to structure a loom script. Just like someone (Imam Ghadzi) taking a live sales call. He should have used the title as "the best way to structure a loom pitch" or something like that.
Offer-
We make you go mega viral on social media with organic content we create for you.
And build a huge audience that really really love you and actually buy everything you sell.
and if it doesn't work we refund you every penny we make.
do you think cold emails with a loom have an advantage over just plain cold email?
yea ,but its takes more time than plain cold email
depends on how good/bad the loom or cold email is.
@@charliemofficial would you be interested in being the first guest on my podcast? Would be much appreciated, I see you as the guy with the most knowledge on yt for smma
@@tonikaramanliev884dam he never answered so u never started a podcast 🤕