This Email Strategy Made over $2,400,000 [STEAL IT]
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- Опубликовано: 27 сен 2024
- Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
goat
what software did you use to manage your email campaign? that's a lot of email addresses and super curious the costs of building out email funnels using SaaS like MailChimp or MailerLite etc.
For example, with a 75k email list, Mailchimp charges $1k per month!
U got a dirty mind…. 😂 blow out load… u funny 9:20
🎉🎉f 20:02 20:03 20:03 20:05 à
I don’t think people comprehend how lucky we are to be living through this period
no i want to bitch and moan because its the worlds fault not mine 🤣
This!
This!
why?
@@gymprodzz You have access to all the business knowledge you need to at least crack six figures. Getting to six figures is a matter of meticulous work ethic and constant adjustment.; but the tools are right at your disposal.
Alex says his aim is to blow people's minds. With this frequency and quality of content he's absolutely succeeding
Me in 2017: watching daily logan paul after school (wasting my life)
Me in 2024: daily watching alex hermozi and working on building my business.
God bless alex ❤
You're deluding yourself. You've done nothing other than watch youtube videos.
Yeah right bro same here watching good videos but not taking a single action @@johnmartin650
@@johnmartin650bro catching strays
Man just gave away more value than every guru in the email marketing space
That's because you're not in my email marketing FB community
@@christianthecopywriter bruh
I'm the one who created this email strategy for his client
@@christianthecopywriter sure, christian the copywriter
So glad Alex is showing the value of this strategy because not many businesses do it!
I’ve been seeing the “5-day educational email series” concept working great for my clients as a lead magnet to grow their list AND as a conversion mechanism to get more sales.
So glad Alex is showing the value of this strategy!
I am now convinced there are at least 5 Alex’s
😂😂😂😂
Haven’t seen the nose strip one in a while
It is well Know that Alex Hormozi is an alien vister from the planet Marketopia. He saw How backwards humans are with their business and marketing strategies so, attempted to assimilate with facial hair and flannel to blend in.
@@mabedi94 that’s so true!
😂
Another earth shattering, insightful video... Keep these coming, Alex.
Wind was rough bro, don't hold it against yourself.. 👌One bad wind reading can be humbling as hell.. Just get some races under your belt and keep refining 💪
what
@@tab0040 bro I clicked on another video and the comment section stayed the same.. 😭😭youtube is so glitched
@@MatthewSprint lmao
But man, this is so relevant to this video because it's so relevant to this work. We all have days when the wind is rough, but just need to keep racing and keep refining. Great motivational comment, even if it was a glitch.
@@StandingStonesHealing Lol, ok then.
I’m all in on your videos. Locked in
This is so good.
Would love to see a video on optimizing open rates, deliverability, etc!
Yess! This is more of what we want. The big picture stuff is great, don't get me wrong. But this in the trenches, nitty gritty is more of what we want 💯
ALEX DO MORE EMAIL MARKETING VIDEOS THIS IS GOLD
It’s crazy how much less views this content gets although this is 1000x more helpful than usual content
Your dad got up and walked across metal beams for 14 hours, hoisted 800 feet in the air. I can write an email convincing a lead to buy. These are the easiest times of man kind, just try...
Yes and with AI assistants we can almost do anything with minimal effort.
Can anyone recommend other content creators that provide as much business and marketing value as Alex does?? (Not "gurus" that try to sell courses) Pleaseee
Old Sam Ovens content and Charlie Morgan are also good ones.
Leila Hormozi
Voice at the start sounded like an OG alex video. was very nice to relive that
Love the quarterly cleanup 🙌
Alex, I'd love to see a deep dive into the conversion events aspect. Talking about different types of CEs, I'm sure there's stuff we haven't thought about, thanks.
This make me want to start a business all the time but as training manager still clutch to get these gems
Email is the way. I helped build a $25mm per year ad network almost exclusively off email newsletters and email marketing.
Do you do cold email? Or all opt in?
BLOW OUR LOAD. 😂😂😂😂😂
He caught himself lacking,😂😂
Alex let them intrusive thoughts win 😂
What was your subject line and how did you structure your email?
I hope Alex puts out a cold email outreach lesson :)
hey Alex, very thankfull for sharing your knowlegde here.
Can you give us a simple products that we can sell via Email Marketing..and where we find all this emails from?
Thanks and cheers from Macedonia.
Man! You are so fast, that I had to repeat watch every 3-4 mins. Anyways, great stuff. 👌
About 17:00. How is emailing millions of people free, especially when you want to track how many opened the email etc.? What exact software/mechanism do you use?
How are you figuring out if you are sharing too many videos and thus hurting your viewership, retention etc. Or has your cut in views made more of the right people view your stuff and thus increase your backend?
Amazing video
How does someone gather that many e-mails or begin to make a list?
Really cool to get videos for those of us in consumer businesses !
Interesting, I run a newsletter on embassy and cultural events that has around 1,600 active readers on it but I don't really do a lot of email marketing beyond just sending the weekly issue. I wonder if I need to step it up in that department?
*Phlanx's caption generator* simplifies your social media strategy by providing ready-made captions that align with your goals, making it easier to grow your audience.
09:21 I lol at “blow a load”
I would love to know more details. Like are they hitting a landing page? Why a landing page vs a sales person? What happens after that?
I break down the details in my private FB group, this is my strategy
This guy is crazy🔥
man i missed this alex ngl
Isn't 18% open rate is real low tho? 🤔
Yes that's true! But he did say that the whole 3M+ list wasn't regularly used so that might explain it : ) One of my client's 65K newsletter runs 3x/month and averages 45% , with lots of love and care.
14:30 that's exactly how it goes, sadly happens a lot, so we stay quiet
Was this for Peloton lol ?
How are you sending 460000 emails without going into spam
A whole lotta email accounts 😂
If 100 million dollar leads sold 1 million copies, as of today that maps to 40% of the Alex Hormozi youtube channel subscriber base. I wonder what the actual number of youtube subs, bought the book or, both 100M leads & 100M offers?
Checking in over here, I just bought the 100M offer book when it first came out and tap into the RUclips from time to time. I haven't bought the 100M leads book yet since I'm still trying to figure out how I want to take my brand.
"Screw it, lets do it!" Branson
Unexpected video but important one
He said let me just flex how many fit program names I’ve had to come up with 😂
Alex, this is Christian Davis one. Why you didn't give credit to him?
Anyone knows where you can sent bulk emails? Without getting rejected on from where you got the emails?
800/464000 = 0.17% CTR
can't imagine the effort and cost to collect that number of email list..
It was insane man
Alex just helped so many copywriters with this video🤣🤣🤣
How to improve profit for a Laundromat ?
Keep the tactical video’s coming 🙌
Should’ve sold $5M with a list that size.
I sold $3.3M to a 300k list in 7 days. $22k offer.
I would like to know what software do you use for such a big list
Anyone else a merchant? Many videos don't apply and you rely on platforms whereby the platform owns the leads.
These are the videos we want
Bro didn't want to "blow their load" on the whole list 9:16
This is really good
Can i use this for other businesses? As a copywriter
Keep em comming.
I am 16 I don't have card but I want to join and it is nice but also I don't have $99 Alex help me ??
Also my web tracker bloker blocks 19 tracker when I'm in your website
What happened to the referrals?
Thx Alex!
HAHAHA 9:20...that got me
Man or machine? Im serious.
"Blow Your Load" PAUUUSEEE!!!
Awesome
9:15 🤣🤣🤣🤣🤣🤣🤣🤣🤣🤣
❤ from Bangladesh
So, get millions of email addresses and then do a mailshot. Earthshattering!
Youre broke, pipe down
Really great stuff!!! Wow i learned a lot today! Very practical also! (Sarcasm)
12:50 ⚡
H O R M O Z I -l
Posted 1 minute ago.
3 views
7 comments
Yep that math adds up.
🔥🔥🔥
Fiest
Alex is so out of touch with his audience 😂 nobody has an email list of 3.3 million! Selling a product for $1200, with an upsell of a further $800, if so please prove me wrong
I'm not the biggest Hormozi fan out there, but I agree on the level of disconnect. I'm in my 2nd year of running my creative brand and haven't made anything lol, but I will also say that I learn a lot from his channels.
His true target audience are people with medium / large companies that are eligible for acquisition. His old content pulled in too many startups and soloprenures, so im guessing this content is to weed them out a little. But I see what you mean in terms of his Skool connection, perhaps he will explain one day this as they seem to be very different audiences.
Excuses, shut up you could also do it.
You COULD do it, but you wont...
Just because his numbers are larger doesn’t mean that the strategy isn’t applicable to smaller sample sizes
I mean technically they only sent it to 15% of the 3.3mil 😊
🎉❤
First one here, lets go!!!!!
how many of you does he pay to co sign this word vomit? this is absolutely useless
1st comment
Yes!!
7th!!
Alex steadily destroying every internet sales guru course step by step😂😂
You have spoken! ❤
I'm the one who created this email marketing strategy, I have a free FB group too lol
Im still not convinced that getting this level of education for FREE is legal. We are extremely lucky
email marketing is just one piece of the puzzle, there is a system with products behind it that turns it into cash...
🎉Just signed up to Skool. Looking forward to growing with other likeminded people 🎉
How'd it go?
sorry, what did you sold to the people for 2000 bugs?
That’s a lot of bugs…
🏁 Learnings
1. Trust Smart People That Make Data-Backed Decisions
2. Make Great Irregular Value Providing Offers
3. Sell The Same Thing Using Various Mediums
4. Do Email Sales Sequences Once Every Quarter → To Small Portions Of The List First (Go Through 1-3 Test Cycles And Implement All Learnings Before Sending It To The Entire List)
- CTA’s
- Landing Pages
- Structure
- Naming
- Wrapper
- Positioning
This is great, but it’s warm email. I’d be down to have some content on cold email
Agreed.
Great content. Wish we could see template examples of what and how many emails are used throughout the sequence.
That actually would be super useful! Email templates would be grand, especially if you can swipe them to use them for your brand.
Lol
Alex, thank you dude. Love the quarterly challenge to not burn folks out and the concept of the ‘give/ask’ ratio is gold! Load blown!
BLOW THE LOAD - HAHAHA LOVE IT!
9:20 lmao
Yoooooooo, the books have a better price here than on Amazon. They are charging me $25 🤣
Loving this new content strategy, there's more of it and its even better for business owners
You are basically @alexcosta hiding in a beard
Thanks for this Alex. I have emails i do not what to do with them.
I'm struggling with that as well! Beyond just sending out a weekly newsletter issue, I don't really do much else with my list. Granted I don't sell anything yet, but I'm still trying to figure out what to do with it.
The title. Steal it lol
I watched for 3 minutes not knowing what I was learning about I would make the gmail picture bigger and include 1,700+ notifications in red how it would on your Home Screen
9:16 ALEX LOL
Alex! You got to stop bro… crazy valuable content every single day
Let us breathe a bit 😅