Is Your Website Working For You?

Websites are one of the most important marketing tools we have as small business owners, so we all want to know it's a perfect representation of our business, and is easy to use and effective in capturing those potential customers!
So, is your website truly working for you? Is it delivering on it's intended purpose, whether that's securing bookings, capturing enquiries, or making sales? This is the perfect session for anyone who has been wondering about how well their site is performing, feel dissatisfied with their current site, or are considering a redesign or new site! Consider this your first step before revamping your site or investing in a new one!
Let's look at:
- What makes a great website
- Ensuring your branding is front and centre
- How to determine your site's purpose
- Understand the customer journey through your website
- Defining the top actions you want your visitors to take on your site
- Top design and structure tips from navigation menus to footers
- Next steps - DIY changes vs outsourcing
Turn your website into a powerful marketing tool that's the backbone of your business!