Facebook Ads Strategy for 2024 (Complete Beginner's Guide)

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  • Опубликовано: 26 авг 2024
  • Download HubSpot's Beginner's Guide to Facebook Marketing [FREE RESOURCE] clickhubspot.c...
    Facebook! It used to be a marketer’s dream, but does that hold up in 2024? Turns out, it does! In this video, we tell you everything you need to know about advertising on Facebook in 2024 - from costs, to formats, campaign management, testing, metrics, and more. Jump in with us!
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    ⚠ Disclaimer:
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Комментарии • 138

  • @mastersinmarketing
    @mastersinmarketing  Год назад +10

    Download HubSpot's Official Facebook Advertising Checklist [FREE RESOURCE] clickhubspot.com/u0a

  • @muhammadhadi5127
    @muhammadhadi5127 Год назад +8

    For me, it's 14 minutes Complete Facebook Ads Course 🎉🎉❤❤❤

  • @LifeOfManpreet
    @LifeOfManpreet Год назад +8

    Would love to see videos discussing restricted categories like real estate, employment etc and tips & tricks to get best results in these. Great video :)

  • @pherltv
    @pherltv Год назад +1

    I found this video because I'm planning to put ads in my FB pages. I this is what i need to do this time since i want to reach more viewers of my uploaded videos in my Facebook page.

  • @MarinaRaducanu-rv7cd
    @MarinaRaducanu-rv7cd 5 месяцев назад

    Un videoclip excelent care oferă informații de mare valoare! Mulțumesc pentru munca depusă în cercetarea și prezentarea acestor subiecte importante. Sper să văd mai multe conținuturi de acest gen în viitor!

  • @jason1932
    @jason1932 Год назад +5

    This is the best video ever. dude, i can't tell if your reading a script or not. It dosnt seem like it. Regardless you really come across so so knowledgable and have an amazing understanding of the topic and the complexity to demonstrate it in an amazing and fun way.."the duality of man" lmao.. I have an interview and this is the only video i will watch. The editing, sound, production plus ur knowledgable way of presenting it shows you love what you do. Amazing video! :) thank you!!!

  • @Brhyte
    @Brhyte Год назад +3

    Thanks, watching from Ghana, West Africa. The exact video I needed ryt now

  • @hernanduquelsky3007
    @hernanduquelsky3007 Год назад +2

    I use language translator, already in the middle of the video it made me want to leave a comment, very valuable minutes to understand where to invest time in learning, I wish that an enlightened can show a class on how to put together a plan to market services, from the communication of the first announcement, through the content of the first email, rate plan etc, no one who trains a service shows these steps importantisimos.

  • @jameslau5497
    @jameslau5497 Год назад +1

    This is the best FB ad video I have seen in ages. Cheers my man, I owe u a pint

  • @ElSethelburro
    @ElSethelburro Год назад +2

    Your video is amazing I'm subscribing. I ran ads for myself and was very happy. I had a mentor who helped me all I had to do is have a little faith in the process.
    Have a wonderful day everyone!!! 😊

  • @CodyWilliams-dh3mf
    @CodyWilliams-dh3mf Год назад +1

    Our main task is sales. Why can't you only make promotional posts about products?

  • @KimLaMantia
    @KimLaMantia Год назад +7

    I really appreciate your straight forward, informative approach rather than the loud and flashy that's floating around out there. LOL

  • @chimaobichisom4954
    @chimaobichisom4954 Год назад +3

    Man! You really do know your onion. Thank you so much for this in-depth explanation, it was really worth the time.👏

  • @marcuskwek3832
    @marcuskwek3832 Год назад +3

    To nit-pick: Facebook Ads are not charged by cost per click (CPC), rather they are charged by cost per 1000 impressions (CPM). Great video regardless though!

    • @ChrisGloede
      @ChrisGloede Год назад

      No, you can buy your Meta as as CPC or CPM. Both are options.

  • @BlueEyedAmerican
    @BlueEyedAmerican 9 месяцев назад

    As someone without a Facebook I see this as an absolute win.

  • @madkandi
    @madkandi Год назад +6

    Facebook ads have been pretty bad since mid-May due to their lattice update which has/or hasn't happened yet. Many marketers are hoping this resolves soon.

    • @straders3791
      @straders3791 Год назад

      hey, I am facing same issue, can you please explain me what is this and how can i correct it to get best result

    • @lisachristine6754
      @lisachristine6754 Год назад

      Yes the pay is cents now

  • @Business_and_Law
    @Business_and_Law Год назад +1

    Thank you bro great video

  • @oluwakemmy4937
    @oluwakemmy4937 4 месяца назад

    My Facebook ad set is actively but as no reach no sale but was working well before

  • @banimoshe
    @banimoshe Год назад

    What a refreshing personality haha.
    Loved the cadence, this guy rocks!
    Thank you, HubSpot. I've enjoyed almost all of your videos.
    You know what to do here. LOL!

  • @masterbuilder6375
    @masterbuilder6375 Год назад +1

    Awesome job…captivating filled with value… great job sir!☺️👏👏👏

    • @mastersinmarketing
      @mastersinmarketing  Год назад

      Thank you so much 😀Which information did you find most helpful?

  • @scottbergmannrealtor2627
    @scottbergmannrealtor2627 Год назад +1

    What camera set up do you have? Looks great!

  • @marynaprisnyak4032
    @marynaprisnyak4032 9 месяцев назад

    Could someone help me with one question, please? 🙏 Is Facebook Ads taxed in the US (and how much is it in %)? If so, do legal entities need to pay this tax additionally? Or which organizations have the right not to pay this tax? (I'm not from US, but need to start promoting one brand im Miami).

  • @rahatuddin6331
    @rahatuddin6331 Год назад +3

    Can you please discuss one thing about what should be the budget to start the ad campaign?
    Also sometimes my ad got blocked due to budget things I don't know why. Can you please help me in this regard?

  • @MadelineWeaver-lb2gq
    @MadelineWeaver-lb2gq Год назад

    Inspiring! How to exclude people who have already bought a certain product in an online store?

  • @GemmaRogers-vt1rq
    @GemmaRogers-vt1rq Год назад

    After watching your video I fully understand it now but how to choose bloggers for advertising?

  • @UdemeobongEssien
    @UdemeobongEssien 11 месяцев назад

    Presentation is quite refreshing to watch, thank you.

  • @ODCJF
    @ODCJF 10 месяцев назад

    Thank you bro!

  • @solomonaregbe9994
    @solomonaregbe9994 Год назад +1

    Thanks for the lesson brother

  • @nabilaalbarwani6038
    @nabilaalbarwani6038 Год назад +1

    super useful video. thanks a million

  • @charlescachia4645
    @charlescachia4645 Год назад +1

    GREAT INFORMATION FROM A GREAT PRESENTER. THANK YOU,

  • @aaronharris5431
    @aaronharris5431 Год назад

    I'm a newbie, want to put out my first Facebook ad, watching videos to learn, thanks for the info!

  • @martincolson2942
    @martincolson2942 Год назад

    Loved this, so much valuable perspectives to grow your knowledge and reasoning! Thanks Hubspot!

  • @AmalgamatedMusic
    @AmalgamatedMusic Год назад +2

    Thanks for keeping it simple and accurate❤
    Is all love in South Africa🇿🇦

  • @dotdattie
    @dotdattie Год назад

    is there a metric listed on Meta Ads Manager that says "lead generated"?

    • @LifeOfManpreet
      @LifeOfManpreet Год назад +1

      Nope. Because a lead means different things to different people

  • @hebraicfaithtv
    @hebraicfaithtv 7 месяцев назад

    Great Information

  • @user-dt1hh4kf8u
    @user-dt1hh4kf8u 10 месяцев назад

    Hi, thanks for sharing this awesome insight. However, I ran an FB campaign and i notice FB is not spending ads budget and thereby not delivering any result. What should i do please help?

  • @nanotify
    @nanotify Год назад

    Thanks so much for this. U are awesome!!! It is by far one of the clearest, coolest FB ads explanation. Please do more of these FB ads deep dive.

  • @pherltv
    @pherltv Год назад +2

    I really need to invest in making ads

  • @LukeFox-qi8hq
    @LukeFox-qi8hq Год назад

    Hi there! SMM is posting? What exactly is included in the work of an SMM manager?

  • @marsbeck
    @marsbeck Год назад

    Hello, Can we add a new video or image to an ongoing advertising set? Or do we need to create a new campaign with a new set of advertisements and these new videos and images? Thanks

  • @RileyHolt-xf6eh
    @RileyHolt-xf6eh Год назад

    Hello. Could you clarify something for me? I have different products that need to target different audiences. Can I do this within the same campaign?

  • @BKLYNGIRL222
    @BKLYNGIRL222 Год назад

    Excellent info! Shared. ⭐️⭐️⭐️⭐️⭐️

  • @claudbby
    @claudbby 9 месяцев назад

    very helpful thank you!

  • @MightJustQuitWork
    @MightJustQuitWork Год назад +2

    Get this man raise!

  • @designatek
    @designatek Год назад +2

    Really value your video, thank you

  • @evonyyg.7426
    @evonyyg.7426 Год назад +1

    i wish you weren’t moving so much but overall, this is very informative

  • @Stanbott
    @Stanbott Год назад

    Are you better off to seowrate your campaigns so 1 fir FB and 1 for Instagram

  • @torinancemusic
    @torinancemusic Год назад

    Still struggling to make Facebook ads. It’s so complicated. Is the ad setting in the app the same as the one online? Cause that one’s easier to use. Do I have to use my Facebook business profile that I created? I don’t want to. My personal Facebook has way more followers and I don’t want 2 Facebook accounts. Is the account purely to make ads that go to Instagram?

  • @chewyvr3109
    @chewyvr3109 Год назад

    If I post a reel for more website visits, is the website suppose to be on the reel or do they have to go onto the page and go to the website??????!!!?!

  • @JustArtsCreations
    @JustArtsCreations Год назад

    Wow dude this was absolutely perfect. Thank you.

  • @joshwagnerfilms
    @joshwagnerfilms Год назад

    Thanks for this! It was quite helpful!

  • @user-nd1hq8uc2n
    @user-nd1hq8uc2n Год назад +1

    Incredible content, Jamal! I feel so inspired by you to take off on my FB Ads again. However, I've been locked out of advertising by Meta for over a year now. I have no idea what ad violated community rules, never received a warning or an opportunity to correct the alleged violation - I was simply locked out one day. I've tried everything to get it reactivated with no success. As a Realtor/Broker in Atlanta, I am very cautious about how I "advertise" with Fair Housing Laws always in mind.
    Perhaps you can help point me in the right direction in getting "uncanceled" so I can start advertising again?
    Yours in Real Estate,
    RealtorRob
    Berkshire Hathaway Midtown Atlanta

    • @mastersinmarketing
      @mastersinmarketing  Год назад

      Sorry to hear about your situation. Dealing with platform restrictions can be frustrating. To resolve this, you can: contact customer support, study ad policies, submit an appeal, provide evidence of compliance, seek professional help, engage in community forums, track policy updates, and explore alternative ad platforms while maintaining respectful communication throughout the process. And if nothing worked, it may be time to start a new account. Hope it goes well for you, Realtor Rob!

  • @EmiliaMitchell-uy5om
    @EmiliaMitchell-uy5om Год назад

    Great video! Is it possible to set up well targeted advertising only on Facebook guides?

  • @joelwagner8622
    @joelwagner8622 10 месяцев назад

    Fantastic explanation! 👏

  • @sokolartnau
    @sokolartnau Год назад +20

    FB ads are priced by CPM - cost per 1 thousand impressions....

    • @alexanderdewilde1666
      @alexanderdewilde1666 Год назад +2

      Yeah generally but u can change that if I am not mistaken.

    • @Digitalha
      @Digitalha Год назад +2

      ​​@@alexanderdewilde1666 yes, if your spent is more than a certain amount you can but still you will be charged per thousand impressions.

  • @npsingh5174
    @npsingh5174 Год назад

    I am a biggner
    So can you suggest me something or some videos that will help me in fb ads and insta ads

  • @SharonScott-do2gd
    @SharonScott-do2gd Год назад

    Brand name on different platforms. One or can be different?

  • @RoseKing-ze8of
    @RoseKing-ze8of Год назад

    Will the cost per click differ in the same niche, but in different cities?

  • @playboyheiks
    @playboyheiks 7 месяцев назад

    all done

  • @AnnabelChapman
    @AnnabelChapman Год назад

    Great video! Is it worth ordering paid advertising on social networks? Does she work well on Instagram?

  • @LachlanQuin
    @LachlanQuin Год назад

    Is there any Facebook ad analytics app?

  • @haykeg.7507
    @haykeg.7507 Год назад

    Thank you! That was great.

  • @shadack5
    @shadack5 Год назад

    This was an excellent video

  • @kavinkacreates
    @kavinkacreates Год назад +1

    This is gold! Can’t believe it’s free haha

    • @jason1932
      @jason1932 Год назад +1

      yep my thoughts
      !

    • @pherltv
      @pherltv Год назад +1

      Yes. Some people secret this. ☺️

  • @pherltv
    @pherltv Год назад

    Thank you for sharing.

  • @LilyLane-rh3gt
    @LilyLane-rh3gt Год назад

    Hello! What are the free ways to recruit subscribers?

  • @claudiaariasgonzalez6941
    @claudiaariasgonzalez6941 Год назад

    Awesome

  • @georgeikenna4583
    @georgeikenna4583 11 месяцев назад

    This is what we call golden infoTAINMENT

  • @psystormz6308
    @psystormz6308 Год назад

    What about all the people saying to let the algorithm do the work. They say the creative tells the algo who to target.

  • @themajestyjoshua
    @themajestyjoshua Год назад

    This is so useful

  • @ngotyvibes8416
    @ngotyvibes8416 Год назад

    How do I fund my ad manager

  • @RonanPerrin
    @RonanPerrin Год назад

    Hey 👋Do you have a video about your negative cases in promotion work?

  • @MaximusPreston
    @MaximusPreston Год назад

    Hello. Do you think the SMM manager needs to be able to set up targeted advertising?

  • @friendzleggingsapparelgifts
    @friendzleggingsapparelgifts Год назад

    Do you think that it makes a difference in the country you are doing ads from? AKA Canada

    • @LifeOfManpreet
      @LifeOfManpreet Год назад

      I have run ads for countries - USA and India. Now doing it in Canada since a few months. Don’t think it makes much of a difference. You will just see difference in cost per result but that’s also true from one brand to another. Just my opinion. 😅

  • @pherltv
    @pherltv Год назад

    I will start investing in Ads. ☺️☺️

  • @BraydenSmith-fm2uo
    @BraydenSmith-fm2uo Год назад

    How do you select advertising platforms?

  • @JuhitaGupta
    @JuhitaGupta Год назад

    Super helpful 😃

  • @kmatrix1
    @kmatrix1 Год назад

    Good video and Funny!!

  • @umairghouri7122
    @umairghouri7122 Год назад

    I wanted to I ask, my fb ad account is linked with one business. Now in order to work with another business, can same ad account be linked with other FB page? Thank you

  • @jochallenge203
    @jochallenge203 Год назад

    thanks

  • @pullupina9687
    @pullupina9687 Год назад

    But what about ppl with low budget, like those who spend $50/week

  • @OliviaPrice-xe7jo
    @OliviaPrice-xe7jo Год назад +1

    SMM specialist in 2023 - who is it? Key qualities.

    • @mastersinmarketing
      @mastersinmarketing  Год назад

      Great topic. Will definitely try to get more content on this!

  • @EvangelineCairns
    @EvangelineCairns Год назад

    Why is it necessary to constantly monitor the latest innovations, news, technologies, the latest changes in advertising?

    • @mastersinmarketing
      @mastersinmarketing  Год назад

      In a rapidly evolving digital landscape, staying stagnant can hinder your business's growth and relevance. Constant monitoring empowers you to make informed decisions, maintain a competitive edge, and adapt to the dynamic nature of advertising and technology.

  • @claudiaariasgonzalez6941
    @claudiaariasgonzalez6941 Год назад +1

    Interesting

    • @cartoonbikash
      @cartoonbikash Год назад

      I am Facebook ads expert can i help you?

  • @UpnDown245
    @UpnDown245 Год назад

    TipTop SEO 2023

  • @aftabroshan1103
    @aftabroshan1103 Год назад

    this is not info
    for me

  • @NightOwlGames
    @NightOwlGames 9 месяцев назад

    im been pressurized to Claim a free boiler this ad is really doing my head in! im not interested in boilers! why not advertise Taylor Swifts new album or something? my interest is music ill never purchase a boiler its irrelivant to me.

  • @ArchibaldBlackhurst
    @ArchibaldBlackhurst Год назад

    Hi. Thanks for your content! Should I reciprocate a subscription if I have a small brand?

  • @EmmaMartin-ud9ri
    @EmmaMartin-ud9ri Год назад

    How to get more likes and comments on posts?

  • @AlyssaPorter-hl9wm
    @AlyssaPorter-hl9wm Год назад

    What SMM tools are already outdated in 2023?

  • @Realtyunplugged
    @Realtyunplugged Год назад

    ❤❤❤❤

  • @EmeraldBoehm
    @EmeraldBoehm Год назад

    How to get 10,000 new subscribers in six months?

  • @thierry-le-frippon
    @thierry-le-frippon 6 месяцев назад +1

    These sponsored ads are just a waste of money !!!!!

  • @summerdeanna2592
    @summerdeanna2592 Год назад

    Facebook meta shrot down

  • @jocelynburrell445
    @jocelynburrell445 Год назад

    Quran S-112

  • @summerdeanna2592
    @summerdeanna2592 Год назад

    Facebook meta bad star end rip