Why Most Detailers Are Unrealistic
HTML-код
- Опубликовано: 3 окт 2024
- 📗 Download The Ultimate Guide To Start Your Detailing Business: bit.ly/3ax3Dtb
Resources
⚡️ Try Jobber with a free 14-day trial plus a special discount: go.getjobber.c...
✅ FREE video training: How I Grew My Detailing Business to $10K/Month: detailgroove.c...
📘 The 8-services You Can Offer in Your Detailing Business: bit.ly/3mDy4Aj
🎙 The Detailing Business Class Podcast: bit.ly/3JHzKEk
🚀 Join the Detail Groove Training Facebook Group: bit.ly/3bjzX2w
Courses
🚗 No Talk, Just Action: detailgroove.c...
📧 Six-Figure Email Templates: detailgroove.c...
Tools & Products We Use
👉🏽 Exterior
Karcher 1700 pressure washer: amzn.to/31peFbz
Bigboi Blower PRO: amzn.to/3EzD4Q1
iK 1.5 pump sprayer: amzn.to/2EtZAgH
iK Foam Pro 12 Sprayer: amzn.to/3vo7inH
“Little” EZ Detail Brush: bit.ly/3o3RjUU
“Big” EZ Detail Brush: bit.ly/2V9xizJ
Sidewall Tire/Carpet Brush: bit.ly/3dIY9KM
👉🏽 Interior Tools and Products
Aqua Pro Steamer: shrsl.com/2tn00
Tornador Blow Out Gun: bit.ly/3vGxrea
DeWalt Cordless Drill: amzn.to/2Xl56sS
Neiko Work Light: amzn.to/2RaJHEI
Autofiber Ninja Sponge: bit.ly/3kakxR4
Autofiber Ninja Mitt: bit.ly/3pCtMe0
DISCLOSURE: Some of the links are affiliate links. The prices never change for you, I just get a small commission if you make a purchase.
- -
// F O L L O W:
📷 Instagram: @detailgroove ( / detailgroove )
📷 Instagram: @propercareusa ( / propercareusa )
📺 Proper Care RUclips Channel: @propercareusa
📗 Download The Ultimate Guide To Start Your Detailing Business: bit.ly/3ax3Dtb
Helllo I am a teen age of 16 trying to make an detailing business what is some advise and what are some tools that would be helpful for my tourney
I need to know what to change how to not be so “detailed” in every detail I do. I take a full day to do a full detail and only charge $150. I can’t imagine not being so thorough because that’s how I learned and it’s how I’ve done every detail. I’ll have to see if you have a video showing how to do a detail for a customer that isn’t as thorough as I do now. If you don’t have one, what advice can you give me to help cut my time down ?
@@TheRealDebH I recommend watching numerous videos on how to streamline, and make your procedures more efficient. Ivan Lacroix is the main one that springs to mind but there are numerous ones. The main is to learn to be happy with the 80% and stop chasing 100% on the vast ,majority of your details, UNLESS you're detailing for a car show, or similar. HTH!
The first person that I did a detail for, helped me a lot with referrals and business. So I have him a free 3 step paint correction that lasted from sunrise to sunset lol. He deserved it. He’ll always be honored by me
This is such good advice. I just detailed my interior, and it took me multiple days to get everything just right. I am new and admittedly slower than a pro, but there is no way you could productively run a business taking that long to finish just the inside of one car.
There are some all day interior jobs though.
@@tna10percenter27 That's true, but most jobs aren't like that.
@joslinnick also true. I did hit a week where I had back to back Malibus and the dog hair took them from 2-4 hours to 5-6. now I charge more for dog hair.
@@tna10percenter27 Hair is a nightmare.
@@tna10percenter27anytime you see pet hair, charge $30 minimum
Well said man. Exactly what I talk about in almost every video. True “professional detailing” advice!
I really appreciate you making your business guide for free. I’ve seen other professional detailers charging up to 400 for their guide
Man I never comment on videos but as a fulltime mobile detailer myself you are spitting absolute FACTS my dude 🔥
That's exactly why I turn down paying customers. Getting money for your work always changes the dynamic. I do it as a hobby and when I don't feel like it I don't do it.
yup! it changes everything
AMEN! As a detailer of near 40 yrs now I didn't know how wrong I was doing things until RUclips came along(sarcasm)... The hardest thing to learn as a shop is to be happy with the 70-80 and not chase 90+ % on every single car! It's tough I know, but, you have to learn it otherwise you''ll be working 10-12 hours days and not making a dime! Thanks for the video!
As a professional detailer, I couldn’t agree more. I detail my truck much different than most of my customers.
exactly. just like a private chef vs a restaurant that does 500 dishes in a night. Two different worlds 😅
Talk about people that drop they’re vehicle off and message you in two hours asking how much longer 😢
Right on! I've been detailing my personal vehicles for almost 40 years. Even gone through a 3M paint correction certification class in my late 20's for my own personal satisfaction as a perfectionist. BUT! There is no way one can/should expect the same "level" of result from a detailing business. Let the truth be told, you are the man!
You are 100% correct and that is why the first rule is "matching expectations" with the costumers. I detail my cars every 3 years and that is how I work with my detailer, so when the work is done we are both happy.
Definitely important to communicate expectations up front. There's different levels and budgets, and prices and expectations and most customers are ignorant of them. It's hard to fathom a 2k paint correction detail with Cer Coating when their used to paying $15 dollar for a drive thru wash.
Some of the best, truthful info here. 👏🏻As an over the top enthusiast who enjoys detailing as "garage therapy" I recognize I couldn't sustain a business if I treated every car as if it were mine. I'd go broke sooner than later. 😂
Glad you show content on a realistic level..especially working mobile in the field
it's gotta be said ✅
Personally, I think the balance that makes both me and the customer happy is to, slightly over achieve just enough to WOW the customer, without wasting time. An example being someone wants their interior absolutely immaculate, but the outside of the car is dirty, so I'll do a quick 10 minute rinseless wash when I'm done with the 7 hour interior detail and they always notice how "clean" and shiny the vehicle is when they come to pick it up, minimal effort maximum WOW. Several more clients have been sent my way just from the word of mouth praise.
Took a while for me to learn how much work you should put in depending on the price and service but mainly everything was circling around your own pride in your work as you would never want to offer anything bad or not perfect.
Solid advice. Solid video. I still detail as a hobby but I was gonna start a small business in December. Some how I instead ended up having a small house cleaning business and now gardening / handyperson work. All this to say that it ABSOLUTELY comes down to managing customer's expectations. Ask what they are looking for, what their budget is, etc. I am refinishing someones outside deck and I so badly want to do the perfect job, but the client literally only cares for getting it protected and I need to remind myself that if I want that happy client at the end, I need to reduce my own work expectations.
I needed to hear this. Thank you.
Only folks doing it professionally as a business will truly understand where you coming from with this video. Very honest take on where passion meets earning expectations, something we all learned through experience on how to captivate the customer’s mind through your vision while meeting all different customer’s monetary affordability. Make also sure to learn to be able to sell to your client always one step above of what it’s expected from you ,explaining to him exactly the huge difference that extra step will do to his car , that little extra money will also make you gain a returning satisfied customer👍
Great video. People just want to complain and nit pick about everything, and you did a damn good job of getting them straight.
🙏🏽🙏🏽
Tik Tok has made customers annoying.
"Where's the lather"
This was a great video and it was great to hear a detailer tell other that some things are unrealistic. There are some great detilers on youtube and they clean some of the nastiest cars. They remove seats, mold and other stuff that I don't do as a detailer but they also spend 10-20 hours on one vehicle. You are right that if a client doesn't pay for it as a business owner it cuts into your profit margins. Working on one vehicle we have an alotted time for maximum profit potential. The client has scheduled a detail package according to their budget and financial needs. It would be the perfect world to make everyone's car look like new with paint correction and a ceramic coating but not everyone can afford it. You were honest and told the truth. Keep up the great work and don't listen to the comments that question your technique and methods. As a detailer we must say do I spend 3 hours removing all the dog hair ? Will the client pay the extra surcharge for the extra dog hair? If they don't then I must given them the best product and results for their money. If I spend three extra hours removing 99% of the dog hair then that it 3 hours I can't detail another vehicle and I lose money. While we want to help and take care of every vehicle it comes down to profit and a business. You communicated that you can clean about 75% of the hair for the money they have spent and that your time is worth money. Great advice and someone is keeping it real and being honest with detailers who are trying to learn and improve their business.
100 as always oscar, no man im not going to spend an extra 1 hour to pull one or two more dog hairs out of the back end, but it looks 95% better from my pass. Proffesional detailer out of michigan
Also does the mom van that gets used as a daily driver need to be polished with a two stage, claybarred, and every seat pulled?
Sell what your customers needs.
Care about your customer, not everyone needs a 6 hour paint correction, or a two bucket method for a 2012 minivan with 185,000 miles on it.
What I like about you Oscar is you keep it realistic.
that 12 hour detail someone did on a 2005 rusty work truck isnt the standard, when it's 95 degrees with humidity, you got schedules to get too (customer needs it done by X time), yeah man, big difference between instagram detailers and actual detailers, but if I wanted to put the sweat in guranteed I'd outperform them.
Two buckets. Thank you for busting this myth.
You get there a week after the customers kids have washed the car with sugar soap and broom and we're supposed be concerned about 2 fecking buckets!!
You nailed it 👍👍
So true. Take it case by case and keep expectations realistic.
100% agree with you mate. Where I live people drive a lot of bigger vehicles and i almost never recommend a correction and ceramic coating over a clay and seal package. I know that it will end up getting scratched and scuffed again anyway because of children and where they take the vehicle. What is the point of me doing all that work and charging so much extra for it when they aren't going to notice the difference after 2 months anyway. I'm always trying to recommend the package that would suit my customer the best. Look after your clients and they will look after you.
That's funny to hear you say that regarding the two-bucket method because my most basic washes get two buckets. My results are undeniable but I'm only slightly trying to grow my business for the next few years via word of mouth until I retire (at 50) from my current job then I'll be able to open in earnest with a business license and all that. I just assumed that the TBM was the standard for all serious detailers.
@@arrozconmgtow5026 I use two buckets for when the situation calls for it is all my man
I'm new to cars and before wouldn't care about my cars much. Now that I have my dream car I've learned about detailing and really enjoy it. So naturally I've given some thought to it being a side hustle. There are a ton of videos and other marketing out there that leads you to think that every detail they're doing this spectacular job. And here I am perplexed bc a regular maintenance wash takes about 90 minutes for me - how would I be able to charge high enough to make that time both worth it AND profitable but also low enough to draw in customers?!
Well, this video answers it. I don't/can't/shouldn't put in the same time and effort into a customer's vehicle as I do my own.
Thank you for breaking the "Instagram" filter of social media and giving a real world, true to life opinion and perspective to this! Thank you thank you thank you!
It’s therapeutic until you make it a business 😂 I’m noticing that even as I prefer to run a mobile detailing side gig. I plan to charge high and only target people with money so I’m not dealing with those “discount” customers.
Easier said than done
You better stand your ground bro because once word gets out, or you put a sign out for your business, your first year or so will be spent fending off those ‘$100’ basement dwellers. Stick to it and know your worth.
Just like studio gangsters vs real gangsters, you have studio detailers vs real detailers.
A studio detailer buys in 16oz vs gallons.
A studio detailer is a brand whore vs sticking to what works and getting the most money of if it.
A studio studio detailer doesn’t make a living from detailing vs someone that has actual customers and getting paid.
A studio detailer takes days to detail a car vs hrs.
A studio detailer takes a break and has a bathroom vs the break starts when your finish with the job and here’s a bottle to piss in.
A studio detailer looks for the dirtiest cars vs looking for the right customers.
Add more if you like…
Before the ceramic coating hit the business it was around $200-$300 for a complete detail in Southern CA and that high balling it. Now it's $900 and up for a complete detail with ceramic coating.
Shit in Florida it’s hard to charge $150 for an express detail for a car (average dirt condition). But what is crazy is, ceramic coating over here you can charge upwards of $1000 🤦🏻🤣
This is the realest advice I have had since I started to take car detailing serious. Thanks.
Thx for this reality check. I've been watching a few detailing clips here on yt, just to try and pick up the challenge for fixing my daily driver, as a hobby for fun. To actually do it like you are doing , professionally I would imagine it is different. Time is money, customer gets what he can pay for and what he wants done. I get that. Thx again..good luck with the buisnes!!!
Great advice, I’ll be getting my business setup here soon.
I work full time right now and doing my research and soaking up all the advice from every professional detailer that I can
This is so underrated. Straight truth right here
Pay no heed to the haters man, you the real deal out here putting yourself out there while they’re soaking up the sofa couch complaining 😂 keep up the good grind 💪🏼
haha thanks man 🙌🏽
@@DetailGroove absolutely, brother. The content and information you giving out is super solid. Much appreciated for us enthusiasts and those looking to get a side hustle going
as a fellow detailer & follwer since the toyota Matrix days. I had rebrand and must say you are speaking facts and i lactually had this issue. ill sum it up by saying that i was "doing too damn much for too damn little" nowadays my prices accurately reflect the service. Want a foam gun out? extra $15. want graphene wax starting is $300. like i realized i was super undercutting myself and overusing elbow grease and resources
Amazing advice. I find myself always wanting to go the extra mile and do more than what the customer paid for. This video brings me to peace with not doing all that and removing the seats and carpet. Thank you!!!
Very well said, great job
thanks Mike!
I appreciated hearing this today! Thanks
you're welcome 🙌🏽
Tough business in this respect. Explained well.
I think perhaps a point you missed, is most of your customers don't spend hours watching detailing videos. And honestly, the few customers who do are a right pain in the neck, hovering around telling you how they would do it differently.
You're spot on Oscar. There's 'real professional detailing' then there's 'Insta detailing'
Love your work 👍👍
Very well said and on point!!
🙌🏽🙌🏽
Great advice! My friends know I love detailing my personal vehicles and frequently ask me to do theirs. When I tell them I spend an entire weekend doing my Roush to get it to look flawless, they expect I can do the same to their car in 2 hrs...for $150 haha.
since the industry spreads from drive thru services, and panhandlers cleaning your windows, to 30 illegals rush hour pace cleaning your vehicle at abbysmally low prices, it makes us mobile guys question ourselves, it takes courage and confidence to charge a high ticket price for what people just consider labor, its easier to appeal to " ethics" and claim not to overcharge as if there weren't so many constraints that bring their price down, and customers questioning them when the price is higher.
"We like seeing something go from dirty to clean," AKA we all have severe cases of OCD 😂
But on a serious note, you're absolutely right! ❤ Know your worth, respect others (especially people/businesses in your area), be honest about your work, and learn. Recognize when you need to stop detailing for yourself, as you might end up working alone for 14+ hours. Learn from your mistakes and successes, and never stop learning.
It's amazing to see how far you've come since 2018 when I started following you, and how much you've grown your business!
That is not OCD
This is what i needed to hear man thanks
lessgoooo
You are absolutely right. I feel the same way when someone starts telling me how easy it is to apply ceramic coatings.
Very, very well said. That doesn't just apply to detailing. It applies to any craft and life in general.
this is true 🙌🏽
Legit best advice received, this advice allowed me to jump in, Hope it goes good!
In boat detailing there is a huge difference between what are proper ways and what You actually do to make money :D
The first time i detailed my cars inside it took me 5 hours. And i started at 8am. It was that bad and stressful nothing looked clean enough.
Facts bro!!!. I love Detailing and growing my business but it's not all therapeutic, even some parts of the same job.
Great video!
I recently turned down business for a couple of vehicles, because the customer said they just wanted a wash. However it was clear what they wanted was exterior detail results at a wash price.
So much truth in this video... Know your customer!
Yep!
This is absolute gold!!!!
Excellent points! I agree 💯%!!
💯
Just started pal ❤
Starting out I always tried to get stuff perfect. And I’d spend 10 hours crushing it. Best skill I’ve learned is managing customer’s expectations. The percentage method works best for me.
That is so true, I'm a "weekend warrior" and some times multiple weekends to detail one car. Couldn't do that if it were a business.
Absolutely right my man, 80-85% of consumers just want a shiny car at a reasonable price, in a short amount of time. Correction/coating are a niche market and def not for every customer most of them done even notice the swirls/marring in their paint.
exactly!
unrelated question, are repainted panels safe to paint correct. I know factory painted panels usually read around 4 mils and the general rule of thumb is dont correct it if its less than 3 mils. But with repainted panels they usually read around like 9-12 mils but since they were repainted i dont know how much of that is paint vs clear coat.
Detailing is not my permanent job anymore, but I do it on the side because I enjoy it. When someone asks me if I can do stuff like on youtube I always say of course, then I explain the difference between a detail and a wash. Finally, I just ask what they're looking for, always separating expectation from reality after we discuss the variables. It's always great for the customer to know you have answered their questions and concerns. In many cases, they actually only want a good wash and end up going for a full detail, but that's because they make an informed decision. I don't know if I made sense, but my two cents.
You are totally correct!!!
Having the flexibility to offer basic all the way up threw to high end can be a valuable asset to most companies. also being honest with your customer about weather the upgraded service would be a good choice for them in your opinion which is not just based on price or their income level and of course letting them make that decision in the end without pressuring them.
Always on point, loads of foam on the interior and brushes.....Lot of these videos are now for entertainment, clicks.
big time 😅
I think you’re 100% spot on here
U always keep it 100%
I try 🙌🏽
My best friend is a very successful mobile detailer. Multiple vans/trucks/trailers. We joke about how i cant afford his prices, bit he taught me how to detail my own vehicles so ill be forever greatful for that.
Teach a man to fish and you feed him for a lifetime. I think that's appropriate here. Your friend gave you a real gift and as you learn and improve you'll likely see better results. It's a trap though because the more you learn about the industry the more you find yourself spending on chemicals and tools.
One thing I can't stand about the comment section of any platform is there are always the know it all type ready to criticize someone.
I see the detail RUclips community as a learn it all and learn from any mistakes and teach it all. That's why I watch the detail RUclips community. They have a real sense of community instead of being gatekeepers that charge for any information like other professional communities.
As a guy that detailed cars for a major car dealership for years and my own car I can say this guy nailed it. Some wanna make comments without realizing they’re just exposing themselves for ridicule. It’s always about what the customer is willing to pay, if they could they’d pay nothing.
Needs to be said more often. Great vid and Semper Detailing🤙
haha thanks man!
You're exactly right. It's a business. You do what the customer pays for.
yep!
A this my boy about time somebody say it man
yessir!
Yes , 2 different things.
My first time I charged $70 for a full detail and from there I was at $150 minimum cause it took me a LONGGG time for $70🤧
I still look back at the disasters I did for 80$ when starting and people still weren’t happy. Now it’s triple the price and they tip. All about your marketing and reputation
I started off detailing for my friends, family and neighbors with only a few people giving me any money at all. I recently did a mom wagon (goldfish crackers, fries, dog hair, left socks) for my sister in law that fully took me 11 hours from start to delivery. She walked around and inspected and in the end didn't bother paying me one red cent yet she raves about how pretty her Traverse is. Sometimes I wonder if I should be looking into getting into ANOTHER customer-facing industry at all!
In my case, just a basic detail where it presents well to a prospective buyer. Wash, wax, mild interior detail where it presents nicely for a prospective purchaser. What price would be typical for a "Basic" detail?
Very good video Oscar!
I made the most money with the express detail. Wash quick wax vacuum the interior,spot clean all for 130.00. I could finish 3-5 vehicles a day always repeat customers.
Excellent! Every business is in business to make money.
shocker, huh? 😅
@@DetailGroove most certainly! 😂
Thank you for stating facts! Keep doing whatcha doing. Appreciate this video.
Knowing the difference between a detail and a clean is key. Most people get the two confused.
I'm quite new to it, but I always ask anything specific you want to achieve? and then briefly talk through what I'm gonna do , maybe go a little extra but nothing major, so they're pleasantly surprised. Then at the end ask them to look thru and see if they're happy with it, sort it out if not, cover your ass a bit.
that sound pefect!
I've incorporated a 'walkthrough' segment with my work, as well. One guy kept putting his filthy hands all over my fresh work INCLUDING THE FRICKIN' GLASS!! He finally caught on to his stupidity when he would shift his weight and I'd re-buff what he just touched. Do whatever you want once you get it off my lot but until then don't touch!
Oh yeah!! You got to do what you get paid for, great point! 😅 The internet can be hella deceiving
exactly 😅
So true.
Straight facts!
🙏🏽
Man when i do basic details the first thing i do is level a customers expectations. People watch videos and dont realize there are steps not being taken soley because customers are on a budget. Im not willing to do any extra services unless im being paid for them. Fastest way to not make money is not charging for your hard work. A basic cleanjng is just that. Dont feel guilty or bad about it not looking perfect if the customer isnt paying for perfection. The average person who cleans ther car would think i dont know what im doing if rhey watched me clean a car but the fact is like you said when its for a business everything changes. Its all about being proficient while still doing a quality job. Its a fun balancing act and doing it as work has not ruined the enjoyment of it for me ... Yet 😂😂
Most of what you see on RUclips is for views ($$), or sponsored, or promotional material. It's a shame what "detailers" present as professional detailing when all they are doing is pumping up a particular brand because they've been given free product (see any "pro" pushing Turtle Wax) or paid to promote it, or have a personal financial interest, or simply want the RUclipsr celebrity status. Some are in the comments already. I would never take any advice from them. Keep up the good work.
Great video
I feel you on this
This is true, my coworker is a car detailer and everyone at work knows how lazy he is at work, he wants to charge 270-350 for a wash and wax im like nah i seen how you work ill just do it myself and make sure every section is done properly
Thanks for the useful advice! How do you pull away from this mindset?😅
now that's a good question! You really have to be aware of what you want to do with your business. I don't wake up and go to sleep thinking about polishing paint. If a customer is paying for it, do it. If they're not, you can't 😅
I did detail work using air compressor to blow dirt off dish washing soap, window cleaner with alcohol , also aloe Vera lotion , plastics oil don't mix ,buffing is out due to cheap paint jobs wear out n rust , inside car involves aloe vera lotion , blower n wet vacuum , hot boiling water with sponge scrubber for carpet, the towels are the trick as well , n glass cleaner for windows mirrors chrome ,, tires are aloe vera lotion , tires oil alcohol wear out expire void warranties, that could be the problem lawsuits
Everyone has there own way of choice to detail
So true, in the end it's all about the money if you run a business
2 top channels of you wanna run an actual business, this channel and Dallas paint correction
This dude so wise
🙌🏽
100% Real. Keep up that grind
🧼💪🤙
Yo what up brutha! Hey so I was kinda curious at what point do you know when you need to hire someone?
I've wondered about this, too. You can either start out as a partnership and go at it together OR work single-owner operator until it looks like you're going to lose business due to scheduling.
Tell it like it is DETAIL GROOVE
🔥🔥
So the take home message is: $ . Where a basic car wash is equivalent to us people getting the basic facial, basic subscription, basic meal, basic membership, basic bank account, basic housing etc; and the high-end car detailing is equivalent to full body massage, premium subscription, fine dinning, premier bank account, and beach house.
Exactly. "why aren't you removing the emblems?" "Why aren't you stripping the interior?" Because if you are, that better be a 4 figure bill. If you're doing that kind of work for 2-300, well good on ya, but it's not gonna make you competitive as a business. My personal vehicles, sure, but I have all the time in the world for it and am my only judge.
There is a difference in what you are saying and a customer paying for something and not getting the specific result. Allot of people don't even deliver for the price they charge.
How has that power generator held up?