Coca-Cola Ramadan 2024 | International Version

Mill+ Tells a Spellbinding Story of Unity and Joy for Coca-Cola in their First Ramadan Campaign
Mill+, The Mill's Creative Content Studio, is proud to announce the release of Coca-Cola's latest ad, directed by Tim Fox, that celebrates the holy month of Ramadan. Collaborating with Coca-Cola and creative agency AKQA, the Mill+ team has brought to life a narrative that transcends cultural boundaries and reminds us all to come together.
This visually stunning, animated ad hopes to capture the spirit of Ramadan's rich traditions by honing in on micro moments of connection, unity and joy. We begin by following a convoy of Coca-Cola trucks, widely recognised for their festive symbolism, as they embark on a beautiful journey to mark the beginning of Iftar. They become the focal point for a beautiful community dinner. As they sit to eat, and enjoy a well deserved Coca-Cola, the narrative joyfully weaves through different families and individuals, portraying a cross-section of a diverse society celebrating Ramadan in all its glory.
CLIENT: COCA-COLA
Consumer & Shopper Content Senior Manager, Coca-Cola: Yara El Zahabi
Brand Strategy Director, Coca-Cola & Meals: Butool Rizvi
Consumer & Shopper Content Director: Mostafa Talaat
Creative Strategy Sr. Director: Santiago Cony Etchart
Coca-Cola Category Sr. Director: Hamza Ahmed
E2E Experience Sr. Director: Ghina Marouf
Content Producer Director: Elsa Casadevall
Brand Identity System & Packaging Design Manager: Junaid Younas Verka
Studio X Senior Director: Sophie Wordley
Marketing VP EME OU: Rafael Prandini
Vice President, Coca-Cola, Creative: Islam El Desouky
Vice President, Coca-Cola Brand Strategy, Meals: Elif Kaypak
Senior Director, Global Shopper & Consumer Content: Yugo Motta
AGENCY: AKQA
Managing Partner: Ron Peterson
Managing Director: John Bernard
General Manager: Jazz Advaney
Executive Creative Director: Johnny Budden, Simon Reid
Creative Director: Pierre Saladin
Producer: Xavi Cookson- Edwards
Senior Project Manager: Nick Bennett
Creative: Jake Scott, Ioannis Diakonikolas, Amber English, Jamie Antin
PRODUCTION COMPANY: MILL+
Director: Tim Fox
POST PRODUCTION COMPANY: THE MILL
Creative Director: Anthony Bloor
Senior Producer: Sarah Moussaif
VFX Producer : Stéphanie Mollet
Animation Supervisor: Chris Welsby
Animation Lead: Tristan Domenjus
2D Lead: Declan Andrews
CG Lead: Marc Greyvenstein
Animation Lead : Tristan Domenjus
Animation : Pamella Nabais, Hugues Valin
Asset Lead: Will Burdett
Storyboard Artist: Luca Belardi
Colourist: Maruf Khan
Concept Lead: Silvia Bartoli
Animation Artists: Clementine Supiot, Jesus Parra, Mack Knights, Pamella Nabais, Paolo Ceresa
2D Artists: Davide Metti, Giacomo Verri, Leah Ayinde, Vipin Tripathi
CG Artists: Alican Gorgec, Artur Drozdowicz, Emre Sumer, Geoffroy Barbet-Massin, Jean Grandgirard, Katie Bates, Harshit, Ram Yogeshwaran, Dhruv Modi, Abhishek Nishad, Aditya Jaiswal, Madhusudan Patel, Kapil Singh Rana, Kumar Nishant
Asset Artists: Joydip Sarkar, Rakshith U, Saikrishna M, Vivek Mayanglambam, Akash Benny Thomas, Jayan Munusamy, Piyush Sharma, Ravishankar N, Sumit Yadav, Akshay N Shetty, Sandeepkumar Madival, Vaibhav Vijay Patil
Concept Artists: Michelle Tolo, Daniel Qin-Dong, Gary Inloes, Kade Byrand, Nikita Kukolev, Sidra Fatima
Rigging Lead: Andreas Graichen
Previs Artist: Dane Armour
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#cocacola #ramadan2024 #worldofadvertising #cocacolaad #cocacolacommercial #cocacolaramadan #jahaandilmilainwahaancocacola #ramadan #BreakDifferences #CocaCola #Ramadan

[@MuhammadShafaullah-e2f]

free palestine✊

[@breadjesus6873]

no

[@jrmiyazaki06]

Never

[@MuhammadShafaullah-e2f]

@youboth why ?

[@maisieninnim8415]

What countries was this advertisement shown in?

[@w0rldofadvertising]

Every country

[@seymahezer793]

Free palestine

[@hasantemelli5219]

İsrail e destek reklamı gibi olmuş...coca cola İsrail ürünü ..hani yerlere döküp pretoto yapılan bu coca cola yaaa.. İsrail'e destek ...😅😅

[@Mstfalysad]

Herkes salak😊

[@muhametroni]

Uyan Müslüm uyan ne kadar yazık halimize

[@kevser_0334]

Allah' bu şirkette çalışan ve binlerce bebeğin ölümüne sebep olan herkesi helak etsin bide ramazandan bahsedip dost gibi. Görünüyorlarm. Yaşasın direniş🇵🇸🇵🇸🇵🇸🇵🇸🇵🇸🇵🇸

[@breadjesus6873]

ohhhhhhh

[@yigitsalar5019]

Müslümanlar ı öldürüp birde ramazan için utanmadan reklam çekiyoroar

[@Mstfalysad]

Oh misss Banane araplardan

[@yigitsalar5019]

@@Mstfalysad olay Arap olayı değil aslan iki yüzlülük

[@Mstfalysad]

@@yigitsalar5019 Amerikanın kolası başka Türkiyenin kolası başka (Pepsi daha iyi)

[@mustafaeseroglu8988]

ATV yi bu reklamdan dolayı kınıyoruz yazık İsrail reklamı yazık boykot reklamı

[@ANKA.925]

Uyannn musluman uyannn