3:02 get your facts straight man. In 2007 Apple didn’t sell 6 milion units!!! Apple sold 1.4 million iPhones resulting in a revenue of $630 million, in 2007.
Long live the legacy of Steve Jobs... ♥️ What an interesting and touching video Arthur, I thoroughly enjoyed it, thank you so much for taking so much time to create it, I genuinely appreciate it. 😀👍 Take care bro, you just earned a sub, that much closer to 100,000 and that silver play button that I look forward to seeing on your wall man.
People don't realize that Tim Cook is neither a tech guy nor an innovator, he got to his position because he's a ruthless businessman who optimized supply chains as much as humanly possible to not only maximize Apple's profits but also to enable Apple to finance Jony Ive's extravagant design choices. For example no one would have ever be so wasteful to cave a laptop shell from a solid block of aluminium. It's funny how Apple always wants to be seen as a liberal or even "woke" company but in reality they are (like all corporations) as conservative as it gets. Apple would never dare to criticize human rights violations in China or the fact that Saudi Arabia literally murders gay people because doing so would hurt their bottom line. That is true for every corporation but it is worse when a company acts as liberal as Apple whenever it is convenient
Woz is almost completely irrelevant for the modern Apple company. How I read the videos title is “who really created Apple.. as we know it today”. Because *obviously* Tim wasn’t there in the beginning when Jobs and Wozniak actually created the company. Everyone knows that. Titles these days are *always* clickbaity on nearly all channels. The algorithm demands it. So always take them with a grain of salt.
Ah, someone who finally gets it! Of all the people the legendary Steve Jobs could have chosen as his replacement, he had the brilliance to appoint Tim Cook!
Tim Cook was a director of international sales so it is obvious that his greatest contribution's are selling a monitor stand for 999$ and leadership. That is doubling revenue from sales by: selling chargers separately, delaying USB-C developing software that will destroy older phones batteries and making repair service impossible . He is a true innovator of our times. Like a famous philosopher Butcher from The Boys said "Scorched earth"
Delaying USB-C? They were one of the first to go all-in on USB-C on laptops, and was fairly early on iPads as well. iPhones was tricky because people had Lightning peripherals that are very clunky to use with a dongle. I have a FLIR camera myself that was obsoleted by the transition to USB-C, so I’m happy they delayed the transition for a while. Though I think it was dragged out a bit longer than it should’ve. Software that destroys old batteries? You have that upside down. They delivered software update that throttled CPU so the phone didn’t just unexpectedly shut down when the battery got old. When they got criticised because people incorrectly thought that they slowed down old phones for no reason, they even made an update that lets you choose between slow phone, or fast phone that kills your battery. Repairs? That’s very out of touch considering the development the last few years. They made the phone dual entry to make replacing the screen easier. They made tools and service manuals accessible. And with the iPhone 16 they switched to a battery adhesive that’s easier to release, released service manuals on day one, and iFixit gave them a score of 7/10 which is the highest in a long time. The only reason the phone is hard to repair now is that they’ve put so much effort into making the phone water resistant, while still being small, which will always involve some glue. This is just as important for repairability for making the phone last a long time. People now routinely keep using their phone after dropping them in water, which is not an uncommon accident. Still plenty of things to criticise Apple for. (Genuine replacement parts are still too expensive IMO.) But keep it real.
@@auspiciouslywild When a greatest innovation is new color, I start to wonder is Apple talking to kindergarteners. He should drop the T-shirt and jeans act and wear a suit, as a thru salesmen as he is when a case for Vision Pro is priced for 199$. That is the price of original iPod nano when released. We were getting 1000 songs in your pocket, now you get 1mm thiner middle finger. That's innovation.
No, he has not died, the market become much though more competition, there are many other phones, I think he has done a good job. Too quick to critic when we are looking from the outside without knowing how hard is to make to the top and stay there. Tim Cook refuse several times to meet Steve Jobs and once they met the rest is history. Thank you Tim Cook a true and faithful friend of Steve Jobs that had kept his company going like was his own, Amazing. You deserved more recognition and appreciation. Thank you.
Dear Mr. Winer: Thank you for producing this wonderful video. If Mr. Buffet had viewed this video, I believe he might not have sold some of his Apple shares.
Long live the legacy of Steve Jobs... ♥️ What an interesting and touching video Arthur, I thoroughly enjoyed it, thank you so much for taking so much time to create it, I genuinely appreciate it. 😀👍 Take care bro, you just earned a sub, that much closer to 100,000 and that silver play button that I look forward to seeing on your wall man.
you can never have a successful business without the team and the partners, Jobs is a different approached, he had that vision but Tim Cook is the guy who make your vision takes you further. imagine the complicated Supply Chain.
@@satxrnhimself Honestky because the 16 Pro doesn’t seem like that much of an upgrade, more like an S upgrade. They’re also saying there might be some really great things coming to the 17 Pro, but if you want to upgrade to the 16 Pro, then go for it
@@EclipseTheWoof Ok, thank you! Apple intelligence isn’t available in Europe anyways for the next months, so other than that and better battery life and thermals I think it’s not worth the upgrade for now. Maybe in march or April 2025 it will be more discounted and polished with more stable software updates than now, so maybe then I should buy the 16 pro max. If not, I will buy the 17 pro max if so.
Great video but one factual error. The “cash infusion” by microsoft fact is not correctly recounted here, that was a settlement amount that they had to give apple for something else, it didnt save apple, because within the next quarter apple lost more money than that measly $150 Mil. I guess some other youtube creator did a video explaining just that couple of years ago.
Месяц назад+1
This video gives me a stronger believe that Tim Cook is not innovative.
Wozniak created the Apple computer. Not the Apple company. And the Apple company is arguably more defined by the Macintosh than the Apple I and II. Jef Raskin is arguably more important to the creation of the Apple company we know today than Woz. Not to discredit Woz. He was a technical genius. The company wouldn’t have been able to bootstrap itself without the money they got from the Apple II, which was a genius technical design. But almost nothing Woz did is relevant anymore today. Yet the design/innovations of the Macintosh is still relevant to how computers are used today. It’s kind of insane how many things the original Macintosh got right on the first try.
Yes like Boeing "Apple lost $113 billion in market cap after a sweeping antitrust lawsuit - The iPhone maker is accused of using anticompetitive practices to dominate the smartphone market"
Apple will spend $110 billion on share buybacks, maybe millions on the new iPhone 16, he certainly knows how to keep shareholders happy but as for innovation, you got to hand that to China
Haven't watched yet but apple hasn't innovated much since Steve died. The first time Steve left, the company nearly went bankrupt. Unfortunately for me, I don't know what to add for his second time. Anyway, Tim Cook pretty much inherited the company just by being Steve's successor. Tim didn't go through the same hard work to build up Apple like Steve did. Tim doesn't know what made Apple successful in the first place. Or I suppose he does but exploits it or something. At least Steve cared or seemed to care about user privacy. Tim doesn't. Instead of sending your data to Google, you're sending it to Apple instead.
If Steve jobs was still the CEO of Apple ,Apple would have been more creative and would definitely fire all the people behind the iPhone 16 series 😂😂😂😂😂
How old were you when Steve Jobs was around? My first laptop was a 2005 PowerBook, and have used MacBooks ever since. There was barely any significant innovations with the PowerBooks / MacBooks when Steve was alive. Except the transition to Intel. But using the same CPU as everyone else is hardly innovation. The switch to ARM under Tim Cook is arguably a MUCH bigger leap in innovation with tangible improvements for the end user that no one else could match. Steve Jobs knew to iterate on designs that were already about as good as they can be. There is really *no* difference between him and Tim Cook in how they’d manage the development of the iPhone.
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3:02 get your facts straight man. In 2007 Apple didn’t sell 6 milion units!!! Apple sold 1.4 million iPhones resulting in a revenue of $630 million, in 2007.
Long live the legacy of Steve Jobs... ♥️ What an interesting and touching video Arthur, I thoroughly enjoyed it, thank you so much for taking so much time to create it, I genuinely appreciate it. 😀👍
Take care bro, you just earned a sub, that much closer to 100,000 and that silver play button that I look forward to seeing on your wall man.
The tittle is about Cook but you spent 80% of the video talking about Apple and Steve.
😂
But he are talking about cook
Because u need to lay the foundation, understand the past before u can have insight on what’s current.
@@mysterroniouscherry326 I get that but over 80% of the video makes the tittle misleading.
I haven't finished watching but I suppose it could possibly be to pad runtime, or to give context, or both.
Like him or not, Tim is one of the hardest working people I've ever seen.
Is this good or bad? I work hard, sometimes 16h straight - but It's not healthy for me and my loved ones.
Nah hes a piece of crap. Hes ruining apple.
we never asked the hardest working. we wanted the smartest, and that was Steve not Tim.
@@cieknieWhere's your 3 trillion dollar company then?
Lol
People don't realize that Tim Cook is neither a tech guy nor an innovator, he got to his position because he's a ruthless businessman who optimized supply chains as much as humanly possible to not only maximize Apple's profits but also to enable Apple to finance Jony Ive's extravagant design choices. For example no one would have ever be so wasteful to cave a laptop shell from a solid block of aluminium.
It's funny how Apple always wants to be seen as a liberal or even "woke" company but in reality they are (like all corporations) as conservative as it gets. Apple would never dare to criticize human rights violations in China or the fact that Saudi Arabia literally murders gay people because doing so would hurt their bottom line. That is true for every corporation but it is worse when a company acts as liberal as Apple whenever it is convenient
A question in mind
"Tim Cook is getting older. Who will be the next?"
You really throw Woz under the bus, i don't think you mentioned his name 1 time.
Woz is almost completely irrelevant for the modern Apple company. How I read the videos title is “who really created Apple.. as we know it today”. Because *obviously* Tim wasn’t there in the beginning when Jobs and Wozniak actually created the company. Everyone knows that.
Titles these days are *always* clickbaity on nearly all channels. The algorithm demands it. So always take them with a grain of salt.
@@auspiciouslywild yeh I know, never see or hear much about the Woz.
Woz is a legend dude
Ah, someone who finally gets it! Of all the people the legendary Steve Jobs could have chosen as his replacement, he had the brilliance to appoint Tim Cook!
Tim Cook was a director of international sales so it is obvious that his greatest contribution's are selling a monitor stand for 999$ and leadership. That is doubling revenue from sales by: selling chargers separately, delaying USB-C developing software that will destroy older phones batteries and making repair service impossible . He is a true innovator of our times. Like a famous philosopher Butcher from The Boys said "Scorched earth"
I forgot to add: he gave us all new colors: pink space and gold rich
Delaying USB-C? They were one of the first to go all-in on USB-C on laptops, and was fairly early on iPads as well. iPhones was tricky because people had Lightning peripherals that are very clunky to use with a dongle. I have a FLIR camera myself that was obsoleted by the transition to USB-C, so I’m happy they delayed the transition for a while. Though I think it was dragged out a bit longer than it should’ve.
Software that destroys old batteries? You have that upside down. They delivered software update that throttled CPU so the phone didn’t just unexpectedly shut down when the battery got old. When they got criticised because people incorrectly thought that they slowed down old phones for no reason, they even made an update that lets you choose between slow phone, or fast phone that kills your battery.
Repairs? That’s very out of touch considering the development the last few years. They made the phone dual entry to make replacing the screen easier. They made tools and service manuals accessible. And with the iPhone 16 they switched to a battery adhesive that’s easier to release, released service manuals on day one, and iFixit gave them a score of 7/10 which is the highest in a long time. The only reason the phone is hard to repair now is that they’ve put so much effort into making the phone water resistant, while still being small, which will always involve some glue. This is just as important for repairability for making the phone last a long time. People now routinely keep using their phone after dropping them in water, which is not an uncommon accident.
Still plenty of things to criticise Apple for. (Genuine replacement parts are still too expensive IMO.) But keep it real.
@@auspiciouslywild When a greatest innovation is new color, I start to wonder is Apple talking to kindergarteners.
He should drop the T-shirt and jeans act and wear a suit, as a thru salesmen as he is when a case for Vision Pro is priced for 199$. That is the price of original iPod nano when released. We were getting 1000 songs in your pocket, now you get 1mm thiner middle finger. That's innovation.
No, he has not died, the market become much though more competition, there are many other phones, I think he has done a good job. Too quick to critic when we are looking from the outside without knowing how hard is to make to the top and stay there. Tim Cook refuse several times to meet Steve Jobs and once they met the rest is history. Thank you Tim Cook a true and faithful friend of Steve Jobs that had kept his company going like was his own, Amazing. You deserved more recognition and appreciation. Thank you.
Trump will ban China,s cell phone product.
im not a apple fan, but tim cook gave up apple “magic” for 3 trillion dollars, i think that’s kinda fair LOOOOOL
I like your video, very analytical. I love Tim Cook. Thank you for producing it and sharing with me. Thank you
Steve is a great visionary and perfectionist but Apple wouldn’t be near what it is today without Tim tbh.
Excellent work, gripping, 👌 thank you
Dear Mr. Winer: Thank you for producing this wonderful video. If Mr. Buffet had viewed this video, I believe he might not have sold some of his Apple shares.
Wow, you forgot the iPod.
iPod pretty much saved apple form bankruptcy
Whether he was an innovator or not, I blame Tim Cook for the ergonomics of the Magic Mouse
Long live the legacy of Steve Jobs... ♥️ What an interesting and touching video Arthur, I thoroughly enjoyed it, thank you so much for taking so much time to create it, I genuinely appreciate it. 😀👍
Take care bro, you just earned a sub, that much closer to 100,000 and that silver play button that I look forward to seeing on your wall man.
Thanks for a great video Arthur, made me smile down memory lane
I like to listen to this video. Not enough credit gives to him.❤🎉
I gotta thank Tim Cook and his team because I cannot live without Apple Watch and AirPods no more
what an entitled thing to say
you can never have a successful business without the team and the partners, Jobs is a different approached, he had that vision but Tim Cook is the guy who make your vision takes you further. imagine the complicated Supply Chain.
Great analysis
Good and enjoyable video
I love this video!
Already 65 y/o and still working hard..
Let's thank Tim for putting back the button back to iphone 16 ... Really innovation
What the fuck is back the button back are you high
Beautiful story!
Tim Apple!
Should I trade in from regular 14 Pro with 87% bh from February 2023 to 16 Pro Max or wait for the 17 Pro Max?
Wait for the 69 ultra pro
The 14 Pro is still a good phone in 2024, but I think the 17 Pro would be more worth it
@@EclipseTheWoof Thank you!
Why do you think it’s worth to get the 17 Pro Max over the 16 Pro Max?
@@satxrnhimself Honestky because the 16 Pro doesn’t seem like that much of an upgrade, more like an S upgrade. They’re also saying there might be some really great things coming to the 17 Pro, but if you want to upgrade to the 16 Pro, then go for it
@@EclipseTheWoof Ok, thank you!
Apple intelligence isn’t available in Europe anyways for the next months, so other than that and better battery life and thermals I think it’s not worth the upgrade for now. Maybe in march or April 2025 it will be more discounted and polished with more stable software updates than now, so maybe then I should buy the 16 pro max. If not, I will buy the 17 pro max if so.
you were just talking about the Apple Watch and not wearing one 🤣
I have just recently started watching your videos, and it didn't took me long to being your subscriber! Love your content!
I think Apple has reached the peak with phones - not much more you can do. I think they will start to manufacture cars in the future.
Just Apple worship!
The original title first gave me a shock
Good, but too much jumping around the time line... very hard to follow.
Great video but one factual error. The “cash infusion” by microsoft fact is not correctly recounted here, that was a settlement amount that they had to give apple for something else, it didnt save apple, because within the next quarter apple lost more money than that measly $150 Mil. I guess some other youtube creator did a video explaining just that couple of years ago.
This video gives me a stronger believe that Tim Cook is not innovative.
Steve Jobs and Wozniak
Wozniak created the Apple computer. Not the Apple company. And the Apple company is arguably more defined by the Macintosh than the Apple I and II.
Jef Raskin is arguably more important to the creation of the Apple company we know today than Woz.
Not to discredit Woz. He was a technical genius. The company wouldn’t have been able to bootstrap itself without the money they got from the Apple II, which was a genius technical design. But almost nothing Woz did is relevant anymore today. Yet the design/innovations of the Macintosh is still relevant to how computers are used today.
It’s kind of insane how many things the original Macintosh got right on the first try.
The Vision Pro isn’t going anywhere, Tim Cook spoke that he sees virtual reality as an amazing thing, he wants to perfect it.
Jobs left the foundation right, Cook kept it on the right track.
Yes like Boeing
"Apple lost $113 billion in market cap after a sweeping antitrust lawsuit - The iPhone maker is accused of using anticompetitive practices to dominate the smartphone market"
Steve Jobs gave the world the iPhone, Tim send the jobs to Chyna😂
The wireless payment thing (you call it apple pay) was main payment method inUkraine 5 years prior apple demo. Americans banking so, so outdated
You love Apple man. 😊
Awesome thumb but to be fair cook never claims he’s Steve
4:43 1972 😂 not 1982.
I’m in the first 35 minutes
I’m in one hour
Apple will spend $110 billion on share buybacks, maybe millions on the new iPhone 16, he certainly knows how to keep shareholders happy but as for innovation, you got to hand that to China
10, not X.
What the fk was this video.. Nothing about the supply chain established by cook. Just steve and apple video
Haven't watched yet but apple hasn't innovated much since Steve died. The first time Steve left, the company nearly went bankrupt. Unfortunately for me, I don't know what to add for his second time.
Anyway, Tim Cook pretty much inherited the company just by being Steve's successor. Tim didn't go through the same hard work to build up Apple like Steve did. Tim doesn't know what made Apple successful in the first place. Or I suppose he does but exploits it or something.
At least Steve cared or seemed to care about user privacy. Tim doesn't. Instead of sending your data to Google, you're sending it to Apple instead.
If Steve jobs was still the CEO of Apple ,Apple would have been more creative and would definitely fire all the people behind the iPhone 16 series 😂😂😂😂😂
How old were you when Steve Jobs was around? My first laptop was a 2005 PowerBook, and have used MacBooks ever since. There was barely any significant innovations with the PowerBooks / MacBooks when Steve was alive. Except the transition to Intel. But using the same CPU as everyone else is hardly innovation. The switch to ARM under Tim Cook is arguably a MUCH bigger leap in innovation with tangible improvements for the end user that no one else could match.
Steve Jobs knew to iterate on designs that were already about as good as they can be. There is really *no* difference between him and Tim Cook in how they’d manage the development of the iPhone.
If cook is the one who made apple then he’s really fallen off
He is not an innovative guy. He always has been a logistic guy.
How much did he pay you for this
bros glazing jobs HARD
Now it turns out?? As expected, pure BS
Another Apple sheep 🐑. I was expecting more from your video. You just rehashed what we all know. Be more creative and I will subscribe 😢
The most boring innovations
Waste of time.…
That’s 6 billion not 6 million 😂 2:36