I need to share that I was one of those little goth teens that was blown away when UD exploded on the scene. Nothing like them existed before! I was eventually shamed out of wearing makeup while in a decade long abusive relationship. When I finally made it out and I was in shelter, I was gifted a Naked palette, lipsticks, eyeshadows and more from UD. For anyone unaware: UD donates thousands of dollars of cash and product to domestic violence shelters. UD helped me to gain the confidence to play and enjoy my own creativity. Makeup may seem frivolous when you’re homeless, but it changes your whole outlook when you step out to face the battles you have to fight to climb out of that situation. When I stepped into their flagship location in Newport Beach and thanked the employees working that day, there was zero “rude cool girl” attitude. When you support UD, you support women rediscovering their freedom, like me and many others. ❤
Im so glad you left that toxic enviroment and I’m so happy you got to rediscovery yourself with makeup to help you. Makeup really can change your mood and expirence for the day
I feel like with the younger generation being obsessed with 90’s/early 2000’s aesthetics, Urban Decay could make a really good comeback if they launched/relaunched a line with 90’s themed products with packaging inspired by the old products!
True -crime- fact: Customers used to ask: "Where is the NAKED counter?" *NO, YOU BROUGHT ME TO URBAN DEWHATEVER, I DON' T EVEN KNOW THIS BRAND, I TOLD YOU N-A-K-E-D!!* 😤🙄 If I was given a € for every time it happened, now I could return the bird to Twitter😅 🧛🏻♀️🖤
Naked was the beginning of the end for me. Urban Decay was unique with colors. Then they went the boring naked line that had the colors as many other brands.
Urban Decay had some of the best beauty products but they consistently discontine them!! Their foundation, their blush, their "Chill" setting spray, the single shadow "Bordello", the Aphrodisiac palette, their original Naked palette...ugh!! 🥺
I *loved* their OG liquid naked foundation! Looked so skin like and held up on my oily skin. I’ve definitely found a good handful of drugstore gems that do the same. But I did really like that one.
OG NAKED + YT old school tutorials changed the make up history and it deserves to be recognized. A non pro MUA buying a 12 eye shadows palette? Collecting the 2 and the 3? Mindblowing🤯🙆🏻♀️ Not to talk about how ahead on time (vegan, 🐰) and badass it was. We, MACers, used to say that UD was the 2.0 version of us😅. 🧛🏻♀️🖤
@@Sarah-with-an-H Not me still keeping (and using for special occacions 🙈) my treasures: _Rocker_ and _Loaded_ single eyeshadows, the most perfect purple and dark green imo, allegedly, imo, allegedly, imo ever. And not my eyes always choosing Perversion whenever a new black pencil is released and I proceed to celebrate The Eye2eye Sidebyside Battle just in case someone happens to beat the UD formula. 🧛🏻♀️🖤
Urban Decay was the only makeup brand I used back in my goth days... a lifetime ago! But someone from the brand needs to see your video because you basically just gave them a road map to save their company!
Stargazer for me, they still make the same epic white, bright & dark shades! It was one of the few places I could get white foundation, powder, pure black and bright red eyeshadows in the late 90's - early 2000's. I recently bought another pan that was exactly the same shade, along with a fuchsia that's so bright it stains & a strong, lemon yellow. Super cheap too!
@urbandecay great! His idea for a black lip oil is genius! I'd also love unique color lipsticks or balms in a soft matte finish! That would be amazing.
@@urbandecay ”remember who you are” I mean he even gave you a catch phrase. 😭🙌 That’s how i feel now looking at this, i feel like going out to buy some UD products again like i always used to because this made me remember who i am. I mean… 💪🙌
@@urbandecay Please bring back some of your OG products. They were so much more pigmented. I adored so many of your products and everything that I would use on a daily basis has disappeared💔. 90% of the colors that were available in single eyeshadows have disappeared. I really miss the shades “Darkhorse” and “Smog”. The OG Moondust had a lot of pigment and glitter. “Diamond Dog” was my favorite for a glittery smokey eye. The newer Moondusts are nice but they are more of a topper and I desperately miss the ones with high pigment! 90% of the Vice lipstick colors have also disappeared. You had so many unique colors and finishes in cream, matte, and metallics and they came in bullet form and liquid lipsticks! I loved the “Big Bang” one. I would literally buy both liquid and traditional bullet style in almost every color. Please bring things like that back because I have resorted to finding dupes instead of using your products.😔
The original UD Naked palette was my very first eye palette. I can’t tell you how excited I was when my dad agreed to buy it for me-it was $48 at the time, so it was quite a splurge. I got so much use out of that palette!
@@RobertWelsh truly! There are so many more options now and at more affordable prices. But it was definitely an exciting day when I walked out of the store with that palette!
I remember Revlon had their “Streetwear” line launch in 1996 too, apparently. I’m guessing they were absolutely hopping on UD’s grunge vibe…the colors & color names in the Streetwear line were SO similar to early UD. But then, Hard Candy came out around then as well, with the exact same vibe, so who knows. I just remember being 14 and so excited & slightly scandalized by the idea of wearing BLUE nailpolish😂
I had some of Revlon streerwear nail polish. I wore the metallic blue nail polish often. I still love blue polish and that was probably my first blue polish
I have never been a fan of make up but I would happily watch Robert read a Tesco receipt while watching paint dry and still be hilariously entertained ❤
Urban Decay's "Space Cowboy" single is the BEST sheer, wet looking, slightly sparkly shadow EVER!. I was wearing it once when I stopped by a M.A.C. counter, and the mua there asked me about it. I told them, and they looked at the other artist there and said "We have nothing like this here". Love this shadow.
I still buy their eyeshadow primer potion and lipstick, and I'm a bit of a sucker for their glam grunge aesthetic. It's higher quality than most drugstore brands I enjoy while still being affordable.
@@RobertWelsh I was surprised you didn't mention it along with the setting spray. Their eye primer came out when most of us had never even heard of eye primer and now it's a staple product.
Being an older goth girl I've used Urban Decay since the beginning. They actually make foundation that is pale enough for me but I miss all the cool colors they used to have. They did a whole series of Vice pallets that were amazing! Now they've ditched all their cool funky lip colors. Now for eyeshadow I buy from Concrete Minerals or Chaos Makeup since both of them carry amazing multichrome eyeshadows.
I feel like besides the iconic Naked pallets, the Urban Decay Primer Potion was a game changer in a time when eye primers weren't popular and a lot of brands were starting to release new eyeshadow colors that needed it.
It’s so insane to me that Urban Decay had such a unique cool, fresh, weird, edgy, rebellious and modern brand identity and perspective that stood distinctly apart from the rest of the industry, and then just completely threw it all away, and turned into another boring version of M.A.C. or something, maybe with a couple extra pops of color here and there. To have hit the jackpot so well with your branding and then to just completely abandon it is so crazy… I feel like brands such as About Face and Kaleidos have taken up their mantle while Urban Decay sinks further into obscurity. They’ve become exactly what they were bucking against when they debuted.
If I were urban decay I would’ve come out with some new moondust shadows and re-promoted the old ones as well. The real MVO moondust shade is solstice. Robert you’d love it!! It’s purple, gray, red. Every time I wear it people ask what it is. I’ve had that single for years.
I swear it's like they don't know their audience. Urban Decay would be huge right now if the marketing team did their job. Moondust was so ahead of it's time, if the palette dropped now it would be insane.
Solstice has been in my makeup bag for the past 10 years consistently (not the same one, obviously!) but I agree, it’s a truly stunning eyeshadow. A gorgeous rust with a duo chrome green shimmer. Eurgh, divine! 😭💛 Honourable mention goes to their heavy metal liquid glitter shadows, I miss those!
Sorry everyone I forgot to list the products 🤦🏻♂️ I will get on it! In the mean time, the pallet it’s Blend Bunny cosmetics - sugar and grunge! This was gifted to me! blendbunnycosmetics.com/collections/sugar-and-grunge
I’m loving these rise and fall videos you are doing lately they are so interesting. Urban Decay has always been intriguing to me how they are super trendy then done then come back again.
Thanks for making me feel old. I was one of those 'alternative people' of the late 90's and we had to travel 2 hours on the train to Chicago to find a department store that carried Urban Decay back when all their lipsticks were shaped as bullet casings. My favourite was they did these little palettes called the Face Case and they had like 6 and they all came with four different eye shadows, two lipsticks, two glosses in little half pans and then a larger pan of either bronzer, glitter, or glittery highlighter. I had four of the six and loved them so much, each had a different colour story and all the colours worked together. I wish they would do them again.
I was born in 82 and when I found UD in HS I became obsessed. Once they started coming out with the naked palettes I was like so sad, I could tell they took a hard turn to change their demographic. I'm a color fiend so it wasn't me 😂 rip the electric palette imo, being the farewell palette to their original roots. I remember the original primer potion being the only thing that worked on my hooded, oily lids for ages too, the formula definitely isn't the same anymore 😭
I bought the primer potion the other day and I thought the same thing. The original formula made my eyeshadow bulletproof while still being able to blend. Now it makes my eyeshadow look dry?
I still buy their primer and eye pencils! All through the 2000s, for me as a goth/raver, it was Urban Decay, Lime Crime, Sugar Pill and stocking up on makeup during Halloween lol. I loved what you said at the end about them sticking to knowing who they are as a company and just updating it. There are SO many companies doing the softer, "clean" look and that doesn't mean all other companies need to follow the trend. I'd rather they try trends that actually match the companies aesthetics.
I love watching Robert doing his eyes all the while talking about something without missing a mark. I need complete silence when doing my makeup otherwise I’ll get distracted and poke my eye 😂
Naked heat was one of the palettes I was absolutely lusting over as a teen. I hope they have a resurgence. If you like a glowy look these days, ultra glow setting spray is insanely beautiful
I still have my Urban Decay original nude eyeshadow palette! And, yes, I do still use it from time to time, even though it's nearly 25 years old!! ( I know, I know!) I really hope Urban Decay can go back to how they were originally. I miss being able to get lipstick in colours other than red, pink and nude! I may be nearly 51, but give my dark purple and dark blue lipstick anyday!
YES!!! I miss EDGY, out of the norm Urban Decay. These days, it’s hard to tell what separates most beauty brands from the others and unfortunately, UD has fallen into that. UD needs to slap the leather and studs back on, smudge the eyeliner, and remember who the bad bitch is!
I get something from UD every so often because of my nostalgia for the brand. I remember back in the early two-thousands they made scented shimmer body powder. It smelled like vanilla and was the perfect fairy dust for the body. My favorite themed collection they did was the one for the 20th anniversary for the movie Pulp Fiction. It had a perfect smokey eye kit and a lipstick color that was beautiful.
I have most of the nakeds and some brand new unused unopened thy were to be stocking stuffeRS and found out the people had it or didn't really care for it waited too long couldn't return 😶🤷🏻♀️🤦🏼
Try their 24/7 liquid eyeliners. They're incredible. Not sure if any of the colors are metallic, but they are extremely pigmented and stay put til you wash it off. I have the color Whiskey and I'm in love with it. Plan to buy more soon.
I miss all the Vice pallets. The OG Naked pallets. I was broke because of UD but I looked great 😂. The primer potions, setting spray, eyeliners 🤤. I hope they make a strong comeback.
I don't wear makeup but one year I got an old friend the Electric pallet and I was obsessed with it and it's aesthetic. It was nice just seeing something colorful and fun instead of boring neutrals.
I miss Urban Decay 1996-2006. I have so much of their makeup and nail polish from that era. I save it as a collector, except the nail polish- I still use them
The Heavy Metal line though ooooooooooooooo. I love gliterry make-up and those products made me sing gospels with how good they were. And my most prized possession was a Naked Smokey palette that was gifted to me.
Excited to watch this one! Urban Decay used to be my go-to brand when I first started getting into makeup… Does anyone remember those lip glosses with like, the different guys on them?
@@RobertWelshIt’s so funny, as soon as I posted it, your video flashed a picture of it! I had bought a hot pink one but I was kind of shy about using it in public afterwards 🤣
Urban Decay Naked 2 was my first eye shadow palette that wasn't a drug store makeup brand. It was my first "grown-up" eye shadow palette. I still have it. Obviously I have newer products that I use now, but I still have a soft spot for Naked 2.
Urban Decay was one of the first brands I found that I didnt have an allergic reaction to. I dont wear much makeup now but if i need something and have the money its the first brand I'll look at just because of that "safety net"
I worked as a MUA for Urban Decay around 2010 and for a few years going forward. I even lost passion not long after the Naked Heat launch. However, I totally agree that they have ICONIC products. I still use the All Nighter setting spray and it’s been my absolute favourite for the past 15 years!! I’ve tried many others but they don’t compare. Same for the lip liners, lipsticks and eye liners! I also looooved the original Naked foundation formula! It’s such a shame they changed it.
I loved their old eye pallets. They had some tiny ones-a skull and crossbones one that I loved. I had all of the big ones like Alice In Wonderland. I still love their 24/7 pencils. The new liquid eyeliners are fantastic (I want more colors! ) and the blushes are lovely.
‘The rise again’ I feel like I was too young, then too broke, now I’m too old so there’s no nostalgia for me lol. My best friend broke up with me and my ex moved on and I found out I still had feelings plus I’m on new meds and a new diagnosis so real life sucks and I’m so glad I can binge your content and just be happy and learn about makeup. Thank you for being one of my only safe and educational places these days Robert. Please keep uploading these content! ❤ My lack of impulse control makes it hard for me to watch the other videos reviewing new products without wanting to excessively purchase things I don’t need (oops did I just put my new diagnosis?) so these more opinionated videos are definitely more safe for my neurodivergent brain. Love you! ❤
I feel you. I’m not a massive spender usually, but I do have a bad habit of buying things as a treat when I’m feeling crappy. And I’m going through a hard time because my husband of 10 years has just out of the blue (as far as I’m concerned) has just ended our marriage. So I’m avoiding most beauty RUclipsrs currently because I really need to be not spending money right now.
@@littleflick I am SO sorry to hear about your husband asking for a divorce out of the blue after 10 years, I can’t begin to imagine what you must be feeling and going through. Yes to knowing our vices for when we’re feeling crappy. Man this struggle bus is getting full but you are definitely not alone. Good luck to both of us going through it. Just trying to make it one minute, one task, one breath at a time some days. Please reply here if you need support, I’ll come check in on you. ❤️
@@NotAMuse oh you are so sweet thank you. I’m ok, been up and down but have plenty of support from friends and family. In the process of trying to find a rental and make sure all our accounts and utilities are separated. I hate life admin stuff but it’s keeping me busy for the moment xx
I have to make sure my purchases are not impulsive too. It’s like eating your feelings. Take care and maybe try listing all the reasons the products are not quite right and shop your stash. Robert does seem to have the right irreverent attitude to make you smile at the vagaries of life. Take care, both of you ❤
I’ll always like their Nakeds palettes since I’m a neutral kind of girl. The good part is that there are literally hundreds of cheaper brands making dupes 😊
I’ll never forget the naked smoked palette was my first palette. My mom got it for me when I turned 13 and was beginning to wear makeup. All I wore was like 2 shades & mascara but it definitely holds nostalgia 🥹
I absolutely love their Brow blades ( got 4 different colours 😄) Now here’s a collaboration I would 1000% support: UD & Robert in a “Ghoststories “ collection 🖤🖤🖤🦇
I used to be all about Urban Decay. Their 24/7 eyeliners, matt lipsticks and amazing sparkly eyeshadows were amazing. But once they started on Naked, everything got boring. The last straw was when i went into the Covent Garden store to get some new eyeliner and the sales girls laughed at me because I'm quite a lot older and less trendy than their target audience. I take my money elsewhere now.
I was never particularly wowed by the all nighter spray as the atomiser was a bit uneven and left me with chalky looking splotches on my finished makeup, but I've always been surprised by how few people talk about their Primer Potion these days - as someone with oily skin this was the ONLY game in town as far as eyelid primers go for the longest time and is still my go-to product, nothing else holds my eyeshadow in place as well as this stuff does!
When I was 14 my first "big girl brand" purchase was UD. An eye shadow and nail polish in asphyxia. I loved them. When I saw they collabed with Robin Eisenberg, it gave me hope for the brand. UD has always screamed color, glitter, daring, etc. They were in this pinky-beige phase for so long and I missed them trying something they may have considered risky. I hope they go out on a ledge with more exciting products (like what you mentioned!)
Personally I think those giant PR packages are wasteful. It usually turns me off from a brand. It is sad that wastefulness is what goes viral because it is flashy and attention grabbing. UD was one of the first brands of makeup I’ve tried and they have a special place in my heart.
I remember being obsessed with the all nighter spray, eye shadow primer and mascara. I recently picked up the all nighter spray. I still love that product! ❤
I have hooded eyes and finding a good mascara has been a huge issue. Urban Decay's Perversion 🤩! Its perfection and I've been using it for years. I dont wear full face make up but I'm always stocked up on their eye primer, eye liner and mascara. They will continue to get my money for years to come if they keep the same formula. 🖤
Midnight Cowboy has been a very popular shadow in the Asian makeup world since the dawn of time😂I wasn’t even sure why it started to gain so much attraction in the western makeup world all of a sudden but I guess marketing
UD primer potion changed my life. I have very oily eyelids and so back in the early 2000s when I was first getting into makeup I thought I couldn’t wear eyeshadow. I read about primer potion on a forum and it’s the only eye primer I use to this day. I’ll always love UD for that!! Excited to learn about their new liquid blush - I’m a bit of a blush junkie and that sounds like such a fun product.
i used to LOVE urban decay because of all their brightly colored eyeliners and glitter shadows. haven't checked for them in ages but i still buy their glitter liner
Their cherry eye shadow palette was the first more expensive palette I bought and wow the difference in the amount of pigment! I will definitely try the eye pencil, my waterline doesn't stay the way want for a long time
I absolutely love their vice satin lipsticks, their all nighter setting spray, primer potion & single eyeshadows! I’ve never had a naked palette. I wasn’t that into makeup when I was younger.
Their original eye primer is a MUST for my super oily hooded eyes, nothing else will do. I love and still use the naked 3 palette (those cool pinky/ mauve-y shades work well on me). The 24/7 eye pencils were disappointing on the other hand. They smudged too much (probably bad combo of smooth product on oily and hooded eyes).
I’m loving all these more informative videos, it’s so sick to see you talking about this side of makeup more than just trying products or reviewing things. Love this!! ❤❤
I remember buying some of their single eyeshadows back in the day. I still have them and yes I still use them. No issues. They had some really cool colours.
I'm glad someone is finally calling them out. UD was my favorite brands and one of the first brands I ever tried (starting with the original face cases and body powders, around 2001). They were the trendsetters. The branding was considered very alternative, and they released products and shades that no other brand dared to try, including cream blush. I was loyal to them until the Gwen palette. It was a huge disappointment, especially the blue shade. I used it twice, kept it for a few years, then ended up throwing it away in preparation for a move. I still have a good amount of UD products in my stash, but haven't purchased from them since the Heat collection came out. What they've become is sad but not all is lost. One thing I would like for them to change (again) is their single shadows. I'd prefer to buy the pans without extra packaging and just stick it into a magnetic palette. It's hilarious that Midnight Cowboy "went viral," considering it was one of their first eyeshadows.
I actually really really love Urban Decay! I bought their Naked Wild West because the colors in that pallet really compliment my skintone and are also perfect when I do my no makeup make-up eye looks. I use their eyeshadow primer too! I been using it since i was maybe 18 years old and I'm 28 now. I'm not the best at makeup but I feel like its one of the few eyeshadows that dont bady crease on my eyes. Yesterday I was sweating at work in the hot sun and my eyeshadow still looked great! Lol 😆
Urban Decay had some scented All-Nighter sprays come out over the years like Cherry scent for Naked Cherry's collection, and they were so good! Totally agree they should do this! I worked with the brand recently and it's very focused on going back to their roots, and it made me very happy. Their global beauty director has so much passion and I think we'll see that translate in the near future!
When they brought out the Born to Run and then the Stoned Vibes palettes I thought they were both amazing and a refreshing change from all the Naked palettes. But then they did nothing else similar to either. Felt like a missed opportunity!
@@MsBNoodle I dropped mine and a bunch of shadows cracked and fell apart. So I repurchased it at full price. I’ve never done that before. I loved it so much.
I was a huge urban decay fan. One of the reasons i loved it was because even though it was kind of a mid range brand they had sales. I would wait until it would go on sales & rack up on every color. LMBOO.. I swear i still have untouched palettes & lipsticks because it was so affordable.
I totally understand and agree with all of the criticisms that people have had over the years, but I can’t help it, they’re still one of my favorites. I feel like they have changed as I have - from wilder makeup to more everyday wearable. But I get why people are bored lol
Yes I definitely think they have almost “grown” with their customers! I wish they were just a little but exciting again! But not necessarily as “punk” as they used to be 😂
I definitely used Urban Decay in 1996. I remember when they had this little kit to paint tattoos.. little pots of different colours, a brush, and little stickers. It was so fun ☺️
I absolutely loved the Gwen Stefani Collab it was the perfect pallet for pale girls , but the lipsticks that came out with that collection where the real stars
Agreed. Those colors were amazing with my pale Irish skin. I loved that palette so much that I bought a back up. I had all the lipsticks and lip liners too. Loved them.
Robert, you're so right when it comes to creativeness. Urban decay can learn to be grounded and connect with their own personality instead of appealing the mass. Just be yourself. You've done it before.
I really like these chit-chat type of videos where you talk about certain brand, situation, analysis of players in the beauty industry. They are very informative and well produced. Well done, Robert! 😊🤗
I yelled when you said You're Urban Decay! That's how i have been feeling for sooo long. I want to old UD back. They were my first brand that I feel in love with. Their drops where like Christmas morning for me.
Omg UD started my love of grunge makeup that I still have to this day!! I remember when the brand first came out & I would save up to buy the single shadows & nail polishes. Roach, Bruise, sin, secret service and midnight cowboy were my favorites!!
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I need to share that I was one of those little goth teens that was blown away when UD exploded on the scene. Nothing like them existed before! I was eventually shamed out of wearing makeup while in a decade long abusive relationship. When I finally made it out and I was in shelter, I was gifted a Naked palette, lipsticks, eyeshadows and more from UD. For anyone unaware: UD donates thousands of dollars of cash and product to domestic violence shelters. UD helped me to gain the confidence to play and enjoy my own creativity. Makeup may seem frivolous when you’re homeless, but it changes your whole outlook when you step out to face the battles you have to fight to climb out of that situation. When I stepped into their flagship location in Newport Beach and thanked the employees working that day, there was zero “rude cool girl” attitude. When you support UD, you support women rediscovering their freedom, like me and many others. ❤
Im so glad you left that toxic enviroment and I’m so happy you got to rediscovery yourself with makeup to help you. Makeup really can change your mood and expirence for the day
@@_TSC_46🖤💜
Thank you for sharing your story, I hope you have a wonderful day❤
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I feel like with the younger generation being obsessed with 90’s/early 2000’s aesthetics, Urban Decay could make a really good comeback if they launched/relaunched a line with 90’s themed products with packaging inspired by the old products!
They tried that a few years ago, including some of their OG shades, but it didn't do very well from what I recall.
@@impassionskinAmongst other things, between nostalgia and changing tastes, they certainly couldn't keep up with formula expectations either
@@impassionskinyes you’re correct. The shade choices were odd, and the eyeshadow quality wasn’t good. They were off the market after a few months.
I agree - great vibes for todays younger generation (and those of us who remember it first time around 😊😂
@@Mama-de-Tia yeah the stuff before the naked pallets back when the eyeshadows where singles in metal tins.
I feel like Stila needs a part in your "Rise and Fall" series!
Agree!
OMG yes! I had completely forgotten about them.
True -crime- fact: Customers used to ask: "Where is the NAKED counter?" *NO, YOU BROUGHT ME TO URBAN DEWHATEVER, I DON' T EVEN KNOW THIS BRAND, I TOLD YOU N-A-K-E-D!!* 😤🙄
If I was given a € for every time it happened, now I could return the bird to Twitter😅
🧛🏻♀️🖤
😂
😂😂😂
Naked was the beginning of the end for me. Urban Decay was unique with colors. Then they went the boring naked line that had the colors as many other brands.
still happens sometimes 😂
@@urbandecay ❤️
Urban Decay had some of the best beauty products but they consistently discontine them!! Their foundation, their blush, their "Chill" setting spray, the single shadow "Bordello", the Aphrodisiac palette, their original Naked palette...ugh!! 🥺
I *loved* their OG liquid naked foundation! Looked so skin like and held up on my oily skin. I’ve definitely found a good handful of drugstore gems that do the same. But I did really like that one.
Yessss I LOVED their OG liquid naked foundation. I haven't found another I like since.
Some of my most favorite pencils that they try to make better, but not for me.
The loose setting powder as well!
@@AJ_AJ.omg yes the OG Naked Skin foundation! I miss it so much
OG NAKED + YT old school tutorials changed the make up history and it deserves to be recognized. A non pro MUA buying a 12 eye shadows palette? Collecting the 2 and the 3? Mindblowing🤯🙆🏻♀️ Not to talk about how ahead on time (vegan, 🐰) and badass it was. We, MACers, used to say that UD was the 2.0 version of us😅. 🧛🏻♀️🖤
I still don’t associate naked pallet as OG UD I think of oil slick, sin, midnight cowboy eyeshadows honey body shimmer, and gash lip color
@@Sarah-with-an-H Not me still keeping (and using for special occacions 🙈) my treasures: _Rocker_ and _Loaded_ single eyeshadows, the most perfect purple and dark green imo, allegedly, imo, allegedly, imo ever. And not my eyes always choosing Perversion whenever a new black pencil is released and I proceed to celebrate The Eye2eye Sidebyside Battle just in case someone happens to beat the UD formula. 🧛🏻♀️🖤
Midnight Cowboy eyeshadow was my JAM back in the early 2000’s. I didn’t even mind that the glitter fell all over my face.
Yeah, need a glitter glue with that one!
i WANTED the glitter on my face
haven't thought about UD in ages because i was holding a grudge, but this video made me so nostalgic lmao
Me too! I adored that shade. Got down to the last molecule in the pan!
I still think Midnight Cowboy is one of the prettiest shades ever. Haven't used it since about 2011 lol
Dude saaaaame, it would get EVERYWHERE 😂
Urban Decay was the only makeup brand I used back in my goth days... a lifetime ago! But someone from the brand needs to see your video because you basically just gave them a road map to save their company!
Stargazer for me, they still make the same epic white, bright & dark shades! It was one of the few places I could get white foundation, powder, pure black and bright red eyeshadows in the late 90's - early 2000's. I recently bought another pan that was exactly the same shade, along with a fuchsia that's so bright it stains & a strong, lemon yellow. Super cheap too!
we’re here and taking notes 📝
@urbandecay great! His idea for a black lip oil is genius! I'd also love unique color lipsticks or balms in a soft matte finish! That would be amazing.
@@urbandecay ”remember who you are” I mean he even gave you a catch phrase. 😭🙌
That’s how i feel now looking at this, i feel like going out to buy some UD products again like i always used to because this made me remember who i am. I mean… 💪🙌
@@urbandecay Please bring back some of your OG products. They were so much more pigmented. I adored so many of your products and everything that I would use on a daily basis has disappeared💔. 90% of the colors that were available in single eyeshadows have disappeared. I really miss the shades “Darkhorse” and “Smog”. The OG Moondust had a lot of pigment and glitter. “Diamond Dog” was my favorite for a glittery smokey eye. The newer Moondusts are nice but they are more of a topper and I desperately miss the ones with high pigment! 90% of the Vice lipstick colors have also disappeared. You had so many unique colors and finishes in cream, matte, and metallics and they came in bullet form and liquid lipsticks! I loved the “Big Bang” one. I would literally buy both liquid and traditional bullet style in almost every color. Please bring things like that back because I have resorted to finding dupes instead of using your products.😔
I was a senior in high school when Urban Decay first came out. I swear every girl in school had "rust". It was everywhere!
😂😂😂😂
rust will live on in our hearts 💜
I was a Mildew and Frostbite girlie myself.
I was all over roach and smog liquid eyeliners!
@@liz6367smog was my absolute favorite!!!
I miss their old packaging so much! The 2000’s sword lipsticks and subway token eyeshadow singles are iconic ❤
Yes!
I loved those single eye shadows
@@iloveyouovid the square packaging just isn't the same
Those eyeshadows are still unmatched
Their "graffiti green" eyeshadow from the early 2000s is still my favorite eyeshadow of all time and I DESPERATELY wish they would bring it back.
Oh my gosh I totally forgot about that shade. It was GORGEOUS
The original UD Naked palette was my very first eye palette. I can’t tell you how excited I was when my dad agreed to buy it for me-it was $48 at the time, so it was quite a splurge. I got so much use out of that palette!
That’s so expensive thinking about it! Almsost $50 for eyeshadow 😱
I used only this palette for so long!
Same. I still have it (it’s not being used anymore 😂)
@@RobertWelsh truly! There are so many more options now and at more affordable prices. But it was definitely an exciting day when I walked out of the store with that palette!
@@Motions.in.Lemonaid same!!!
I remember Revlon had their “Streetwear” line launch in 1996 too, apparently. I’m guessing they were absolutely hopping on UD’s grunge vibe…the colors & color names in the Streetwear line were SO similar to early UD. But then, Hard Candy came out around then as well, with the exact same vibe, so who knows. I just remember being 14 and so excited & slightly scandalized by the idea of wearing BLUE nailpolish😂
Omg I LOVED Street Wear!!!
I had some of Revlon streerwear nail polish. I wore the metallic blue nail polish often. I still love blue polish and that was probably my first blue polish
Street Wear was my jam! So many pretty duochrome polishes with matching makeup pencils.
Street Wear! My first "alternative" colors of polish. Sigh. ❤
Oooo, Robert analyzing a brand again?! Absolutely here for it. 👀👀🍿
Yessss!! 😛 thank you! 🖤🖤🖤
@@RobertWelshwe see you and love all the feedback 🫶✨💜
🥹🖤🖤🖤🖤
I have never been a fan of make up but I would happily watch Robert read a Tesco receipt while watching paint dry and still be hilariously entertained ❤
His brother James is awesome too 😊
Urban Decay's "Space Cowboy" single is the BEST sheer, wet looking, slightly sparkly shadow EVER!. I was wearing it once when I stopped by a M.A.C. counter, and the mua there asked me about it. I told them, and they looked at the other artist there and said "We have nothing like this here". Love this shadow.
This is my fave too, honestly not many other compare with this finish, and I have a lot of indies
I was a fellow lover of space cowboy. I had the liquid version. Memories 😍
I still buy their eyeshadow primer potion and lipstick, and I'm a bit of a sucker for their glam grunge aesthetic. It's higher quality than most drugstore brands I enjoy while still being affordable.
I absolutely love their eye primers!!
I love the eye primer!
@@RobertWelsh I was surprised you didn't mention it along with the setting spray. Their eye primer came out when most of us had never even heard of eye primer and now it's a staple product.
Their lipsticks are so underrated. They are so hydrating, creamy and stay put, in amazing colors. Why don’t people talk about them?🥹
@@FlawlessImperfectionBeauty I agree! I recently got WeHo and Naked, and they are so good!
Being an older goth girl I've used Urban Decay since the beginning. They actually make foundation that is pale enough for me but I miss all the cool colors they used to have. They did a whole series of Vice pallets that were amazing! Now they've ditched all their cool funky lip colors. Now for eyeshadow I buy from Concrete Minerals or Chaos Makeup since both of them carry amazing multichrome eyeshadows.
Vice3 is one of my faves ever
Ah that sucks, I still have heroine and the lip toppers I think monarch and litter and some other one
OMG, the foundation was called ‘apparition’! I also wore that! 😂
Concrete Minerals is fantastic for sure!
You're right, their lipsticks are extremely conservative shades now.
I hope urban decay never goes out of business, their eyeshadow primer potion has been my go to for YEEEEARS
I feel like besides the iconic Naked pallets, the Urban Decay Primer Potion was a game changer in a time when eye primers weren't popular and a lot of brands were starting to release new eyeshadow colors that needed it.
It’s so insane to me that Urban Decay had such a unique cool, fresh, weird, edgy, rebellious and modern brand identity and perspective that stood distinctly apart from the rest of the industry, and then just completely threw it all away, and turned into another boring version of M.A.C. or something, maybe with a couple extra pops of color here and there. To have hit the jackpot so well with your branding and then to just completely abandon it is so crazy… I feel like brands such as About Face and Kaleidos have taken up their mantle while Urban Decay sinks further into obscurity. They’ve become exactly what they were bucking against when they debuted.
Not to mention their prices. They are idiots
I remember UD and Hard Candy coming out around the same time. So excited for both brands at the time. Nostalgia 😊
UD Naked was my FIRST palette and it felt so luxe to have a palette that all these makeup artists and youtubers were using.
If I were urban decay I would’ve come out with some new moondust shadows and re-promoted the old ones as well. The real MVO moondust shade is solstice. Robert you’d love it!! It’s purple, gray, red. Every time I wear it people ask what it is. I’ve had that single for years.
Best ever!!! Solstice and space cowboy for life. I’ll be wearing space cowboy moondust for my wedding day in two weeks
@@artistana523 congrats on your wedding. THANK YOU, no one talks about solstice. The other one would be stunning for a wedding though. 🩷
I swear it's like they don't know their audience. Urban Decay would be huge right now if the marketing team did their job. Moondust was so ahead of it's time, if the palette dropped now it would be insane.
Solstice has been in my makeup bag for the past 10 years consistently (not the same one, obviously!) but I agree, it’s a truly stunning eyeshadow. A gorgeous rust with a duo chrome green shimmer. Eurgh, divine! 😭💛 Honourable mention goes to their heavy metal liquid glitter shadows, I miss those!
Oh, I love Solstice!
Sorry everyone I forgot to list the products 🤦🏻♂️ I will get on it! In the mean time, the pallet it’s Blend Bunny cosmetics - sugar and grunge! This was gifted to me!
blendbunnycosmetics.com/collections/sugar-and-grunge
I was about to say where are the products loving that blush! Xoxo
I was wondering what concealer you used
I am curious about that blue brush you are using also ???😁😁
I would also like to ask if you could list the brushes and it would be great if you could make a video about your favourite ones ❤
@@constantinab2949 he does have a brush set that he curated with sigma on. They are great and a good deal!!!
I’m loving these rise and fall videos you are doing lately they are so interesting. Urban Decay has always been intriguing to me how they are super trendy then done then come back again.
Thank you!! 🖤🖤🖤Yessss that’s exactly what it feels like!
@@RobertWelsh 🖤
As a basic Becky with my eyeshadow looks I adored the naked palettes back in the day - I still hope they can back to their best one day 🤞
Me too!!
Thanks for making me feel old. I was one of those 'alternative people' of the late 90's and we had to travel 2 hours on the train to Chicago to find a department store that carried Urban Decay back when all their lipsticks were shaped as bullet casings. My favourite was they did these little palettes called the Face Case and they had like 6 and they all came with four different eye shadows, two lipsticks, two glosses in little half pans and then a larger pan of either bronzer, glitter, or glittery highlighter. I had four of the six and loved them so much, each had a different colour story and all the colours worked together. I wish they would do them again.
I was born in 82 and when I found UD in HS I became obsessed. Once they started coming out with the naked palettes I was like so sad, I could tell they took a hard turn to change their demographic. I'm a color fiend so it wasn't me 😂 rip the electric palette imo, being the farewell palette to their original roots.
I remember the original primer potion being the only thing that worked on my hooded, oily lids for ages too, the formula definitely isn't the same anymore 😭
I am right there with you! (Also born in 82!)
I bought the primer potion the other day and I thought the same thing. The original formula made my eyeshadow bulletproof while still being able to blend. Now it makes my eyeshadow look dry?
I still have the electric !
I still buy their primer and eye pencils! All through the 2000s, for me as a goth/raver, it was Urban Decay, Lime Crime, Sugar Pill and stocking up on makeup during Halloween lol. I loved what you said at the end about them sticking to knowing who they are as a company and just updating it. There are SO many companies doing the softer, "clean" look and that doesn't mean all other companies need to follow the trend. I'd rather they try trends that actually match the companies aesthetics.
I love watching Robert doing his eyes all the while talking about something without missing a mark. I need complete silence when doing my makeup otherwise I’ll get distracted and poke my eye 😂
I need to concentrate too lol
Naked heat was one of the palettes I was absolutely lusting over as a teen. I hope they have a resurgence. If you like a glowy look these days, ultra glow setting spray is insanely beautiful
I still have my Urban Decay original nude eyeshadow palette! And, yes, I do still use it from time to time, even though it's nearly 25 years old!! ( I know, I know!)
I really hope Urban Decay can go back to how they were originally. I miss being able to get lipstick in colours other than red, pink and nude! I may be nearly 51, but give my dark purple and dark blue lipstick anyday!
YES!!! I miss EDGY, out of the norm Urban Decay. These days, it’s hard to tell what separates most beauty brands from the others and unfortunately, UD has fallen into that. UD needs to slap the leather and studs back on, smudge the eyeliner, and remember who the bad bitch is!
When you said that you weren't born yet in 96, I felt old and super cool at the same time. I was obsessed when it first came out!
Urban Decay did a type of glitter dust in the late 90's that i was in love with. Oh and primer potion
Their liner. To die for. The Vice vinyl lipstick stuff. Amazing. I’m an old school UD girl and still have it in my everyday rotation.
I get something from UD every so often because of my nostalgia for the brand. I remember back in the early two-thousands they made scented shimmer body powder. It smelled like vanilla and was the perfect fairy dust for the body. My favorite themed collection they did was the one for the 20th anniversary for the movie Pulp Fiction. It had a perfect smokey eye kit and a lipstick color that was beautiful.
I regret not buying the OG Naked palette. 😔 Everyone had it back then!!
I have most of the nakeds and some brand new unused unopened thy were to be stocking stuffeRS and found out the people had it or didn't really care for it waited too long couldn't return 😶🤷🏻♀️🤦🏼
Their metallic liquid eyeliners stayed so well. And so many colours. I want more liquid eyeliners to come back
Try their 24/7 liquid eyeliners. They're incredible. Not sure if any of the colors are metallic, but they are extremely pigmented and stay put til you wash it off. I have the color Whiskey and I'm in love with it. Plan to buy more soon.
I love these history videos, Robert! I always learn things i never knew. 🖤🖤🖤
Thank you!! 🖤🖤🖤
Nnnnnnnunnn nnnnnnnnnn8nnlunp8ilipurp8nup8lin
I discovered Urban Decay in 2004 and would have sold my left arm to afford their grungey, hardcore packaged eyeshadow palette!! Loved them!
I love your little pep talk at the end. I feel like we all need that. Remember who you are and why you are loved.
I miss all the Vice pallets. The OG Naked pallets. I was broke because of UD but I looked great 😂. The primer potions, setting spray, eyeliners 🤤. I hope they make a strong comeback.
For those who arw wondering - that accent is from Trinidad and Tobago. Love that @robertwelsh is so inclusive with the youtubers he puts in his vids
I don't wear makeup but one year I got an old friend the Electric pallet and I was obsessed with it and it's aesthetic. It was nice just seeing something colorful and fun instead of boring neutrals.
The choke hold the naked palettes had on the girlies in college was crazy 😹
I miss Urban Decay 1996-2006. I have so much of their makeup and nail polish from that era. I save it as a collector, except the nail polish- I still use them
The Heavy Metal line though ooooooooooooooo. I love gliterry make-up and those products made me sing gospels with how good they were. And my most prized possession was a Naked Smokey palette that was gifted to me.
Excited to watch this one! Urban Decay used to be my go-to brand when I first started getting into makeup… Does anyone remember those lip glosses with like, the different guys on them?
Omg I saw them when I was researching!! They looked like those pens you too upisidedown
@@RobertWelshIt’s so funny, as soon as I posted it, your video flashed a picture of it! I had bought a hot pink one but I was kind of shy about using it in public afterwards 🤣
Yes! The pocket rockets!
Urban Decay Naked 2 was my first eye shadow palette that wasn't a drug store makeup brand. It was my first "grown-up" eye shadow palette. I still have it. Obviously I have newer products that I use now, but I still have a soft spot for Naked 2.
Urban Decay was one of the first brands I found that I didnt have an allergic reaction to. I dont wear much makeup now but if i need something and have the money its the first brand I'll look at just because of that "safety net"
I still genuinely cannot conceive of why they won't remake the original naked palettes 😭
Me neither. I miss that one so much. There has never been another palette I have truly loved but that one.
My first naked palette was also naked 3. So nostalgic 😅
Omg special place in my heart
I worked as a MUA for Urban Decay around 2010 and for a few years going forward. I even lost passion not long after the Naked Heat launch. However, I totally agree that they have ICONIC products. I still use the All Nighter setting spray and it’s been my absolute favourite for the past 15 years!! I’ve tried many others but they don’t compare. Same for the lip liners, lipsticks and eye liners! I also looooved the original Naked foundation formula! It’s such a shame they changed it.
I loved their old eye pallets. They had some tiny ones-a skull and crossbones one that I loved. I had all of the big ones like Alice In Wonderland. I still love their 24/7 pencils. The new liquid eyeliners are fantastic (I want more colors! ) and the blushes are lovely.
‘The rise again’ I feel like I was too young, then too broke, now I’m too old so there’s no nostalgia for me lol. My best friend broke up with me and my ex moved on and I found out I still had feelings plus I’m on new meds and a new diagnosis so real life sucks and I’m so glad I can binge your content and just be happy and learn about makeup. Thank you for being one of my only safe and educational places these days Robert. Please keep uploading these content! ❤ My lack of impulse control makes it hard for me to watch the other videos reviewing new products without wanting to excessively purchase things I don’t need (oops did I just put my new diagnosis?) so these more opinionated videos are definitely more safe for my neurodivergent brain. Love you! ❤
I’m so happy to be there for you in some way!! 🖤🖤🖤🖤
I feel you. I’m not a massive spender usually, but I do have a bad habit of buying things as a treat when I’m feeling crappy. And I’m going through a hard time because my husband of 10 years has just out of the blue (as far as I’m concerned) has just ended our marriage. So I’m avoiding most beauty RUclipsrs currently because I really need to be not spending money right now.
@@littleflick I am SO sorry to hear about your husband asking for a divorce out of the blue after 10 years, I can’t begin to imagine what you must be feeling and going through. Yes to knowing our vices for when we’re feeling crappy. Man this struggle bus is getting full but you are definitely not alone. Good luck to both of us going through it. Just trying to make it one minute, one task, one breath at a time some days. Please reply here if you need support, I’ll come check in on you. ❤️
@@NotAMuse oh you are so sweet thank you. I’m ok, been up and down but have plenty of support from friends and family. In the process of trying to find a rental and make sure all our accounts and utilities are separated. I hate life admin stuff but it’s keeping me busy for the moment xx
I have to make sure my purchases are not impulsive too. It’s like eating your feelings. Take care and maybe try listing all the reasons the products are not quite right and shop your stash. Robert does seem to have the right irreverent attitude to make you smile at the vagaries of life. Take care, both of you ❤
I’ll always like their Nakeds palettes since I’m a neutral kind of girl. The good part is that there are literally hundreds of cheaper brands making dupes 😊
There really are a million copies now! 😂
@@RobertWelsh I am loyal to the 24/7 liner though!
I’ll never forget the naked smoked palette was my first palette. My mom got it for me when I turned 13 and was beginning to wear makeup. All I wore was like 2 shades & mascara but it definitely holds nostalgia 🥹
I absolutely love their Brow blades ( got 4 different colours 😄)
Now here’s a collaboration I would 1000% support: UD & Robert in a “Ghoststories “ collection 🖤🖤🖤🦇
I just purchased two more of those liners. Plus I love Covent Garden. I have very fond memories of that trip. 💕🐾💕🫰
I used to be all about Urban Decay. Their 24/7 eyeliners, matt lipsticks and amazing sparkly eyeshadows were amazing. But once they started on Naked, everything got boring. The last straw was when i went into the Covent Garden store to get some new eyeliner and the sales girls laughed at me because I'm quite a lot older and less trendy than their target audience. I take my money elsewhere now.
I was never particularly wowed by the all nighter spray as the atomiser was a bit uneven and left me with chalky looking splotches on my finished makeup, but I've always been surprised by how few people talk about their Primer Potion these days - as someone with oily skin this was the ONLY game in town as far as eyelid primers go for the longest time and is still my go-to product, nothing else holds my eyeshadow in place as well as this stuff does!
Same!
When I was 14 my first "big girl brand" purchase was UD. An eye shadow and nail polish in asphyxia. I loved them. When I saw they collabed with Robin Eisenberg, it gave me hope for the brand. UD has always screamed color, glitter, daring, etc. They were in this pinky-beige phase for so long and I missed them trying something they may have considered risky. I hope they go out on a ledge with more exciting products (like what you mentioned!)
Personally I think those giant PR packages are wasteful. It usually turns me off from a brand. It is sad that wastefulness is what goes viral because it is flashy and attention grabbing. UD was one of the first brands of makeup I’ve tried and they have a special place in my heart.
I remember being obsessed with the all nighter spray, eye shadow primer and mascara. I recently picked up the all nighter spray. I still love that product! ❤
I have hooded eyes and finding a good mascara has been a huge issue. Urban Decay's Perversion 🤩! Its perfection and I've been using it for years. I dont wear full face make up but I'm always stocked up on their eye primer, eye liner and mascara. They will continue to get my money for years to come if they keep the same formula. 🖤
THIS! I have tried so many different mascaras throughout the years and I will never ever be without a tube of Perversion!
24/7 pencil in Zero is what I use to tightline my eyes. Best one ever. When Loreal bought them, it was the beginning of the end.
Midnight Cowboy has been a very popular shadow in the Asian makeup world since the dawn of time😂I wasn’t even sure why it started to gain so much attraction in the western makeup world all of a sudden but I guess marketing
UD primer potion changed my life. I have very oily eyelids and so back in the early 2000s when I was first getting into makeup I thought I couldn’t wear eyeshadow. I read about primer potion on a forum and it’s the only eye primer I use to this day. I’ll always love UD for that!! Excited to learn about their new liquid blush - I’m a bit of a blush junkie and that sounds like such a fun product.
i used to LOVE urban decay because of all their brightly colored eyeliners and glitter shadows. haven't checked for them in ages but i still buy their glitter liner
Their cherry eye shadow palette was the first more expensive palette I bought and wow the difference in the amount of pigment! I will definitely try the eye pencil, my waterline doesn't stay the way want for a long time
Hi Robert, Hope you have having a great day. Will be interesting to have you live from your hotel room Sunday before your trip to US. Have fun.
Thankssss!!!
I absolutely love their vice satin lipsticks, their all nighter setting spray, primer potion & single eyeshadows! I’ve never had a naked palette. I wasn’t that into makeup when I was younger.
Their original eye primer is a MUST for my super oily hooded eyes, nothing else will do. I love and still use the naked 3 palette (those cool pinky/ mauve-y shades work well on me).
The 24/7 eye pencils were disappointing on the other hand. They smudged too much (probably bad combo of smooth product on oily and hooded eyes).
Robert this makeup look….. those eyes. My gosh. Hands down my favorite you have ever done. Love those two colors together.
I was born in 84 but the 90's were really my favorite era besides the early to mid 00's. Oh the nostalgia😂💜
I loved the 90s too!! 🥹🥹🥹🥹
Same!
Same 😂 I still use available Lisa frank school supplies at my office.
@@kacyspence8269 the Lisa Frank Trapper Keeper was awesome! 😆
More 80s but hey…
I’m loving all these more informative videos, it’s so sick to see you talking about this side of makeup more than just trying products or reviewing things. Love this!! ❤❤
I remember buying some of their single eyeshadows back in the day. I still have them and yes I still use them. No issues. They had some really cool colours.
Listen… nothing wrong with expired eyeshadow 😂
Same 👍🏽
I'm glad someone is finally calling them out. UD was my favorite brands and one of the first brands I ever tried (starting with the original face cases and body powders, around 2001). They were the trendsetters. The branding was considered very alternative, and they released products and shades that no other brand dared to try, including cream blush. I was loyal to them until the Gwen palette. It was a huge disappointment, especially the blue shade. I used it twice, kept it for a few years, then ended up throwing it away in preparation for a move. I still have a good amount of UD products in my stash, but haven't purchased from them since the Heat collection came out. What they've become is sad but not all is lost. One thing I would like for them to change (again) is their single shadows. I'd prefer to buy the pans without extra packaging and just stick it into a magnetic palette. It's hilarious that Midnight Cowboy "went viral," considering it was one of their first eyeshadows.
I actually really really love Urban Decay! I bought their Naked Wild West because the colors in that pallet really compliment my skintone and are also perfect when I do my no makeup make-up eye looks. I use their eyeshadow primer too! I been using it since i was maybe 18 years old and I'm 28 now.
I'm not the best at makeup but I feel like its one of the few eyeshadows that dont bady crease on my eyes. Yesterday I was sweating at work in the hot sun and my eyeshadow still looked great! Lol 😆
Urban Decay had some scented All-Nighter sprays come out over the years like Cherry scent for Naked Cherry's collection, and they were so good! Totally agree they should do this!
I worked with the brand recently and it's very focused on going back to their roots, and it made me very happy. Their global beauty director has so much passion and I think we'll see that translate in the near future!
When they brought out the Born to Run and then the Stoned Vibes palettes I thought they were both amazing and a refreshing change from all the Naked palettes. But then they did nothing else similar to either. Felt like a missed opportunity!
God, I adore my Stoned Vibes palette! 🤩😍🤩
Yes! Born to run!
@@MsBNoodle I dropped mine and a bunch of shadows cracked and fell apart. So I repurchased it at full price. I’ve never done that before. I loved it so much.
The original electric’s palette was one of my favourite pieces of makeup ever, their Eden eye primer will always be that girl
I was a huge urban decay fan. One of the reasons i loved it was because even though it was kind of a mid range brand they had sales. I would wait until it would go on sales & rack up on every color. LMBOO.. I swear i still have untouched palettes & lipsticks because it was so affordable.
The Urban Decay Electric palette was my first colorful palette and I remember it being such a life changer
I still use this palette every day for my eyebrows! ❤
Just found your channel love these downfall deep dives it is crazy how big the industry once was
i use the born to run palette basically every time i do my makeup, it's one of my faves. space cowboy too, it's revitalised my love for glitter
I totally understand and agree with all of the criticisms that people have had over the years, but I can’t help it, they’re still one of my favorites. I feel like they have changed as I have - from wilder makeup to more everyday wearable. But I get why people are bored lol
Yes I definitely think they have almost “grown” with their customers! I wish they were just a little but exciting again! But not necessarily as “punk” as they used to be 😂
I definitely used Urban Decay in 1996. I remember when they had this little kit to paint tattoos.. little pots of different colours, a brush, and little stickers. It was so fun ☺️
I absolutely loved the Gwen Stefani Collab it was the perfect pallet for pale girls , but the lipsticks that came out with that collection where the real stars
Agreed. Those colors were amazing with my pale Irish skin. I loved that palette so much that I bought a back up. I had all the lipsticks and lip liners too. Loved them.
@@jscho8674 firebird was my absolute love I had no idea I could pull off a color like that till then
I will say UD kills it in the foundation game. Love their complexion products.
Robert, you're so right when it comes to creativeness. Urban decay can learn to be grounded and connect with their own personality instead of appealing the mass. Just be yourself. You've done it before.
At least One vídeo of Robert a day is even better than ice cream. 💜😂
😝🖤🖤🖤🖤
I really like these chit-chat type of videos where you talk about certain brand, situation, analysis of players in the beauty industry. They are very informative and well produced. Well done, Robert! 😊🤗
UD fell when they were bought by L’Oreal. L’Oreal used colors across brands, so UD couldn’t be unique.
I agree with every bit of this and the best thing Urban Decay could do is actually listen to and take this advice
I yelled when you said You're Urban Decay! That's how i have been feeling for sooo long. I want to old UD back. They were my first brand that I feel in love with. Their drops where like Christmas morning for me.
Omg UD started my love of grunge makeup that I still have to this day!! I remember when the brand first came out & I would save up to buy the single shadows & nail polishes. Roach, Bruise, sin, secret service and midnight cowboy were my favorites!!