Behind The Brand With Rihanna | FENTY HAIR
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- Опубликовано: 10 сен 2024
- Being this iconic isn’t easy & servin’ all these hair looks can take its toll. That’s why #FENTYHAIR is pullin’ up with clinical hair repair for all types, textures + needs, from the mind of the hair OG herself. ⭐️⭐️
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Coming exclusively to fentyhair.com on June 10 to people with early access! 👀 Sign up here: www.fentybeauty...
#rihanna #hair #haircare #hairstyle #fentyhair #haircare #fentybeauty #coomingsoon
She is about HER business, no spokesperson needed!!!
🙌🏾🙌🏾🙌🏾🙌🏾 she’s very relatable, I rarely watch commercials and I watched this one til the end.
She does it best.
She really is!!
With a wig on..but promoting a natural hairline😭😭😭😭
@@Giselle_Glam594 she could come bald at this point. She owns 50% of one of the most successful beauty brands in the world, with an annual revenue of over 500 Billion including FENTY Savage. FENTY SELLS!!! And I don’t think she sweating ANYONE😁
I just love how real and invested Rihanna is in her work. She truly makes you feel like no matter how 'rich" or high profile you are or aren't - she is there with you.
She’s very informative and dedicated to her craft in music,beauty, skin, fashion/lingerie, and now hair.
LITERALLY!
Yes I really appreciate her work ethic 🎉
Am not surprised that Rihanna loves fragrance so much.
I mean a lot of big artist confirmed that she smells good
I know we want music but let us never down play the genius of this lady. Not a lot of celebs have started brands that have made it to this scale and for that I will always love and respect her. Can't wait to try it out.
Now THIS is a commercial!!! Can't wait!!
🙌🏽✨
And that’s how you build an EMPIRE. Congrats💚
yes EMPIRE 🙌🏽island girl 🇧🇧turned self made billionaire🤍. and still going strong with her philanthropic foundation as well 🌎 🙏🏽
I’m proud of Rihanna man. She’s changed the game with makeup, now a hairline! And her stuff is legit! Go RiRi!!!!
She was extemelly Smart, she knew there was a ton of poc wanting High end make up, but make up brands were elitist racist 😂 she took all that rich poc money 😊 and then suddendly THIS BRANDS THAT HAVE BEEN FOR DECADES decide they want that money too, they became inclusive, too late, fenty make a name and has a loyal fanbase of costumers since the products are nice.... Very Smart woman, she deserve it
Let's all be honest, Rihanna is the Blueprint to being a superwoman, the Blueprint to being a superstar but equally being super grounded & super relatable, the Blueprint to being wealthy and successful but also still being centered, happy and being present, the Blueprint of working hard and playing hard too, the Blueprint of giving her fans the best but also giving herself better without bending to outside pressure and negative headlines or negative influence from dumb fans always talking about where is the music. Let's just celebrate this lady from a small island with very little opportunities dreaming to make a big impact wherever she put her focus and attention.
So, she's a Capitalist you think you relate to? Not that deep
@@KairoK literally EVERYONE in this country is a capitalist but she's a smart and genuine one. She's made so many foundations to give back. She's not out here charging $2000 for a concert ticket. Let's make this very clear! Thank you
@@KairoK We all participate in capitalism. Her relatability is what makes her such a brilliant businesswoman. Stop with the rigid thinking. You can be wealthy, kind, humble and relatable. This woman is self-made; grew up dirt poor and used her gift as a singer to spring board into and disrupt industries that lack inclusivity and high quality products. You can have a stadium of seats, hater.
@@thelovelylove-sk7oz Nice, very on point! Rihanna is AMAZING ❤💥
@@KairoK Bey is probably the capitalist you can relate to
She's so real. She makes u feel like she's talking to u as a friend. I'm here for everything Fenty. Her personality is magnetic
I’ve been influenced
Literally same. She’s so effortlessly. Even the in depth ingredient talking points are so natural like she truly knows and ain’t just reading a script. Ugh! Muva.
Me too😅😅
same. i know the products gone hit
FACTS!
Same unfortunately 😂
She will always do well because she is relatable and she includes everyone, every culture, everyone is represented AND THAT IS WHY SHE WILL ALWAYS WIN!
Her personality is so magnetic, relatable and down to earth. When she’s talking it’s engaging and doesn’t feel staged or forced. I like her makeup line so I might give this hair line a shot…one day. Go ahead Riri build that empire 🙌🏾🙌🏾🙌🏾
Hair, make up, skin. This woman’s going to become the first multi billionaire of her generation 😭😭😭
She became a billionaire last year.
Im talking MULTI billionaire 😭😭😭
@@angelnumber0723She is NOT a billionaire. Fenty made a billion which has to be shared with all dem w people.
@@tonycampbell6585she's a billionaire! Get it right!
@@tonycampbell6585 She is literally on the Forbes list, credited as a billionaire. She is a billionaire. Do your research.
Babe, I've been invested in purchasing Fenty Hair products ever since them nosy people found the patent in 2020! Fenty Skin has worked wonders for me, Fenty Beauty gave me a color match when other makeup brands were always slightly off, and Fenty Perfume always gets me compliments, so I just want to say thank you Rihanna!!
The sensory touch on the bottles in addition to her sales pitch sold me.
Facts that one little feature is amazing!
The constant repairing sold me❤
One of the celebrities that are actually involved in their brand. Not just slapping their name on something mediocre. Love Fenty!
I caught the shade 😂😂😂😂😂😂😂❤
@@domotemujin7780about who?
Say it louder for the folks in the back! 🙌🏾🙌🏾🙌🏾🤣
Said well and said RIGHT!
That is exactly what she doesssss
She really love business. An authentic entrepreneur with a sincere interest and unstoppable drive. She will be rocking this industry and many more.
Wow, she’s really sold me
Rihanna is a marketing giant. She knows her people. To other celebrities, it is not just investing money into a band but owning that band.
Brand
It’s amazing to see how far Fenty has come, from makeup to skincare to HAIR?! I cant wait for this launch!
And, lingerie, and fragrance ☺️🙌🏽
Literally!!! From humble beginnings in Barbados to being in the top 10%. Nothing but an applause to her.
I’ll say it again: EVERYTHING Rihanna touches turns to gold ✨✨
Rihanna:
Markets her own products
Talks to her fans
Is humble
Relatable even though she is in a different tax bracket
Makes stuff for everyone (all shapes, skin complexions, hair types, etc)
She ‘takes care of us’ by creating stuff that we actually use and love! I definitely will review her hair line on my channel. I know I will LOVE IT!
Much love, ❤️
Tonia
Well I am sold. Don't usually buy hair products when they drop. All of her products are top notch.
Smart move with the sensory touch
I like that too
You can tell that Rihanna cares about her brand she’s not just doing it to be relevant she’s like any business woman who want their business to flourish
No matter how good the marketing is , if the product isn’t good then it won’t make it. So far all of her products are great 👍 Well done sis!
Wow. Hair by Fenty. Strengthen by the style! This woman has created a beauty line that will last generations!!!! Generations!!!!!!!!! She is a living legend. Amazing!
There's so much to dissect here.
The flip top with the sensory touch, #genius. Cuz you know how ur hands be slippery in the shower. Perfect!!!
The detangler comb!!!
Innovative AF!
Now this is why we love Rihanna
"Let them know its FENTY HAIR" lmao
I was scared lmao
I had to watch that part twice!
@@watwat3806same lmfao 😭
She is one with a difference. Something special about Rihanna. Stay blessed
That Rihanna reign dont let uppp!!!!
I love how Rhianna includes everyone, in her make up and her hair line!
She even make sure that sensory wise, the packaging is so smooth and comfortable for us people with sensory issues! That's so cute and thoughtful🥺❤️ Love this!
Yes! That was really touching and not in a typical celebrity performative way. You actually get the impression she really thinks about making sure her products actually include ALL people, not that her products just looks good but is also functional and helpful.
I’m sold !! Gosh riri is so authentic . I don’t even care for celebrities but riri has my heart 🥰
This!I keep telling people that people are buying from Rihanna the business owner not Rihanna the Musician . Both Fan and non fans buy her product because the know she sells quality products.
Rihanna knows how to market her products and I love it.
Wow simple and clean commercial for the product, no gimmicks! Just product on hair
Lollll the gimmick is not showing you her hair that never grew.
Yo go Rhi, Rhi.
Fenty hair looks like another line of her of your first class product🎉 Rhianna doesn't put out junk.
Rihanna *
She is so well-spoken. I can't wait!
Very well spoken
Great marketing
I mean.. this was scripted. I wouldn’t call her well spoken in her interviews 😅
Surely this is scripted. What you mean is "well-delivered", and it is.
@@adryana90 Clearly, you haven't watched her interviews.
Very professional. Letting people know everything to expect. No mystery. Will definitely try.
This is why I love me some Riri (bad gyal), because she considers everyone she doesn’t like anyone feeling left out!! Now watch everyone copy what she has done just like they did before with the makeup and including extra shades!! Riri is the trend setter, she always has been and always will be!! The only celebrity selling a hair product that I trust to buy because I actually believe in her products and that they are created to do exactly as Riri stated!!
She’s killing the game! Thank Rhianna for creating various solutions us ladies have been needing in hair products for so long. You’ve unified us with this line. I’m so excited to try Fenty Hair products. ❤🙌🏼
RiRi is killn the cosmetic game and is constantly giving her consumers something great. Thank you Rhianna ❤
I keep telling y'all, y'all can't fk with riri. This is genius marketing. Y'all already know I'll be buying
I now these products are going to be GOOD because Rihanna be testing her products for years before releasing! That’s what makes her products work to buying-at least for me!
This woman is a GENIUS. She needs to teach a class on marketing! Love love love her
RIRI USES ALL HER PRODUCTS AND THATS THE BEST MARKETING !!
WELLDONE RIRI YOU HAVE COMPLETED NAILED IT, I CANT WAIT TO GET THE PRODUCT
Yeeeesssss Rihanna! Her, Taraji, and Tracee Ellis Ross do such a great job of promoting and using their own products! It’d be cool if she gets into high fashion as well.
She had a fenty high fashion line dk if its still active or what
she had her FENTY line... she had river island as a more affordable line but she also had just "FENTY" not sure if shes still selling it though..
ruclips.net/video/ZR8pLIxhjak/видео.html
I AM SOO IMPRESSED BY THE AMOUNT OF WORK RIHANNA HERSELF PUTS IN ANYTHING THAT BEARS HER NAME..SHE IS VERY HANDS ON...IM DEFINITELY TRYING HER HAIR PRODUCTS..I WEAR HER PUMA BRAND AND HER SAVAGE FENTY LINGERIE ALL THE TIME ..NOW I WILL BE USING ALL OF HER HAIR PRODUCTS.. EXCLUSIVELY!!!!
Oof, she SOLD me on the REPAIR and the scent sounds LIT!!!🔥
Damn that was good. She just destroyed the hair industry. Queen 👏🏼
Thank God for Rihanna ❤ Raising the bar on everything 🎉 Thank you😊
I don't need any persuasion when it comes to a rihanna drop lol. Drop the product I will purchase every item! ❤
I'm excited 😊
Me too😊
Everything from Fenty beauty I’ve tired, I’ve loved so this is something I will try!
There goes my paycheck ❤❤❤❤
Yassss
RiRi… you sold me girl with your product. Thank you for being so involved and informing us on your products.
Did anyone else peep the hot tools being used? Fenty hair is gonna give us some it all (as Fenty in general does)
I peeped all the too. Oh she coming
I knew whatever she would do would be thorough!!! Go RiRi❤❤❤
Damn. She GOT me.
I Love this Woman 🧚🏻♀️💚🧚🏻♀️
My girl, my FENTY!!!
I want to try because she was very convincing !
I totally love when you come up with stuff. You give 100%. Definitely supporting this.
Very well done, Ms. Fenty. GOD BLESS YOU AND YOURS. 🙏🏾
Great job RiRi way to go keep up the good works just love your vibes ❤️💜❤️💜❤️💜
Your voice is so soothing I could listen to you all day😍. I can’t wait to try your products 👏🏾
Rihanna is looking more beautiful than ever 💯😍
Fenty is just getting better & BETTER!!! 🤗🤗
Girl you SOLD THAT!!! Thoroughly! Y’all killing it!!
I have so many Fenty Beauty staples, I'm about to have some Fenty Hair staples too.😍
She is so honest, beautiful, gracious, humble but most everything true to herself she don't try too hard just comes with quality products that she loves and that's why she trully conquer everytime Rihanna is such a marketing genius
Rhianna is so real with beauty and makeup products and hairline too and this person never let her fans down never ever ❤❤😢
That woman knows how to promote!! Fenty Hair in Brazil!!
Omg RiRi I'm excited for the textured caps!!! 🎉
Even wig her wig on you are sold! She can sell contact Lens too with her REAL eyes😅😂❤😅❤
REMASTERED RIHANNA'S MUSIC VIDEOS IN TRUE HD AND 4K QUALITY!!!!
WE NEED IT.
The scent alone, i need to try it!!
I need this makeup look!!
I mean, Riri, you're the most relatable celebrity and business. This commercial is everything. A well eserved black billionaire woman. Let's support our girl. 👏
There's no one who sells products like Rihanna. WOW. 😍😍😍
RiRi Absolutely Rules ❤ I ❤ All Her Products, They're Amazing...👌🏼👏🏻
I really love FENTY products with all my heart I wish I get PR stuff 1 day ❤❤❤❤❤❤❤❤❤❤❤❤❤HAIR PRODUCT or MAKEUP, I LOVE YOU SO MUCH RIHANNA❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️AND GOD BLESS YOU WITH MANY MORE BUSINESSES 😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘😘TO BE HONEST HER MAKEUP PRODUCTS IS A BOOOOOOOOOOOOOM I LOVE IT SO MUCH.
Riri all and one well spoken ❤❤ ❤ that lady caring everything with her such a great icon .inspiration a leader for all the generation a blessing with two boys with so much love I wish you good luck with your hair Memory lane ❤❤❤Riri
I don't understand people who assume we women don't like to cheer on other women! I can watch Rihanna talk all day! With a smile on my face! Go Rirrrrriiiii!!🇷🇼🇷🇼🇷🇼
“Continuous loop of repair” I am sold, and so excited! I can’t wait to try these products
I'm afraid, she's taking it🔥🔥
Oh wow, hair products must be the new go to for celebrities. Okay, let's be here for it.
B made her brand about herself, Rihanna cares about her consumers and that’s the difference
Now that’s a lie, stop lying on that woman to big this woman and her blonde wig up
Why compare 2 great women
B made it about herself? She waited months before posting her hair routine and let the products first speak for themselves.
@@Sarah-ve4vkI think the comparison is in the marketing strategies, which Beyonce didn't hop into when she should have. Having been released so close together, comparisons are unavoidable. One is a successful marketing campaign and the other is iffy. I am a Beyonce fan/not so much a Rihanna fan, but neither has anything to do with calling them how I see them.
@@j.graham8201I agree. I love how she did that. Her mother involved as a hair stylist sold me. The products are actually well done for everyone. It wasn't about B. In fact I like B's humble approach as she described her products and journey. That video was everything!
Riri sells her products so well, the marketing is fresh, modern, on point and above all, the quality is there! I want already to buy them.
TAKE ALLL MY MONEY RIRI 😭😭😭😭😭😭😭😭😭😭😭
😭😭😭😭
Music can wait ❤ Self Care comes first. Brava Fenty Hair 👑🥰🥰🥰
Girl you are wearing that beautiful color
Rihanna: queen of marketing
Yeah, I wanna try this! I’ll try hers over Cecred. I need to see the price points though. 👀👀👀
You inspire me every day ❤️❤️❤️ can’t wait for them to launch in India ☺️☺️☺️
oh she is good..........she is going for it, she is showing them how is done!!!
She is HER🥰
I love Fenty makeup, so im super excited to try Fenty hair.
Now I might consider buying the Shampoo just for the scent 😂😂😂 lol i have locs so i dont need the rest of the stuff. But if that scent hitssss 😩😩😩🙌🏽🙌🏽🙌🏽
She's so beautiful with her natural hair color and curls. I don't know why straight(boring) is so coveted. If I had her curly hair, I'd keep it like that all the time.
And that’s how you do
business Beyonce. 😎
Riri 👑
I have ZERO hair complaints and I still want to buy it all!