pov: your lucky girl syndrome expired

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  • Опубликовано: 11 янв 2025

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  • @zoeunlimited
    @zoeunlimited  6 месяцев назад +351

    🧐Do you think Kylie Jenner is doomed to go broke?
    🩵For those who also have a high screentime & want blue light protection; enjoy an exclusive offer from our sponsor GlassesUSA: shorturl.at/auqaz

    • @Joy_joyful
      @Joy_joyful 6 месяцев назад

      Considering life is a boomerang and karma is real.. then yes, she cud possibly go broke or smthng not great gonna happen to her. Becuz … u cant be responsible for literally bleeding out ppls own blood and clotting it up also very badly, and then just sail into a perfect life. All the people who were rushed to the hospital with the kylie lip challenge sucking on glass cups etc .. well.. she has all that blood on her hands so to speak. If she wud have shown Major concern and even tried to do something about it … then her lifes boomerang (karma) might have left her alone. But hey … eveeyones karma comes BEFORE their dying day. Comes at some point in this life… if the pain to others was caused in this life. I do find her to be very sweet mostly , and defy one of the worlds best mothers.. (and prolly the kindest of all her sisters along with kourtney.) But .. hey , what about all that pain and suffering on her hands. Ppls faces getting damaged is a HUGE Thing .. and if she never even apologized for it .. oh .. well .. then .. something horrid is coming her way and i feel bad about it yet theres nothing i , nor anyone else can do 🤷‍♀️ to save her from her own life’s boomerang.

    • @itzrachei
      @itzrachei 6 месяцев назад +11

      prob imo

    • @dashiajames1882
      @dashiajames1882 6 месяцев назад

      Good afternoon: Ummm yes & no. Kylie is gonna lose her own money, but she's set for life. Her cult will help her. And she's not a billionaire Forbes proved it..!!

    • @olgashenzenyahoo5976
      @olgashenzenyahoo5976 6 месяцев назад +11

      Nope not at all them all hv money 💵 u think it's rumors

    • @ithamarlowe6158
      @ithamarlowe6158 6 месяцев назад +13

      As a youngest child I will be honest, the luck never ends 🫤, sorry all y’all older siblings, it’s only how nature goes.

  • @prophetess.cassandra
    @prophetess.cassandra 6 месяцев назад +7636

    Why can’t she move to a smaller home and stop flying on jets? If I were her, I’d sell all of my businesses before they’re worthless and retire.

    • @TrumpOneB
      @TrumpOneB 6 месяцев назад +259

      And all her birkin bags except don’t know the legalities of selling them 😂they are worth money because they are not allowed to be resold 😂

    • @hanna.ciszewska
      @hanna.ciszewska 6 месяцев назад

      ​@@TrumpOneB of course they're allowed to be resold, there are many available on luxury re-sale sites! That's how most people buy their Hermes bags 😊

    • @Hawthorneheights888
      @Hawthorneheights888 6 месяцев назад +344

      @@TrumpOneBBirkins are resold everyday idk what you’re talking about.

    • @MollyMoxer
      @MollyMoxer 6 месяцев назад +167

      ​@Hawthorneheights888 I think they can't stop you from reselling, but to order one for yourself, you have to be in "good standing" with Hermes. That is, you have to have bought several overly priced bags from them before. They're in a lawsuit for violating antitrust law because of it, actually.

    • @LiAb-sr3pk
      @LiAb-sr3pk 6 месяцев назад +69

      She won’t move to a small house because a lot of rich people like big houses.

  • @Lalanoshi
    @Lalanoshi 6 месяцев назад +8529

    How she's even considered the "first youngest self-made billionaire" she literally already came from a rich family

    • @editaudioaesthetic
      @editaudioaesthetic 6 месяцев назад +411

      Pretty much every self made billionaire on that list had the same background though

    • @Babygorl-301
      @Babygorl-301 6 месяцев назад +78

      Because most people are just as slow as they are!

    • @kelly.nicole
      @kelly.nicole 6 месяцев назад +159

      AND famous. Like it’s easy when your family is the most famous family in the world 😂😂😂

    • @gravyz2cute4u
      @gravyz2cute4u 6 месяцев назад +166

      Exactly! Like her entire family didn't help with that at all?? Self-made to me means that you started from nothing and built yourself up, without your family's connections and financial safety net of millions of dollars.

    • @usagi_t
      @usagi_t 6 месяцев назад +99

      @@gravyz2cute4u She is not self-made anything nor a billionaire. They carried out a fraud that Forbes proved it later, and her business was led by Kris. She is just a mascot and nothing else.

  • @Digmer
    @Digmer 6 месяцев назад +3644

    The teens that followed her faced a pandemic, and were hit by reality of death, unemployment, inflation and health issues. So her fan base overgrew her.

    • @AsdfGhjkl-bd5mh
      @AsdfGhjkl-bd5mh 6 месяцев назад +352

      They also saw her family partying on a private island during said pandemic.

    • @HUeducator2011
      @HUeducator2011 6 месяцев назад

      That’s it! Gen Z doesn’t have time for the BS. I’ve never seen the appeal…but I’m a millennial. Her appropriation pissed me off. She made money off of lies, she never gave authentic.
      Anywho back to gen Z, - pandemic , genocide, inflation, fascism on the rise globally is not conductive to brand

    • @1ia802
      @1ia802 6 месяцев назад +192

      agreed, i think the whole kardashian fanbase outgrew them. everyone knows the reality of their personalities and what theyve done and people dont want a part of it

    • @AlexWolfLikesPie
      @AlexWolfLikesPie 5 месяцев назад +22

      THIS IS ACTUALLY SO REAL OMFG.

    • @springgg4055
      @springgg4055 5 месяцев назад +49

      The fans matured, the Kardasians did not

  • @theprimalwisdom4929
    @theprimalwisdom4929 6 месяцев назад +3617

    The thing that gets me is the "self made" part. Like this chick wasn't born into a family of the most famous millionaires on the planet who get compensated to stick their faces next to products and make television of their lives. Like she didn't massively benefit from getting plastic surgery or learned to operate on herself.
    It's fine, she can keep the self made moniker all the way into the poor house.
    I just want to hear her be called the "self destructed billionaire" once it gets to that point, since she damn sure had a much bigger part in blowing all that money than she did earning it.

    • @Duckduckobtusegoose
      @Duckduckobtusegoose 6 месяцев назад +26

      They weren’t that when she was born lmao but she’s also definitely not a self-made billionaire

    • @wendy_lynn
      @wendy_lynn 6 месяцев назад

      Kris and Bruce were not super famous. No one really knew about them till Kim’s sex tape. The entire wealth of that family is thanks to Kim’s need to be in the spotlight. Definitely not self made but definitely not born into super wealth.

    • @sansastark8834
      @sansastark8834 6 месяцев назад +84

      There's no such thing as a self made BILLIONAIRE. They had to exploit dispriviliged to become billionaires- whether it's kylie jenner or anyone else. The title itself is stupid.

    • @RaspBerryPies
      @RaspBerryPies 6 месяцев назад +3

      Damn that last part is so true man they better do that then

    • @gravyz2cute4u
      @gravyz2cute4u 6 месяцев назад +20

      @@Duckduckobtusegoose Weren't the family already wealthy socialites at the time, but less famous though?

  • @Literallyherrr
    @Literallyherrr 6 месяцев назад +2334

    She didnt try to build a stable brand she just created trends and trends die eventually

    • @bmo64_
      @bmo64_ 6 месяцев назад +43

      this is THE comment

    • @AnneettaLife
      @AnneettaLife 6 месяцев назад +24

      Drake in a nutshell.

    • @sarasharrma
      @sarasharrma 5 месяцев назад +21

      That is 100% true.. her brand was driving on a lie, and after her admitting that she actually got lip fillers was definitely a setback for the promise the lip kit made. rare beauty is a very good example of a brand moving from just being a celebrity brand to actual staple for people, the brand has moved past Selena as the brand name, I have seen people from all age groups, use rare beauty, including my mom, some of who don't even know who is Selena Gomez is... So yeah, the quality of the product also matters.. No matter whose face is attached to a bad product It may sell for sometime, but won't last in a long run.. Kylie cosmetics is nothing without Kylie's name... like for rhode Hailey Bieber was really smart to launch a skincare brand because for the past few years, she has been known for her natural make up and naturally glowing skin,

    • @redtulippie
      @redtulippie 5 месяцев назад

      but thats also a true move..who dont shy away from trying something others wouldnt because theyre embarrassed.

    • @paolavictoriamol797
      @paolavictoriamol797 2 месяца назад +1

      True

  • @s.mclovin800
    @s.mclovin800 6 месяцев назад +11799

    Can we mention how Rihanna OVERSTOCKED her makeup so EVERYONE could buy it, it took fenty beauty 3 months to completely sell out, Rihanna made sure everyone could get her products

    • @MariaRodriguez-dx6sm
      @MariaRodriguez-dx6sm 6 месяцев назад +1750

      Because Rihanna was confident that her product was good and it would survive pass the hype and her name attached to it. Unlike Kyle, who relied on pure hype, fame, and gatekeeping to sell a bad product

    • @Melinanextdoor
      @Melinanextdoor 6 месяцев назад +251

      Her product are expensive she's see ppl like cashgrab but its rihanna ppl doesnt care

    • @radix2830
      @radix2830 6 месяцев назад +293

      I wouldnt really pick Rihanna as a positive example. Her products used to have rather bad reviews when it comes to quality and sustainability.
      Jessica Alba and "the honest company" would be a better example I think.

    • @NotLikeUs17
      @NotLikeUs17 6 месяцев назад

      @@radix2830try again, that has never been the case with Fenty, I know this for a fact because I’ve been following the business and have never bought anything Fenty outside of some Fenty gift cards because I have people that love her products.

    • @NotLikeUs17
      @NotLikeUs17 6 месяцев назад +190

      @@lyb244no, some of y’all just hate seeing a black woman win. Rihanna is very hands on with her approach. It’s one of the reasons her brand is so successful.

  • @perseusnova
    @perseusnova 6 месяцев назад +1230

    influencers pumping out too many products and slapping their name on products with no relevance to their niche has severally damaged the market for all influencers/celebrities. nowadays even if a celeb or influencer produces a line that is relevant to their content i just automatically feel like it's a cash grab because thats what my brain has been trained to think from the oversaturation

    • @abunlover
      @abunlover 6 месяцев назад +47

      Exactly! Like everyone was hating on Hailey for launching Rhode when she's been a skincare enthusiast forever, talking about her skincare routine in depth including the ingredients. Leading up to the launch of Rhode, she did a few videos with Hyram where they spoke about having met because Hailey reached out to him to pick his brain about skincare formulation and ingredients. This isn't to praise Hailey or anything, this is just literally what anyone should do when launching a business and brand - have passion and interest in it, consult experts in the field, and spend years developing a business plan, contacts, launch schedule, etc. But she got blasted because everyone assumed it was just her putting her name on something like most other celebs and influencers (and like, she is friends with Kylie so not completely unfounded, but still)

    • @rainy4354
      @rainy4354 6 месяцев назад +15

      @@abunlover yeah I think her being in Kylie's clique did not help the backlash lol but she's indeed proved herself to care about what her brand is about... all organically no less!

    • @samaraisnt
      @samaraisnt 6 месяцев назад

      can we list out examples? i think every shitty tequila/vodka is a great example~
      did it ever ruin anyone? I can only think of one scandal: MBB faking using her skincare.

    • @kibidango272
      @kibidango272 3 месяца назад +1

      @@abunlover or theyre hating on her bc she stole a name from a small brand(that refused to be bought out by her in the past) so instead of using her money & fame into brainstorming a new name, she used it bully her way into the court to allow her to release a skincare line :/

  • @Dannywithlove
    @Dannywithlove 6 месяцев назад +2909

    Rich people broke it’s different than regular people broke😂 but yes I do believe that she’s going broke. Her businesses are failing!! HARD!!!

    • @littleleah310
      @littleleah310 6 месяцев назад +25

      true

    • @strawberriesncandii
      @strawberriesncandii 6 месяцев назад +73

      Remember that White Chicks question? Martha Stewart broke or MC Hammer broke are two very different things. She lives in one of not the most expensive state in the union on top of her lifestyle being very lavish. She only has two kids. I would downgrade the houses. She can get a nice $5 mil house that’s huge in Calabasas or Hidden Hills and call it a day. I have the feeling she’s not the only one in the family living beyond their means.

    • @Lilith-bw9pq
      @Lilith-bw9pq 6 месяцев назад +5

      She never earned much from her "business". Majority of her income come from being around rich men, attending their parties in Dubai or private Yachts.

    • @nai110
      @nai110 6 месяцев назад +42

      ​​@@Lilith-bw9pq Um... No. she sold half of Kylie cosmetics a few years ago for 600 million dollars, that makes around 50% of her net worth, without mentioning all the brand deals she makes. She defenitely didn’t get her money from being aroud rich men. There’s many other things you can look down on kylie for, no needs to attribuate a woman’s achievements to men.

    • @Rosemary46840
      @Rosemary46840 6 месяцев назад +6

      Lol fr id kill to be rich person broke

  • @6235river
    @6235river 6 месяцев назад +1304

    it's amazing how ultimately none of this matters because she has a rich family to fall back on in case things go south for her. even at her most "broke", she'll still have infinitely more money than all of us, she'll have dozens of opportunities to reinvent herself or her brand, and will most likely live the rest of her life comfortably despite any failed ventures. i can't fathom that sense of security. some people truly live in an entirely different world.

    • @AyAReI00
      @AyAReI00 6 месяцев назад

      Correct, their going broke is not losing their houses and not having food .... Nope, is not earning millions ... SO is just a fail business, like MANY other billoinares do, they just declare brankrupcy and they again and AGAIN , this is viral cuz she make everything About her public, other rixh people lice this private

    • @rainy4354
      @rainy4354 6 месяцев назад +64

      oh 100%. I honestly think Kylie might be the next "face" of skims once Kim retires.

    • @kimplung8250
      @kimplung8250 6 месяцев назад +57

      her going broke means she couldnt afford the next limited LV bags and other luxury goods. for food and shelter? she still gets it from premium organic grocery stores and lives in private real estate.

    • @Soreal-s7o
      @Soreal-s7o 6 месяцев назад

      @ville__ok sure

    • @Soreal-s7o
      @Soreal-s7o 6 месяцев назад

      @ville__ 🙌 yes

  • @eclipseskylines
    @eclipseskylines 6 месяцев назад +2788

    Isnt this so horribly sad that so many people struggle to afford ANY house and there are these who spend millions of dollars on a FEW mansions? This world is so unfair. I feel offended because i have to start my adult life from the bottom and im trying so hard to figure out a way to get a nice house with no mortgage someday.

    • @spicysalad3013
      @spicysalad3013 6 месяцев назад +95

      @@LuoLin_Wei okay but what about people who can't afford the basics? they have a right to complain about rich people flaunting their wealth

    • @mmorgado751
      @mmorgado751 6 месяцев назад +116

      you really fell offended? then get some therapy and stay out of social media. and im not being funny nor im being sarcastic. we all have been bother about things around us . i notice a lot of time how social media affect me so stay away from it for months. Read some self help books and focus on your self . wish you the best ,remember you are not the only one struggling . Hope you can feel better .

    • @littleleah310
      @littleleah310 6 месяцев назад +5

      youll get their

    • @littleleah310
      @littleleah310 6 месяцев назад

      @@spicysalad3013fr

    • @littleleah310
      @littleleah310 6 месяцев назад +13

      @@LuoLin_Weibruh shut up

  • @roachqueen1973
    @roachqueen1973 6 месяцев назад +421

    She’s legit on her 4th face. She doesn’t look anything like she did in those older pix

    • @5050TM
      @5050TM 6 месяцев назад +39

      I think she recently got a face lift after dissolving some of those heavy filters. Whoops meant "fillers"

    • @sarahalexandrra
      @sarahalexandrra 6 месяцев назад +18

      True. She looks 40 now. Makes me laugh. No amount of money can buy class or respect, or “natural beauty”.

    • @neeladuggal8581
      @neeladuggal8581 2 месяца назад

      she deformed her face with too much facial filler... and she is only 27.

    • @theimmortalrain867
      @theimmortalrain867 Месяц назад +1

      I think she looked her best before the “glow up”.

    • @kantabrya
      @kantabrya 25 дней назад

      She would look so much better if she didnt use any fillers but at the time we didnt know they dont get disolved actually. The cosmetic industry is a scam.

  • @blabla22222
    @blabla22222 6 месяцев назад +459

    I am not sure about everyone else but I am exhausted by celebrity brands. I don't care to support them. Times are so tough right now for the everyday person. When celebrities drop lines with high price tags it comes across as insulting. When they sell concert tickets at exorbitant prices, it makes me not want to invest in them. The greed is ridiculous. I'm just over it.

    • @leftofyaba
      @leftofyaba 6 месяцев назад +7

      preach

    • @natalialotam8087
      @natalialotam8087 6 месяцев назад +25

      the concert thing is sooo true. Childish Gambino is visiting my city next year but the tickets are over $300!! that’s fucking insane. I love his music and would absolutely go nuts at his concert but could nvr support someone selling tickets at that price. 🤦🏽‍♀️ over-privileged asf

    • @Rosemary46840
      @Rosemary46840 6 месяцев назад

      ​@@natalialotam8087 It's called cost and demand. People are willing to pay for those and they sell out at that price that's why the prices keep getting higher thats how it works. I don't support it either but if other people are willing to pay for it then

    • @vcgomeez
      @vcgomeez 6 месяцев назад +2

      Preachhhhhhhhhhhhhhh

    • @shellym9504
      @shellym9504 6 месяцев назад

      Invest in Yourself🤷

  • @DisabledDoll
    @DisabledDoll 6 месяцев назад +620

    10:03 I think rare beauty could continue without Selena so long as keeps the focus of innovating packaging that’s easier on disabled girlies. Rare beauty has a good niche b/c of that

    • @lili.z9950
      @lili.z9950 6 месяцев назад +60

      Yes!! Also there’s a lot of aging people who still want accessible makeup packaging.

    • @5050TM
      @5050TM 6 месяцев назад +7

      I completely agree

    • @MsDecens
      @MsDecens 4 месяца назад +6

      That accessible packaging thing was an assumption by an influencer that got spread around. That's not actually something the brand does.

    • @contemporarydncethot0382
      @contemporarydncethot0382 4 месяца назад +4

      And too. The products are quite good 👌 😊 they could bring on new faces to represent their brand imagine and platform older models or other models with disabilities and illnesses.
      I feel like I don't see enough older women in beauty adverts. But we should ! 😅😮

  • @Literallyherrr
    @Literallyherrr 6 месяцев назад +249

    The downfall started when muas stopped hyping her expensive products and people realised they can get better quality products for same or less prizes than she was selling them for

  • @zoeunlimited
    @zoeunlimited  6 месяцев назад +168

    also to all new friends- HIIII welcome!! We're doing deep dives every Thursday where as your marketing bestie- I will be analyzing the branding of the pop culture influences of our girlhood. Tune in and feel free to send requests via comments!💜

    • @ceviristan232
      @ceviristan232 6 месяцев назад +4

      I just found you a few weeks ago and I can’t stop watching you. You inspire me a lot as a teen and I want to thank you for all your videos about girlhood and especially the never kissed a boy video. İt helped me be more realistic and made me realize the only love I need will only come out of me and I can’t stop thinking about it since I saw it. Thank you for all of Your videos they were just what I needed, your little bestie🤍

    • @ShellyNooby
      @ShellyNooby 6 месяцев назад +3

      I wish you could do a video on Doja cat LOVE URD VIDEOS ZOE!!❤

    • @rosi6169
      @rosi6169 6 месяцев назад +1

      Loved the deep dive! ❤

    • @Abithebean
      @Abithebean 6 месяцев назад +2

      Can you do Taylor Swift?

    • @lynnmeow3393
      @lynnmeow3393 6 месяцев назад +2

      Lady Gaga would be interesting, especially her ARTPOP era

  • @lunaloveless7234
    @lunaloveless7234 6 месяцев назад +241

    She was never even a billionaire. It came out years ago that her mol forged it to forbes and then they retracted it. She over evaluated kylie cosmetics to them.

    • @usagi_t
      @usagi_t 6 месяцев назад +15

      I'm waiting for Forbs to shame her and put her image again on the cover with the Fraude title. Making the same publicity as the first time, when she wore that "suit" lol.

  • @pb_and_nutella
    @pb_and_nutella 6 месяцев назад +319

    She has all the money and all the resources, she could hire the best people to do all the work of designing and producing good products that are worth buying. Instead she has repeatedly sold junk to scam people out of money before quickly shutting down the scam to move on to the next one. As the result of her own actions she has tarnished her reputation as a business owner and lost all public trust and goodwill. Now that’s what I call a ✨Smart Businesswoman✨. She was standing two inches away from the pins with the world’s biggest bowling ball in her hands and she rolled up the lane instead of down it.

    • @rbMouhmad
      @rbMouhmad 6 месяцев назад +4

      And her fails today is a karma for her actions

    • @central_scrutinizr
      @central_scrutinizr 6 месяцев назад +7

      This should be a pinned comment

    • @wildheartapothecary
      @wildheartapothecary 6 месяцев назад +9

      Yep! And what’s funny is, everyone would jump to support these (not just them but all celebs) to purchase what they are promoting! Yet when a friend, or yourself starts a small business… they’re like… mmm 🤔 I dunno… I don’t know the brand, or I can’t afford it! 🤦🏽‍♀️

  • @samvlogslife
    @samvlogslife 6 месяцев назад +306

    this new series is amazing, you should do ariana grande, with the scandals, movies and new songs and how she rebranded herself (focus on her looks, like the heels are shorter than ever)

  • @NotLikeUs17
    @NotLikeUs17 6 месяцев назад +619

    She was never a billionaire. Her business was overvalued and the numbers over inflated. I also feel like this is exactly what Trump was charged with, or very similar.

    • @joygimbel7760
      @joygimbel7760 3 месяца назад +5

      Came here to say this.

    • @stellviahohenheim
      @stellviahohenheim 2 месяца назад

      Most young billionaires on Forbes are scammers look it up

    • @zztopz7090
      @zztopz7090 2 месяца назад +7

      He overvalued his assets to get higher on the Forbes list. But the horrible crime he was charged with is overestimating the value of his properties to obtain more favorable loan terms. The loans were paid off, there were no defaults, and the bank had no complaint whatsoever.

    • @Zebraarehorsetoo
      @Zebraarehorsetoo Месяц назад

      @@zztopz7090explain it so well

    • @kennethkho7165
      @kennethkho7165 Месяц назад +2

      Judge Juan Merchan is dismissing the case

  • @Sereny4
    @Sereny4 6 месяцев назад +315

    I’m just a simple girlie. I open RUclips and rush into Zoe’s channel and I’m happy drinking my coffee with butter cookies and not ever wanting to compare myself to these girls anymore. I’m just happy the way I am, achieving (slowly) all my goals in life, and enjoying every bit of it.

  • @dorixyz
    @dorixyz 6 месяцев назад +26

    as a marketing student, you aren't sharing a product to the consumer but you are selling trust when they buy from you and launching literal 3 brands back to back makes no sense and the consumers don't find trust in any brand when you don't have niche

  • @Suxrosee
    @Suxrosee 6 месяцев назад +496

    Tbh I really don't care on whether or not Kylie Jenner is no longer a billionaire cus she is still a multi millionaire, like miss girl (and her sisters) is FILTHY rich so like if she's going downhill or Smth, oh well🤷‍♀️🤷‍♀️ I lov the advices that u give tho like if in the future I ever want to start a business , ur advices r going to be the first thing that pop up in my head

  • @kindseyvaughn8667
    @kindseyvaughn8667 6 месяцев назад +128

    Sprinter is one of the worst names for an alcoholic beverage brand, at least the worst I can think of. It sounds like a public transit rail line. Nothing wrong with public transportation but it’s the vibes.

    • @Schnee-tr1jg
      @Schnee-tr1jg 6 месяцев назад +40

      Sounds like an energy drink 😅

    • @kindseyvaughn8667
      @kindseyvaughn8667 6 месяцев назад +9

      You’re right! Definitely gives more energy vibes.

    • @imthedevililovemetal3229
      @imthedevililovemetal3229 6 месяцев назад +16

      It actually is the name of smaller, local trains here in the Netherlands 😂

    • @kindseyvaughn8667
      @kindseyvaughn8667 6 месяцев назад

      Maybe that’s why it sounds familiar to me! Been their 2x, but only really Amsterdam.

    • @m3selfs950
      @m3selfs950 6 месяцев назад

      Sprinter is a car type (very big but not quite a truck). Mercedes Sprinter if I remember correctly

  • @mleedeau
    @mleedeau 6 месяцев назад +108

    Broke, no ma'am. Probably not making as much as before. But not broke.

    • @nicholasgutierrez9940
      @nicholasgutierrez9940 3 месяца назад +6

      That’s not how being broke works. Income compared to expenses. She wouldn’t be the first to mess up a fortune.

    • @mleedeau
      @mleedeau 3 месяца назад

      @@nicholasgutierrez9940 like i said, she might be making less, but not broke. But you can believe whatever you want about her expenses.

  • @sarahkoho7794
    @sarahkoho7794 6 месяцев назад +139

    She got caught by her own cycle. When money was coming like crazy she showed a certain lifestyle and now money isn’t coming like before but she still has to continue living by the standards she set herself. But it’s not too late for her she just has to stop showing up on the internet, cut off her spending and she will just fine, I think.

    • @UnfazedPhoenix
      @UnfazedPhoenix 3 месяца назад +3

      Her family's net worth is over 2 Billion combined. That girl will never be "broke". She is a silver spoon baby. She could literally do nothing for the rest of her life and still have more money than the majority of the population.

    • @elasticharmony
      @elasticharmony 2 месяца назад +1

      The lifestyle is the point, being a business person is not happening that would be dull

  • @LeaS-e2w
    @LeaS-e2w 6 месяцев назад +40

    She legit has access to the best marketing teams, labs and factories. She could have come out with a great makeup line, beautiful swimwear ect. Plus it would have done great because of her face and the quality. But instead she is so spoiled that she can't even work a tiny bit to get a good brand!!!

  • @youtubecensorsthetruth4625
    @youtubecensorsthetruth4625 6 месяцев назад +147

    The Travis thing ruined her. I don’t care what anyone says. Her ignorance showed when she claimed she had too many employees and can’t be bothered. Then came her rip off with her swim suit collection. Amongst other crappy stuff. Kylie & Hailey trashing Selena. Her lies On & on & on. The family is loathed by most.

    • @lovesbangtan3065
      @lovesbangtan3065 6 месяцев назад +5

      Here comes the losers what Hailey always on yo mind leave her alone yall run with that shit they never did nothing to Selena

    • @enchaentaed
      @enchaentaed 6 месяцев назад +24

      @@lovesbangtan3065are you twelve

    • @evaphillips2102
      @evaphillips2102 6 месяцев назад +23

      Becoming a Baby Mama definitely is what killed the public’s interest in her

    • @youtubecensorsthetruth4625
      @youtubecensorsthetruth4625 6 месяцев назад

      @@lovesbangtan3065 Out of all said & your triggered by Selena getting trashed by KYLIE/HAIELY! Just the facts little one. Now go get your weekly allowance from mommy & go spend it on Kylie/Hailey’s garbage. They need to pay for their mansions ya know.

    • @youtubecensorsthetruth4625
      @youtubecensorsthetruth4625 6 месяцев назад +1

      @@lovesbangtan3065 Yep they did. All on the cam. Facts. Anyway go get your allowance from mommy to help Kylie/Hailey with their castles.

  • @Sarajourneys431
    @Sarajourneys431 6 месяцев назад +18

    When people are choosing between heating or food, people don't really care anymore, and that's going to be her downfall

  • @stonyvalley
    @stonyvalley 6 месяцев назад +23

    Omg, I wish Zoe had more videos like these. She’s so intelligent and well-spoken; I’d love to hear her take on other business and finance related topics. Her background in it shows.

    • @seabreeze667
      @seabreeze667 23 дня назад

      Zoe theme is pop-culture marketing, thats her USP, so she won't go into biz/mktg analysis like Enron

  • @Moonpie90
    @Moonpie90 6 месяцев назад +43

    I know mortgages are often considered 'good' debt because they have one of the lowest interest rates, but damn if I had millions (nevermind 100s of millions) I'd only be buying outright

    • @Desmond-Dark
      @Desmond-Dark 3 месяца назад +1

      Same

    • @nicholasgutierrez9940
      @nicholasgutierrez9940 3 месяца назад +6

      Lots of people don’t know how to manage money. It’s why people who come into money suddenly tend to lose it.

  • @kayleighdriessen
    @kayleighdriessen 6 месяцев назад +27

    if you always use your looks as a means of gaining wealth & status, then don't act suprised that as your looks fade or people realize your awful personality under all that makeup your wealth & status will come crashing down to the ground like a skyscraper.

  • @rachelsidambi3182
    @rachelsidambi3182 6 месяцев назад +22

    This branding deep dive series is absolutely killer. More, please.

  • @LeahBandB
    @LeahBandB 6 месяцев назад +21

    Everything about Kylie and really that whole family feels....passé. I don't know how else to say it. They feel like gaudy relics from another era.

  • @nugupark3579
    @nugupark3579 6 месяцев назад +31

    I had to ask a friend to buy me a Kylie Lip Kit because it’s not sold where I live. Even though I don’t wear lipstick often, I was shocked at how quickly the product ran out. The tube felt heavy, but Kat Von D’s similar product had more content, was lighter, and didn’t make a mess of the case. The Kylie product is made of glass, which makes it seem like there’s a lot of product, but there’s actually very little inside. I’ve never finished other lip products, but the Kylie one dried out and changed consistency. I used other brands 3-5 times more often, and they didn’t run out as quickly. It’s clever to make it feel heavy with the packaging, but as a consumer, I felt tricked. The color was beautiful, but it was very drying and cracked on my lips.
    When I buy a product from a celeb, I either end up loving them more or losing interest completely. Kylie’s low-quality product made me lose all interest in her and her brand. But there are celebs who leave a great impression. For example, everything I buy from Rihanna’s Fenty Beauty is amazing. Not only does it make me love Rihanna more, but as a customer, I’m always excited to see and buy more from Fenty Beauty.
    Kylie needs to focus more on product quality rather than just marketing. I believe there are plenty of ways to become rich while providing satisfying products to customers.

    • @stealthis
      @stealthis 18 дней назад

      Kat Von D's product is now a better value because she ruined her name after scandals. When your brand is tarnished (and in her case gets bought out and her name completely removed), you can't afford to not offer quality.

    • @stealthis
      @stealthis 18 дней назад

      Also, Rihanna's clothing line has gotten a lot of complaints and is awful for the environment. She's no saint.

  • @zi784
    @zi784 6 месяцев назад +80

    I used to think of them as manipulating liars. Seeing them as flawed buisnessmen makes a lot more sense.

    • @redwoodrebelgirl3010
      @redwoodrebelgirl3010 6 месяцев назад +6

      All of the above.
      They aren't mutually exclusive.
      In my opinion.

    • @sunstardrummer
      @sunstardrummer 5 месяцев назад

      They are all selfish,self obssesed bunch.
      They do not care about you.
      Cashcows.

  • @twiceshy9773
    @twiceshy9773 6 месяцев назад +198

    I feel sorry for Rob, the missing Kardashian- it can't be easy growing up with such a...an overwhelming family

    • @tinachristine4573
      @tinachristine4573 6 месяцев назад +11

      Overwhelming is the correct term 😮

    • @Homa-mo9jz
      @Homa-mo9jz 6 месяцев назад +8

      Seriously where is he?😂😮

    • @rbMouhmad
      @rbMouhmad 6 месяцев назад +15

      Fr I feel like all he wanted a normal family and normal life hope he's ok

    • @TDoubleYu
      @TDoubleYu 6 месяцев назад

      He’s trash too. Revenge porn…

    • @selenachan4230
      @selenachan4230 6 месяцев назад +16

      Rob can't be pimped out by Kris. Thats why he's persona non grata😢

  • @notmychairnotmyproblem
    @notmychairnotmyproblem 6 месяцев назад +43

    6:19 is it sad that I forgot that $29 was expensive back then lol because in today's prices, that's cheap lol

  • @dslepchenko9354
    @dslepchenko9354 3 месяца назад +3

    i've missed on zoey for three or four months, and gosh now the quality is much better and the whole message of the videos is much deeper!! thanks for making your content more interesting, structured and professional

  • @eglest1823
    @eglest1823 6 месяцев назад +21

    kylie secretly watching this and taking notes✍️✍️✍️

  • @barbara9315
    @barbara9315 6 месяцев назад +40

    I just noticed how Kylie has over two dozen birkin bags,while the rest have to spend god knows how much just to be offered to buy one. Shows the scammers Hermes are!

    • @bmo64_
      @bmo64_ 6 месяцев назад +3

      that’s cus they know Kris Jenner!

    • @qwertyyxoxo
      @qwertyyxoxo 6 месяцев назад +1

      she can just buy them on resale market, if you have money having hermes bags is normal lol

  • @terryblevins2516
    @terryblevins2516 6 месяцев назад +29

    I AM SHOCKED THAT SHOW IS STILL ON?? WHO WATCHES THAT A BUNCH OF TWEENS AND TEENS!!😂😂

  • @rajawatshreyasi
    @rajawatshreyasi 6 месяцев назад +31

    im not even joking, your analysis is always like so good. It's amazing!

  • @idk3061
    @idk3061 6 месяцев назад +209

    THE ILLIT SONG REFERENCE AHHH 🧎🏻‍♀️♥️♥️

    • @AlexieKo._.
      @AlexieKo._. 6 месяцев назад +10

      THATS WHAT I WAS THINKING

    • @STAY_MY_BLOOMZ
      @STAY_MY_BLOOMZ 6 месяцев назад +22

      🎵✨Yea luck, yea I'm a lucky girl ✨🎵

    • @itzrachei
      @itzrachei 6 месяцев назад +3

      frrr

    • @VampyStars405
      @VampyStars405 6 месяцев назад +1

      OMG I was gonna say the say thing ^^

    • @idk3061
      @idk3061 6 месяцев назад

      @ville__ looking at ur comments u seem misogynist lol ,u don't seem interested in befriending girls

  • @michaelfincham2749
    @michaelfincham2749 21 день назад +2

    She was not self-made. She had a name and a wealthy family that opened doors for her that true self-made millionaires and billionaires don't have. She can also fall back on that family if things go wrong. Most true self-made million and billionaires dont have parashutes.

  • @puffball4484
    @puffball4484 6 месяцев назад +63

    Honestly I'm more mad a Kris than I am at Kylie. I do to some extent feel bad for her. She was being dunked on at a young age for not being as pretty as Kendall. Honesty I think if she just came out and was honest about everything she would get a lot of sympathy. It will never happen though.

    • @theimmortalrain867
      @theimmortalrain867 3 месяца назад +2

      Do you think we’ll get a Mommy Dearest book from one of the daughters when Kris dies?

  • @martinjrgensen8234
    @martinjrgensen8234 2 месяца назад +2

    Running a private jet is ludicrously expensive. Selling that would go a long way.

  • @Lisa_1111
    @Lisa_1111 6 месяцев назад +22

    I was rewatching the Covid shows of KUWK ... Kylie gave a million dollars for masks and supplies ... which is great, but she spends money on parties and private planes like it's water. She thinks money will always keep coming in ...

  • @attinsneakers
    @attinsneakers 6 месяцев назад +12

    I previously thought people were committing tax frauds to EVADE taxes (which, yes, makes you look poorer than you are, at least to the tax person, but you have a chance to keep the money if the fraud don't come out). The more I know.

  • @divineofomaja
    @divineofomaja 6 месяцев назад +5

    Zoe I'm so jealoussssss🥰 I love this marketing series. I'm so proud of you mixing the fusion of your first class degree with entertainment. Love etttttt keep it coming. Ton of value right here💜

  • @Gorgie01
    @Gorgie01 5 месяцев назад +3

    She isn’t self made… she was just born into the wealthiest family on the planet 😊

  • @rina-nv5yr
    @rina-nv5yr 6 месяцев назад +31

    I like this new series!

  • @UncarvedBloke
    @UncarvedBloke 6 месяцев назад +43

    At this point I wonder what if any lasting legacy will remain from this family. Not one for the history books

  • @fyevalentine7670
    @fyevalentine7670 6 месяцев назад +33

    Everyone wised up (grew up) and realized it lip fillers.

  • @karowalker5254
    @karowalker5254 25 дней назад +1

    I read a comment from a Ulta employee, and she said that people are not repeat customers if Kylie Cosmetics, and that it’s also the most shoplifted brand

    • @stealthis
      @stealthis 18 дней назад

      That's hilarious

  • @2CME2
    @2CME2 6 месяцев назад +5

    Let me rephrase it
    "Youngest Fan Made Billionaire!!" Can't believe that people were literally donating money to her, for her to be a billionaire 🙄

  • @Iloveyoursmile
    @Iloveyoursmile 5 месяцев назад +2

    8:31 Her diehard fans simply grew up and that’s it.

  • @hanniesbaby
    @hanniesbaby 6 месяцев назад +4

    Idk about others but it’s kind of really annoying watching rich people flaunt when most people are struggling to make ends meet or not go homeless, especially in this economy.

  • @NunuDaRat
    @NunuDaRat 6 месяцев назад +495

    Idk why but a rich girl in her 20s trying to profit off of broke middle class moms never sat well with me. It be different if she tried to launch affordable prices for competition.

    • @katgreer6113
      @katgreer6113 6 месяцев назад +7

      "broke" and "middle class" in the same sentence?

    • @stefaniecuadra2582
      @stefaniecuadra2582 6 месяцев назад +3

      @@katgreer6113 came here to see that comment

  • @hi.maxxi_
    @hi.maxxi_ 2 месяца назад +2

    1:00 love the sarcasm 😅😂

  • @bandanarathore
    @bandanarathore 6 месяцев назад +11

    Hey Zoe this video felt not very deep in terms of marketing analysis. This is just general info that has been given in any other youtuber's video. Hope to see very in depth videos from marketing perspective in future.

  • @yourlawyerfriend
    @yourlawyerfriend 6 месяцев назад +1

    the way i've seen kylie cosmetics in a sad little corner in every store lol i've never seen anyone ACTUALLY buy it let alone be excited for it. people still LOVE and stick to trusted makeup brands

  • @Cartoonandanimelove1
    @Cartoonandanimelove1 6 месяцев назад +19

    I might be playing devil’s advocate but Kylie has a huge real estate portfolio alongside with trademarks and royalties thanks to KUWTKs and her own shows. Most wealth isn’t public and Google and Forbes always underestimate net worth. Those networth are based on public assets only. She’s not anywhere near broke lol. People sell their homes all the time. She might just be over it and want to move.
    I think it’s more that she’s trying to stay relevant so she’s attempting every market ever.

  • @itsabeautifullifeinfact
    @itsabeautifullifeinfact 6 месяцев назад +5

    I think Astroworld tragedy played a role too. Thank God, some people have consciousness.

    • @abcxyz3378
      @abcxyz3378 5 месяцев назад

      Astroworld had nothing to do with Kylie. If you want to be mad at someone be mad at Travis, Kylie doesn’t have a say in his concerts 🤦🏻‍♂️

    • @stealthis
      @stealthis 18 дней назад

      ​@@abcxyz3378it shows the kind of company she keeps. Guilty by association may not be fair but it's also not meaningless

  • @pantsgaming759
    @pantsgaming759 6 месяцев назад +24

    mike tyson had about a billion in todays money and blow it all. its possible.

    • @nicholasgutierrez9940
      @nicholasgutierrez9940 3 месяца назад +2

      Most famous example probably. And he says he never learned financial planning because he didn’t come from money. So he just spent it all. I think he still owes millions.

    • @elasticharmony
      @elasticharmony 2 месяца назад

      That is difficult these valuations are not hard and very on paper

  • @onkarpalav5257
    @onkarpalav5257 Месяц назад +1

    That glasses ad plug was some inception level shit XD. I was like why tf is she waving around and zooming in on the glasses and then i was like oooohhhhhhhh.

  • @fatimagarciagarrido4338
    @fatimagarciagarrido4338 6 месяцев назад +13

    Please tell me that the go fund me is not true, and if it is, are people really that dumb? because there is no other way to describe the people that donate money to make a rich person richer while there are people that actually need that money to get basic needs

  • @heartsofsource1111
    @heartsofsource1111 6 месяцев назад +20

    What if she (brand) was a 'mule' (mask) for some $$$ laundering (driven by mom&frnds) ?!
    Anything is possible

  • @v1rzen
    @v1rzen 6 месяцев назад +61

    lol girlie went broke, I got no sympathy cause she did this to herself

  • @skwaaak5031
    @skwaaak5031 6 месяцев назад +4

    Off topic, but i can't imagine having a purse collection as big as hers... i'd feel so overwhelmed. Btw as an ecomomics graduate- i love this series

  • @whosxhuda
    @whosxhuda 6 месяцев назад +2

    9:56 IS NO ONE GONNA TALK ABOUT HOW SHE HAS A HAIR NET ON BUT HER IS DOWN💀💀💀AHAHAHA WHAT HAIR ARE U KEEPING UP

  • @celebtingz1698
    @celebtingz1698 6 месяцев назад +105

    Kylies lucky girl syndrome will never run out . Her family is a billion dollar empire. Just saying

    • @user-kg5lq6nd7q
      @user-kg5lq6nd7q 6 месяцев назад +10

      Their relevancy is fleeting

    • @AEChronicler
      @AEChronicler 6 месяцев назад

      Infamy can get too tiresome.

    • @abcxyz3378
      @abcxyz3378 5 месяцев назад +1

      @UniversalcontactYes but it takes generations for family’s like the Vanderbilts to loose their entire fortune. Don’t forget Kylie is in her 20’s she still has plenty of life left to live.

  • @fay9724
    @fay9724 6 месяцев назад +5

    It's like finally Karma is getting to her, I was so sick and tired of seeing her everywhere all the time with all these terrible products she is supposedly selling. Sooner or later her older sister Kim will follow the brokeness too. Why should we support 'rich' people when they tell us we have to donate to poor people meanwhile they have all the wealth they want? Boycott them at all costs perhaps.

  • @fatusisse5913
    @fatusisse5913 6 месяцев назад +4

    Proud to say I never bought anything from the Kardash Jen Clan

  • @pharb_420
    @pharb_420 6 месяцев назад +12

    slayed as always 💋

  • @IsKaiOkay
    @IsKaiOkay 6 месяцев назад +24

    She’s probably not broke but loves that everyone thinks so, so we don’t know they’re loaded 🤣

    • @ccvv1119
      @ccvv1119 6 месяцев назад +3

      The Kardashians-Jenners love attention they probably don’t like this

  • @KashMoney1073
    @KashMoney1073 Месяц назад +1

    In 10 years the whole Kardashian family will be broke

  • @aryabolton2949
    @aryabolton2949 4 месяца назад +5

    I think we need to realize that what constitutes being ' broke' for Kylie Jenner, is still incredibly wealthy by the standards for us normal peasants

  • @iguessitslydia
    @iguessitslydia 5 месяцев назад +1

    I need to disagree in terms of private labeling. I dont work in cosmetics, but in in an international private label tea business, so it might be different. However, just because things come from the same private label company, in my field, that does not mean, that the product is the same just because it has similar ingredients. Raw materials can have different qualities and prices and origins. Now, I dont doubt that Kylies lipkit product was overpriced, but generally speaking, private label does not always equal same product but more expensive. People need to differentiate that. Also, recipes can be protected and private label companies also hold exclusivity for certain products with their clients.
    Also, the ingredients are listed from highest to lowest, but usually without percentages. So the actual percentage can still differ between two products.

  • @animelover7365
    @animelover7365 6 месяцев назад +293

    Like if you're here before 30 minutes after posting.

    • @Suxrosee
      @Suxrosee 6 месяцев назад +4

      Bro I'm here 6 minutes ago😭

    • @alexmeyer6369
      @alexmeyer6369 6 месяцев назад +4

      7 minutes 🥰💕💕

    • @v1rzen
      @v1rzen 6 месяцев назад +2

      12 minutes

    • @Pengyyis
      @Pengyyis 6 месяцев назад +1

      Heere

    • @zoeunlimited
      @zoeunlimited  6 месяцев назад +22

      appreciate you all!!🫶🏻

  • @Habibi_exe
    @Habibi_exe Месяц назад +1

    Rule number 1 of building a successful business: consistency.
    Which is something Kylie forgot to account for

  • @gem3778
    @gem3778 6 месяцев назад +3

    If Kylie truly wants to sell that home, she needs to make it look more like a HOME

  • @queenkreviews1999
    @queenkreviews1999 9 дней назад

    I knew when I saw that ad of her playing a matching game it was wrap lmaooo. I love that. I’m living long enough to watch celebrities downfall.

  • @iliadalu4656
    @iliadalu4656 6 месяцев назад +6

    I love this serie ❤

  • @Abnormal_Girl
    @Abnormal_Girl 6 месяцев назад +33

    Just realised this was posted 12 minutes ago. Never normally this quick 😂

  • @ebbsislove93
    @ebbsislove93 6 месяцев назад +1

    i think y'all underestimate how much (almost) $1B is and how greedy rich people are.
    If she has just 1% of her wealth invested ($10M) she's making more money in a month just on dividends than many of us will see in a decade or a lifetime. (Gambling is one of the few ways you can REALLY go broke as a millionaire tho)
    If companies are offering her 6 figures to do a 30 second ad, why wouldn't she, who wouldn't?! Its like collecting coins in a video game at that point. I'm sure she's got ppl telling her that her popularity has a shelf life.
    None of this seems like broke behavior, it all seems like rich people behavior we are too broke to understand.

  • @littleleah310
    @littleleah310 6 месяцев назад +9

    btw Kylie was never a billionaire

  • @ripwednesdayadams
    @ripwednesdayadams 2 месяца назад

    Just a reminder that most of the Kardashians brands have faced accusations of theft with receipt.

  • @Quenry
    @Quenry 6 месяцев назад +3

    wow I spent a solid 1:30 watching this before I realized I did not care even a little bit if Kylie Jenner is broke.

  • @EmpressInner-G936
    @EmpressInner-G936 6 месяцев назад +2

    4:56 😳😱wooowww!! Eyemma start listening to my elders when they say this bc this girl was a BILLIONAIRE 😳🤯🫢🤩🤩🤩🗣️✍🏾🥴🤩🤞🏾🩷😅

  • @andreacamp936
    @andreacamp936 6 месяцев назад +21

    Not too long ago, I saw both 818 tequila and Sprinter boxes in the discounted back section at my local grocery store. So yeah, no ONE is buying them.

  • @genesissantamaria5957
    @genesissantamaria5957 6 месяцев назад +1

    This is the first video I see of yours, and I want to THANK YOU for showing your credibility! Congratulations on your success! I’m always wary about giving my attention to people who may not know what they’re talking about. Thanks again :)

  • @bilbilakK
    @bilbilakK 6 месяцев назад +4

    The joke of the year: SELFMADE😂

  • @tuestilounderground
    @tuestilounderground Месяц назад +1

    I love your hair style!!

  • @logic7753
    @logic7753 6 месяцев назад +7

    They have always been pretty. But the super natural hotness came from doctors.

  • @TheMagdalena1999
    @TheMagdalena1999 5 дней назад

    I studied Multimedia Design, but focused a lot on digital marketing, communication and branding. I’m a little anti-capitalist at heart and sometimes found it hard to be passionate about my studies, because I felt like my classmates only focused on “selling” no matter if the brand had good values or not. I do find it interesting tho and discovering your channel has confirmed to me that branding and marketing is much deeper than that and I am actually passionate about my education. Wish you would have been my teacher❤

    • @TheMagdalena1999
      @TheMagdalena1999 5 дней назад

      Aside from being entertaining, watching your videos is helping me remember all the terminology post graduation. I graduated last year, but haven’t landed a job in the field yet. I have done a few freelance projects for friends/family though

  • @MichaelJEngelmann
    @MichaelJEngelmann 6 месяцев назад +42

    Rich ppl flexing then going broke, why don’t they slightly downgrade? Smaller million dollar home?

  • @adeled8833
    @adeled8833 2 месяца назад

    She has lots of entrepreneurial knowledge already. It is normal to have downfalls while testing new theories. Saying someone’s luck is expired when they havent actually fallen = being jealous

  • @SavannahSteel
    @SavannahSteel 6 месяцев назад +12

    Kylie cosmetics only ordered a few thousand products, that’s why they were able to say they sold out in minutes. It was always a lie.

  • @seabreeze667
    @seabreeze667 23 дня назад

    Zoe makes quality show ❤