Create a Software Sales Demo that STANDS OUT! 💻

In today's video, Kyle Asay, RVP of Sales at MongoDB and former #1 Account Executive shares his secrets on how to create a software sales demo.
Most SaaS products that you compete with offer many of the same features.
Sales reps struggle to show the value their product provides while avoiding "feature dumping" and boring your prospects to death.
So how does an Account Executive position their solution to stand out?
Kyle shares the commons mistakes he sees B2B sales professionals make in their product demonstrations, and how to prevent them!
If you're a B2B seller, in the tech/SaaS industry, tune in and take notes!

[@salesintroverts]

➡ Steal my 6-step framework to craft engaging demos that will easily boost your win rate: salesintroverts.com/perfect-demo/

[@cisarsadik]

Love the video. One thing I want to understand about the described situation: you’re referring to the fact that most demos look the same. How is that relevant in a case where there’s obviously no ongoing buying project, which means that the prospect is rather unlike to check out lots of providers? 1:15

[@salesintroverts]

Thank you! Even if they aren't evaluating other providers for this project, they've almost certainly gone through demos for other solutions.
You want to be different than those as well (more engaging, better questions, focus on key differentiators vs platform basics, etc.)
Otherwise, you run the risk of them tuning out.

[@cisarsadik]

@@salesintroverts gotcha! and also, after watching the video - it’s about more than only that. Impulsively posted that question haha. Would love to see more of these videos, it’s just easier than to read sometimes :)

[@TimoFlemming]

What if you don't have a differentiator to their biggest problem? Right now, you described basically a perfect fit between their current biggest problem and your individual solution. Knowing this might not be always the case, how different would your demo look for the other cases?

[@salesintroverts]

If you can't solve their biggest problem better than the competition, you may find yourself competing on price (sounds like "we solve this just as well as alternatives but for less).
Wherever possible, spend your time in deals where your solution does solve their biggest problem. The best AEs disqualify "bad fit" deals so they can spend more time on good fit.
If you do sell a lower-cost option in your market, my favorite approach is to make the upper-end options look overkill. "We solve your problems without the unnecessary bells and whistles so you only pay for what you need."

[@TimoFlemming]

@@salesintroverts I see, thank you very much for walking that extra mile here 🙂
Learned a lot from the video and your comment!

[@saulgoodwin8328]

the GOAT

[@salesintroverts]

thank you, Saul!

[@HomeDesign_Austin]

great content

[@salesintroverts]

thank you!