Let me know what you guys think about the video or about greenwashing, was it a new word to you? 🧐⬇ - p.s. I just want to say I absolutely love reading all your comments, you guys are sooooooooo freaking supportive and kind i really appreciate it!!
I honestly started watching him since the video about his acne journey and how he got rid of it back when I had severe acne and I subscribed because he was nice and had the same name as my brother lol , but I got hooked on his "commentary" videos because he puts so much effort into them and they are actually very eye opening and informative
@@Marwa-mv6wv omg stoooppppp!!!!! thats crazy. you've been here for a long time now!?!? thank you sooo much for being so supportive and staying around. this makes me so happy 🥺 I hope u have a lovely day ahead! excited to make more videos for u to watch :)
As someone who briefly worked in the ad industry, you are absolutely bang on about this stuff. And it doesn't stop there: LGBTQ+ issues, affirmative action etc. Companies LOVE the idea of appearing one way, but never actually do anything that would express those beliefs in practice. It's performative as hell and part of the reason I left. Wonderful video.
wow thats sooo dope having feedback from someone whos worked in the industry hahah and yeah I totally see what you mean its all just performative but AMAZING marketing, I often fall for it too especially when they make it so aesthetically pleasing. it's so deceptive. thanks for the comment btw!
The man who developed modern day marketing, Edward Bernays, was Sigmund Freud’s nephew. He used everything he knew about psychology to make products as appealing as possible by making you attached to the feeling the products gives you rather than the product itself, ex cigarettes (big Tabasco) in the 1920’s and now with social media (big tech). The product’s aren’t good, but when you get 100 likes on your picture you’ll keep coming back. As psychology becomes more bolstered their techniques only get more refined so people like Bezos and Zuckerberg can continue to fine tune their hold on people. It’s just like how a director in a horror film should make you scared and there are very specific psychological tricks to play on the audience to do this. It’s not inherently bad, but when used in the wrong way it will corrupt us all.
oof i remember in my second year in uni when they told us “you must never lie. you must slightly bend the truth” and i raised my hand and was like “isn’t that literally lying” and they told me that i’d make a shit marketer. so i left and became a teacher. fucking hate marketing with my whole being.
@@daimhinaubrey3194 Props to you for moving into a different industry instead and helping _really_ build a future. Teachers don't get enough credit, so here's a thank you from me :)
True fact: The “carbon footprint” phenomenon itself stems from an ad campaign from one of the biggest oil companies: BP. Yes. They came up with the “ carbon footprint calculator” in 2005 to make consumers think about what they could do as a person to minimize the climate damage they do on a daily basis. This was just a deflection campaign from their own bad actions including oil spills etc. causing them to have a bad rep. but funny to see that we actually still use the term.
YES, carbon footprint is the biggest attention diversion from big companies (like bp), that allow them to continue polluting the Earth by mass volumes as the general public worry about small things within their reach.
YES! I remember in my first year of college (2005) this was one of the biggest things for people especially in my Environmental Science major to talk about. How about these companies put out thier carbon footprint data and let us see how many earths it would take to sustain them yearly. I bet people would stop buying from them. But they don't want to do that. Buy less people, you will be happier.
thanks for sharing. i don't understand that whole thing. aren't humans, animals, and plants made of carbon? and don't plants breathe in carbon dioxide? so wouldn't carbon dioxide just make the plants bigger? i understand there are ways we can do our part, but that part just doesn't make sense to me. if anyone can explain please.
also, it is really the people pushing these carbon footprints and talking about climate change and rising sea levels that fly around in private jets and buy beach front properties lol.
The beauty industry is just as bad as the fashion industry. These “clean” beauty brands will label their products as clean, yet the packaging is plastic. They will also use terms like “chemicals” as a negative in skincare, when in reality a lot of so-called “natural” ingredients are not good or safe for the skin. Another example, they have a ton of new releases but will continue to say it’s “recycled” packaging with natural ingredients. Never are their packaging reusable or recyclable. Greenwashing in skincare happens far too often and the fear mongering of “unnatural” ingredients is ridiculous. Especially for people who struggle with acne, natural ingredients only cause more issues for their skin.
Yes! And most skin care products are a complete scam. Moisturizer for one is the biggest scam on the market. The more you use it the more you need it. It makes your body stop producing its own oils and in turn It dries your skin out so you need to use and buy more and more moisturizer. I haven't used moisturizers for years but I randomly tested out some lotion a couple weeks ago and it dried my skin out so unbelievably bad. It was crazy. Wrinkle creams actually make you look older so you keep buying the creams.
I think that there are few misconceptions here. Natural can be totally ok for acne prone skin, it really depends on the person. I usually use the most ''natural'' skincare like I prefer to use products with a short ingredients list. I only shower with basic organic soap bc shower gels are just itching me so bad. And my dry af skin totally needs its moisturizer, I use a organic plant based balm that is a live saver in winter. Vegetal oils are also good for my skin. This being said I also use SPF and Retinol. Let's just have common sense and use what suit our skin
I did a small school project on biodegradable and recyclable plastic. Whatever the conpanies are telling is not the complete truth. The so called recyclable plasti is not so good after all. Green washing is so prevalent these days. I'm so glad that you're out there raising awareness and making videos on such topics... Thank you !!!
yessss! i was so shocked too when I found out about that too. i love that you did a project on that, must've been interesting. i also agree with you on many companies using recycling as a nice image but in reality its rarely being recycled sighhh
In fact the Plastic industry is really controlled by lobby! Because recycling is developing and people want results now (which everyone can understand), so the lobby prefers to pay less and send it to developing countries! And this is really a HUGE problem!
@@casscasscasscass2655 EXACTLY. Many companies are using this kind of biodegradable plastic that requires to be degraded in a furnace or under high temperatures
To add on the plastic waste with companies like Coca cola, i think we all know that they used to make exclusively glass bottles. Back then, you had to return the bottles so they'd be cleaned and reused in the factory and they'd give you back the price of the bottle for doing so. Then they figured they could make even more money by shutting down those parts of their factories and making all their bottles in plastic that aren't meant to be reused by the company. They ordered a study on the impact of that change on a global scale and the study showed it would cause to drastic increase in plastic waste given how popular their brand is. Just like the tabacco companies did with the studies they ordered that proved to them they were killing people with their products, Coca cola said "whatever, i prefer money", chose to ignore those results and ever since they have worked hard to reduce their glass bottles production to nearly zero. When they became the face of plastic waste around the world cause everyone noticed coca cola bottles trashing the planet, they developped an ad campaign putting responsibility on the consumers to get read of the waste. Now it's easy to say that it's indeed our fault but as an engineer i can tell you that the most important part of designing a product is thinking about how the consumer is gonna use it. All product designs imply the use of the product and influences the behavior of the consumer. That's why the studies said glass bottles were far better for the environnement, because the plastic bottles were MADE to be thrown away compared to the glass ones that were MADE to be reused. Recycling a plastic bottle is still far more complicated than simply washing and sanitizing a glass bottle. Plus not all plastic is recyclable while all glass is washable. PLUS the system the company made around glass bottles guaranteed that consumers all over the world would return their bottles, whereas there is no such system with plastic bottles (mostly because plastic is worth peanuts and that's the very reason they chose that material, to improve their profit margines). On top of that most countries don't have the proper means to effectively recycle plastic. Coca cola knows that very well. They know that they are only able to recycle roughly 1/3 of their bottles. They know it's a far cry from the proportion of glass bottles they use to repurpose. But they don't care. Also they and Nestlé are depriving a lot of people from access to clean drinkable water but that's a story for another day.
Whats so frustrating is companies, trough their greenwashing efforts, not only are just trying to get you to buy more of their products, but the second part of the magic trick is getting you to feel like you have an individual responsibility to fix the problem. You, an individual consumer, have to "reduce your carbon footprint", recycle more, buy sustainable goods etc. When the companies themselves are what needs to change. Not to mention, recycling plastic was basically PR from oil/plastic companies so people wouldnt feel so uncomfortable about buying so much single use plastic, even tho the oil/plastic compaines knew that recycling plastic wasnt a feasible solution and it has only gotten less feasible since
Actually, what you mention is part of neoliberalism. Neoliberalism basically convinces people that fixing climate change is an individual issue around the types of products you buy and things like that, when in reality, collective action is necessary to combat the actual dominant polluters like oil and fashion companies.
To me, it goes both ways. Let’s be honest- people *need* to REDUCE their consumption habits. I don’t believe people should shame those for buying fast fashion items because a lot of people can’t afford actual ethical items. However, it’s a problem when people feel the need to buy loads of items that they either don’t need or because they don’t want to wear the same shit every week. For ex- I had coworkers who bought new clothes from Shein almost every few days because the items were just cute despite how they complained that they had no more room for new clothes/items. Mind you, I had 8 shirts and I didn’t mind wearing the same shirt once a week. Companies need to be held accountable, but consumers do need to think reevaluate their spending habits on fast-fashion items.
@@k.d3983 i agree with you, especially because if individual consumers just blindly consume without considering the impact or even just considering how companies try so hard to convince them to consume. Like i guess it made it easier for me to recognize (and reduce) my consumer habits when i realized whichever company i was buying from didnt care about me or what i wanted at all, they are just doing everything in their power to get me to buy something so they (especially the top execs) get money. It felt gross to realize i was just playing into their game. Anyway, i think if we all became more conscious about our consumer habits, why we have these habits, and the impact these habits have, it becomes more obvious why blind consumerism is demoralizing and destructive. And ultimately, beyond not buying stuff blindly and its environmental impact, buying less hurts the companies. So i do agree that individuals have responsibility. More so i was saying that we can only contribute a drop in the bucket compared to the pollution and humanitarian crises that these companies create, and yet the companies try to convince us that we have individual power to really make a difference, and besides that not being true, its even more evil that they are just saying that so they can make even more money off of manipulating us all over again. Also, 100% i agree not to shame people for buying fast fashion because that is whats affordable, and i also know there can be issues with access to thrift stores that are actually affordable and close by and have clothes you actually like and that fit you. A thrift store by me has prices higher than shein so i can fully understand why someone would just chose shein at that point, and then another one by me is 90% just t-shirts from random events people have been to like "pie baking contestant " and 10% prom dresses from 10 years ago.
"Capitalism has the unique ability to absorb anything revolutionary into itself so that revolution becomes another commodity. Even anti-capitalism sentiments become just another commodity on the market." (btw the quote is from alicesparklycat!)
Amazon has a commercial out in which kids ask favors “what are YOU going to do about climate change?” and I literally and dryly laughed out loud at the audacity of this company
He is a truth teller and unfortunately the antics of this world is a facade and people can be quite superficial. I’m grateful to come across his channel, it’s a breath of fresh air.
I woke working H&M London And they get deliveries three times a week BUT the amount of plastic they revived for every item they get is insane ! They are a big retailer not contributing to the environment . Each earring , necklace ring , socks and shirt will come packed with plastic and foam !!!! We get thousands of items so imagine the plastic contributing !!!!
omg thats so crazy to think of the impact, I mean like when i make these videos i forget it can actually impact someone so that's sooo cool to read your comment. but if you need clothes or anything from shein that you plan on using for a long time don't worry about buying it especially if its one of the best options for u financially. as long as you intend to use it long term!
@@jackelinegarcia7168 haha don't. Their buttons get off in a few weeks, stitches go off after first use. Whatever you'd buy will probably not match with what you expected.
I haven't watched the video yet but can I take a moment to appreciate how different and highly researched the videos Ibrahim makes...Its not always a specific topic its diverse and very respectful to different cultures and it's not based off his opinions alone its heavily researched....just wanted to point that out
oh my godddddddd im speechless. you've nailed every spot that I'm always worried would go unnoticed 😭 honestly, thank you sooo much for showing your true appreciation and every aspect of my work it means so much to me. it motivates me so much to keep on making these videos when I'm having a rough day or having doubts with my channel. thank you! hope u have a lovely day ahead
I still have clothes I bought when I was 13/14 in 2009. Basically as soon as I stopped growing out of my clothes I kept them until they have so many holes/issues they are no longer useable. An old tshirt is a good PJ shirt until it has too many holes that it can no longer be that for example. I do not understand why people cannot do this. Its so easy. Plus Fashion trends are just companies trying to sell you more, go for things that suit you are fit and you will be happy. I have an H&M Jumper that I got as a gift in 2013. So maybe I have some "fast fashion" but I am not using it as such.
Im the same way, and many of these issues are on consumers. "fast fashion" items DO last years, people just are bored distracted and addicted to shopping. I wasn't aware wearing same thing couple days a week was not an accepted thing until recently and I still dont get why, because someone said so? people don't use brain cells they have sadly
Your videos make me question life so badly… these are such important topics but it almost feels like it’s impossible to live an actual good, innocent, damage free life because corruptness and shadiness seems to be EVERYWHERE 😩
Thank you. This is a discussion we need to have. Fast fashion and sustainability will never be in one box, we just need to buy less. I’ve seen a documentary about people in Romania, they burn our wasted clothes in order to stay warm as it’s cheaper than wood or coal.
awwwwww this made me so happy to read! I'm so happy for you and glad you learnt something new today. so excited for more amazing thrift finds for you!! 👚
it breaks my heart that as individuals we cant help fix this bcs the power is in the hands of these huge companies and there is no way they are gonna do anything to help save the planet.
wowww now that would be cool as hell!! i read something awhile ago about a villager I think who decided to study law because there were some nasty companies who wanted to like take over his village/lake? so he studied law for fight for his land rights or something like that. it was so inspiring but also sad because these companies are just so greedy sighhh
@@ibrahimkamityoutube I'm in law school, and most people end up being pressured to work for big law companies that defend corporations due to the high costs of tuition and the prestige of these so-called big law companies :'( it's also very difficult to punish companies as a judge/lawyer, without existing laws that allow them to do so, due to companies getting wide latitudes of deference in their 'business decisions.' I think many people want to go to law school to do good, but the reality is much more nuanced
I think celebrities have more power. Elon musk and kylie Jenner can make a tweet and put a company out of business. But I think your plans are great, hopefully you’ll be able to create a team of like minded legal workers to help bring on change
I’ve started developing a capsule-ish wardrobe with good quality pieces (even if they’re expensive) as a way to stop buying clothes mindlessly. That goes for jewellery/shoes/perfume as well. Wanna get to the point where I don’t feel like I need to add to my wardrobe anymore because I’ve “nothing to wear”. Expensive at first, but I know it’ll save me time and money in the future 🙂
This is what Hm really want to say"There are no rules in fashion we can destroy the environment as much a we want." Oooo but this is not going to sell there cloth so let's correct it with simple marking strategy, emotional branding and change the truth with adding "recycle" to it. Easy peasy The video was just amazing ❤️
😭😭😭😭 you have no idea how happy this makes me especially to know you've been following since the beginning. honestly, thank you sooo much for being here and supporting me. i really appreciate it!! i hope u have a fantastic day ahead!
we NEED more videos like this please keep doing this type of things because thanks to people like you society is starting to realise what will happen if we dont start changing thank youuuu, i love your videos
I can't thank you enough for making such videos. We as humans aren't the owners of this world, yet we've trashed it to the point that it might be irreversible in a few years. This video truly inspired me to start thrifting instead of buy new clothes and donate the clothes that don't fit me anymore to charity.
awwww thank YOU for your feedback and appreciation, means a lot. I'm so glad people like you value these topics and issues :) I can't wait to keep on making more!
ahhhhhh smiling so hard rn HAAHHA thank you!!! this makes me so happy to hear, I was quite worried with how this video would do. hope u have a great day!!
I sleep like a baby on Nyquil, knowing that I have never bought a single thing from SHEIN. Anyways, great video as always Ibrahim. Your videos educate so many of us, not to mention that they are so entertaining. Keep up the fantastic work!
In fact, I am a professional of packaging, and Native with its paper-based packaging is also kind of greenwashing ... The 1% to the association is the same Idea. Feel a bit bad about this commercial with this video's topic! But your informations are always on top! Thank you for that :)
You should totally watch sweatshop. It's this series about three young norwegian people who travels to Cambodia to discover the dark truth behind fst fashion. It's really good and truly opened my eyes about the dark side of the production of clothing!
just to add on to h&m’s wastefulness. i work in a warehouse for clothing, and one of the main brands that stores there is h&m. we normally pack the clothes in plastic totes to send to stores, but about 2 months ago we barely had any. apparently, that’s because they were still at h&m stores. turns out there was this whole season of clothes they didn’t get to sell (due to lockdowns) so they had just been sitting there. they had to send them all back to the warehouse, and while i don’t know what happened to those clothes, i wouldn’t put it past hennes and mauritz to just get rid of them all because they were “old” now
I never really believed companies that say they would change this or do this and that etc. I always find it hard to believe since media nowadays likes to give you fake information, but not all of them are like that. Just do your research and you'll be fine.
When i was little i aways questioned why my parents never threw out bags from shoping or other bags, And as i got older i realized my friends parents do that to, and tbh. IM SO GRATEFUL THEY DONT THROW THEM OUT 1.its good for the inviroment (duuh) 2. if i ever need a bag for my shoes or books or something, i can just find one there, and we have ALOT OF BAGS-paper,plastic,black and white,colourfull, And ye- I reccomend doing this and bringing your own bag to the store :)
I have to say this sorry, but I really like how you link other videos that aren't yours, and that you are actually researching this properly! Thank you, keep up the amazing work!
Thank you so much for bringing awareness! The environment and the animals need to be saved.. people ahould stop congratulating companies for acting as if they care about the wildlife when all they care about is money.
Here before there's any dislike. I love your videos, so impactful 😭 you're always using terms that are layman-friendly so the overall effect is it's captivating even to someone who's not knowledgeable about certain topics 😊
awwwww im soo soooooooo glad you really appreciate it and thank for your feedback especially regarding the terms because I was actually refining this video several times to simplify the script and make sure anyone can understand it ahahah so I'm glad you pointed that out!!
I really liked how you edited the video. By comparing the commercials and green washing to nothing more than illusions (magic tricks). Thank you for addressing all these topics, I also stopped when I saw the commercials of H&M and thought “What are they up to?”
Thank you so much for this video. I had quite a downer today as I found a deforested construction project for a luxury resort while going for a hike. Watching your video was healing, as it showed me what sustainability really means. Yes, our action matters. But yet, our environmental problems are a structural matter, with a lack of political action allowing companies to fooling us with false promises of green mass consumption (a contradiction in itself), while ruining our planet. I try to boycott as much as possible those global brands when going grocery shopping. However, as a university student I don’t have the money to buy organic and plastic free products from “really” sustainable companies all the time. However, something I’ve been doing for several years now is being vegetarian/since some weeks vegan, and buying seasonal and regional fruits and veggies at the farmers market, using a tote bag or basket for transporting it on my bicycle or by foot. This saves money, is healthy, supports locals, protects the environment and above all, it is wholesome to socially engage with your fav vendor on a regular basis. I am also up to read your further tips ❤
You are a TRUE TALENT. Your editing perfectly intertwining with your message, makes this even more powerful. You’re literally a kid and corporations like buzzfeed and vice could honestly never. Please NEVER STOP !! Everything about this is just. Yes
You are INSANELY smart, intelligent and aware in a world that's getting stupider by the day. Please PLEASE don't stop putting out more content. We NEED this.
Ibrahim, i adore u so much, you're younger than me but u r much smarter than me.. like how even do u manage to get all those clips.. and ur choices of them are so spot on and relevant.. it legit feels like I'm watching a high budget documentary..
Honestly…one of the biggest take aways from this is how corporations are blaming consumers (us) instead of doing the hard work to combat climate change…it’s so frustrating
I think it is important to emphasize that it's not the individual that is distroying the environment by consuming or basically just living + breathing but the companies that are enabled by governments to continue with their practices that distroy our environment.
stoppppppp this makes me so happy!!!! HAHAAH I'm smiling so hard right now. thank you so much for the feedback and positivity. love that you're all the way in South Africa too, hope u have a lovely day ahead
When I went in for Advertising & Graphics Design at a local Community College and later on to an Arts School. I was stopped in my tracks ones day when my instructor used the phrase " Its like selling ketchup popsicles to a lady in white gloves" At that moment, I realized where the artistic expression stopped and the slick advertising part came in. The first year was very hands on, old school art where you made everything from scratch by hand and the 2nd year was a deeper and more intricate way to convince people how appealing some could be. It was at that moment I knew none of the advertising in the world was a good thing and my heart sank. That was 1999" to 2000" and I still feel the same. So sad how I realized, also, that if you wanted to use your art to make money you had to become part of the problem. Later when I went to art school, I wanted to bring attention to the amount of packaging every product has is way too much, ie, why are potato chip bags so big but the product amount is so little. Well, it's all for show so when you walk by it looks good. These fashion people, as you mentioned, do the same thing. I learned there is a panel that regulates product packaging and its a government office. In that moment I threw my hands up because, if it is government regulated, then there is no use in trying to change any of it because of the lackadaisical attitude of government to care. I did see an idea I had, used in this video, of refill bins. Like, if you need products someone could come by and refill everything that way there is no plastic waste but, we are a society of convience, and like you showed with quick sale fashion, why would people bother when they can just get something while they are out and about "real quick" and throw away later. My apologies for writing so much, its just that you hit a nerve I have had for a long time. I really appreciate you exposing the fashion industry as Hippocrites. When I would watch Absolutely Fabulous, a British satire show, I saw how the main character made her money off of PR, public relations, where ahe would attatch a new slogan, ie, save the planet, to fashion or one of her celebrity clients. I knew then, they all just functioned off of what would "sell" as you have so wonderfully portrayed in your video. Thank you for your work and great video! I hope to see lots more whistleblowing like this on real topics! Love To You Friend 💛🙏💛
Your videos are really special Ibrahim. Every one is so full yet delicate. The clips and references illustrate your points perfectly and can make a scared viewer smile as they learn. Your authenticity, care and big heart beam out of your flawless editing .. Thank you sincerely for doing what you do, exactly as you do. Take care and thank you my friend 🕊
Love how companies changed their logo colors on some events They make it black to blm Or Rainbow To Pride Month Or Green To Earth Is Like If Changing Your Logo Color Change Something in this world
Today your video about the evil, selfish Kardashian family whom really DON'T care about anyone but themselves and money popped up in between all the news and updates about the sacrifice Travis Scott did at his Astroworld concert. I'm following all the court cases that are getting filed against him and others that are involved. I just want to say that I'm SO happy I found you/your channel. I absolutely LOVE your content as it's all very educating. Most RUclipsrs have random content that isn't educating at all, but you are exposing a lot of truth I think is very valuable and everyone should know. I instanstly subscribed to your channel and put on your notifications so I won't miss any of your video's. I'm aware you're dedicating A LOT of your time and put a lot of energy, effort in your content as it takes a lot of researching to make us aware of all the ins and outs. You put everything together in such a way, it's easy to digest for everyone by showing us clips, charts etc. As someone whom always needed visuals like these in school to understand an entire essay, this is amazing. You're doing a real good job. You're very talented! Unlike most celebreties (whom do a lot of disgusting and illegal things with minors etc and GET AWAY with!) people look upto! THANK YOU! I hope you'll have a lovely week ahead of you! Love, light and positivity from the Netherlands 🙏🍀
In my house, we reuse plastic coke bottles by using them as water bottles for almost a month. We also reuse plastic covers, we use them as trash bags. We also stitch and use our old cloth bags if they're torn.
As soon as my lecture ended, i came here... i just love your videos, bc they are interesting, well researched and very well editet (+ they help me to improve my english). Pls never stop making these kind of videos, they are importand :) Best wishes !!!
🥺 🥺 🥺 this makes me soooo happy especially knowing it's helping with your english, that's so cool. I'm 100% sure you will improve by a lot from these type of commentary videos. I'm so happy for you and thank you so much for your comment + support!
@@ibrahimkamityoutube I actually really improved a lot with the help of commentary videos like yours...I passed my oral exam in English (in my A-Levels) with 100% ☺ THANK YOU !!!
I find myself looking forward to whenever you drop a new video and you never disappoint. Well thought out, researched and edited. Thank you for bringing another topic I didn't know about to light.
@@ibrahimkamityoutube I watched it!! I have always been vary of these things like 'shein hauls' that many influencers does cause like what if it just ends as garbage and eventually disposed incorrectly And recently I saw an ad on istagram about a small company making shoes out of recycled plastic and I was a bit skeptical about it idk why As much as I want to become vegan I'm living with my parents now and I'm still a student so that's not possible at the moment for now I just buy things (cosmetics and stuff ) from brands that are known to be cruelty free the video was really good as always
I remember recently watching a video about one of the most polluted rivers in the world. One of the main contributing factors to the pollution was the many textile factories used for larger corporations dumping harmful chemicals into the water.
what you said in min 14:21… YES. THANK YOU for pointing that out. many people fall into clasism and blame consumers who literally can’t afford anything else, even making fun of them like “lol those clothes are so cheap they not gonna last, they’re plastic blablabla”. so unnecesary and out of touch considering the same working class who buys those clothes will often be the most affected when it comes to climate change. also man this video (and channel) should have millions of views honestly
I just wanna say thank you for educating us about these topics, and I take the step to better my choices , it's not about perfecting the way I live for now but taking a little step has a great impact I believe ,as well I do believe it's gonna lead to something for the planet
I actually love your channel so much omg!! You talk about things in such a knowledgeable way and I love listening to your commentary. Seriously though, you're amazing.
Your videos are consistently so eye-opening. I'm always waiting for the next one to learn more. All of your hard work on your videos is always super appreciated!!
The eco lines part of this video reminds me of that one we bear bears episode where they buy reusable tote bags and collect so much it ends up hurting the animals outside for some reason
your videos are always SO amazing. they're always so informative and well-researched, thank you for so much for working so hard to create such important and necessary content. im defo sending this to my friends for them to watch too!!
Let me know what you guys think about the video or about greenwashing, was it a new word to you? 🧐⬇ - p.s. I just want to say I absolutely love reading all your comments, you guys are sooooooooo freaking supportive and kind i really appreciate it!!
Fantastic as always!!!
Very educational and you get right to the point, also lets us all know the truth behind businesses in relation to the going green type of industry
You also have amazing editing! You deserve more honestly for how well put together this video is
@@elle1015 thank you! im glad you like this one :)
@@violetrubyjane aww yay! thank you for the comment
There is literally no reason for this guy to be underrated - he’s amazing
HAAHHA you are toooooo sweet. thank you so much, hope u have a lovely day ahead!
@@ibrahimkamityoutube omg thank you for the reply!!
I honestly started watching him since the video about his acne journey and how he got rid of it back when I had severe acne and I subscribed because he was nice and had the same name as my brother lol , but I got hooked on his "commentary" videos because he puts so much effort into them and they are actually very eye opening and informative
@@Marwa-mv6wv omg stoooppppp!!!!! thats crazy. you've been here for a long time now!?!? thank you sooo much for being so supportive and staying around. this makes me so happy 🥺 I hope u have a lovely day ahead! excited to make more videos for u to watch :)
@@Marwa-mv6wv aw
As someone who briefly worked in the ad industry, you are absolutely bang on about this stuff. And it doesn't stop there: LGBTQ+ issues, affirmative action etc. Companies LOVE the idea of appearing one way, but never actually do anything that would express those beliefs in practice. It's performative as hell and part of the reason I left. Wonderful video.
wow thats sooo dope having feedback from someone whos worked in the industry hahah and yeah I totally see what you mean its all just performative but AMAZING marketing, I often fall for it too especially when they make it so aesthetically pleasing. it's so deceptive. thanks for the comment btw!
The man who developed modern day marketing, Edward Bernays, was Sigmund Freud’s nephew. He used everything he knew about psychology to make products as appealing as possible by making you attached to the feeling the products gives you rather than the product itself, ex cigarettes (big Tabasco) in the 1920’s and now with social media (big tech). The product’s aren’t good, but when you get 100 likes on your picture you’ll keep coming back. As psychology becomes more bolstered their techniques only get more refined so people like Bezos and Zuckerberg can continue to fine tune their hold on people. It’s just like how a director in a horror film should make you scared and there are very specific psychological tricks to play on the audience to do this. It’s not inherently bad, but when used in the wrong way it will corrupt us all.
oof i remember in my second year in uni when they told us “you must never lie. you must slightly bend the truth” and i raised my hand and was like “isn’t that literally lying” and they told me that i’d make a shit marketer. so i left and became a teacher. fucking hate marketing with my whole being.
@@daimhinaubrey3194 Props to you for moving into a different industry instead and helping _really_ build a future. Teachers don't get enough credit, so here's a thank you from me :)
@@lifeontheledgerlines8394 awww thank you 💛💛
True fact: The “carbon footprint” phenomenon itself stems from an ad campaign from one of the biggest oil companies: BP. Yes. They came up with the “ carbon footprint calculator” in 2005 to make consumers think about what they could do as a person to minimize the climate damage they do on a daily basis. This was just a deflection campaign from their own bad actions including oil spills etc. causing them to have a bad rep. but funny to see that we actually still use the term.
YES, carbon footprint is the biggest attention diversion from big companies (like bp), that allow them to continue polluting the Earth by mass volumes as the general public worry about small things within their reach.
This is so sick omg… thank you for telling us
YES! I remember in my first year of college (2005) this was one of the biggest things for people especially in my Environmental Science major to talk about. How about these companies put out thier carbon footprint data and let us see how many earths it would take to sustain them yearly. I bet people would stop buying from them. But they don't want to do that. Buy less people, you will be happier.
thanks for sharing. i don't understand that whole thing. aren't humans, animals, and plants made of carbon? and don't plants breathe in carbon dioxide? so wouldn't carbon dioxide just make the plants bigger? i understand there are ways we can do our part, but that part just doesn't make sense to me. if anyone can explain please.
also, it is really the people pushing these carbon footprints and talking about climate change and rising sea levels that fly around in private jets and buy beach front properties lol.
The fact that we now have something called ‘GREENWASH’ is an awakening that our world is dying and buying from thrift stores doesn’t always help.
Thrift market in the west is so expensive as well so it’s not exactly enticing
The beauty industry is just as bad as the fashion industry. These “clean” beauty brands will label their products as clean, yet the packaging is plastic. They will also use terms like “chemicals” as a negative in skincare, when in reality a lot of so-called “natural” ingredients are not good or safe for the skin. Another example, they have a ton of new releases but will continue to say it’s “recycled” packaging with natural ingredients. Never are their packaging reusable or recyclable. Greenwashing in skincare happens far too often and the fear mongering of “unnatural” ingredients is ridiculous. Especially for people who struggle with acne, natural ingredients only cause more issues for their skin.
And that's why I prefer having a small makeup collection.
Also their products came from the hands of young mine labourers in India.
Yes! And most skin care products are a complete scam. Moisturizer for one is the biggest scam on the market. The more you use it the more you need it. It makes your body stop producing its own oils and in turn It dries your skin out so you need to use and buy more and more moisturizer. I haven't used moisturizers for years but I randomly tested out some lotion a couple weeks ago and it dried my skin out so unbelievably bad. It was crazy. Wrinkle creams actually make you look older so you keep buying the creams.
Not to mention, animal testing
I think that there are few misconceptions here. Natural can be totally ok for acne prone skin, it really depends on the person. I usually use the most ''natural'' skincare like I prefer to use products with a short ingredients list. I only shower with basic organic soap bc shower gels are just itching me so bad. And my dry af skin totally needs its moisturizer, I use a organic plant based balm that is a live saver in winter. Vegetal oils are also good for my skin. This being said I also use SPF and Retinol. Let's just have common sense and use what suit our skin
I did a small school project on biodegradable and recyclable plastic. Whatever the conpanies are telling is not the complete truth. The so called recyclable plasti is not so good after all.
Green washing is so prevalent these days. I'm so glad that you're out there raising awareness and making videos on such topics...
Thank you !!!
yessss! i was so shocked too when I found out about that too. i love that you did a project on that, must've been interesting. i also agree with you on many companies using recycling as a nice image but in reality its rarely being recycled sighhh
😭😭
In fact the Plastic industry is really controlled by lobby! Because recycling is developing and people want results now (which everyone can understand), so the lobby prefers to pay less and send it to developing countries! And this is really a HUGE problem!
@@casscasscasscass2655 EXACTLY. Many companies are using this kind of biodegradable plastic that requires to be degraded in a furnace or under high temperatures
I'd love to hear more about this 'recyclable plastic' greenwashing!
To add on the plastic waste with companies like Coca cola, i think we all know that they used to make exclusively glass bottles. Back then, you had to return the bottles so they'd be cleaned and reused in the factory and they'd give you back the price of the bottle for doing so. Then they figured they could make even more money by shutting down those parts of their factories and making all their bottles in plastic that aren't meant to be reused by the company. They ordered a study on the impact of that change on a global scale and the study showed it would cause to drastic increase in plastic waste given how popular their brand is. Just like the tabacco companies did with the studies they ordered that proved to them they were killing people with their products, Coca cola said "whatever, i prefer money", chose to ignore those results and ever since they have worked hard to reduce their glass bottles production to nearly zero. When they became the face of plastic waste around the world cause everyone noticed coca cola bottles trashing the planet, they developped an ad campaign putting responsibility on the consumers to get read of the waste.
Now it's easy to say that it's indeed our fault but as an engineer i can tell you that the most important part of designing a product is thinking about how the consumer is gonna use it. All product designs imply the use of the product and influences the behavior of the consumer. That's why the studies said glass bottles were far better for the environnement, because the plastic bottles were MADE to be thrown away compared to the glass ones that were MADE to be reused. Recycling a plastic bottle is still far more complicated than simply washing and sanitizing a glass bottle. Plus not all plastic is recyclable while all glass is washable. PLUS the system the company made around glass bottles guaranteed that consumers all over the world would return their bottles, whereas there is no such system with plastic bottles (mostly because plastic is worth peanuts and that's the very reason they chose that material, to improve their profit margines). On top of that most countries don't have the proper means to effectively recycle plastic.
Coca cola knows that very well. They know that they are only able to recycle roughly 1/3 of their bottles. They know it's a far cry from the proportion of glass bottles they use to repurpose. But they don't care. Also they and Nestlé are depriving a lot of people from access to clean drinkable water but that's a story for another day.
Whats so frustrating is companies, trough their greenwashing efforts, not only are just trying to get you to buy more of their products, but the second part of the magic trick is getting you to feel like you have an individual responsibility to fix the problem. You, an individual consumer, have to "reduce your carbon footprint", recycle more, buy sustainable goods etc. When the companies themselves are what needs to change. Not to mention, recycling plastic was basically PR from oil/plastic companies so people wouldnt feel so uncomfortable about buying so much single use plastic, even tho the oil/plastic compaines knew that recycling plastic wasnt a feasible solution and it has only gotten less feasible since
Actually, what you mention is part of neoliberalism. Neoliberalism basically convinces people that fixing climate change is an individual issue around the types of products you buy and things like that, when in reality, collective action is necessary to combat the actual dominant polluters like oil and fashion companies.
@@michellewu6689 thank you for your reply that is exactly what i was getting at. Good to have a word for it
To me, it goes both ways. Let’s be honest- people *need* to REDUCE their consumption habits. I don’t believe people should shame those for buying fast fashion items because a lot of people can’t afford actual ethical items. However, it’s a problem when people feel the need to buy loads of items that they either don’t need or because they don’t want to wear the same shit every week. For ex- I had coworkers who bought new clothes from Shein almost every few days because the items were just cute despite how they complained that they had no more room for new clothes/items. Mind you, I had 8 shirts and I didn’t mind wearing the same shirt once a week. Companies need to be held accountable, but consumers do need to think reevaluate their spending habits on fast-fashion items.
@@k.d3983 i agree with you, especially because if individual consumers just blindly consume without considering the impact or even just considering how companies try so hard to convince them to consume. Like i guess it made it easier for me to recognize (and reduce) my consumer habits when i realized whichever company i was buying from didnt care about me or what i wanted at all, they are just doing everything in their power to get me to buy something so they (especially the top execs) get money. It felt gross to realize i was just playing into their game. Anyway, i think if we all became more conscious about our consumer habits, why we have these habits, and the impact these habits have, it becomes more obvious why blind consumerism is demoralizing and destructive. And ultimately, beyond not buying stuff blindly and its environmental impact, buying less hurts the companies. So i do agree that individuals have responsibility. More so i was saying that we can only contribute a drop in the bucket compared to the pollution and humanitarian crises that these companies create, and yet the companies try to convince us that we have individual power to really make a difference, and besides that not being true, its even more evil that they are just saying that so they can make even more money off of manipulating us all over again. Also, 100% i agree not to shame people for buying fast fashion because that is whats affordable, and i also know there can be issues with access to thrift stores that are actually affordable and close by and have clothes you actually like and that fit you. A thrift store by me has prices higher than shein so i can fully understand why someone would just chose shein at that point, and then another one by me is 90% just t-shirts from random events people have been to like "pie baking contestant " and 10% prom dresses from 10 years ago.
"Capitalism has the unique ability to absorb anything revolutionary into itself so that revolution becomes another commodity. Even anti-capitalism sentiments become just another commodity on the market." (btw the quote is from alicesparklycat!)
Amazon has a commercial out in which kids ask favors “what are YOU going to do about climate change?” and I literally and dryly laughed out loud at the audacity of this company
I just don't understand why you're so underrated ... All of your videos are so well researched !
ahhhhhhhhhh!!!! thank you so much for showing your appreciation. that means so much to me!! hope u have a lovely day ahead :)
He is a truth teller and unfortunately the antics of this world is a facade and people can be quite superficial. I’m grateful to come across his channel, it’s a breath of fresh air.
Everything he says goes viral months later when someone else rephrases it on tiktok :( maybe we should post clips on there lol
I woke working H&M London
And they get deliveries three times a week BUT the amount of plastic they revived for every item they get is insane ! They are a big retailer not contributing to the environment . Each earring , necklace ring , socks and shirt will come packed with plastic and foam !!!! We get thousands of items so imagine the plastic contributing !!!!
Was just about to buy from shein. This made me rethink and fully decide not to. Thanks for the reminder! ❤️
omg thats so crazy to think of the impact, I mean like when i make these videos i forget it can actually impact someone so that's sooo cool to read your comment. but if you need clothes or anything from shein that you plan on using for a long time don't worry about buying it especially if its one of the best options for u financially. as long as you intend to use it long term!
I just bought from them will not again and I feel guilty
I always wondered why their products were so low priced. Even fast fashion big names couldn't match.
@@jackelinegarcia7168 haha don't. Their buttons get off in a few weeks, stitches go off after first use. Whatever you'd buy will probably not match with what you expected.
so the slavery aspect wasn’t enough to not buy from them??
I haven't watched the video yet but can I take a moment to appreciate how different and highly researched the videos Ibrahim makes...Its not always a specific topic its diverse and very respectful to different cultures and it's not based off his opinions alone its heavily researched....just wanted to point that out
oh my godddddddd im speechless. you've nailed every spot that I'm always worried would go unnoticed 😭 honestly, thank you sooo much for showing your true appreciation and every aspect of my work it means so much to me. it motivates me so much to keep on making these videos when I'm having a rough day or having doubts with my channel. thank you! hope u have a lovely day ahead
@@ibrahimkamityoutube thank you soo much for the hard work have a lovely day too
I still have clothes I bought when I was 13/14 in 2009. Basically as soon as I stopped growing out of my clothes I kept them until they have so many holes/issues they are no longer useable. An old tshirt is a good PJ shirt until it has too many holes that it can no longer be that for example. I do not understand why people cannot do this. Its so easy. Plus Fashion trends are just companies trying to sell you more, go for things that suit you are fit and you will be happy. I have an H&M Jumper that I got as a gift in 2013. So maybe I have some "fast fashion" but I am not using it as such.
Im the same way, and many of these issues are on consumers. "fast fashion" items DO last years, people just are bored distracted and addicted to shopping. I wasn't aware wearing same thing couple days a week was not an accepted thing until recently and I still dont get why, because someone said so? people don't use brain cells they have sadly
Your videos make me question life so badly… these are such important topics but it almost feels like it’s impossible to live an actual good, innocent, damage free life because corruptness and shadiness seems to be EVERYWHERE 😩
It’s impossible to be ethical under capitalism unfortunately):
ITS LIKE IN THE GOOD PLACE !!
Thank you. This is a discussion we need to have. Fast fashion and sustainability will never be in one box, we just need to buy less. I’ve seen a documentary about people in Romania, they burn our wasted clothes in order to stay warm as it’s cheaper than wood or coal.
I learned alot from this thank you! I already barely go clothing shopping but this made me realize I’ll be thrifting forever and only when necessary 🥰
awwwwww this made me so happy to read! I'm so happy for you and glad you learnt something new today. so excited for more amazing thrift finds for you!! 👚
@@ibrahimkamityoutube it means a lot we gotta stick together I love you from whatever part of the world you see this, we got you ❤️we got this
it breaks my heart that as individuals we cant help fix this bcs the power is in the hands of these huge companies and there is no way they are gonna do anything to help save the planet.
This really made me think about going to law school to become a lawyer/judge to punish those nasty companies ...
wowww now that would be cool as hell!! i read something awhile ago about a villager I think who decided to study law because there were some nasty companies who wanted to like take over his village/lake? so he studied law for fight for his land rights or something like that. it was so inspiring but also sad because these companies are just so greedy sighhh
@@ibrahimkamityoutube I'm in law school, and most people end up being pressured to work for big law companies that defend corporations due to the high costs of tuition and the prestige of these so-called big law companies :'( it's also very difficult to punish companies as a judge/lawyer, without existing laws that allow them to do so, due to companies getting wide latitudes of deference in their 'business decisions.' I think many people want to go to law school to do good, but the reality is much more nuanced
I think celebrities have more power. Elon musk and kylie Jenner can make a tweet and put a company out of business. But I think your plans are great, hopefully you’ll be able to create a team of like minded legal workers to help bring on change
I’ve started developing a capsule-ish wardrobe with good quality pieces (even if they’re expensive) as a way to stop buying clothes mindlessly. That goes for jewellery/shoes/perfume as well. Wanna get to the point where I don’t feel like I need to add to my wardrobe anymore because I’ve “nothing to wear”. Expensive at first, but I know it’ll save me time and money in the future 🙂
literally kudos to you, because if I were you, I would of been too distraught researching clips of animal abuse and poor work conditions
I found your channel today and literally bingewatched the entire day and BOOM! you hit me with another one. Great content there, love it.
HAHAAHAHA yayyy!!! im so glad. lucky u, a new video to binge on!! thanks so much for being here and the feedback too, hope u have a lovely day!
This is what Hm really want to say"There are no rules in fashion we can destroy the environment as much a we want." Oooo but this is not going to sell there cloth so let's correct it with simple marking strategy, emotional branding and change the truth with adding "recycle" to it. Easy peasy
The video was just amazing ❤️
Loving all these changes to your yt channel. been following you since THE BEGINNING. keep it up and KEEP MAKING VIDEOS, and i'm happy for you !!
😭😭😭😭 you have no idea how happy this makes me especially to know you've been following since the beginning. honestly, thank you sooo much for being here and supporting me. i really appreciate it!! i hope u have a fantastic day ahead!
we NEED more videos like this
please keep doing this type of things because thanks to people like you society is starting to realise what will happen if we dont start changing
thank youuuu, i love your videos
I really hope RUclips push your content more you totally deserved it! Your videos are well researched and your editing is good!
awwwwww thank you for the feedback, you're such a sweetheart!!! i hope u have a lovely day
Omg I just made myself a tea and went on RUclips to have a good video to keep me company on this gray November's day and here you are Ibrahim!😭💙💙
HAHAHAHAAHAAHAH I love you! you better enjoy the TEA with some greenwashing tea 🍵. thank you for being here so early and watching my video
I can't thank you enough for making such videos. We as humans aren't the owners of this world, yet we've trashed it to the point that it might be irreversible in a few years.
This video truly inspired me to start thrifting instead of buy new clothes and donate the clothes that don't fit me anymore to charity.
Thank youu again Ibrahim for using your platform to spread awareness on important issues like this! You're amazing!!
awwww thank YOU for your feedback and appreciation, means a lot. I'm so glad people like you value these topics and issues :) I can't wait to keep on making more!
Your videos are only getting better, I love the editing! I’m also very happy you’re talking about such an important topic :))
ahhhhhh smiling so hard rn HAAHHA thank you!!! this makes me so happy to hear, I was quite worried with how this video would do. hope u have a great day!!
Someone pls give him an oscar for his editing talents😍 It's on fire bro!!
I sleep like a baby on Nyquil, knowing that I have never bought a single thing from SHEIN.
Anyways, great video as always Ibrahim. Your videos educate so many of us, not to mention that they are so entertaining. Keep up the fantastic work!
The best we can do is boycott stop excessive buying
I don't know why but the thumbnail was funny as hell
HAHAAH i hope in a good way 🤣
@@ibrahimkamityoutube in a good way of course ❤️
Mainly kris jenner sniffing the green bottle lol
Makes me mad that this doesn’t have a bunch of views. I wish more people would choose to inform themselves.
In fact, I am a professional of packaging, and Native with its paper-based packaging is also kind of greenwashing ... The 1% to the association is the same Idea. Feel a bit bad about this commercial with this video's topic! But your informations are always on top! Thank you for that :)
I’m surprised no one else mentioned this? This was my first thought lol. Maybe he did this purposely?🤔
God I was afraid of that being the case
You should totally watch sweatshop. It's this series about three young norwegian people who travels to Cambodia to discover the dark truth behind fst fashion. It's really good and truly opened my eyes about the dark side of the production of clothing!
One of the best tips I ever heard for clothes shopping is that the most sustainable piece of clothing you can own is already in your closet
9:55 what an eco-conscious queen omg
Pff
HAHAHAAHA she single-handedly ended climate change 🥰
just to add on to h&m’s wastefulness. i work in a warehouse for clothing, and one of the main brands that stores there is h&m. we normally pack the clothes in plastic totes to send to stores, but about 2 months ago we barely had any. apparently, that’s because they were still at h&m stores. turns out there was this whole season of clothes they didn’t get to sell (due to lockdowns) so they had just been sitting there. they had to send them all back to the warehouse, and while i don’t know what happened to those clothes, i wouldn’t put it past hennes and mauritz to just get rid of them all because they were “old” now
I never really believed companies that say they would change this or do this and that etc. I always find it hard to believe since media nowadays likes to give you fake information, but not all of them are like that. Just do your research and you'll be fine.
When i was little i aways questioned why my parents never threw out bags from shoping or other bags, And as i got older i realized my friends parents do that to, and tbh.
IM SO GRATEFUL THEY DONT THROW THEM OUT
1.its good for the inviroment (duuh)
2. if i ever need a bag for my shoes or books or something, i can just find one there, and we have ALOT OF BAGS-paper,plastic,black and white,colourfull, And ye-
I reccomend doing this and bringing your own bag to the store :)
I have to say this sorry, but I really like how you link other videos that aren't yours, and that you are actually researching this properly! Thank you, keep up the amazing work!
This is so eye opening. Why the hell is this channel so underrated?
The little duck broke my heart
Thank you so much for bringing awareness! The environment and the animals need to be saved..
people ahould stop congratulating companies for acting as if they care about the wildlife when all they care about is money.
I think you are one of the most important people on RUclips. The amount of research, use of receipts and clarity.
I’m highly impressed
Here before there's any dislike. I love your videos, so impactful 😭 you're always using terms that are layman-friendly so the overall effect is it's captivating even to someone who's not knowledgeable about certain topics 😊
awwwww im soo soooooooo glad you really appreciate it and thank for your feedback especially regarding the terms because I was actually refining this video several times to simplify the script and make sure anyone can understand it ahahah so I'm glad you pointed that out!!
@@ibrahimkamityoutube you're so welcome!! I like learning new words and you just explain it so well. 😊 More power and inspiration to youuu!! ❤️
I really liked how you edited the video. By comparing the commercials and green washing to nothing more than illusions (magic tricks). Thank you for addressing all these topics, I also stopped when I saw the commercials of H&M and thought “What are they up to?”
Thank you so much for this video. I had quite a downer today as I found a deforested construction project for a luxury resort while going for a hike. Watching your video was healing, as it showed me what sustainability really means. Yes, our action matters. But yet, our environmental problems are a structural matter, with a lack of political action allowing companies to fooling us with false promises of green mass consumption (a contradiction in itself), while ruining our planet. I try to boycott as much as possible those global brands when going grocery shopping. However, as a university student I don’t have the money to buy organic and plastic free products from “really” sustainable companies all the time. However, something I’ve been doing for several years now is being vegetarian/since some weeks vegan, and buying seasonal and regional fruits and veggies at the farmers market, using a tote bag or basket for transporting it on my bicycle or by foot. This saves money, is healthy, supports locals, protects the environment and above all, it is wholesome to socially engage with your fav vendor on a regular basis. I am also up to read your further tips ❤
You are a TRUE TALENT. Your editing perfectly intertwining with your message, makes this even more powerful. You’re literally a kid and corporations like buzzfeed and vice could honestly never. Please NEVER STOP !! Everything about this is just. Yes
You are INSANELY smart, intelligent and aware in a world that's getting stupider by the day. Please PLEASE don't stop putting out more content. We NEED this.
Ibrahim, i adore u so much, you're younger than me but u r much smarter than me.. like how even do u manage to get all those clips.. and ur choices of them are so spot on and relevant.. it legit feels like I'm watching a high budget documentary..
Honestly…one of the biggest take aways from this is how corporations are blaming consumers (us) instead of doing the hard work to combat climate change…it’s so frustrating
I think it is important to emphasize that it's not the individual that is distroying the environment by consuming or basically just living + breathing but the companies that are enabled by governments to continue with their practices that distroy our environment.
Yes yes this is so fascinating to me since I work in retail. always wondered if companies actually changed behind the scenes
Another great video!!!✨💯 Your ability to share information in such a comprehendible and accurate way is incredible. Watching from South Africa🌍
stoppppppp this makes me so happy!!!! HAHAAH I'm smiling so hard right now. thank you so much for the feedback and positivity. love that you're all the way in South Africa too, hope u have a lovely day ahead
@@ibrahimkamityoutube 🤗 You have a lovely day too and keep up the great work💫
Why are you so smart . Consistent educational content 🥺
When I went in for Advertising & Graphics Design at a local Community College and later on to an Arts School. I was stopped in my tracks ones day when my instructor used the phrase " Its like selling ketchup popsicles to a lady in white gloves" At that moment, I realized where the artistic expression stopped and the slick advertising part came in. The first year was very hands on, old school art where you made everything from scratch by hand and the 2nd year was a deeper and more intricate way to convince people how appealing some could be. It was at that moment I knew none of the advertising in the world was a good thing and my heart sank. That was 1999" to 2000" and I still feel the same. So sad how I realized, also, that if you wanted to use your art to make money you had to become part of the problem.
Later when I went to art school, I wanted to bring attention to the amount of packaging every product has is way too much, ie, why are potato chip bags so big but the product amount is so little. Well, it's all for show so when you walk by it looks good. These fashion people, as you mentioned, do the same thing. I learned there is a panel that regulates product packaging and its a government office. In that moment I threw my hands up because, if it is government regulated, then there is no use in trying to change any of it because of the lackadaisical attitude of government to care. I did see an idea I had, used in this video, of refill bins. Like, if you need products someone could come by and refill everything that way there is no plastic waste but, we are a society of convience, and like you showed with quick sale fashion, why would people bother when they can just get something while they are out and about "real quick" and throw away later.
My apologies for writing so much, its just that you hit a nerve I have had for a long time. I really appreciate you exposing the fashion industry as Hippocrites. When I would watch Absolutely Fabulous, a British satire show, I saw how the main character made her money off of PR, public relations, where ahe would attatch a new slogan, ie, save the planet, to fashion or one of her celebrity clients. I knew then, they all just functioned off of what would "sell" as you have so wonderfully portrayed in your video. Thank you for your work and great video! I hope to see lots more whistleblowing like this on real topics! Love To You Friend 💛🙏💛
just wanna say that the references to magic n illusion in this video was awesome, really good way to present greenwashing
Your videos are really special Ibrahim. Every one is so full yet delicate. The clips and references illustrate your points perfectly and can make a scared viewer smile as they learn. Your authenticity, care and big heart beam out of your flawless editing .. Thank you sincerely for doing what you do, exactly as you do. Take care and thank you my friend 🕊
I admire your script and how well you express and emphasize on important take home message. Hats off!!
Love how companies changed their logo colors on some events
They make it black to blm
Or Rainbow To Pride Month
Or Green To Earth
Is Like If Changing Your Logo Color
Change Something in this world
Plssss don’t stop making videos like this 🙏🏼💖
I just found you on RUclips and want you to know how much I love your content. Education is 🔑
OMG ITS FINALLY HEREE I CANT WAIT TO WATCH such a shame its nighttime alr im excited to watch this tomorroooww!!
hahahaha yay!! don't rush, take ur time to watch it, hope u enjoy it :)
this is really just so sad. i wonder how much more damage can we inflict on the earth until we finally learn-
Today your video about the evil, selfish Kardashian family whom really DON'T care about anyone but themselves and money popped up in between all the news and updates about the sacrifice Travis Scott did at his Astroworld concert. I'm following all the court cases that are getting filed against him and others that are involved. I just want to say that I'm SO happy I found you/your channel. I absolutely LOVE your content as it's all very educating. Most RUclipsrs have random content that isn't educating at all, but you are exposing a lot of truth I think is very valuable and everyone should know. I instanstly subscribed to your channel and put on your notifications so I won't miss any of your video's. I'm aware you're dedicating A LOT of your time and put a lot of energy, effort in your content as it takes a lot of researching to make us aware of all the ins and outs. You put everything together in such a way, it's easy to digest for everyone by showing us clips, charts etc. As someone whom always needed visuals like these in school to understand an entire essay, this is amazing. You're doing a real good job. You're very talented! Unlike most celebreties (whom do a lot of disgusting and illegal things with minors etc and GET AWAY with!) people look upto! THANK YOU! I hope you'll have a lovely week ahead of you! Love, light and positivity from the Netherlands 🙏🍀
In my house, we reuse plastic coke bottles by using them as water bottles for almost a month. We also reuse plastic covers, we use them as trash bags. We also stitch and use our old cloth bags if they're torn.
amazing video, i really love how you compared fast fashion "sustainable" lines to magician tips.
the clips of the magicians overlapping the greenwashing clips was genius
This was a really nice, well put together video. I’ve noticed this too and I’m glad this came up in my recommended. Subbed!!
Literally gasped in glee because yay, a new video!
😭😭😭 im so grateful for ur joy hahaah makes me so happy
As soon as my lecture ended, i came here... i just love your videos, bc they are interesting, well researched and very well editet (+ they help me to improve my english). Pls never stop making these kind of videos, they are importand :) Best wishes !!!
🥺 🥺 🥺 this makes me soooo happy especially knowing it's helping with your english, that's so cool. I'm 100% sure you will improve by a lot from these type of commentary videos. I'm so happy for you and thank you so much for your comment + support!
@@ibrahimkamityoutube I actually really improved a lot with the help of commentary videos like yours...I passed my oral exam in English (in my A-Levels) with 100% ☺ THANK YOU !!!
Ibrahim, your videos are so educational and eye opening ! Your editing is also top notch and captivating... I think you're gonna blow up !!!
Got a notification that Ibrahim Kamit uploaded-
day made 😫❤
HAHAAHAH awwww that makes me so happy! hope u enjoy the video
Yes!! This video deserves all the exposure! This is such a powerful message !! ❤️
I find myself looking forward to whenever you drop a new video and you never disappoint. Well thought out, researched and edited. Thank you for bringing another topic I didn't know about to light.
I absolutely love your videos. They are so calming and I love to listen to people, who think outside the box. Lots of love from Europe :)
I always found it so fucking, heart-achingly ironic whenever I walk past an H&M and hear something about contious points
Omg can't wait to watch this already looks interesting (i have class rn😭)
aawwwww yay im glad it intrigues you. no rush to watch it, come back whenever your ready for the video!! enjoy ur class
@@ibrahimkamityoutube I watched it!!
I have always been vary of these things like 'shein hauls' that many influencers does cause like what if it just ends as garbage and eventually disposed incorrectly
And recently I saw an ad on istagram about a small company making shoes out of recycled plastic and I was a bit skeptical about it idk why
As much as I want to become vegan I'm living with my parents now and I'm still a student so that's not possible at the moment for now I just buy things (cosmetics and stuff ) from brands that are known to be cruelty free
the video was really good as always
I remember recently watching a video about one of the most polluted rivers in the world. One of the main contributing factors to the pollution was the many textile factories used for larger corporations dumping harmful chemicals into the water.
what you said in min 14:21… YES. THANK YOU for pointing that out. many people fall into clasism and blame consumers who literally can’t afford anything else, even making fun of them like “lol those clothes are so cheap they not gonna last, they’re plastic blablabla”. so unnecesary and out of touch considering the same working class who buys those clothes will often be the most affected when it comes to climate change.
also man this video (and channel) should have millions of views honestly
I just wanna say thank you for educating us about these topics, and I take the step to better my choices , it's not about perfecting the way I live for now but taking a little step has a great impact I believe ,as well I do believe it's gonna lead to something for the planet
right before this video started playing, i got a 5 second shein ad. ah, irony, u work in mysterious ways
I actually love your channel so much omg!! You talk about things in such a knowledgeable way and I love listening to your commentary. Seriously though, you're amazing.
Another hit Ibrahim, thank you for sharing your knowledge w us and educating your audience!
Thank you for speaking the truth! It’s disgusting what consumerism has done to the world. I’m ashamed of my ignorance.
Your videos are consistently so eye-opening. I'm always waiting for the next one to learn more. All of your hard work on your videos is always super appreciated!!
i rewatch your videos all the time because they are amazing
just learned greenwashing by this video! u did soo well w this video i love how it's so informative and also entertaining
Here's an amazing RUclipsr with quality content. Absolutely loved the video!!
Everyday a new day being educated by u, I’ve learned so much watching ur videos
The third video of yours I watch in less than 24 hours and I have to say, thank you for creating and publishing this content. 🙏
The eco lines part of this video reminds me of that one we bear bears episode where they buy reusable tote bags and collect so much it ends up hurting the animals outside for some reason
most fast fashion companies use sweatshops... i haven't bought any new clothes without researching the companies
Good on u :)
exactly! and when they try to look ethical like SHEIN, what they do is just lack transparency to hide it all 😂
After watching this I’m so happy and started buying “ sostenible” clothing for me and my girls. Sostenible meaning 2nd hand clothing. I love it.
Ibrahim! Appreciate you!!!!🌸💛✨
your videos are always SO amazing. they're always so informative and well-researched, thank you for so much for working so hard to create such important and necessary content. im defo sending this to my friends for them to watch too!!