How Eric Simon Built The Largest Real Estate Media Group | BAM

In this podcast, I interview Eric Simon, the founder of the meme page @thebrokeagent on Instagram that has amassed more than a half a million followers and co-founder of BAM, the largest media group in Real Estate. In this interview, Eric breaks down how to navigate the social media landscape and blow up as a real estate agent. His company has helped thousands of agents and shares so much value during our conversation. If you're a real estate agent or content creator you're going to want to watch the whole video!
As a newly licensed real estate agent in Los Angeles, Eric Simon had no idea what to do. He cold-called, door knocked, and sat dead open houses every Saturday and Sunday to no success. So, he did what I always do when I fail at something: make fun of it. He escaped to social media as @TheBrokeAgent where he began posting the inner monologue of an anonymous, struggling real estate agent. The content quickly gained traction as @TheBrokeAgent stood out as a refreshing voice amongst an oversaturated marketplace of luxury agents and sales gurus. After six years of memes, Gifs, skits, comics, blogs, and now a podcast, the Broke Agent brand has evolved into a media company with over half a million followers across all major platforms.