Direct Marketing with Rory Sutherland (Rare)

Who is Rory Sutherland?
Rory Sutherland is a British advertising veteran and Vice Chairman of Ogilvy UK - where he has worked since 1988. He is especially known for his practical insights on behavioral science.
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To dive deeper into behavioral science and how it can help you grow your business or get more sales, get your copy of Rory's book, Alchemy:
amzn.to/3ZNSw8W
"Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending behavior in an insanely entertaining way. Alchemy combines scientific research with hilarious stories and case studies of campaigns for AmEx, Microsoft and the like. This is a must-read." -Entrepreneur ("Best Books of the Year")
Tags:
#rorysutherland #directmarketing #brandstrategy #businesstips #businessstrategy #sales #response #advertisingagency #marketing #marketingstrategy

[@JaySinghania25]

Thanks for sharing. Probably one of the only few videos which have Rory talking about direct marketing?

[@nickgray123]

Rory's video presentation game has improved a lot since this one. Content still good of course.