Are we in control of our decisions? | Dan Ariely

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  • Опубликовано: 18 май 2009
  • www.ted.com Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we're not as rational as we think when we make decisions.
    TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at www.ted.com/index.php/talks/top10
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Комментарии • 875

  • @mariavanfleet1042
    @mariavanfleet1042 8 лет назад +952

    The information, the delivery; I think he is absolutely brilliant!

    • @ScaryTimeTravel
      @ScaryTimeTravel 5 лет назад +5

      Really

    • @krylol
      @krylol 4 года назад +1

      i dont care

    • @zennseven
      @zennseven 4 года назад

      Ruka Pacyfistka -Will that be Republican or republican lite?

    • @joewmcboeamcboewad3090
      @joewmcboeamcboewad3090 3 года назад

      Simply brilliant!

    • @kchuen
      @kchuen 8 месяцев назад

      Turned out he is a total scam himself lol the irony. The ethnic researcher who got busted and this honesty researcher lol

  • @parandroid997
    @parandroid997 4 года назад +404

    This is one of the easiest Ted talks to follow while still getting a ton of information thrown at you. I really enjoyed this speaker!

    • @andresmartinez8117
      @andresmartinez8117 2 года назад +1

      @@AG-ld6rv just cause you wrote a summary doesn’t mean there wasn’t a lot of information

    • @parandroid997
      @parandroid997 2 года назад +3

      @@AG-ld6rv I invite you to entertain the idea that there may be people on this platform who are unfamiliar with university level psychology. Thanks for the summary though, I personally prefer Ariely’s delivery!

    • @swayzy762
      @swayzy762 Год назад

      Try Lex Fridman podcasts. It's like a dinner table Ted talk format.

    • @sunway1374
      @sunway1374 10 месяцев назад +8

      Unfortunately, now we have no idea which of his studies are real and which are fake.

    • @Overt_Erre
      @Overt_Erre 10 месяцев назад

      @@sunway1374 if you look at the guy's history, the questionable methods that were revealed started pretty early in his "career"

  • @danielmacdougall2697
    @danielmacdougall2697 10 месяцев назад +44

    "writing academic papers is not that exciting" - one way to make it more interesting, just make up a bullshit hypothesis, then create the data out of thin air and wait to see how long it takes for someone to catch you - about 14 years of hide and seek seems a good return on investment.

  • @XSilvenX
    @XSilvenX 7 лет назад +295

    One of the most entertaining TED talks I've had the pleasure of watching on the topic of human cognition.

    • @GodIsInTheTv
      @GodIsInTheTv 10 месяцев назад +16

      This didnt age well.

    • @pgk60
      @pgk60 7 месяцев назад +1

      Yep, he’s an entertainer.

    • @Eugenexxxx
      @Eugenexxxx 7 месяцев назад

      If only he wasn't a lying scumbag.

    • @LeanneGodfried-jp5uh
      @LeanneGodfried-jp5uh 19 дней назад

      He is a lying cheat

  • @muradtalukdar4401
    @muradtalukdar4401 10 месяцев назад +26

    I wonder if TED will take this down now given the doubts around his research being valid.

    • @nidodson
      @nidodson 10 месяцев назад +1

      Given how many people are calling him out for being a fraud in the comments now, I am surprised they haven't.

    • @MargaritaMagdalena
      @MargaritaMagdalena 8 месяцев назад +1

      Elizabeth Holmes' Ted Talk is still online so I don't think so.

  • @csmihaly
    @csmihaly 5 лет назад +92

    " We are predictable in a consistent way, and we can do nothing about it. " brilliant. Should be the Ars Poetica of humanity.

    • @avazhalid7129
      @avazhalid7129 2 года назад

      "Our intuition is fooling us in a repeatable, predictable, consistent way, And there is almost nothing we can do about it"

  • @naifdayil8165
    @naifdayil8165 11 лет назад +49

    I knew now why usually my friend take me with them to parties

  • @nO_d3N1AL
    @nO_d3N1AL 9 лет назад +148

    I wish they taught us behavioural economics in my degree. 3 years of uni and 2 years at school, and not a single word about the most interesting part of it!

    • @godgod156
      @godgod156 5 лет назад

      @Sina Madani What did you find was the most interesting part?

    • @diogeneslantern18
      @diogeneslantern18 4 года назад +3

      @@godgod156 they didn't say it directly but they are implying that behavioural economics was their favourite part.

    • @deeps3399
      @deeps3399 2 года назад

      Well even I'm doing my masters ,yet I haven't come across Behavioural Economics.Wish to study in depth about it .

    • @JoshuaAdu
      @JoshuaAdu 2 года назад +1

      Come to University of Kassel, Germany for the masters in economic behavior and governance program. You'd love it

    • @mailbox5ravi
      @mailbox5ravi 4 месяца назад

      Hey, done with your course? What are you doing now? ​@@JoshuaAdu

  • @adrocketinshite
    @adrocketinshite 2 года назад +20

    I heard Dan speak at a User Experience/Interaction conference run by Epic Games. The best line I took away from his talk was "Never underestimate people's desire to do nothing." He's has an amazing mind and is a joy to listen to.

  • @user-qy6yz6ig3r
    @user-qy6yz6ig3r 8 дней назад

    ABSOLUTEKLY BRILLLIANT! one of the easiest Ted talks to follow while still getting a ton of information thrown at you. Now every time I go into a shop I am more aware about the use of behavioral economics in marketing such as scented marketing, I think they use that stuff in casinnos as well. CRAZYYYY WORLD WE LIVE IN !!!

  • @Take-the-Ticket
    @Take-the-Ticket 8 лет назад

    @ Dan Ariely you are a brilliant and caring person. I love your discussions.

  • @Mrius86
    @Mrius86 8 лет назад +15

    "The Upside of Irrationality" totally changed my view on a whole lot of things. I really recommend it.

  • @LifeAsANoun
    @LifeAsANoun 10 месяцев назад +14

    From the current perspective; after having found out that this man is a fraud, what should happen to this person's recordings? Shouldn't there be a warning about the incredible nature of this person?
    He fabricated data; was he in control of that?

    • @TheRogueThunder
      @TheRogueThunder 2 месяца назад

      I've seen other comments on this but I couldn't find any articles about this... What data did he fabricate?

  • @williamramos3350
    @williamramos3350 Год назад +3

    Moral of the story. Most are being manipulated. Fast forward 15yrs. What are my options?

  • @AnilDukkipatty
    @AnilDukkipatty 10 лет назад +68

    Dan Ariely
    is an exceptional speaker, please engage in his other videos as well. Kudos Mr. Dan, job well done.

  • @xTriad
    @xTriad 15 лет назад +3

    Absolutely amazing. I wish they were all this good.

  • @romfrolov
    @romfrolov 3 года назад +32

    Fastest 17 minutes of my life.

  • @YernarJ
    @YernarJ 10 лет назад +16

    Eye-opening speech with a good sense of humour :)

  • @sushrutabatsya
    @sushrutabatsya 6 лет назад

    The most brilliant talk i ever found in ted.Thank you very much.

  • @RiverSiege
    @RiverSiege 9 лет назад +12

    I love this talk so much, I share it every couple of months on my facebook page in the hopes everyone will watch it.

  • @nonchalantd
    @nonchalantd 11 лет назад +30

    Not that many TED speakers get a standing ovation.

    • @cougar2013
      @cougar2013 10 месяцев назад

      Faking research data really helps.

  • @toxidrop
    @toxidrop 5 лет назад +6

    The subscription example was on point. Imma start using it

  • @riversonthemoon
    @riversonthemoon 15 лет назад

    I really like watching this guy. I always learn something useful about myself.

  • @user-ph8on1zk6b
    @user-ph8on1zk6b 10 лет назад

    This is one of the best TED videos I have seen.

  • @soulfoodvisnu
    @soulfoodvisnu 11 лет назад +3

    One of the few both witty and informative.

  • @pgk60
    @pgk60 7 месяцев назад +3

    I love how the older messages predating the discovery of his fraud are full of awe and wonder. Think he was telling them what they wanted to hear?

  • @Gymbruden
    @Gymbruden 12 лет назад +8

    Ariely is fantastic to listen to! Love an intelligent being like that! I need to buy his book.

  • @smokeyjayshouse
    @smokeyjayshouse 4 года назад +163

    This guy is a weird combo of Al Pacino and Sylvester Stallone

    • @jonnyspace50
      @jonnyspace50 4 года назад +3

      and two face
      (sorry dan but its too good)

    • @shawarmageddonit
      @shawarmageddonit 4 года назад +1

      @@jonnyspace50 I was just about to say Freddie Krueger.
      Loved the talk, by the way.

    • @thebookwasbetter3650
      @thebookwasbetter3650 3 года назад +2

      Yikes. From wikipedia - he was active in Hanoar Haoved Vehalomed, an Israeli youth movement. While he was preparing a ktovet esh (fire inscription) for a traditional nighttime ceremony, the flammable materials he was mixing exploded, causing third-degree burns over 70 percent of his body.[12] In his writings, Ariely describes how that experience led to his research on "how to better deliver painful and unavoidable treatments to patients."

    • @ozuu8496
      @ozuu8496 3 года назад

      GUYS ITS JAVIER BARDEM IM SURE

  • @salemibrahim6120
    @salemibrahim6120 4 года назад

    This is by far the best TED video i've ever watched
    17 minutes went pass like a wind

  • @marianabarbieri1673
    @marianabarbieri1673 5 лет назад

    Fabulous talk!!! Love Dan Ariely!!

  • @isharajayakody
    @isharajayakody 13 лет назад +1

    Great speech on how we are influenced to decide. Good for advertising professionals.

  • @hurryslow1
    @hurryslow1 4 года назад

    Brilliant material and brilliant delivery from a brilliant individual.

  • @CircusOfBedlam
    @CircusOfBedlam 13 лет назад +1

    thank you ted for sharing so many great speakers and talks

  • @kjmurad
    @kjmurad 4 года назад

    What a brilliant presentation!
    I'm now tempted to read his "predictively irrational".

  • @melissabarker5577
    @melissabarker5577 10 лет назад

    D. Ariely makes such a good point about human nature.

  • @gilliansingleton245
    @gilliansingleton245 5 лет назад +1

    Fantastic talk. Dan Ariely is brilliant.

  • @HenryOrientJnr
    @HenryOrientJnr 15 лет назад +1

    One of the most interesting TED talks yet.

  • @prakar
    @prakar 11 лет назад

    A superbly insightful talk, one of the best ever

  • @flyinspirals
    @flyinspirals 11 лет назад +2

    I teach drawing - definitely gonna include the illusion of the 2 tables in my drawing lessons. Thanks!

  • @bormeysin4819
    @bormeysin4819 3 года назад

    wow! he is so good. He threw information that you couldn't even raise a question either have millions questions in your head.

  • @diogeneslantern18
    @diogeneslantern18 4 года назад

    Ariely, Thaler, Kahneman are absolute titans of BE.
    Reading their books and applying the principles therein will measurably improve the satisfaction you gain from life

  • @MmmMulholland
    @MmmMulholland 4 года назад +7

    Dan is absolutely gorgeous. Think I have a crush ^_^ It's so refreshing to find an academic who speaks with his audience, even though he's the only one speaking.

  • @Loveismygift
    @Loveismygift 5 лет назад

    My favorite ted Talks video.

  • @JonetLazo
    @JonetLazo 11 лет назад

    extraordinary talk, we are not so capable after all, learning implies humble to understand our limitations

  • @KidWizard1
    @KidWizard1 2 года назад +1

    Watched this in a PlayPosit assignment for school and had to come here to give it a like. Great vid and raises an interesting point about our self-perceptions.

  • @yongjaccapong6768
    @yongjaccapong6768 5 лет назад +2

    Some scenario are very similar from the book thinking fast and slow by Daniel kahneman. Great talk enjoy it very much!!!

  • @michaellattimore3450
    @michaellattimore3450 11 лет назад +2

    We don't know our preferences well and thus are susceptible, very good point.

  • @Ludifant
    @Ludifant 5 лет назад +2

    I saw this a couple of months ago. Still brilliant.. watched it to the end again.

  • @samfortunato
    @samfortunato 11 лет назад

    this guy has such good delivery with his jokes... very interesting; always been interested in this topic

  • @Cacuofa
    @Cacuofa Год назад +1

    I was just going to write that the rubik´s cube example was fake, but decided first to watch it in the slowest speed possible. It´s been 5 hours since I got stuck at 3:44 and my brain is about to melt. Dan is the best seatmate you could have beside you on a day flight from Buenos Aires to Tokyo...

  • @sjenner76
    @sjenner76 4 года назад +4

    This should be mandatory viewing in school, together with Pinker’s video on the data of our age. Suddenly, things will seem so less certain than we think they are. And that’s a great place to begin.

  • @mememichiru
    @mememichiru 13 лет назад +9

    One of my favorite ted talks. Really fascinating implications on form design.

  • @FelixMontelara
    @FelixMontelara 11 лет назад +2

    I just love all Dan's TED talks

  • @jairofranco6847
    @jairofranco6847 4 года назад

    One of the best Ted talks

  • @duffland09
    @duffland09 9 лет назад

    Excellent again Dan. Thank you.

  • @damonm3
    @damonm3 4 года назад

    6:45 super important difference. I heard an opinion of someone I respect (can’t remember who atm)) on RUclips saying the opt out opt in wouldn’t make a change. They need to see this...

  • @sbennett0006
    @sbennett0006 10 лет назад

    Wonderful! Loved this talk!

  • @Take-the-Ticket
    @Take-the-Ticket 8 лет назад

    At 15:20 or so, that is amazing and quite clever.

  • @shazampanda
    @shazampanda 15 лет назад +2

    Great speech! I love TED, and the things it brings to everyone.

  • @Jayden-qq1ei
    @Jayden-qq1ei 6 лет назад

    awesome presentation and subject matter!

  • @lordmetroid
    @lordmetroid 11 лет назад

    Looking forward to hear your TED speech regarding your cookbook.

  • @098anne
    @098anne 14 лет назад +5

    I love the insights this work gives us. How easily we are manipulated...and manipulate others. Advertising is well aware already.

  • @allisonma9516
    @allisonma9516 4 года назад

    An AMAZING TED talk!

  • @SpiritsBB
    @SpiritsBB 10 лет назад +2

    The line is measuring the hypotenuse of half the table in one, and length in the other @ 3:00...

  • @marlonmagonjo
    @marlonmagonjo 5 лет назад +2

    Greatest Video on YT to this day!!!

  • @LJinx3
    @LJinx3 10 месяцев назад +98

    Is this the guy who falsified his study data?

    • @Speederzzz
      @Speederzzz 10 месяцев назад +11

      One of the guys yesh

    • @i_dont_want_a_handle
      @i_dont_want_a_handle 10 месяцев назад +13

      Yup

    • @kchuen
      @kchuen 8 месяцев назад +9

      @@Speederzzzsadly there are so many.

    • @genekendrick679
      @genekendrick679 7 месяцев назад +2

      What..... When😢

    • @pgk60
      @pgk60 7 месяцев назад +3

      Yes. Several times over.

  • @cjgillespie
    @cjgillespie 11 лет назад

    Awesome job, Mr. Ariely!

  • @Elaina43
    @Elaina43 15 лет назад

    Fantastic talk - thank you!

  • @LastGandhi
    @LastGandhi 10 лет назад

    without no doubts he is great!

  • @hayeder
    @hayeder 15 лет назад

    what a fantastic talk, this guy is really good.

  • @Rainbowafterflood
    @Rainbowafterflood 11 лет назад +2

    Oh my gosh. That Economist trick gets me ALL the time!

  • @existentialvoid
    @existentialvoid 7 лет назад +3

    Been passing this around for a few years now. One of the best TED talks todate

  • @NunzioBruno
    @NunzioBruno 10 лет назад +11

    I love Ted Talks that give a little insight on how people behave. This one is definitely in my Top 10!

    • @marios7900
      @marios7900 5 лет назад +3

      which are the other 9? I ì'm very interested to look all them!

    • @charly.chavez
      @charly.chavez 5 лет назад +1

      Yes, please share your top list

  • @dibujodecroquis1684
    @dibujodecroquis1684 3 года назад

    Awesome examples and talk!

  • @MattWiggyWiggins
    @MattWiggyWiggins 11 лет назад +4

    This is the kinda thing I'm gonna have to come back and watch again...think on it quite a bit.

    • @smokey.k8209
      @smokey.k8209 3 года назад

      Come back and watch, 7 sevens have gone by!

  • @sandyqaqish3537
    @sandyqaqish3537 3 года назад

    You are simply brilliant!

  • @HiAdrian
    @HiAdrian 15 лет назад

    Hah i love this guy! His other talk about pain/time was great too.

  • @AM-sp6je
    @AM-sp6je 8 лет назад +123

    Brilliant! Proves that however smart you are, you can still be fooled !

    • @godgod156
      @godgod156 5 лет назад +1

      @Abhishek Muralidhara Love be with you also.

    • @philipshirk1119
      @philipshirk1119 4 года назад +1

      I vaguely recall Sam Harris mentioning on one of his podcasts that he asked a famous researcher on the science of decision-making how that researcher's own research has influenced his own decision making, and the researcher said something along the lines of "Oh, it hasn't", because his research shows that the smarter one is, the better one is at coming up with reasonable justifications for their own decisions.

  • @bell_eau
    @bell_eau 2 года назад +1

    People don't like to make decisions, nor are they very rational at making them in crucial situations (e.g. ibuprofen vs piroxicam vs hip replacement).
    We don't know our preferences well so we rely on the context that has been set by others (e.g. $59 for online subscription vs $125 for printed subscription vs $125 for online + printed subscription).
    "If you ever go barhopping, who would you like to take with you?"

  • @hassanaal-hassan6032
    @hassanaal-hassan6032 11 лет назад

    another superb one from Dan

  • @natheeah7369
    @natheeah7369 5 лет назад

    really enjoyed this speech

  • @JonathanCr0ss
    @JonathanCr0ss 10 лет назад

    Really interesting talk, explains a lot.

  • @rastogia7
    @rastogia7 3 года назад

    Absolutely brilliant!!!

  • @WildDivine
    @WildDivine 15 лет назад

    Great talk, looking forward to the kitchen book as well.

  • @DharmendraRaiMindMap
    @DharmendraRaiMindMap 9 лет назад +3

    "Not yours of course other people 's " Starts off with the Superman illusion ! Brilliant !

    • @curtismega7591
      @curtismega7591 9 лет назад +1

      This was a briliantly presented talk... :)

  • @BobGreen
    @BobGreen 11 лет назад

    Great talk. I'm going to have to change up some of my offers! :)

  • @noloveforthescene
    @noloveforthescene 14 лет назад

    Can't wait to read the book!

  • @1414mwh
    @1414mwh 12 лет назад +7

    I kind of wish I knew this guy personally. He seems like the type of person you could have mind-blowing conversations with.

  • @tobiaskristiansen4552
    @tobiaskristiansen4552 3 года назад

    Simply briliant.

  • @pyro_cliffy4742
    @pyro_cliffy4742 2 года назад +1

    I loved this thank you Ariely. :)

  • @theamericanwellbeing
    @theamericanwellbeing 3 года назад +1

    12:32 steve wozniak

  • @vararatvongprateep8212
    @vararatvongprateep8212 2 года назад

    Love it, very interesting indeed, thank you so much.

  • @gokhanozgunes3494
    @gokhanozgunes3494 9 лет назад +2

    14:07 made my life

  • @Poche676
    @Poche676 10 лет назад

    Very nice and enlightening for progressive writing in success.
    Thanks,
    Gustavo of EDU512 Kiser University

  • @buddyrichrocks
    @buddyrichrocks 12 лет назад

    mind-blowing and insightful.

  • @Kevin-jd7mv
    @Kevin-jd7mv 4 года назад +39

    what a state of the art Tedtalk, I have always been interested in behavioural concepts and in business concepts, but the application of both of these is just amazing. Thanks for the inspiration and the good laughter!

  • @vijayvarman6830
    @vijayvarman6830 5 лет назад

    That's one amazing talk

  • @lya9803
    @lya9803 4 года назад

    Amazing Talk!

  • @CraigCastanet
    @CraigCastanet 5 лет назад

    We should be humbler about our physical and cognitive limitations..............indeed. Important lesson.

  • @SpiritofSix
    @SpiritofSix 10 лет назад +89

    Wonderful talk.. there is charm to the way this man speaks: listening to his ideas was time well spent.
    I have a strong love for learning and for philosophy and so I try to talk about the ideas I've come across through my videos. I need your feedback and thoughts because I am constantly trying to improve and learn more. If you have the chance, that is all that I care to ask of you