Special girl was phenomenal, it really made me feel something, the reflections didn’t ever show a camera - balloons seemingly appeared from the sky yet it looked like you were in a vehicle....what is your secret!? Thank you for contributing to this wonderful piece of art, I’ve thoroughly enjoyed each video
i think the Cool Girl one may be my fav because we're just watching her be normal then be quirky and weird from the backseat. my interpretation is that we are observing her, the cool girl. and even though this cool girl literally eats lipstick, shes still the cool girl in our eyes for whatever reason
It was stunning to see the completely different tones of all these videos matching up to the shifting tones of the songs in an almost unchanging setting - wouldn't have thought one car was so versatile! hats off to you Jack Howard (and company)
As an alevel media student i am desperate to know 1) what rainbow lights did you use in rainbow and how did you use them 2) how did you get the camera angles for literally alll of the lyric videos in the car and any tips for directing that 3) did you hire the car wash or just go through it a couple of times and finally 4) how did you get a stable shot for I kissed someone it wasn’t you??? I loved all of the videos so much and it gave me loads of inspiration for my coursework so THANK YOU!!!
On the car wash one... in another comment dodie said they did it in one take🤯 and that there was a queue behind them😂 guess its good the song was sped up🙈
does it matter to you if people "get it"? i imagine there are hints/messages/meanings that are subtle, does it matter to you how many people pick up on them or is it nice knowing they're in there, regardless? as a designer my job is to communicate and if people don't get it i need to do it again, but as a filmmaker i imagine you have more freedom to let people interpret it themselves. curious about ur opinion:) great job to you and dodie, pleased for you
Since Jack doesn't reply, I'll give my view on it. It does not matter if all people get it or not. That will never happen. But what does matter is that some educated people who appreciate the genre can understand it. As an artist, your own work always has depth to you. But as for how well that depth translates to an entirely different audience depends entirely on how much effort you're putting in to polish it.
Did you decide you wanted to use the car because of lockdown or was it a space you thought would always work well for the songs? Was there a point where you thought you’d ran out of ideas for scenes to include since you had the limited space and was it hard to work with?
Dumb question: the glasses in ‘Special Girl’, they’re reflective but I don’t see a camera. What is this witchcraft? Aka how did the filming set up look? Also great job on the lyric videos, I’ve watched and loved them all. Now back to listening to the album on repeat!
I think there is one moment where you can see a Jack cameo (maybe?!) in the polarised glasses, but that just made me love it more. It was direct to the camera, but having a 1 person audience made it even more fun and ridiculous 👏 👌
Would love to know about any Easter eggs in the videos you made? I saw a comment on Cool Girl where someone noticed the nod to Gone Girl (where the main character eats a burger in a car while the Cool Girl monologue takes place).
Why did y'all choose for ? to be the one video that featured Dodie being outside the car? Thank you for sharing y'all's art with the world. I think the videos compliment Dodie's music beautifully (especially Sorry and When)
The growth in Jack is crazy. I remember watching Incognito when it came out and there’s so much growth! He grew up, he should be proud of everything he’s done.
These videos were so absolutely exquisite! Not ashamed to say they made me cry multiple times. I have three questions because this whole project is so utterly intriguing to me, but you're probably going to have loads so you can just answer whichever you feel. 1) What was your favorite part of creating these videos? 2) Were there special effects involved in making the background for Before the Line, with the lightning and the dark void outside of the car, or was that a set? Or both? 3) What was the inspiration behind having Sorry run backwards? Stunning work! Seriously spectacular. You and Dodie are both incredibly talented creators, and I hope history remembers you as some of this generation's best and brightest, because you are.
For a long time (possibly forever) every time I listen to the album I will see that car. It was all so beautiful and I cried several times while watching the entire playlist. Truly a remarkable job, for everyone who worked on these videos.
The part in "I kissed someone (it wasn't you)" when other ghost dodie heads appear and move slightly differently to dodie's is so beautiful and perfect howww did you do that
jack!! first of all- LOVED THEM. I love when lyric videos are actual videos and not just lyrics over an image. I never watch those ones. these were phenomenal. all your work is great and you&dodie&hazel just create absolute magic. oh and ciaran is absolutely fantastic as always. 1. who came up with the concept of having them all be in a car? I love that idea cuz I always feel like im in a video when I listen to her songs in the car 2. what are some details you think we may have missed? 3. I love how . feels like the quick change in the wings of a theater. not a question just loved that. 4. why did ? start out of the car? that might be my favorite one. 5. again not a question but the rainbow lighting in rainbow and the childhood videos in when just !!!! 6. what was the concept behind the smoke in before the line? the suit in four tequilas down? & the makeup in cool girl? 8. what was intentional on your part, what was dodie's vision, and what was just cuz? 9. was it hard to film in a car, especially while driving? I imagine its very cramped. 10. is special girl in slo motion or am I going crazy 11. I only realized sorry was in reverse the second time around haha. 12. how much was your directing and how much was improvisation on dodie's part? 13. how many takes did a project like this take? 14. just talk about the process and the ideas behind it i'm so interested in your pov on her album
RE: question 3 - thank you! I really wanted to break out of the reality of the videos for a second and remind everyone this is all pretend. Like you’re getting to see behind the scenes. You’re the first person I’ve seen to say that and I’m glad it came across :)
I HAVE SO MANY QUESTIONS!! here are a few... -Why make them lyric videos? Did this add/take away from your look of the video? I personally really appreciate having the lyrics in the video! I just wonder the thought-process behind having them. -How much of a through line/clear narrative did you want to have between all the songs on the album? The car seems to be the most obvious connection... Anything else you hoped we would notice visually/thematically? How important was it to you that they seemed to be connected/telling a larger story? -Any lessons you've learned from directing other videos that you tried to implement with these videos? -What other 'decisions' did you have to make as the director? Any that felt especially hard/easy? -What did you 'start' with first ---a character/an idea/story/music/visuals/etc. ? -Which video was the most fun/your favorite to make? (I'd also like to know dodie's!) i'm very sleep-deprived/it's the last week of classes, so hopefully some of these q's made sense. i loved the album and the videos are great. can't wait for BOTH of you to rule the world!!!
the build a problem road trip added SO MUCH to the album!! loved it, really well done. i'd be interested in hearing about the process of collecting and putting together the home video footage of dodie growing up in "when"
Freaking gorgeous, well done! Would love to hear about how you negotiated the relationship between Dodie and the camera for the different tracks. (Also capturing subtle/raw acting in mostly one take with totally different rigs all while creating a cohesive AND differentiated look... HOW)
yes!! the relationship between dodie and the camera that's the words I was trying to figure out !! that's one of the things I noticed while watching I just couldn't think of the words for it
Jack, I just had a few glasses of wine and watched the visual album. It was STUNNING in every way. I am absolutely floored. Thank you for bringing life to this album in the visual space. Genius.
what made you think to have Sorry filmed in reverse? and also does the smoke in Before The Line mean anything in particular? they're both absolutely stunning, I love these videos and the album :)
Nice! I love how these are "lyrics" videos but so much more at the same time. Dodie's expressions tell much more than simple text on the screen can ever do. Amazing job for making them work as well as they do, Jack :)
Look I would just like to applaud you on the fact that it’s only in the last video that she’s in the drivers seat, the car is stationary and she exits the vehicle. Fucking beautiful symbolism there with the depersonalisation element of the lyrics and well freaking done My question: what’s your favourite piece of symbolism you embedded in this little series? Bonus points if no one’s picked up on it yet 👀
the visuals for the album were absolutely stunning. the running theme of the car was brilliant and just goddamn! dodies album was already beautiful and then you added the visuals and blew me oout of the water
I just finished watching all of them and I was literally like ‘these feel like Jack videos’. they’re all so beautiful!!! Air so sweet and Rainbow are my faves
How is directing a music video different from one of your usual videos? Were there any difficulties that you hadn't faced before? Amazing job by the way, so proud of you and Dodie both
I WANT TO KNOW EVERYTHING!!!! The lyric videos were amazing Jack, I love how much they bring the story of dodie's album ALIVE! I guess just number one question would be what gave you the idea to stage them all in a car of some sort? SO WELL DONE!
I started watching the playlist in a new tab, and on this tab RUclips automatically started playing Jack's Tenet review. For a second I genuinely thought he'd mixed voice clips about Tenet into the songs...
First of all those videos are amazing and you can be really proud of them! I really love the whole car idea you came up with! so My questions are: 1. How do you came up with this idea? 2. Was it the only/obvious choice or was there a lot of other ideas you discarded? 3. What were those discarded ideas if you don't mind sharing?
Visuals to me always add something so special to music. Whether they make it more digestible or they add a whole other layer to the story. They were all done so well, they felt both planned and polished and at the same time beautifully raw. Everything dodie does oozes passion, so it was so nice to see her music go so perfectly with the visuals, it never felt dampened by them or excessive. They only amplified the authenticity and vulnerability of her work. Everyone did such an incredible job 👍🏻 My question/s- Did you and dodie have conflicting ideas about certain things? What were they & how did you compromise/work around that? Was it easier or harder directing a friend? ✨ P.S. Will there be a BTS video/outtakes? Always love seeing the ‘making of’ things & extras.
Jack the videos are so perfect and they fit the songs so well!! The setting of the car throughout is so wonderful and such a nice way to tie all these songs with different sounds and about different feelings together. Once again I must say that you are an absolutely incredible filmmaker. Thank you so much!!
First of all, wow Jack!! You have created some stunning visuals that are so well-matched and truly enhance the magic of dodie’s music - so thank you for that. I’m always so impressed and inspired by what you create! I just have to ask if the ‘I Kissed Someone (It Wasn’t You)’ lyric video was at all inspired by the shot in The Dark Knight? Fellow Nolan fan here, and was half expecting dodie to start leaning out the car haha. Looking forward to seeing what you work on next :)
questions! 1. why did you choose to connect the videos for “Four Tequilas Down” and “.” rather than the more obvious choice of connecting “Sorry” and “When”? 2. do the cars symbolize anything? 3. did you take any inspiration from the existing music videos for “Hate Myself”, “Cool Girl”, and/or “I Kissed Someone (It Wasn’t You)”? 5. why did you choose to have “Special Girl” slowed down and “Sorry” reversed? 6. how many times did you guys have to go through that carwash to get the perfect take? 7. was the smoke in the car in “Before the Line” real or special effects? 8. how did you make the choices between the videos that you wanted to follow a more literal interpretation of the lyrics (such as the one for “Hate Myself”) and the ones that you wanted to show more of the emotion behind them (such as the one for “Sorry”)? that is all, thank you for the beautiful art.
the videos have some pretty heavy themes involved- ones that come to mind are Sorry, When and Before the Line. How did you coordinate getting a good take and the health of dodie and the crew?
these videos were fucking phenomenal jack!!! after watching you for so so many years, its so sweet to be able to reflect on the videos you and dean would make in your back garden vs these beautiful music videos. the cinematography was so gorgeous - it truly added to the experience of sitting down and listening to / watching the album for the first time. incredible work!!
The videos are beautiful, I was seriously blown away, and they compliment the album greatly. I'd love to hear/see more about the creative processes behind them
The music is so incredible, and you absolutely delivered with the videos. I feel like they showed us a side of dodie we haven't seen so far, and they encapsulate the soul of every song so perfectly, LIKE HOW ARE Y'ALL SO TALENTED
the when lyrics video absolutely wrecked me! adored the song already but having dodie in the foreground singing with such raw emotion as her memories literally passed her by in the blurry background... did not think I could cry about new things to this track but thanks for proving me wrong. I'd love to hear more about just how you came up with the video concepts in general and what your approach was creatively to make them both good stand alone videos and part of the larger album that connects them all, if that makes sense. so excited to finally get to experience this album and everything that comes with it!
i love how much you all work together on your projects. i love the 12 videos so much and the album is so good!!! also love your hair, hadn't seen it like this yet, really cool :)
I admire your use of light, and keeping most of the shots in one place. It contributes to the feeling of the songs. How do you ensure that the still shots carry depth (emotion and camera depth)? What are your tips to someone learning how to ensure their shots are interesting?
found you in jack and dean, been here for years, been a real pleasure watching you grow into an awesome director, congrats on the huge success, you've earned it my friend
You really did that! It's all so beautiful wowee! Special girl was just something else and When was so emotional and the rainbow lighting throughout was a lovely touch. I don't have questions but you should be so proud of it, stick it on your CV
questions for you where did the idea of the car come from? was it hard to film in a moving car? space for camera equipment??? how did it all fit?? thank you for the beautiful experience you two created
These videos are absolutely stunning. Simplistic storytelling done in such a beautiful, creative way. Incredible work. You can see so much craft and talent in every aspect of this album. I keep thinking about it all. I am blown away!
Was there a lot that went into choosing which roads you were going to drive down for each video? Like Four Tequilas Down looks quite bumpy like there’s a lot of speed bumps - was this something you planned and looked for specifically?
i think my favourite was the video for sorry. i loved the noire vibe and how it went in reverse and when it revealed to be what looked like blood on her hands i was like wooooaaahh. i mean it's cool because it being desaturated, it feels like blood but you can't see the redness. i mean for all i know i've interpreted it completely differently but yeah fantastic job
i have so many questions. was the car concept influenced by covid restrictions? if so, what was the original concept for the videos? are all the videos filmed in one take or are there sneaky edits? who came up with all the lyric videos being similar? is it because some of the songs in build a problem continue from the last one without a break? how did you fit all the filming equipment/props into the car? did you film all the videos back to back? how long did it take to film all of them? Not many music videos make me feel things but i found these lyric videos exceptionally powerful. congratulations to you, dodie and everyone who worked on them
I've been following dodie for years at this point and I've seen Jack pop up in some of her videos and insta posts and then this video was recommended to me, I had never ventured into his channel but now I'm suscribed because he talks about films and that's my jam so new suscriber!
ART 👌🏼 PLEASE go through your basic idea for each vid - I was checking the comments on each one to see people’s thoughts and analysis on each, I just LOVE that stuff!!
These were so beautifully pulled off and gave so much more OOMF to the album which is already a stunner gosh I just want to watch them again and again: I'd LOVE to know how you managed to create such beautiful natural lighting setups in all these, but especially I Kissed Someone and Rainbow, considering you where shooting in an actual CAR which is inherently cramped ahah!
Congratulations on making such beautiful and nuanced vignettes around these wonderful songs. Q: Is Air So Sweet a reference to Out of Love? What/who were your main influences in approaching the project? Thanks Jack, all the best.
I am working sir but I love your style since day one and like your growth so I shall definitely listen and watch couple times through of the album and videos 🤙
Two questions: 1. Are the videos meant to be watched according to the order on the album or by the time of upload on the channel? 2. In 'When', is the video being projected on the wall irl or was it added in later? And huge congrats, the overall concept is awesome and I really really enjoyed all of the individual "stories"!
i am so glad this showed up on my reccomended, i am so sorry for not subscribing years back when i started watching - im glad to be back and i wont let it happen again :)
these are incredible! How much of the vision of each video was yours vs dodie’s interpretation of the song and what was the process like to figure which elements to focus on? Also how did you find it to have to express your concept and ideas in such a short time frame compared to say a short film?
I LOVED ALL OF THE VIDEOS!! I loved the concepts and how all of them related beautifully with the songs, in very clever ways! I wonder how much of the ideia of all of them being in cars come from the pandemic or if that was the goal since the beginning. As a radio and TV student i was AMAZED by how carefully placed the camera was in all of them, but my question is, how did you manage to put the camera outside the car? Loved every bit of it and would love for you to get into detail about the process of making it, specially since you are friends with dodie i liked to see your art blended very beautifully with her songs! Does knowing the artist in a personal way make it easier or harder to work your way through the video? I’ve seen other videoclips you made, but its very cool to see when two people can have the same tone about different pieces of art!
Whose idea was it to have them filmed in cars? Or did you both bring ideas to the table? They're all beautiful and I love what you have created for such an amazing album
Развлечения
SMALL CONTRIBUTION??? Jack Howard, these videos bring so much to her music, like omg, just ART
Thank you :)
damn right
Bit of a serious one: Does she wear wigs? And if not, when will she?
HahaHAHA
this made me laugh so much
Terrifically underrated comment
“Do you wear wigs? Have you worn wigs? Will you wear wigs? WHEN will you wear wigs?”
I was watching this in bed, and after 29 seconds Fiona shouted “omg yes is Jack coming out?!”
She was so happy for you haha.
Hahaha the top of the video also reads a bit like an apology video
JACK HOWARD YOU’RE A GENIUS THE LYRIC VIDEOS ARE SUBLIME
How tempting was it to have dodie look straight down the camera lens when she sings "build a problem" in Hate Myself
Omgggg how good
Special girl was phenomenal, it really made me feel something, the reflections didn’t ever show a camera - balloons seemingly appeared from the sky yet it looked like you were in a vehicle....what is your secret!? Thank you for contributing to this wonderful piece of art, I’ve thoroughly enjoyed each video
+1!
I would love a quick breakdown of every video just quickly summarizing what the video is supposed to communicate
Yes pls
i think the Cool Girl one may be my fav because we're just watching her be normal then be quirky and weird from the backseat. my interpretation is that we are observing her, the cool girl. and even though this cool girl literally eats lipstick, shes still the cool girl in our eyes for whatever reason
It was stunning to see the completely different tones of all these videos matching up to the shifting tones of the songs in an almost unchanging setting - wouldn't have thought one car was so versatile! hats off to you Jack Howard (and company)
just want to say that i adore the video for sorry, it’s my favourite song on the album too so it was just perfect
As an alevel media student i am desperate to know 1) what rainbow lights did you use in rainbow and how did you use them 2) how did you get the camera angles for literally alll of the lyric videos in the car and any tips for directing that 3) did you hire the car wash or just go through it a couple of times and finally 4) how did you get a stable shot for I kissed someone it wasn’t you??? I loved all of the videos so much and it gave me loads of inspiration for my coursework so THANK YOU!!!
On the car wash one... in another comment dodie said they did it in one take🤯 and that there was a queue behind them😂 guess its good the song was sped up🙈
does it matter to you if people "get it"? i imagine there are hints/messages/meanings that are subtle, does it matter to you how many people pick up on them or is it nice knowing they're in there, regardless? as a designer my job is to communicate and if people don't get it i need to do it again, but as a filmmaker i imagine you have more freedom to let people interpret it themselves. curious about ur opinion:) great job to you and dodie, pleased for you
Since Jack doesn't reply, I'll give my view on it.
It does not matter if all people get it or not. That will never happen. But what does matter is that some educated people who appreciate the genre can understand it. As an artist, your own work always has depth to you. But as for how well that depth translates to an entirely different audience depends entirely on how much effort you're putting in to polish it.
@@comdrive3865 oh he replied in his video! also i didn't mean all people, but any amount of people.
ok so like...did you have one take to get the car wash in special girl right or were you sat under there for a while?
ONE TAKE BABY. The most high pressure thing bc there was a long queue lol
Oh woww at some point some movement was so perfectly timed i thought it was intentional
Dodie shared behind the scenes on her Twitter!
Did you decide you wanted to use the car because of lockdown or was it a space you thought would always work well for the songs? Was there a point where you thought you’d ran out of ideas for scenes to include since you had the limited space and was it hard to work with?
Dumb question: the glasses in ‘Special Girl’, they’re reflective but I don’t see a camera. What is this witchcraft? Aka how did the filming set up look? Also great job on the lyric videos, I’ve watched and loved them all. Now back to listening to the album on repeat!
I think if you look carefully you can see the camera in the very reflective ones, it intrigued me too so I was scanning every frame!
That’s the kind of thing you can get rid of in editing, or you could just be careful about angles when filming
This is just a guess, but you could use polarizing filters on cameras to manage reflections
I think there is one moment where you can see a Jack cameo (maybe?!) in the polarised glasses, but that just made me love it more. It was direct to the camera, but having a 1 person audience made it even more fun and ridiculous 👏 👌
I think I spotted Ciaran for a sec
Would love to know about any Easter eggs in the videos you made? I saw a comment on Cool Girl where someone noticed the nod to Gone Girl (where the main character eats a burger in a car while the Cool Girl monologue takes place).
;) nice work!
Why did y'all choose for ? to be the one video that featured Dodie being outside the car?
Thank you for sharing y'all's art with the world. I think the videos compliment Dodie's music beautifully (especially Sorry and When)
The growth in Jack is crazy. I remember watching Incognito when it came out and there’s so much growth! He grew up, he should be proud of everything he’s done.
These videos were so absolutely exquisite! Not ashamed to say they made me cry multiple times. I have three questions because this whole project is so utterly intriguing to me, but you're probably going to have loads so you can just answer whichever you feel.
1) What was your favorite part of creating these videos?
2) Were there special effects involved in making the background for Before the Line, with the lightning and the dark void outside of the car, or was that a set? Or both?
3) What was the inspiration behind having Sorry run backwards?
Stunning work! Seriously spectacular. You and Dodie are both incredibly talented creators, and I hope history remembers you as some of this generation's best and brightest, because you are.
For a long time (possibly forever) every time I listen to the album I will see that car. It was all so beautiful and I cried several times while watching the entire playlist. Truly a remarkable job, for everyone who worked on these videos.
which one is your favourite creatively/was the most fun to make?
The part in "I kissed someone (it wasn't you)" when other ghost dodie heads appear and move slightly differently to dodie's is so beautiful and perfect howww did you do that
jack!! first of all- LOVED THEM. I love when lyric videos are actual videos and not just lyrics over an image. I never watch those ones. these were phenomenal. all your work is great and you&dodie&hazel just create absolute magic. oh and ciaran is absolutely fantastic as always.
1. who came up with the concept of having them all be in a car? I love that idea cuz I always feel like im in a video when I listen to her songs in the car
2. what are some details you think we may have missed?
3. I love how . feels like the quick change in the wings of a theater. not a question just loved that.
4. why did ? start out of the car? that might be my favorite one.
5. again not a question but the rainbow lighting in rainbow and the childhood videos in when just !!!!
6. what was the concept behind the smoke in before the line? the suit in four tequilas down? & the makeup in cool girl?
8. what was intentional on your part, what was dodie's vision, and what was just cuz?
9. was it hard to film in a car, especially while driving? I imagine its very cramped.
10. is special girl in slo motion or am I going crazy
11. I only realized sorry was in reverse the second time around haha.
12. how much was your directing and how much was improvisation on dodie's part?
13. how many takes did a project like this take?
14. just talk about the process and the ideas behind it i'm so interested in your pov on her album
RE: question 3 - thank you! I really wanted to break out of the reality of the videos for a second and remind everyone this is all pretend. Like you’re getting to see behind the scenes. You’re the first person I’ve seen to say that and I’m glad it came across :)
I HAVE SO MANY QUESTIONS!! here are a few...
-Why make them lyric videos? Did this add/take away from your look of the video? I personally really appreciate having the lyrics in the video! I just wonder the thought-process behind having them.
-How much of a through line/clear narrative did you want to have between all the songs on the album? The car seems to be the most obvious connection... Anything else you hoped we would notice visually/thematically? How important was it to you that they seemed to be connected/telling a larger story?
-Any lessons you've learned from directing other videos that you tried to implement with these videos?
-What other 'decisions' did you have to make as the director? Any that felt especially hard/easy?
-What did you 'start' with first ---a character/an idea/story/music/visuals/etc. ?
-Which video was the most fun/your favorite to make? (I'd also like to know dodie's!)
i'm very sleep-deprived/it's the last week of classes, so hopefully some of these q's made sense. i loved the album and the videos are great. can't wait for BOTH of you to rule the world!!!
Everything about this makes me so happy. You're both so insanely great in your fields and I AM SO excited to see the rest of this car series
the build a problem road trip added SO MUCH to the album!! loved it, really well done. i'd be interested in hearing about the process of collecting and putting together the home video footage of dodie growing up in "when"
Freaking gorgeous, well done! Would love to hear about how you negotiated the relationship between Dodie and the camera for the different tracks. (Also capturing subtle/raw acting in mostly one take with totally different rigs all while creating a cohesive AND differentiated look... HOW)
yes!! the relationship between dodie and the camera that's the words I was trying to figure out !! that's one of the things I noticed while watching I just couldn't think of the words for it
Jack, I just had a few glasses of wine and watched the visual album. It was STUNNING in every way. I am absolutely floored. Thank you for bringing life to this album in the visual space. Genius.
Would especially love to hear about the the creative process behind “Special Girl”. That one had me completely mesmerized.
what made you think to have Sorry filmed in reverse?
and also does the smoke in Before The Line mean anything in particular?
they're both absolutely stunning, I love these videos and the album :)
Nice! I love how these are "lyrics" videos but so much more at the same time. Dodie's expressions tell much more than simple text on the screen can ever do. Amazing job for making them work as well as they do, Jack :)
All of you have outdone yourself with this one. Beautiful.
I'd like a full on behind the scenes interview where you talk about the Idea, the concept and the actually doing it, it seems like a amazing story!
I just binged the whole playlist and it's honestly like watching a movie. Totally made me cry at some point haha it's so good!
Look I would just like to applaud you on the fact that it’s only in the last video that she’s in the drivers seat, the car is stationary and she exits the vehicle. Fucking beautiful symbolism there with the depersonalisation element of the lyrics and well freaking done
My question: what’s your favourite piece of symbolism you embedded in this little series? Bonus points if no one’s picked up on it yet 👀
the visuals for the album were absolutely stunning. the running theme of the car was brilliant and just goddamn! dodies album was already beautiful and then you added the visuals and blew me oout of the water
I just finished watching all of them and I was literally like ‘these feel like Jack videos’. they’re all so beautiful!!! Air so sweet and Rainbow are my faves
So much travelling and never getting there ! The journey metaphor is strong in this one. Love it
How did you decide what to do for each video?
Also her album is amazing.
How is directing a music video different from one of your usual videos? Were there any difficulties that you hadn't faced before?
Amazing job by the way, so proud of you and Dodie both
I WANT TO KNOW EVERYTHING!!!! The lyric videos were amazing Jack, I love how much they bring the story of dodie's album ALIVE! I guess just number one question would be what gave you the idea to stage them all in a car of some sort? SO WELL DONE!
I started watching the playlist in a new tab, and on this tab RUclips automatically started playing Jack's Tenet review. For a second I genuinely thought he'd mixed voice clips about Tenet into the songs...
First of all those videos are amazing and you can be really proud of them!
I really love the whole car idea you came up with! so
My questions are:
1. How do you came up with this idea?
2. Was it the only/obvious choice or was there a lot of other ideas you discarded?
3. What were those discarded ideas if you don't mind sharing?
The videos were great! And it contributed so much! Thanks for talking to us about it. So I can give myself a pause from all the sobbing.
Visuals to me always add something so special to music. Whether they make it more digestible or they add a whole other layer to the story. They were all done so well, they felt both planned and polished and at the same time beautifully raw. Everything dodie does oozes passion, so it was so nice to see her music go so perfectly with the visuals, it never felt dampened by them or excessive. They only amplified the authenticity and vulnerability of her work. Everyone did such an incredible job 👍🏻
My question/s- Did you and dodie have conflicting ideas about certain things? What were they & how did you compromise/work around that? Was it easier or harder directing a friend? ✨
P.S. Will there be a BTS video/outtakes? Always love seeing the ‘making of’ things & extras.
Just wanted to say, the video for before the line was so beautifully haunting, I had full body chills, the fog the lights just everything
Jack the videos are so perfect and they fit the songs so well!! The setting of the car throughout is so wonderful and such a nice way to tie all these songs with different sounds and about different feelings together. Once again I must say that you are an absolutely incredible filmmaker. Thank you so much!!
First of all, wow Jack!! You have created some stunning visuals that are so well-matched and truly enhance the magic of dodie’s music - so thank you for that. I’m always so impressed and inspired by what you create! I just have to ask if the ‘I Kissed Someone (It Wasn’t You)’ lyric video was at all inspired by the shot in The Dark Knight? Fellow Nolan fan here, and was half expecting dodie to start leaning out the car haha. Looking forward to seeing what you work on next :)
The videos are so good, they blend so well!
That's brilliant Jack. Looking forward to watching them!
questions!
1. why did you choose to connect the videos for “Four Tequilas Down” and “.” rather than the more obvious choice of connecting “Sorry” and “When”?
2. do the cars symbolize anything?
3. did you take any inspiration from the existing music videos for “Hate Myself”, “Cool Girl”, and/or “I Kissed Someone (It Wasn’t You)”?
5. why did you choose to have “Special Girl” slowed down and “Sorry” reversed?
6. how many times did you guys have to go through that carwash to get the perfect take?
7. was the smoke in the car in “Before the Line” real or special effects?
8. how did you make the choices between the videos that you wanted to follow a more literal interpretation of the lyrics (such as the one for “Hate Myself”) and the ones that you wanted to show more of the emotion behind them (such as the one for “Sorry”)?
that is all, thank you for the beautiful art.
they're amazing!! you guys made me fully weep a few times
the videos have some pretty heavy themes involved- ones that come to mind are Sorry, When and Before the Line. How did you coordinate getting a good take and the health of dodie and the crew?
these videos were fucking phenomenal jack!!! after watching you for so so many years, its so sweet to be able to reflect on the videos you and dean would make in your back garden vs these beautiful music videos. the cinematography was so gorgeous - it truly added to the experience of sitting down and listening to / watching the album for the first time. incredible work!!
The videos are beautiful, I was seriously blown away, and they compliment the album greatly. I'd love to hear/see more about the creative processes behind them
The music is so incredible, and you absolutely delivered with the videos. I feel like they showed us a side of dodie we haven't seen so far, and they encapsulate the soul of every song so perfectly, LIKE HOW ARE Y'ALL SO TALENTED
How did you make the entire storyline of the album fit into one car with such variety?
YES! Jack, these videos are awesome and beautiful! Actually it adds A LOT to the album! Well done and thank you so much for giving us this experience
the when lyrics video absolutely wrecked me! adored the song already but having dodie in the foreground singing with such raw emotion as her memories literally passed her by in the blurry background... did not think I could cry about new things to this track but thanks for proving me wrong.
I'd love to hear more about just how you came up with the video concepts in general and what your approach was creatively to make them both good stand alone videos and part of the larger album that connects them all, if that makes sense.
so excited to finally get to experience this album and everything that comes with it!
i love how much you all work together on your projects. i love the 12 videos so much and the album is so good!!! also love your hair, hadn't seen it like this yet, really cool :)
these lyric videos are going to live in my head rent free for a long time
I admire your use of light, and keeping most of the shots in one place. It contributes to the feeling of the songs. How do you ensure that the still shots carry depth (emotion and camera depth)? What are your tips to someone learning how to ensure their shots are interesting?
i love how y'all genuinely hype each other up so earnestly! you're all so talented it's infuriating xx
«У матросов нет вопросов!»... but... great job! Congratulations!
Really, it’s so pleasant to see your work friendship with Dodie. So powerful.
YOU TWO ARE THE BEST LOVE U
found you in jack and dean, been here for years, been a real pleasure watching you grow into an awesome director, congrats on the huge success, you've earned it my friend
You really did that! It's all so beautiful wowee! Special girl was just something else and When was so emotional and the rainbow lighting throughout was a lovely touch. I don't have questions but you should be so proud of it, stick it on your CV
questions for you
where did the idea of the car come from?
was it hard to film in a moving car?
space for camera equipment??? how did it all fit??
thank you for the beautiful experience you two created
God these were stunning, absolutely added to the whole experience of the album. I can't wait for the QnA video
These videos are absolutely stunning. Simplistic storytelling done in such a beautiful, creative way. Incredible work. You can see so much craft and talent in every aspect of this album. I keep thinking about it all. I am blown away!
The videoes are absolutely everything
You did a great job! I really enjoyed watching all the lyric videos :)
Was there a lot that went into choosing which roads you were going to drive down for each video? Like Four Tequilas Down looks quite bumpy like there’s a lot of speed bumps - was this something you planned and looked for specifically?
Really enjoyed every video for each track! Definitely added a little story/vision/point of view that made me feel 🧡 love them!
I’ve been so excited for this for so long!
i think my favourite was the video for sorry. i loved the noire vibe and how it went in reverse and when it revealed to be what looked like blood on her hands i was like wooooaaahh. i mean it's cool because it being desaturated, it feels like blood but you can't see the redness. i mean for all i know i've interpreted it completely differently but yeah fantastic job
You directed these?!?!? I loved them so much!!!!
so much talent!!!
the lyric videos add everything to the music you did an amazing job, they're my fave thing in the world now
Thank you for your contribution🙇👏
i have so many questions.
was the car concept influenced by covid restrictions? if so, what was the original concept for the videos?
are all the videos filmed in one take or are there sneaky edits?
who came up with all the lyric videos being similar? is it because some of the songs in build a problem continue from the last one without a break?
how did you fit all the filming equipment/props into the car?
did you film all the videos back to back? how long did it take to film all of them?
Not many music videos make me feel things but i found these lyric videos exceptionally powerful. congratulations to you, dodie and everyone who worked on them
I've been following dodie for years at this point and I've seen Jack pop up in some of her videos and insta posts and then this video was recommended to me, I had never ventured into his channel but now I'm suscribed because he talks about films and that's my jam so new suscriber!
Welcome :)
they were fantastic, thank you jack for putting your touch on those wonderful songs i was blown away 💙💜❤️
i just looooove the overarching story these videos tell :)) brought me a lot of joy to watch so thank you!! loved the car wash vibe in special girl
ART 👌🏼
PLEASE go through your basic idea for each vid - I was checking the comments on each one to see people’s thoughts and analysis on each, I just LOVE that stuff!!
They are fantastic videos. I like the "car" theme, which really fits the reflective nature of the songs.
these videos made my day while also ruining my day bc they were so heartbreaking, such an incredible project
These were so beautifully pulled off and gave so much more OOMF to the album which is already a stunner gosh I just want to watch them again and again: I'd LOVE to know how you managed to create such beautiful natural lighting setups in all these, but especially I Kissed Someone and Rainbow, considering you where shooting in an actual CAR which is inherently cramped ahah!
Good to know Jack is still making quality content
It’d be really cool to see/hear you describe the lighting setup for “rainbow” - it was so beautiful!! 💛
Congratulations on making such beautiful and nuanced vignettes around these wonderful songs.
Q: Is Air So Sweet a reference to Out of Love? What/who were your main influences in approaching the project?
Thanks Jack, all the best.
I am working sir but I love your style since day one and like your growth so I shall definitely listen and watch couple times through of the album and videos 🤙
just had my last day of year 11, gonna sit down and watch them all :)
I loved it soooo much! This was a beautiful art project
Two questions:
1. Are the videos meant to be watched according to the order on the album or by the time of upload on the channel?
2. In 'When', is the video being projected on the wall irl or was it added in later?
And huge congrats, the overall concept is awesome and I really really enjoyed all of the individual "stories"!
Such a fabulous video, well done!
i am so glad this showed up on my reccomended, i am so sorry for not subscribing years back when i started watching - im glad to be back and i wont let it happen again :)
these are incredible!
How much of the vision of each video was yours vs dodie’s interpretation of the song and what was the process like to figure which elements to focus on?
Also how did you find it to have to express your concept and ideas in such a short time frame compared to say a short film?
I love the videos so freaking much!!! ❤️❤️❤️
I LOVED ALL OF THE VIDEOS!! I loved the concepts and how all of them related beautifully with the songs, in very clever ways! I wonder how much of the ideia of all of them being in cars come from the pandemic or if that was the goal since the beginning. As a radio and TV student i was AMAZED by how carefully placed the camera was in all of them, but my question is, how did you manage to put the camera outside the car? Loved every bit of it and would love for you to get into detail about the process of making it, specially since you are friends with dodie i liked to see your art blended very beautifully with her songs! Does knowing the artist in a personal way make it easier or harder to work your way through the video? I’ve seen other videoclips you made, but its very cool to see when two people can have the same tone about different pieces of art!
Whose idea was it to have them filmed in cars? Or did you both bring ideas to the table? They're all beautiful and I love what you have created for such an amazing album