GS1 US Celebrates 50-Year Barcode ‘Scanniversary’

GS1 US, the neutral not-for-profit information standards organization best known as the administrator of Universal Product Code (UPC) barcodes, today commemorates 50 years since the monumental debut of the first barcode scan ("Scanniversary"), marking a pivotal moment in retail history. On June 26, 1974, a 10-pack of Wrigley's chewing gum adorned with a UPC was scanned at a Marsh Supermarket in Troy, Ohio, igniting an era of retail and supply chain automation. Today, the barcode is used to identify over 1 billion products and is scanned more than 10 billion times daily, serving as a cornerstone of global commerce.
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