This is spot on - Especially considering the "Network Effect". Companies like Finch and Hypar have a better chance of success, or capturing a larger audience, by integrating their tools into Revit rather than competing as a stand alone process, or leaning on secondary modeling programs like Rhino. A great example of a company doing this is EvolveLab with their AI Rendering program "Veras" as and add-in to Revit. I believe these emergent technologies have the potential to disrupt "how" we design, or even assemble buildings, but having a single source/platform to host new tools will allow our industry to evolve more rapidly through keeping all disciplines on the same network. Another great example of this is 3D printing architecture through companies like COBOD who offer wall types and families in Revit to help streamline their build process. Great topic of conversation 🤘
Great analysis. One thing many don't see is how many people out there are able to use niche tools. Generally everyone knows how to use AutoCAD, Sketchup, Rhino, Max, Revit, Photoshop etc. It is the flexibility that makes the tool works for Architectural/Engineering firms. If you don't have anyone learning a niche tool for your firm specific workflow, you have to train your employees. Once that employee leaves the firm, you have to train the new employee with the niche tool. It is very costly and the market pool for that specific tool is small. Also many Architectural/Engineer firms are reluctant to try online-only software which IT has no control over. This means you are at the mercy of internet service providers. Security and data breach can be a big deterrent. If there is no alternative to BIM360 or other platform, you are at the mercy of one company. As well, the majority of the collaboration workflow is determined by the client's needs. One way to have broad acceptance is to make your tools free for the most basic workflow and charge extra for other specific tools. Diroots took this approach and it is quite successful. This is why many firms are able to adopt their tools and gain traction. Even pyrevit, enscape and many other tools are gaining firm wide acceptance.
I switched to Revit in 2005 and taking my firm back to AutoCAD and Rhino, and using these new tools. Revit was (and is) breaking a thorough architectural process, which requires a quiver of tools (not all in one). I'm excited for these new tools!!!
Revit's competitors are floundering. Many of them are making worse day-to-day decisions; almost doing what Autodesk is doing but worse (Autodesk being a big proponent of flashy marketing features that either nobody will use, or simply don't work). I've tried a few different platforms and they usually fall flat on their face. Worse yet, the companies themselves just stick their heads in the sand and don't even seem to care. They're in the business of making RUclips videos (one BIM program I tried even made a video tricking the user into thinking what was on the screen was the program's actual workflow... when it wasn't). Other companies have great products, but for whatever reason, restrict access; Tekla for example (expensive fees and insanely expensive to train people to use it). Autodesk isn't IMPOSSIBLE to compete against. But if it's competitors keep messing around like they are and shitting the bed every chance they get... good luck. It's no coincidence that Autodesk can charge $2,000 plus for just AutoCAD, let alone Revit - and with next to no real customer supper. Their competition allows them to do that.
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This is spot on - Especially considering the "Network Effect". Companies like Finch and Hypar have a better chance of success, or capturing a larger audience, by integrating their tools into Revit rather than competing as a stand alone process, or leaning on secondary modeling programs like Rhino.
A great example of a company doing this is EvolveLab with their AI Rendering program "Veras" as and add-in to Revit.
I believe these emergent technologies have the potential to disrupt "how" we design, or even assemble buildings, but having a single source/platform to host new tools will allow our industry to evolve more rapidly through keeping all disciplines on the same network. Another great example of this is 3D printing architecture through companies like COBOD who offer wall types and families in Revit to help streamline their build process.
Great topic of conversation 🤘
Great analysis. One thing many don't see is how many people out there are able to use niche tools. Generally everyone knows how to use AutoCAD, Sketchup, Rhino, Max, Revit, Photoshop etc. It is the flexibility that makes the tool works for Architectural/Engineering firms. If you don't have anyone learning a niche tool for your firm specific workflow, you have to train your employees. Once that employee leaves the firm, you have to train the new employee with the niche tool. It is very costly and the market pool for that specific tool is small.
Also many Architectural/Engineer firms are reluctant to try online-only software which IT has no control over. This means you are at the mercy of internet service providers. Security and data breach can be a big deterrent. If there is no alternative to BIM360 or other platform, you are at the mercy of one company. As well, the majority of the collaboration workflow is determined by the client's needs.
One way to have broad acceptance is to make your tools free for the most basic workflow and charge extra for other specific tools. Diroots took this approach and it is quite successful. This is why many firms are able to adopt their tools and gain traction. Even pyrevit, enscape and many other tools are gaining firm wide acceptance.
I switched to Revit in 2005 and taking my firm back to AutoCAD and Rhino, and using these new tools. Revit was (and is) breaking a thorough architectural process, which requires a quiver of tools (not all in one). I'm excited for these new tools!!!
Revit's competitors are floundering. Many of them are making worse day-to-day decisions; almost doing what Autodesk is doing but worse (Autodesk being a big proponent of flashy marketing features that either nobody will use, or simply don't work). I've tried a few different platforms and they usually fall flat on their face. Worse yet, the companies themselves just stick their heads in the sand and don't even seem to care. They're in the business of making RUclips videos (one BIM program I tried even made a video tricking the user into thinking what was on the screen was the program's actual workflow... when it wasn't).
Other companies have great products, but for whatever reason, restrict access; Tekla for example (expensive fees and insanely expensive to train people to use it).
Autodesk isn't IMPOSSIBLE to compete against. But if it's competitors keep messing around like they are and shitting the bed every chance they get... good luck. It's no coincidence that Autodesk can charge $2,000 plus for just AutoCAD, let alone Revit - and with next to no real customer supper. Their competition allows them to do that.