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ED SHEERAN - THE MAIN REASON FOR HIS SUCCESS
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- Опубликовано: 4 дек 2017
- ► 5 THINGS ED SHEERAN DOES BETTER THAN YOU
1- The first dance
2:17
2- The club anthem
4:28
3- The PR stunt
5:53
4- The Xmas payday
7:47
5- The Collabs
8:51
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Hey! I'm Damian Keyes and I've worked with musicians every day of my life for the past 20 years. The internet is deeply untrusting understandably and here is my background so you can have the full picture.
When I was 18, I was signed to a major label (dropped 6 months later) and at 23 I co-founded a Music University in Europe called BIMM (valued at $300M). I’m also a bass player, I’ve played for a number of artists including Eric Clapton, Alanis Morrisette and Billy Cobham. I initially retired at 30, but realised that life gets boring if you’re not building!
I have always been in-between the music industry and education which is how I ended up building my RUclips channel - I’ve been teaching artists how to release music long before it was a ‘niche’! I now educate artists around the world with my Academy, RUclips channel and I work directly with labels internationally alongside owning a live agency and management company.
It’s great to meet you and looking forward to working together on your music!
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Playing wembley stadium with just yourself and a guitar? That takes some balls!
Miles Dolding absolutely! Totally right dude!!
Don't underestimate his loop pedal skills.
Like his music or not, Ed Sheeran has channeled his energy positively.
I saw one of Ed's (ha) Wembley gigs, I took my wife as I knew she wanted to see him. Anyway, I was blown away. Because it wasn't just him and a guitar - it was him, a guitar, and a loop pedal. And my god does he know how to use a looper. He would start each song from scratch and make the whole song sound so full by the end of each song - it was amazing to see, almost like we were seeing a magic show as well as a musical performance! I'd be terrified of a mis-step and everything going out of time, but he pulled it off - at Wembley. Brilliant stuff
Ed Sheeran’s watching this and he’s like, “is this true? I’m ugly and mediocre at everything?”!!
🤣👍
One of the things sticks out to me about Ed Sheeran is the whole back story. It plays up to the idea that hard work prevails and people really like that. I'm always hearing things about who he gigged with when he first started/what he said when he was busking way back when which just add to his story. I think he also resonates with people because his back story makes him seem real in comparison to a band that have been put together by the X Factor for example. Lastly, his "unconventional" pop look gives us all hope that you don't need to be stereotypically good looking to succeed in the music industry haha.
Great vid as ever!
George Jones he really does work hard and people underestimate how much control he has! 😊
Exactly the shit story that is not what it seems has worked really well
It's all about emotive content, any artist that can evoke an emotional response is on the right track. Irony, sneering, and being ultra clever doesn't sell half as much as emotion, nostalgia, lurve, it's true.
Lovely message Michael and so true
Really? Run that Eminem and Cardi B.
It's sickening how many people will come to the rock bar and request Ed Sheeran 😂😂
RockWeller Rocks that’s when you say sure and bus tour a metal version of A Team lol
Simple.. he's a master of his craft...due to years of busking... has his own sound... and is a natural, humble person. He also understands that people are sentimental
Plus his father being an international art curator and his mother being a culture publicist helped a little bit.
Nick J Townsend hahahahaha nope
You're just mediocre
being willing to sell your soul to the music industry, helps a lot
Fool
He's fucking ginger. He doesn't have one to sell. Dk whatchu trippin bout (I'm making a joke, I love the dude, don't shoot me)
@@rxnimusic sadly there's plenty of people willing to sell their soul to the music biz, fame is more important to a lot of people than music, but yeah maybe ed shearan isn't one of them, he does come across as a nice guy.
At last! Some honesty!
Maybe Ed is just a genuine guy and it works out for him.
+YHNTN yeah he seems pretty genuine doesn’t he
Ed's image as a "genuine, down-to-earth lad" is absolutely the work of a marketing team.
@@threeletteragent surprisingly it really isn't
Let’s not get too carried away... I’m not trying to take anything away from Ed but successful people are often so because they are surrounded by the right people. He’s talented and he understands the game. But his success is a results of a team of people - not just him. And you can probably say the same for many other top artists. I don’t know that Ed sat down one day and specifically picked out the first dance market, nor do I know if he came up with the idea to do Wembley solo with an acoustic guitar. If he did, then the guy is a genius. But I think the more likely scenario is that these moves were made by him and his team.
Would be interested to hear your thoughts on this topic. How important is management, when do you need it, what should you think about, etc...
You are very right.
This is interesting. There’s rarely a single reason. Elvis, Beatles, whoever, it’s all a combination of talent, planning, organisation, execution, resilience, money, opportunity, luck, marketing, brand, timing, graft etc etc. I believe that you can reduce the need for one thing if you have a bit more of something else and the most successful people do one or two things really well at any one time. Whilst respecting the rest but not be dogmatic about it. I think he is a talented musician but I think his real talent was firstly, at a young age, he knew what he wanted and secondly he put himself out there. That had nothing to do with management. He exposed himself to be judged. I recently saw a video from some shit talent show in 2007 that he was on. It showed what he was prepared to do. He continues to put himself out there. No one can do it for you once you cross the line. Doesn’t matter who you are or what level you are at. Only you can grab that opportunity. Only you can fuck it up. It’s all about what you learn from it for next time. Success shines and failure fades, use that to your advantage not your detriment. If your team are shit, don’t make that your excuse, get rid of them regardless of the cost and learn from it.
You mean club push?
Glad someone is giving him credit. He’s not my favourite artist but yeah he’s really clever and great at what he does. Everyone seems to hate him maybe that’s just because he’s so successful.
he's part of the elite, they wanted a nerd to show as if anyone can make it. He has the whole media machine to back and lift him up.
You need to get a life pal you sad twat.
@@jefdamen2977 Yeah 'anyone' can make it just sing like this ruclips.net/video/bKs10zWd2Q8/видео.html
Love the way you point out that Ed Sheeran has gone out of the way to market himself in non-traditional ways. He is smart... it doesn't matter how bright or right your team is if you don't know which road to take. The artists with the most creative marketing sense - Modanna - Lady Gaga - NIN - Taylor Swift and on and on... started out with nothing. They have great instincts. You are sharing their brillian ideas with us, so we can use them... Thank you !!!
I heartily disagree Damo. Having played the scene with Ed before he was known his self belief and work ethic are the main reasons for his success. He used to gig almost every single night. And he was one of the few acts that when he sang in a pub could silence the room. That and he writes good songs that engage people. He is also a genuine and humble guy that people want to be around. You're talking about all the bells and whistles that the label has sprinkled on after the fact.
Hey dude,
Great videos by the way, love your channel!
I read your comment nodding and I think we're saying very similar things. I get a lot of hate on this video because I'm being positive about Ed Sheeran who musicians don't like to acknowledge as talented and hard working. I have used Ed in many videos as an example of someone who sacrificed and worked hard and even in this one I mention what a lovely and hard working guy he seems like (i've not met him).
The only thing I would slightly argue on is that I would be surprised if Ed isn't completely aware of these things although (as I point out) he has an amazing team around him (I know several of them and they are the best). He is so clever, he knows how to play the game, or in fact all the games better than everyone else.
But I think what I am guilty of in this video is going straight into some ideas that musicians can learn from without acknowledging how good, how hard working and how brilliant he truly is.
Thanks for this dude, (I have subbed) I agree with you, and keep up the good work on your channel, the more of us doing this stuff the better!
Damo :)
@@DamianKeyes Nice One Damo. Funny how people hate successful people ;) And I agree, I'm sure he has enough self awareness to know he's playing the game. His video for "Photograph" was genius. Home video footage of himself throughout his life.
Hi Damian, interesting stuff. I have a couple of thoughts: 1) Ed Sheeran is very focussed on a particular kind of success. I read a long interview with him in GQ magazine (who placed that I wonder) and he said his two main ambitions were to outsell Adele and to become the most successful male recording artist in the world. I couldn’t imagine Bob Dylan, or Neil Young, or Thom Yorke, or Polly Harvey, or Nicky Wire saying anything like that. And that is why he is more ‘successful’ in his understanding of the term than some of them, but less successful in their understanding of success. It’s also the reason why he could collaborate with Justin Bieber but he probably couldn’t collaborate with Jack White. The kind of success you get depends on your abilities, sure. But it also depends on the kind of success you aim at. 2. It also depends on money. Ed Sheeran’s advertising for a long time now has been so colossally extensive it must also have been colossally expensive. He’s like a football player that rich clubs invest in to get richer. None of this is to detract from his real skills. But the trouble with chasing money is that it limits the kinds of success you can achieve. If dedication to musical artistry was the criterion, who would be more successful, Ed Sheeran or Elliott Smith? I think it’s fine for people who want Ed Sheeran’s kind of success to go for it. But it’s important to know that it’s not the only kind, even among people who have made tidy amounts of money. Our culture talks up monetary success and global fame. But is a barrister intrinsically more valuable than a nurse?
Ed Sheeran is the best songwriter of our generation.
I would say a lot of people miss that a lot of Ed Sheeran's charm besides being real, IS simplicity.
I enjoy technicality in music as much as everyone else, but sometimes I do want to sing from the heart to simple music.
Personally I think of pop music as a zen minimalist challenge- how can you make something "fresh" with four chords?
ed sheeran was the first dance at my niece and nephew's wedding lol didnt realize that until now. good vid damian and great great great observations, as always. ^.^ thanks for the vids bud! hope you the best karma for always giving and helping others.
Salford uni music student with a diverse taste in music. Totally loving the content. Good practical approach and honest attention to the business side of the music business
That's why I love him... 😊😍
#60minwin fucking truth. Like him or not you’ve got to admit he’s doing something right. Great video man, much love
Lost and Found Collective thanks guys it’s amazing how many people have Ed Sheeran and have commented on other platforms saying he’s an idiot lol
That’s absolutely fucked. You don’t get to where he is without being savvy as hell
Hey man are we still on to meet next Saturday evening?
This all reminds of a couple things I’ve learned this week, about intelligent business...
1: A property course I’m on, showed how to make deals in 20 different variations that weren’t the typical idea that most people have about investing in property.
2: AJ beat Ruiz last night, using intelligent boxing, doing what most wouldn’t have expected; he didn’t straight in and suffer knock out like most would.
And today watching this great vid (thanks Damo) learning how one of the music artist masters uses intelligence, and doesn’t just go straight ahead like most other artist attempt; instead he thinks critically about how win the game without necessarily being the ‘best’.(Just like the property course and AJ)
More brilliant arguments Damian, I'm really enjoying your channel. One of my favourite producers Clark of Warp records released aiff stems from his latest album this week free to download for his fans to experiment/remix etc. I think this is another example of winning gratitude from fans. It's gestures like this that have people talking about you. I ran a live music night for a few years and we used to hand out sweets on the door, you wouldn't believe how happy it made our guests. I also remember attending a gig in Birmingham organised by Under The Counter, a guy called Keith Holland was one of the founders and he handed out free t-shirts on the door! I will always remember that gig and the people who ran it because A. I got a free t-shirt - B. It was a really good gig! - C. I still have the t-shirt more than 5 years on! - These are the sort of things that people remember. Simple gestures of kindness and goodwill really do count.
I'm rooting for Ghost.
I admit I slowed this down from my usual 1.5x speed. Needed more time to digest while you spoke. You really hit something fascinating with his takeover of first dances... I hadn’t considered that. Now, you’ve got my brain roiling with ideas. Thanks for the video!
Thank you so much Beau,
I love that idea of watching RUclips on 1.5x, I'm going to try that its a brilliant idea! Thanks
Watch at 2x some 5x w/enhancer. Always the last 2 minutes first
Every successful artist is relative to what's happening at a given time. Ask yourself if Ed Sheeran came out in the '60s, '70s, or '80s, or even '90s, would he have gotten a record deal, and become a star? Probably not... But yes, he's talented and has the full package of skills needed to succeed today. What does that mean? You'll get a different answer from each person viewing the world and music from their experience and understanding as seen mostly within their "one-inch" picture frame. But I guarantee digital technology and more linear homogenous music that digital technology creates has something to do with it... Yes, the bar has been lowered from the days before the digital revolution. I think those of us old enough to experience the days when "editing" was NOT an option know that. Regardless, he's got a lot of confidence, and that in itself is worthy of admiration. If his music moves people that's great.
ON F*CKIN POINT DAMO!
I totally agree with what you've said. Ed Sheeran sits in the pocket between the cool guys and the famous celebs - thats why he hits home every time! I specifically agree with your point about the acoustic concert at wembley stadium - Noel gallagher from Oasis said a similar thing and it was the reason Oasis were always in the newspaper is that they started things; I quote 'the newspaper can say whatever they want about us, just as long as we're on the front!" Ed Sheeran is the modern nice guy version of Oasis, and the newspaper is social media.
I don't think anyone can say Ed sheeran is shit; because his record speaks for itself. Simple.
It's not a personal thing, it's business and Ed has the business in his hands.
Luke Harber thanks dude it’s amazing how many people have called me out on this stating he’s lucky and it’s all about his team and he’s got no control.. I’m amazed at how many people continue to want the music industry to be about luck and not decision making and talent!
Thanks dude hope it’s not too cold over by you I heard there was a lot of snow that way!
Nah, you're totally right, just people don't like the cold harsh truth and there will always be haters when talking about someone as big as Ed Sheeran...At a shot - I'm guessing the guys locked away still listening to Slash and thinking that's all there is!! :P
Dude! I was riding my bike to the studio, my face was freezing off! I told my girlfriend as soon as I got home to add a Balaclava to my xmas list!
Got some prints for my single release (the design you've already seen) so I'm gonna post you a couple maybe in the new year if that's ok mate!
Luke ha ha so true!
Absolutely yes please dude really love to hear that and hopefully there will be a pic included with the Xmas balaclava! 😜
I do agree he's hit a market, but the song that first made him famous was from an album called Loose Change about a homeless person on drugs.
"Hope that helped" Mannn That has a loott!! Thank you very much!
as usual, simply amazing stuff Damo!!! thanks so much
True, Ed is the man.
Love it, great points. Very smart observations & takeaways. Would love to see you do more of these with other artists.
I have been checking out your videos. Thanks for posting these, they are greatly informative
Thanks so much 😊😊😊
Hi, we're not Ed fans at all, we never have listen to a song of his completely, but you nail it on the 5 things he does and WE don't do at all... We'll think about it. Thanks for your help.
Basically you're saying that those five things for sucess is
1-write songs for weddings
2-let someone remix your songs in order to get in the club scene
3-do as many pr stunts as You can
4-release and /or write christmas songs
5-collab with someone famous
You're not talking about anything artistic here.you're talking about business,which is not right or wrong.just a way to handle things
What if your music doesn't really fit into the club scene?what if you're trying to reach another kind of audience which doesn't have anything to do with family parties and weddings?about the "club scene" thing...that became the cheapest way to make a fast buck and get some hits for people who only listens 4 on the floor type music(some of them never care who did the original).
All of that doesn't make this guy better than any of us unkown musicians,or us worst or wrong.once you get into the music you learn what to do or not to do.
Later on,you learn to look carefully on how to make it happen.of course one actually can use all this information and make your "own version", but there's plenty of different ways to do it.don't forget that "market"and "promotion"doesn't work the same way everywhere,in some countrys they use other ways and some music are more or less appealing to different audiences i think there's many things to take into consideration than the sucess of this guy
Comprehension is key. Since you dont understand I'll explain. He never said you HAD to make wedding songs and be in the club seen. He was using those as examples. He WAS saying that you should try to get your music into as many markets as possible though. If your music becomes associated with something, then people tend to have a stronger connection with it. And with the PR stunts its just common sense. Being a successful artist is all about getting In front of as many people as possible and having them like you and your music. When Ed Sheeran goes up to a fan in public he creates a memeory they will never forget and in turn somebody who will likely be a lifelong fan. Also the people who see it will imagine being in those fans shoes and potentially become a new fan or stronger fan.
Use these principles to appeal to people in your scene. Use social media properly to entertain and inform your crowd. Collaborate with other musicians in your scene who might be a little further down the line with a bigger following. That way you get in front of a bigger audience. Your band might go from playing at a pub in front of your friends to a proper full on club gig with a couple hundred packed in it. Its not pop megastardom but its a massive increase. Find something you can do in your scene that makes you stand out. Ok, your not writing songs for the first dance at a wedding, but maybe write something that makes you standout within your scene. Maybe try remixes or add sone electric beats or something. Just something that makes you different, in a good way, so you can stand out. The principles are the same just for a different crowd on a smaller scale.
Thank you so much you have changed my life for the better I will now Implement everything that I have learned I love you so much thank you❤❤😻🙏🙏🙏🙏
Here's an example from America, Toby Keith's "Courtesy of the Red White & Blue" is played every single year on the 4th of July on thousands if not over a million speakers nearly all at once.
Hi there, stoked to discover this channel, just got back from the USA where I met up with songwriters from the online songwriting challenge community Songfight.org (it’s free, it’s brutal, it’s great) aaaaand while I was there @johnmayer played 90minutes away so of course I went. I’m so glad you mention him in this video because I feel like he is doing a bunch of these things himself - we can see this unfolding in real time - he collabs a lot these days (often with people with exponentially more followers/current relevance in the pop scene than he has) has his own IGTV show where he also does mini collabs with the guests (Khalid, Lil Nas X, Maggie Rogers) tapping into all their markets... also the short promo clips he is doing all the time for his current tour are JUST delicious and smart, and really simple. Seeing him again was a great shot in the arm to double down and press on and DO the collabs that local and really cool creators are WILLING to do with me... take them on tour and have some fun making videos in the city mall etc... There are so many people at the party we can be talking to before we need to worry about pestering the host straight away 🙏🏼🙏🏼 I don’t even think I knew about the Sheeran x Mayer collab before this 😯 you know where I’m going rn!! 🖤🌶
Great video! 💪🏽X
I think you make good points and everything you say has value, but it's so depressing that Ed Sheeran is the great example to bands, in the 90's we had Kurt Cobain :(
Yeah I see your point however music is subjective.. I hated Nirvana the first time around as I loved metal and Grunge to me was untalented bad musicianship.. I love it now I’m a bit older and wiser but it shows music is subjective and a lot of people love Ed Sheeran
+Judas Goat while this is true, in the 90’s I hated Cobain the first time around as I was into metal and to me and my mates he couldn’t play like Dream Theatre or Pantera.
It just goes to show music is subjective and we all love different things. People do love Ed at the moment even if he is a bit bland.
Ps I love Nirvana now 😊
Maybe it's good that we're not all shooting ourselves in the head.
Ed’s a phenomenal musician. I don’t know if Kirk could have gone solo with just a looping pedal
@@nsc217 Kurt
Sure the guy persevered but many others have too. As you said Sheeran is surrounded by very smart individuals and huge record label partners. While I do think anyone could learn a lesson about consumer engagement, suggesting a metal band could foster the same kind of sentiment is kinda silly because said band aren't going to write a 1999 tune either. Breaking the first dance style market, club anthem remix market??? C'mon. I find your advice completely applicable if a manager is selling the fake boyfriend style act, (the act your nana likes, that beta males like etc), but it's not across the board advice.
Great how you reveal the obvious and how "we" can use it or at least trying to!
Thank you so much!
I don't know who's "rooting" for Ed Sheran..
I bet his mum is!
Lots of people are rooting for him. It just not considered cool to like him at the moment so all you see and hear are the haters.
I am
A lot, thats why hes performing in all staduim ( sold out )
I am
I've been fan of Ed sheeran since 2017 and now thanks to you I'm start to thinking a lot more of elements that play an amazing and vital part of what does it mean be an great artist in this era.
I'll star to make the study of your 5 points on my protect and when it work out, I'll text you back right here.
Thank you so much!!
Greetings from Venezuela!
Luck. And of course hard work too. But even the strongest weed needs right soil and sun. People are being fooled with this hard work idea and taking everything so personal. Life is an outcome of all that ever happend to you, it's called karma. My point is work hard but undetstand your conditioning.
Time to microwave the coffee now :)
Just discovered your channel and loving it! Subbed :-)
Thank you so much Lloyd!
Thank you!
#60MINWIN T-Shirt! Never looked at Ed Sheeran quite like this, thanks for opening my eyes
JSTN TV I had a lot of people disagree but I truly believe is a master of his trade
All hail our new overlord, Lord Flannelpants Sheeran
Great advice!
Yeah, but this is a bit like saying you can have the same physique of an actor in a superhero film just by doing exercise and a having a certain diet, while ignoring the entire industry behind that actor’s success. Sheeran is just a figure head, with millions of dollars in marketing, songwriters, publicists and connections paving his way and pulling strings. If they want to make you a star, they can do it. They have all the mathematical charts showing which “buttons to push,” and how to play on people’s psyche. It’s like the brainwashing of a catchy commercial. Corporations will spend big money on commercials because they know they work, it’s a sound investment. Current Pop music is just a commercial for itself, Sheeran is just the face. He’s like the “Flo of Progressive.”
left out the 50 cent and Eminem collab :D
nvm that hadn't happened yet
Thought this was the steps Ed Sheeran took
Heck, John Mayer collab’d with Chris Stapleton YESTERDAY ahead of his Nashville show tonight and they played it together. What a riot!! Makes me want to be one of the first to cover it (plus it’s a great and pretty simple song too mmhmm 👌😍🌶
If you wrote this in 2019 then I was at that show
@@Alexander-vt3zh ah, lucky you 🙌🙌🙌 I was not there, probably back in Australia then, but saw it posted on YT. I'm planning on (recording and) releasing it myself since they're not in a hurry to do it!! Good for you, his shows are really somethin 🙏🌾
COLAB colab colab----bolloxshortwords--destuctive english language VOCAB...
Very useful video ! Thank you
Faye Sulflair thanks Faye anything I can help with on your journey or socials?
Anytime :) kind of I'm torn between training 6 months for a new job which would allow me to have the income to invest in my music (i.e. videos, equipment, professional recordings)? Or do I continue to try and make money from music with out the investment ?
I feel like the opportunity will give me the cash investment to take my music to the next level but the job is still a risk and not music related...?
HEY! Is there a compromise where you dont lose the 6 months from your life and you can build your audience without any finance and build the story while you save and plan what to spend the money on?
What would your investment be in 6 months?
Hi Damian thank you for your response. After a lot of thinking and mince pies :') I have decided to focus on the music projects first and double my efforts and allow the finances to be raised through other methods!! The music comes first !!
I want to ask this question I am curious about... Do men and women have to work differently in these examples? When I think of Ed as the voice of the first dance the women sees it as a another mans beautiful voice right? The man sees it as himself showing the women he can do exactly what Ed is singing.... so now I imagined myself singing as a female that story doesn't work.... Now do women in the industry have to search a different lyric approach? or what if they don't act as feminine like a wedding... I know theres more things to do then that but it just hit me to think if gender matters how you sing what you sing and the audience, I'm quite new to this :)
nice nice... i am taking time to learn from ur videos
Thank you so much if i can help with anything hit me up!
how do i contact you sir
how do i contact you sir
Some great tips. A lot of it, after becoming a megastar, is just selling to increase the the size of the empire. Would be great if he put a significant amount of his resources (doesn't mean he has to become poor) into some really beneficial project. But maybe I am unaware..... It appears more commercial and less soulful to me.
ed sheeran vs adele
2:20
You should make more of this. I mean talk about artists that has become successful and failure. And explain what happened to thier journey.
So next the banana for monkeys.
Can you breakdown Jason Mrazs career journey?
Thx
Some say the dishes are still drying to this day…
Good Vibes /Brother
Fingerz thank you!!
Helps that his family had money and he wrote pop songs. Imagine if he was a metalhead that didn’t come from money? Still doable, of course, but never to this degree.
Nice conversation in the kitchen
Major record label marketing
The examples are of course, but the principles aren't
Interesting comments, as ever people conflate "talent" with "music I like". There's no rule that only virtuosos are allowed to play music. Sometimes the virtuosos play the crappiest music - but that's just a question of taste.
You should do a collaboration with him
Lol Rol I have put in a request apparently I’m after Eminem and before Trump!
He releases a few EP’S before he got signed, but no don’t release EP’s though yeh Damo ? Haha
#60minwin
And it's one guy on guitar less is more sometimes.
Great points, as usual..! 💯🎯💯 Just heard a funny story from a friend last night about them meeting a man at a film premiere who kept referring to their son, *Edward* and all the cool stuff he was doing in various countries.. After various examples, guess who it turned out to be..? 😏 - @Acharich
Acharich Speaks ha ha no way 😊😊😊
Are you Welsh?
I am indeed. I grew up in Swansea
Um I don’t rly agree he isn’t the best. He’s himself and write music he want to write, not want others want him to write. Common tho he wanted to have a wedding song yes but he didn’t write them just because of that. Ed wanted to top tol and made plenty of songs before perfect
People love mediocrity. There is absolutely nothing challenging about Sheeran's music. Sure, it sounds nice to most women but creatively it is as dull as dishwater.
Matthew Hobson but music is subjective so surely that’s an opinion the same way as many people would listen to your music choices and might find them pretentious or over complicated? Ed Sheeran might not be everyone’s cup of tea (I certainly don’t listen to him on a daily basis) but a lot of people love what he does. He is one of the biggest selling artists in the world, surely that isn’t coincidence is it?
@@DamianKeyes No doubt Sheeran is very musically talented. No fluke as to why he's so massive but I just think he's a symptom of the current state of bland mainstream pop. Sorry for my rant. Now I'll crawl back to my pretentious and overly complicated Mongolian throat music :)
holy shit this comment was so misogynistic
@@lukebeatsgames take it easy snowflake.
@Matthew Hobson LOL the man who sneers at others for loving 'mediocrity' and who places himself apart from such plebs, calling someone a snowflake as an insult. Pots and kettles.
Come to think of it.....he must be in the club. Because it is impossible to get collabs with the artists he does, even before he was famous,....if he didn't sign red on the dotted line. So please be honest, and embrace the REAL reason he managed to float up there. Because, as an artist, you could try as hard as you want to......and if the club door doesn't swing on you.....well, I think you may get what I'm saying. It's.....evil. And unfair!
Like 220
Chicken Dance
Same as Oasis.... Zero Competition.
That's not reasonable on either of them, to be honest. Oasis quite famously had competition (Blur, for a start) but were miles ahead of their contemporaries with What's the Story and Definitely Maybe. Does Ed Sheeran have competition? Hell yes, we have the likes of Adele and Ariana Grande competing for that Number One Broad Appeal Pop Star spot.
Pact with the devil
He picked his management well. And that's why you're interviewing yourself in a kitchen. And now you're trying to give advice to other artists. Bless
Now Billie EILISH and Lewis Capaldi are taking over the world ❤️❤️❤️
Sorry but Ed is still on the peak..
@@postcard5598 Ariana is better than all of them
@@nathanielbelachew6975 lol hell na
Ed sheeran, the main reason of this shitfest
Hi Timmy,
Did you watch the video? What are your thoughts?
He can't write for shit, and for that matter neither can Adele(Except Chasing pavements which is inexplicably good). I agree with your video. He does about everything else right. At this point, you don't need writing. You need vibe, hard work, aesthetics(I mean like aesthetics of sound, not necessarily looks). He sounds good. His recordings are good. He's a good performer. Celebrity and culture and stuff is inexorably in bed with the content itself.
Loving this content forreal
#60minwin l'd love to win a skype session
From the take aways I think for any band collaborating more is definitely a huge thing
You may not be able to collaborate with Beyoncé yet but you could with jerry's blues band down the street.
Or be ballsy and make something amazing and see if someone much bigger would want to colab
Fresh Mind let’s make this happen can you email Katie@dkmanagement.co.uk and she can sort out a time
Damian Keyes awesome!! Would love to! I'll email her really soon :)
You use the word "artist" very VERY loosely
He copied someone else and when he got successful he signed him on his Gingerbread Records ... look into it
So much fluff. Just get to the point.
Still don’t know one Ed Sheeran track.
Mr Flat Taxi Rainbow Chemtrails He’s even a Rapper. Listen to 'Take It Back'
I hate this thumnail so much, it's the spot I used to busk at as a kid...
You used to busk at Wembley Stadium? :p
Haha yeah a quid from 90000 people isn't bad for a days work. Nah Shopstreet Galway, I always see this image everywhere sometimes with an inspirational quote attached and I just feel like the fat guy in the before picture who instead of having a lean six-pack in the after picture is still just the fat guy.. Oh well maybe one day Wembley, right now I'll settle for gigs down the local pub! :)
Ed Sheeran is the king of generic cheesy pop music....
Bob Dylan, nowadays no one would give him a 2nd look, and he is one of the best song writers ever to be honest...
just saying common sense became a victim of propaganda
Have you seen bob Dylan’s concert in the last 10 years?
@@judeforrester6641 yes i have indeed.
I'll rephrase for you, cause I can tell that you're a bit limited...
A young bob Dylan would never make it nowadays...
I get tired of the shape of you, and perfect very quickly. I mean they re not that good.
While music is subjective and we all like different stuff and i also wouldn't chose to stick it on while I'm driving... You can't argue with it's and his success. Have you seen how many songs Ed has written for other people proving that there is respect for his writing in many genres from Keith Urban, Wiley, Major Lazer and even Beiber & Swift.
Like it or not he knows a winning formula for the masses
As a musician, I admire Ed Sheeran for his hard work, playing gigs day in day out, writing his own songs. The songs I'm not a fan of and 'Shape of you' is especially annoying. But he's got a strategy that works for him and that's it.
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