DV360 Foundations 01: Programmatic Advertising & DV360

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  • Опубликовано: 8 ноя 2024
  • Get a comprehensive understanding of programmatic advertising in this video. Learn about the key players involved, including publishers, advertisers, DSPs, and SSPs. Explore the different buying methods, discover how real-time bidding works, and learn about the role of demand-side platforms like Display & Video 360. This video lays the foundation for mastering programmatic advertising.
    Stay tuned for more foundational training videos on Display & Video 360. Like, comment, and subscribe for the latest tutorials and updates!
    #programmaticadvertising #adtech #dsp #ssp #openauction #private auction #preferreddeals #programmaticguaranteed #rtb #digitaladvertising #displayadvertising #videoadvertising

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