5 BRAND NEW Digital Marketing Strategies for 2024 (HUGE Leap Forward!)

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  • Опубликовано: 21 ноя 2024

Комментарии • 182

  • @WesMcDowellInc
    @WesMcDowellInc  Год назад +16

    Click here for all my best prompts to use ChatGPT as your personal marketing manager → wesmcdowell.com/chatgpt/

    • @ImWORTHITINC
      @ImWORTHITINC 11 месяцев назад +1

      DAMN YOU ROCK! TYSM WES!! CHECKIN IT RN!!!

    • @s4iN3tTe
      @s4iN3tTe 9 месяцев назад +1

      I appreciate the time you took to edit this video and bring great informative and colorful content.

  • @neilmerlino6475
    @neilmerlino6475 9 месяцев назад +10

    This channel is THE MOST informative channel on marketing, by far. 👍👍👍

  • @zahrakhademi800
    @zahrakhademi800 7 месяцев назад

    Some how I listen to 10 different videos on a topic in youtube but yours are always the one that makes things clear. Thank you for being genuine.

  • @northstarmedia8508
    @northstarmedia8508 11 месяцев назад +10

    The thing I've been hearing recently about having long & short form content is that, the short form might attract alot more audience than the long form. But the people who you attracted are the type to consume short form content, not long form. Therefore YT will show your long videos to them, but they won't watch it at all. Jump ship after the first few seconds. & then YT stops pushing your content cuz they think it's shit

  • @awakenyourlight
    @awakenyourlight 8 месяцев назад +1

    I am so glad I did the effort to type in "2024" when looking for SEO and marketing advice 😅 Great tipps, thank you so much, never thought about using AI to support with that...what a time to be alive (born in 1986).

  • @sandyingram
    @sandyingram 11 месяцев назад +75

    Don't be too hard on faceless videos. They provide an enormous amount of information without a personality getting into the way. They are great for education.

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +15

      Sure but giving information isn’t the same as marketing. You have to build a connection which can be done faceless but it’s much harder.

    • @inrstelr5056
      @inrstelr5056 11 месяцев назад +12

      I don’t think he’s being hard on them, just being honest about it being better with a human.

    • @LI-pm3mh
      @LI-pm3mh 10 месяцев назад

      You are correct

    • @lifewidelearninghere
      @lifewidelearninghere 9 месяцев назад +1

      I'm with Wes on this. Faceless lost its appeal to me very quickly. I need the personality.

    • @doingitdavy1507
      @doingitdavy1507 8 месяцев назад

      Sandy I gotta pushback a little, cause I pretty sure Wes didn’t even say the phrase “faceless videos” let alone be hard on them. I have seen quality FL channels, but sadly many get overshadowed by the disingenuous creators using clips of others without giving credit . No shade just a tiny insight I realized reading your comment. 🙏🙏🤙✌️

  • @freespiritkaro3414
    @freespiritkaro3414 8 месяцев назад

    I don’t think there is anyone else who makes marketing as digestible as you do - as it should be, in small chunks, for folks in other professions which have nothing to do with social media or marketing - what a way to win on YT 😉 THANK YOU SO MUCH ❤❤❤ 👏👏👏🙌🙌🙌

  • @venumohan5500
    @venumohan5500 10 месяцев назад +2

    The point you made about RUclips being a search engine is new perspective. I realized I use RUclips more than google. Thank you for this video.

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад

      You're welcome & tnx for watching! 😀

  • @erikpraecius
    @erikpraecius 9 месяцев назад +4

    Loving the sneak-peek into 2024's digital marketing wizardry! 🎩 Your insights are pure gold for any small biz looking to crush it online. Can't wait to see more!

  • @ShaunaFacciponti
    @ShaunaFacciponti 8 месяцев назад

    Really appreciate your video. I’m jumping back into digital marketing after a few years and it’s like a whole new world. Thanks for getting me caught up and saving time and frustration .

  • @lilyb2617
    @lilyb2617 11 месяцев назад +6

    Thank you Wes. I’ve followed your videos since I started my own consulting biz six years ago. I did my first interview the other day and it has been well received !so now I’m focusing on expanding my video content. I love RUclips and I often just listen rather than watch a video so their podcast makes sense

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      that's fantastic to hear! good luck with the videos 👍😊

    • @KevsGuide
      @KevsGuide 9 месяцев назад

      I can't see it on your channel

  • @itsnancyking
    @itsnancyking 11 месяцев назад +28

    Amazing insights on leveraging AI for digital marketing! I've been integrating AI tools like boost app social for my content and podcasting strategies, and it's incredibly efficient. These 2024 trends are spot on. Thanks for sharing!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      Glad it was helpful Nancy! 👍

    • @mellissacarterr
      @mellissacarterr 11 месяцев назад +1

      Love that app! It's been super helpful in making my content stand out. The AI tools are pure genius.

  • @thebenkalungi
    @thebenkalungi 7 месяцев назад

    As a marketing professional, this is the video I have been looking for. Thank you so much, Wes.

  • @mikkel_marketing_specilalist
    @mikkel_marketing_specilalist 10 месяцев назад +1

    I'm hugely agree with that AI is a super effective tool running online marketing in 2024.

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад

      so true 👍 -thanks for watching

  • @SmrtSocial
    @SmrtSocial 10 месяцев назад +1

    We use A.I. regularly to help our clients gain followers and create great content for them. There's no ignoring it, and small businesses would do well to get on board because it will save them loads of time!

  • @searchbug
    @searchbug 7 месяцев назад

    Online Marketing has rapidly evolved recently, driven by technological advancements and a deeper understanding of consumer behavior.
    We aspire for digital tools to be utilized for the benefit of society.

  • @charles87b
    @charles87b 11 месяцев назад +13

    The search engine marketing part was particularly interesting to me. Great points!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +1

      Glad you liked it Charles! 👍

    • @yanomanches1375
      @yanomanches1375 11 месяцев назад +1

      I agree, but when I look at AI generated search results I usually check the source they provide too, so that’s something to consider. Wondering if others do that too.

  • @ImWORTHITINC
    @ImWORTHITINC 11 месяцев назад +2

    DAMNIT WES! YOU ARE A GENIUS!!! WOW! I HAVE NEVER BEEN SO IMPRESSED THE FIRST TIME I SAW SOMEONE!! GOD BLESS YOU! TYSM! I signed up for munch and put that idea into Chat GPT and I'm working on all my stuff as you are saying this! I subscribed and will watch this again!! and more of your content! TYSM!! Praying for you and your family and your health and prosperity! YOU ARE WORTH IT!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +1

      Thank you so much! Keep going :)

  • @tyjadah3169
    @tyjadah3169 10 месяцев назад +1

    I love this guy. So insightful. PS: do you know how hard it is for him to ALWAYS HAVE A DIFFERENT BACKGROUND

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад +1

      thanks Tyler for watching 😀👍

  • @DeniseReedis
    @DeniseReedis 11 месяцев назад +1

    This is brilliant in light of where to launch a podcast!!! When I heard you say it all I could say was, "DUH!" Thank you for being my other brain.

  • @RyanStephenAlldridge
    @RyanStephenAlldridge 11 месяцев назад +1

    Hey man, just wanted to say you’re really good at this. I watch a lot, and you stand out. Great work.

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      Thank you Ryan - much appreciated! 👏😎

  • @amirnemni
    @amirnemni 11 месяцев назад +1

    which software are you editing your videos? I've been following you for several years and I always amazed

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +1

      Thanks! I have editors, not sure which program they use, but I suspect the software has a lot less to do with it than their skill level.

  • @Kirby-Bernard
    @Kirby-Bernard 9 месяцев назад

    The search engine marketing part was particularly interesting to me. Great points!

  • @stevencrawford1
    @stevencrawford1 9 месяцев назад +1

    This information was fantastic! It sold me that's for sure.

  • @clementeen
    @clementeen 10 месяцев назад

    Your content is awesome! Side note can you PLEASE do a lighting set up video!!! I LOVEEEE your lighting

  • @pssingh560
    @pssingh560 10 месяцев назад +1

    Such value in your content. I've been watching many of your videos.

  • @farahliyana6850
    @farahliyana6850 11 месяцев назад +2

    Thank you, been wanting to do these! your video really helps with the tips you mentioned. Looking forward for more videos and tips from you!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      Awesome! Thank you Farah! 👏😎

  • @numerounoweb
    @numerounoweb 9 месяцев назад

    These are effective strategies to propel businesses forward. Notably, podcast promotion stands out, especially with Google Podcasts merging with RUclips by mid-2024. This convergence suggests that leveraging RUclips for promotion, whether through video content or podcasts, will offer long-term benefits.

  • @TimBurmaster
    @TimBurmaster 11 месяцев назад +1

    Great video Wes! Definitely going to use some of these strategies

  • @YochanaIrie_FineAppleStylez
    @YochanaIrie_FineAppleStylez 6 месяцев назад

    Love this video! It is so informative and provides me so much information I can use to launch my newest product.

  • @WESimmonsII
    @WESimmonsII 7 месяцев назад

    Your content is off the charts, Wes! Keep up the hard work.😊

  • @UnrealHorror
    @UnrealHorror 7 месяцев назад

    hey just wanted to say i am going to making content this year and came across your video and just tested some of these pointers you gave and let me tell you...thank yooooou lol

  • @abgportal
    @abgportal 11 месяцев назад +7

    I think it's beyond valuable to learn an open source image editor and an open source video editor. I use gimp and davinci. It puts me in total control.

    • @memos106
      @memos106 11 месяцев назад

      what do u use it for

    • @Volkskomissar
      @Volkskomissar 11 месяцев назад +1

      Watching RUclips videos of others

    • @abgportal
      @abgportal 11 месяцев назад

      @@memos106 I build websites and create content. For copywriting. Building websites. Creating content.

    • @kooistradurk
      @kooistradurk 11 месяцев назад

      Davinci is not open source. There’s a free version, but that’s not the same.

    • @abgportal
      @abgportal 11 месяцев назад

      @@kooistradurk I am only using the free version and it's done everything I need

  • @ramble_on1
    @ramble_on1 9 месяцев назад +1

    You’re not wrong, the only problem is I need to be an influencer first then sell tshirts, but in reality I just want to sell t shirts and not be an influencer. In all honesty this whole new form of marketing is turning to be totally bad… there are industries with such limited amount of content that you can create in order to gain followers, not yo mention the time you need to dedicate to it

  • @ProducedByMiles
    @ProducedByMiles Год назад +4

    You give out straight gems!!! 💰

  • @squamishmedium
    @squamishmedium 10 месяцев назад

    How do you get so to pick the clips?

  • @yotam74
    @yotam74 8 месяцев назад

    Your content is the best man, very very helpful, thanks!

  • @2nroc
    @2nroc 10 месяцев назад +2

    so helpful...thank you

  • @taurusnyy
    @taurusnyy 10 месяцев назад +1

    Is there any issues with creating a channel with mainly repurposed videos ? Aside from giving the credit to the creators? I have thought about this for beauty care tips.

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад

      Well you wouldnt get any marketing value out of it. Channels like that are really more set up for YT ad revenue which is gonna be minimal.

    • @taurusnyy
      @taurusnyy 10 месяцев назад

      @WesMcDowellInc good point, my idea behind it was to mix affiliate marketing within certain posts to highlight a product and hopefully get some sales. So use their content but try and sell my links, not sure how ethical or effective that would be. Thanks for replying

  • @meadowdevor
    @meadowdevor 11 месяцев назад +1

    So good! Thanks Wes.

  • @blakepeay
    @blakepeay 11 месяцев назад +1

    great video! I feel like there was a lot of take aways that are actually applicable. Thank you!

  • @GaurangKamani
    @GaurangKamani 11 месяцев назад

    Brilliantly clever! Just out of curiosity, what's the magical video editing wizardry you're using? 😀🙏

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +2

      Thank you! My editors are great!

  • @pawool
    @pawool 11 месяцев назад

    Fantastic content as always. I have severe ADHD and a visual processor, so the in your videos make such a difference for me, thank you!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +1

      Wow - I am so happy I could help 😊👏

  • @afsana2595
    @afsana2595 6 месяцев назад

    thank you

  • @elenaspenchiu4733
    @elenaspenchiu4733 10 месяцев назад

    What camera did you use for creating this content?

  • @SillyShinyDiamonds
    @SillyShinyDiamonds 10 месяцев назад +1

    Excellent video. Thank you for your excellent work.

  • @Iamgarywade
    @Iamgarywade 8 месяцев назад

    this video was super helpful Wes

  • @sandro-nigris
    @sandro-nigris 10 месяцев назад +1

    Love the video, nicely done!

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад

      Thank you very much Sandro! 🙌😀

  • @sidhivinayakdutta4091
    @sidhivinayakdutta4091 9 месяцев назад

    Thankyou, it is an informative video!

  • @naveeddumasia8861
    @naveeddumasia8861 Год назад +3

    Super! Thanks for this video!

  • @SwaziJive
    @SwaziJive 10 месяцев назад

    Great video 💯

  • @iamthesydneyrose
    @iamthesydneyrose 9 месяцев назад

    Soooo valuable!!!

  • @byredyre
    @byredyre 11 месяцев назад +5

    Hey Wes, I have a question regarding Facebook ads for long customer journeys / high-ticket products and services.
    My client has a 25% no-show rate on average, but we're seeing a 50% no-show rate from my leads.
    I've been running ads getting people in for a free consultation and giving them $1000 off the procedure if they decide to follow through, so the offer isn't the problem.
    What would you do to attempt to solve the no-show issue?

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +9

      I think you need to ask a qualifying question or 2 in the lead form to figure out who's serious and who isn't. You'll get fewer opti-ns, but the ones you do get should be more qualified. NExt, you can send out a "what to expect on our call" video to get the prospect slightly more invested in showing up.

  • @victoriachua333
    @victoriachua333 10 месяцев назад

    Thanks, valuable sharing !

  • @zanehubbard
    @zanehubbard 11 месяцев назад +1

    This is exactly what I needed!! Thank you

  • @muhibbuddinahmad9409
    @muhibbuddinahmad9409 10 месяцев назад

    Woww, this is so illuminating

  • @joltdigital617
    @joltdigital617 10 месяцев назад +1

    Very insightful, thanks.

  • @barrenwuffethq
    @barrenwuffethq 8 месяцев назад

    This is great advice!

  • @businessman-socialoptimiza1550
    @businessman-socialoptimiza1550 7 месяцев назад

    What is your opinion on facebook ads. Is it still worth it?

  • @isaacmadhavan
    @isaacmadhavan 10 месяцев назад

    Thank you, Wes; very illuminating! I downloaded your PDF.

  • @digitaledgexpert
    @digitaledgexpert 6 месяцев назад

    Total video was so informative.

  • @BobbyKDesigns
    @BobbyKDesigns 11 месяцев назад

    Great video Wes!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +1

      Hey Bobby, thanks so much! How's the site going?

    • @BobbyKDesigns
      @BobbyKDesigns 11 месяцев назад

      @@WesMcDowellInc Pretty good my friend. I have a local designer working on it. His exact words to me were “I’ve never had anyone have this much incredible Content so well organized.” Your course is a godsend! I’ll be in touch soon and look forward to seeing your next video.

  • @vividsvp1773
    @vividsvp1773 10 месяцев назад +1

    great info!

  • @ArnaudJoakim
    @ArnaudJoakim 11 месяцев назад

    What's the name of that app that cuts a long video into multiple short videos?

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      I've heard that Opus Clip is probably the best one

  • @becpenaflorida
    @becpenaflorida 10 месяцев назад +1

    helpful. Thank you

  • @serenaruskowsky744
    @serenaruskowsky744 11 месяцев назад +1

    Always great tips!

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      Glad you like them Serena! 👍😊

  • @MatthewJamesAtherton
    @MatthewJamesAtherton 6 месяцев назад

    Thanks.

  • @EMClipsHub
    @EMClipsHub 6 месяцев назад

    Fascinating content

  • @rosanavidal
    @rosanavidal 11 месяцев назад +1

    Thank you!

  • @dyrectory_com
    @dyrectory_com 11 месяцев назад +2

    Thanks! 👍🏻

  • @LavinaGoyalDigitalMarketing
    @LavinaGoyalDigitalMarketing 5 месяцев назад

    incredible

  • @heroicIV
    @heroicIV 11 месяцев назад +1

    I feel like i just graduated from college with that video

  • @kinesiology-moves9598
    @kinesiology-moves9598 11 месяцев назад

    How are these YT video podcasts different from other videos / webinars, etc.?

    • @yanomanches1375
      @yanomanches1375 11 месяцев назад

      I think YT shorts are easier to access and more in demand.

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +2

      Think of YT podcasts as longform talking head videos, usualy between multiple people. Its essentially a podcast that's just being filmed too. AS opposed to a webinar that has slides, etc.

    • @kinesiology-moves9598
      @kinesiology-moves9598 11 месяцев назад +1

      @@WesMcDowellInc Thank you Wes.

    • @MrKF1992
      @MrKF1992 11 месяцев назад

      Where have you been Wes lol podcasts are old news and been on RUclips for many many years. Joe rogan started and RUclips. Great stategy.. 5 years ago. Unless I've missed something here.

  • @joshuatennefrancia1942
    @joshuatennefrancia1942 11 месяцев назад

    Appreciate your Advice, Coach: 💯

  • @IceeMatty
    @IceeMatty 10 месяцев назад

    you r life

  • @MichaelWilliams-lo3ix
    @MichaelWilliams-lo3ix 11 месяцев назад +1

    Awesome

  • @fadence
    @fadence 9 месяцев назад

    Podcasts are all well and good, but you need to be, or have a team that are charismatic enough to carry it. The company NEXT (UK high-street retailer) recently did this in the UK and their guests got destroyed in the comments to a point where they had to turn the comments off.

  • @KevsGuide
    @KevsGuide 9 месяцев назад

    Im interested in collaborating with other channel by.doing interviews.
    ❤❤❤❤

  • @DeafmanDuhCyborg
    @DeafmanDuhCyborg 9 месяцев назад

    I HATE your face, but l ❤ your content. I solved the problem after making that statement. I’m just going to listen with my eyes closed from now on. THANKS LIKE 5 ⭐️

  • @MADEBRILLIANTFAMILY
    @MADEBRILLIANTFAMILY 11 месяцев назад

    10:40 Sad face, my wife...She loves those myster stories with Ai generated images and voice over...like theres subgenres of this stuff and people watch it....#Highkey wanna learn for the Infinite money life hack.

  • @parkslopecleaning3538
    @parkslopecleaning3538 11 месяцев назад +1

    How do you feel about quizzes for the services and trades industry?

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад +2

      They can work very well if the quiz topic is the right one. It needs to be relevant, not just a "what's your ____ personality type?" If you're stuck on a good topic, ChatGPT can be a great brainstorming partner.

    • @parkslopecleaning3538
      @parkslopecleaning3538 11 месяцев назад +1

      @@WesMcDowellInc Thank you!

  • @dishanfernando8848
    @dishanfernando8848 9 месяцев назад

  • @luiscastillo7009
    @luiscastillo7009 11 месяцев назад +1

    “Fake podcast” 😂😂 I didn’t know that was a thing

    • @WesMcDowellInc
      @WesMcDowellInc  11 месяцев назад

      😆😆 - thanks for watching Luis

  • @michevanessen
    @michevanessen 10 месяцев назад

    I miss Vanessa Lau

  • @albundy3929
    @albundy3929 9 месяцев назад

    chapters?

  • @jamesmcgraw8507
    @jamesmcgraw8507 9 месяцев назад

    may i share you content ??

  • @Miguel-Human
    @Miguel-Human 9 месяцев назад

    For what I should move people to email marketing? I do not read any email that comes from there for example. Everything to me is spam. For me email marketing is dead. Everything on this video was ok until you conclude this! Come on. Tell why exactly why I should end up with email marketing?

    • @WesMcDowellInc
      @WesMcDowellInc  9 месяцев назад

      Im not here to convince you, do what you want!

  • @brunoraschio1289
    @brunoraschio1289 9 месяцев назад

    Please reach out to me, I’m looking to hire an AI consultant. Maybe we can work together on this.

  • @rosielele
    @rosielele 8 месяцев назад +1

    I mean fake podcasting is ridiculous. We know what’s going on and it does not elevate the brand. Pure click bait.

  • @Freelancersirajulislam
    @Freelancersirajulislam 11 месяцев назад +1

    Great and very informative.

  • @callumarmstrong5175
    @callumarmstrong5175 8 месяцев назад

    Wow that was such a good video. Took the words right out of my mouth!

  • @Josie-Boyle
    @Josie-Boyle 9 месяцев назад

    I'm hugely agree with that AI is a super effective tool running online marketing in 2024.

  • @THEHIITCOMPANY
    @THEHIITCOMPANY 10 месяцев назад

    Awesome video Wes!!

  • @MyFukinBass
    @MyFukinBass 9 месяцев назад

    Good value! Thanks

  • @stephshanks
    @stephshanks 11 месяцев назад +1

    Thank you!

    • @WesMcDowellInc
      @WesMcDowellInc  10 месяцев назад

      You're welcome Stephanie 😀👍

  • @afsana2595
    @afsana2595 6 месяцев назад

    thank you

  • @RavinduLakshitha-t5b
    @RavinduLakshitha-t5b 8 месяцев назад