Boosting Your Brand with Offline Sales | Taylor Sanford

Taylor Sanford, founder and CEO of Premier Spike, shares his experience of blending offline sales strategies with online marketing to create brand awareness and boost organic sales. He explains how he leveraged his influence in the round net community to introduce a higher quality product and gain brand recognition. By partnering with round net organizations and targeting PE teachers and youth camps, Premier Spike was able to generate offline sales and increase brand awareness. Taylor emphasizes the importance of focusing on specific target markets and adapting strategies based on the unique challenges of each business.
RESOURCES & LINKS:
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eCommerce Marketing Podcast: www.ecommercem......
OSI Affiliate Software: www.osiaffilia...
Premier Spike: www.premierspi...
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Taylor is an Innovative and passionate sports management professional with over 5 years of experience in building and leading sports communities. Proven track record in event management, community engagement, and strategic business development within the sports industry. After years of experience working in sales, project management, and marketing; he ventured off on his own to create two businesses that fit his passion for sports & event management.
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Arlen Robinson is a seasoned business owner and co-founder of OSI Affiliate Software which gives businesses the opportunity to set up and manage their own affiliate and customer referral programs.
With over 20 years of experience managing and running various aspects of the company, Arlen has a wealth of information that he can share. His current responsibilities involve leading all business development activities for the company as well as hosting a Weekly podcast known as the Ecommerce Marketing Podcast in which he interviews various marketing experts about successful ecommerce marketing strategies.