5 Typography Tips & Tricks

Typography is one of those tools that every designer needs in their toolbox. Print, Web, UI, etc... all need to learn how to control type so it doesn't end up controlling you. Remember to Subscribe goo.gl/6vCw64
In this video, I cover 5 of my favorite typographic tips and tricks. This is not an in detail curriculum on typography, for that check the links below. This is for people who need practical, bite-sized solutions for making tupping their skills in typography.
In this video I cover:
1. Simplifying font choice
2. Pairing fonts
3. Typographic Scales
4. Skipping weights to bring contrast
5. Adjusting line height for readability
Helpful Links on Type /////////////////
medium.muz.li/...
type.method.ac...
webdesign.tuts...
practicaltypog...
Type Scales
type-scale.com/
www.modularsca...
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[@trabifalilou]

For those wondering the golden ratio number, it's 1.618

[@JesseShowalter]

👍🏼👍🏼👍🏼

[@tvdev4391]

I used to multiply the font size by 1.5 to get the line height. I've been taught it like so and it works just fine for my eyes 99% of the time but I don't really know the science behind it!

[@Oli_Timmis]

@@tvdev4391 150% is often okay for body text. But you'll likely find that's too much separation for large headings. Something like 110% or 120% is usually better for headings.

[@The3rdGunman]

Hey Jesse recently discovered your channel. Thank you for making your videos short, easy to follow and full of energy! Transitioning from print to digital and you’d be shocked how many boring videos there are out there

[@srinivasnahak3473]

The 5th tip is truly phenomenal

[@JesseShowalter]

Yes! Go make rad things!! 🤘

[@kevinwee4941]

I have learnt so much! Never realize we may use golden ratio like that!

[@JesseShowalter]

Golden Ratio FTW

[@JesseShowalter]

What tips on typography did I miss that you use all the time?

[@peterwyattmiddleton]

Other tips on typography I have heard are try and match type with similar X heights. I am also a very big fan of high contrast, typography, (serif vs non serif)

[@JesseShowalter]

Great tip, Peter! Thanks for sharing!

[@anuragmathews5459]

Hey Jesse, it was a nice video. To be specific Tip no. 3 & 5 answered the questions in mind for a while. Great content, keep going bro!

[@JesseShowalter]

Plenty more content coming... stay tuned👍🏼

[@dannyndungu7454]

Last tip was especially helpful for me! Thanks, Jesse!

[@JesseShowalter]

Awesome! 👍🏼

[@CoreyRothwell]

Awesome tips! Killin it jesse!

[@JesseShowalter]

Thanks buddy, man date!!!

[@jeromebrown20]

Can't tell you how many flyers come through the door with five or six fonts, colours and sizes. I live by these tips now.

[@JesseShowalter]

I got 5 more coming soon 👍🏼

[@MargoBeatty]

Very informative and spot on! Love your videos❤️

[@JesseShowalter]

Thanks so much

[@gauravnagar3712]

*Aaammmaaazziinngg and Very Useful Video for Web Design*

[@JesseShowalter]

Thanks

[@gauravnagar3712]

@@JesseShowalter keep Making videos . lot of love from india to you and your family

[@endangeredcreator5050]

Dude you are the best

[@JesseShowalter]

Thanks for the encouragement 👍🏼

[@ronbecker_]

Love it thanks 🙏

[@JesseShowalter]

You’re so welcome 🤙🏼

[@jankohlbach]

also don't use too many fonts for performance reasons in the end ... 😅
what's the right number for the golden ratio? *1.65?

[@JesseShowalter]

1.618

[@MacDude2020]

On tip number 5. You say multiply the font size by the golden ratio to get your line spacing. What is the golden ratio equal to?

[@mahmouddauod9280]

1.618

[@JesseShowalter]

1.618 👍🏼

[@rashigarg5456]

🙌🏻

[@RajatVallabh]

What is golden ratio?

[@WhoIsJohnblack]

Multiple or Divide by 1.618 to get a "perfect" mathematical distance, size or layout.
Search for how to use golden ratio in design on google. There is also the "Golden Square" and "Golden Circle"
Its supposedly found that in nature for example a nautallius shell, 🐚 the size of each section is 1.618xxxxxxxx times larger than the last. Also in ancient architecture this is found to be the case.

[@JesseShowalter]

I will be doing another video on the uses for the olden ratio in design

[@youtubemiro2552]

Ojalá supiera inglés. Por otro lado, que bueno que la imagen (a pesar del idioma) todos las entendamos.

[@lukedorny]

Also, never letterspace/track out lowercase type.

[@JesseShowalter]

Good advice!! thanks

[@liona9093]

I need a really good font dealer shhh

[@sw9625]

Distracted by the double hyphens...

[@JesseShowalter]

Thanks for the feedback! Have a great day! 🤙

[@Concept2035]

Could you elaborate, or you may already have a video on the golden ration

[@JesseShowalter]

I’ll add a link in the description

[@Concept2035]

Jesse Showalter sweet! Thanks for interacting! Your inspiring and encouraging!

[@cryptonative]

Can you design some tattoos for me?

[@JesseShowalter]

Wish I could, I’m a designer not a tattoo artist

[@Idowu_Balogun]

Eseun