How to sell luxury items: 1 Brand 2 Brand prestige 3 Scarcity 4 Social Proof 5 Aesthetic Appeal _________________ Motivations Behind them 1 Personal Pleasure 2 Social Acceptance 3 Cultural Motivations
Good video, but luxury specially from LVMH is not as used to be, Dana Thomas wrote a great book about it 20 years ago, now that brands are even worse than ever before.
Bernard A. Has the soles of expensive shoes made in Italy and the remainder made in China or another country with low wages. He states that justifies stating the shoes were made in Italy. At least I read that.
Some shoe brands that we knew well and grew up with in America are no longer the same quality. Their traditional reputation is what creates the initial interest now. Not the current quality.
A quick question please I have racehorse which I need to name his sire is a horse called Savile Row and I have been trying to find a name complimenting this name but here in NZ have no idea what goes on at this place thanks any ideas.Looking for the luxury name
How to sell luxury items:
1 Brand
2 Brand prestige
3 Scarcity
4 Social Proof
5 Aesthetic Appeal
_________________
Motivations Behind them
1 Personal Pleasure
2 Social Acceptance
3 Cultural Motivations
I like how Paul is always smartly dressed in his videos. Looks like a real luxury expert
Kudos to Paul who gave us better ideas about luxury staff
Please lower the music a little. It's supposed to complement you, not go together.
Good video, but luxury specially from LVMH is not as used to be, Dana Thomas wrote a great book about it 20 years ago, now that brands are even worse than ever before.
I think you're right
Bernard A. Has the soles of expensive shoes made in Italy and the remainder made in China or another country with low wages. He states that justifies stating the shoes were made in Italy. At least I read that.
Some shoe brands that we knew well and grew up with in America are no longer the same quality. Their traditional reputation is what creates the initial interest now. Not the current quality.
Love from India ❤
Fantastic videos mate. Just started my brand. Thank you
helpful content.
thanks for sharing
Your content and insights are awesome. But looking for more long form content, elaborating such points in details with examples
Love these insights
As someone whose majoring in business & interested in luxury fashion, I really liked your insight and perspective here
Wishing you all the best on your journey @mondaysformatcha! 😊
I enjoy (and learn) from your content and delivery!
Thanks for watching!
Love❤from calicut india
Hello down there in India! Thanks Muhammad. ❤️
3000 likes done carl bro👍
A quick question please I have racehorse which I need to name his sire is a horse called Savile Row and I have been trying to find a name complimenting this name but here in NZ have no idea what goes on at this place thanks any ideas.Looking for the luxury name
Buen dia, greetings from ARG, el acento es muy atractivo, thanks for the info from channel...😅sorry i'm a learning to read...
Greetings to you in Argentina! 👋
Ive never heard a more posh uk accent in my life he shld b narratin books as a side hustle
😂😂 I'll tell him.
It is the ecosystem, I can copy on a Mac and paste on the iPhone. Can your window computer do that?
Yes Samsung and Huawei ecosystems can do it easly. You still living in 2013 ? (I think yes, you're just getting android updates from that time 😂😂)
I don’t mind if you wear Kurta pajamas in England :) they are comfortable, practical, elegant, go for it
They're so comfortable!
Love from PAKISTAN ❤
Thank you!
Love ❤️ from Mumbai India 🇮🇳
Namaskar! My hometown!
❤
❤🎉 😅😮
2:03 😅
🎉
I wish to hear you more clearly…. Background music is way too loud and disturbing. ⚜️⚜️⚜️⚜️⚜️⚜️⚜️⚜️
Apologies for this. 🙏
can't watch this because of loud, generic music.