All-New Lancia Ypsilon 2024
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- Опубликовано: 13 фев 2024
- The new Lancia Ypsilon is the first production car to apply Lancia Pu+Ra Design (the name a combination of ‘pure’ and ‘radical’), the one-of-a-kind Lancia design language destined to last over time. Emphasizing the combination of tradition and innovation, the model brings the brand into the new era using vocabulary untypical for the automotive industry: the volumes are created by superimposing successive layers, adding and intersecting basic and iconic shapes. The bodywork features the soft, elegant pure, and sensual shapes of the Aurelia and Flaminia, combined with the most modern expressions of radicalism inspired by the brand’s sporting history, embodied by the renowned Stratos and Delta, and by the language of architecture, furnishings, and fashion.
The reference to the brand’s most brutal soul emerges clearly in the car’s rear, which features the greatest lighting system in the segment in terms of technology and extent. New Lancia Ypsilon includes iconic round full-LED headlights, recalling the unforgettable Lancia Stratos, a legendary model in the world of rallying. The two headlights now contain a new design element, the letter Y, an extreme symbolic synthesis arranged horizontally within the circumferences, framing the new Lancia lettering. The Y is made with a brushed stainless-steel finish, marked out by the original font inspired by one of the outstanding Italian industries most closely linked to the brand’s history, fashion, the hallmark of the brand’s future to increase its appeal and constant contemporaneity.
An ideal conversation between purity and radicalism, also emphasized by the Ypsilon lettering that appears on the rear, the ‘handwritten’ characters are inspired by iconic and historic Lancia cars that symbolized purity, such as the Fulvia, Flavia and Flaminia.
The new lettering also features on the glossy black front, inspired by the Lancia Beta Montecarlo. The Lancia inscription stands out above a modern reinterpretation of the historic grille, the ‘chalice’, taken forward into the future by the futuristic three rays of LED light that make it iconic, memorable, and recognizable from afar, both day and night. This double signature of ‘chalice lettering’ is due to appear on the front of all three of the brand’s new models: a ‘chalice of light’ that virtually embraces the brand name and clearly marks Lancia’s new identity as it enters the electric era.
Another feature is the refinement of the new logo, a Progressive Classic element marking the brand’s entry into electric mobility, reworking all the hallmarks of the historic brand - the steering wheel, flag, shield, lance, and inscription - in a reinterpretation with a modern twist to drive them ahead into the future. All these constituent elements of the brand symbolize Lancia’s nobility and heritage, simplified in terms of lines and shapes, and positioned in a new balance that expresses innovation, premium positioning, and the Italian spirit, with a touch of eclecticism added by the asymmetrical lance.
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✅ Source: Lancia 
Авто/Мото
Thats a classy looking hatchback.
Great work LANCIA very well done 👍
WOW... Beautiful! 👌💙
i'd buy this car for the rear lights alone!
Great to see a new model from Lancia after all the years
@ArasakaTower More like a Yaris to me
Looks cool
Lancia ❤❤❤
Absolutely beautiful car and absolutely stunning interior. Good job Lancia!
Very beautiful car
Someone should make a WRC render concept of this
It wouldn't be able to finish a Rally it an ev.
Peugeot 208 + Opel Corsa = Lancia Ypsilon.. anyway seems good.. but pricing..
Bonito demais 😍🇧🇷
Brilliant!
Belissima!
love the interior
❤LANCİA❤
So is this entirely different from the 208?
Just like the previous one was entirely different from the Panda and 500.
Плюс за велюровый салон.
Oper 208 ? Peugeot corsa?
Lancia Ypsilon
@@nick.i.am97 Opel Corsa+ Peugeot 208 = lancia Ypsilon 🤣
we already saw it getting pulled out from the water a few weeks ago 🤣
Waiting for the WRC version
Велюррр😊
€40k for this reworked Corsa. Not a chance.
Как скоро она выйдет?
Do you think these newer designs are boring? Seems that the interiors of these newer vehicles are pretty cool but the exteriors are either ugly or are literally re-design of something else or a mixture of to existing models already in existence
In this instance the Ypsilon, in my opinion, looks better than the Corsa it’s heavily based on.
@dancinglight8545 i agree...definitely nothing new
Good , now they know how to design a car .
Peugeot 208 ?????
It's a 208 in a different skin, isn't it
Puretech engine? :(
I own a Fiat Tipo 1.4 turbo with factory LPG. Incredibly reliable car! I wish they'd put a four cylinder turbo in this car. I refuse to buy three cylinder cars and cats without buttons for climate control. What a shame!
What happened between Front and Rear lights design departments? 🤔
I don't know why but the shape of the car remembers like Toyota Corolla
Corsa?
Opel Corsa, Peugeot 208😂
uffa
Toyota is you?😅
In the first couple of seconds I was like woooow. Then I puked...
Child of a Toyota and Opel?
It looks good from side and back but the front is just ugly
The front looks so cool and then you see the rear...
i dont know why but to me the rear looks better than the front
even Italian cars have become similar to Chinese ones...
Thanks the French for that, interfering with italian design
Bruttissima !
€ 40.0000,00 ?????🤪🤒😵💫🤯🥴😵☠️
Italian design is dead.
This car looks so ugly for lancia
Rather then launching a Lancia it would have been better to introduce a new Fiat Punto to the market, Fiat only has the 500 in various disguises
This is not a Lancia, it is an ugly Citroen.
badge engineering disaster.
I tried to watch this video until the end but it was too hard to finish it covered in vomit!
looks cool, but as it is just another corsa/208/c3, it will be overpriced and lacking substance.
🤮
Looks like shit!
And what's the point?
Would be better to create a new brand than trying to revive Lancia like this!