Beyond Fact-checking: Exploring real world harms from mis/disinformation

Misinformation and disinformation continue to challenge industries worldwide. How do these issues impact public relations and broader communications strategies? We brought together industry experts for a must-attend discussion on the real-world effects of false and misleading information. From public perception to brand trust, this session dives deep into the growing challenges and solutions that professionals are facing today.
Panellists include: Ben Smith - Publishing Director, PRmoment (Chair)
Shayoni Lynn - CEO, Lynn
Lexie Kirkconnell-Kawana - CEO, Impress
Jake McLeod - Head of UK Digital Crisis, Edelman