Seriously that was the best explanation ever! I was searching everywhere and reading articles for hours to really understand what the heck is Facebook pixel! and you solved it! Thanks!
Great Job Cat! You have demystified FB Pixel and for the first time I have understood the concept. You keep it simple, very clear and to the point! You must be a great coach!
Superb ...very clearly and simply explained. Thank you! Unfortunately (possibly due to all the recent changes in Facebook) I'm unable to find 'Tools' in Ad Manager where 'Pixels' is located. Could you guide me to it - I've just created my ad account!
Am I correct in thinking that the larger your business is, the more valuable Pixels are? It seems more like a bonus then an actual marketing strategy for smaller local businesses.
Do you know what Neural Networks are capable off? Combining data in such a way human's are not capable. It can create new relevant information that is highly trustable but not given. So if i for example don't say im a guy.. some other information which a human can't get my gender out of it.. An AI can get with extremely high accuracy out of little information that im a guy. So from that information... it can create even more information and more and more. This is dangerous and needs to be regulated by governments. I know how neural networks work. Do you?
Oke and what are you? Too ugly to show even your pic? You mother told you probably never to show your face online, because otherwise she would slap your ass because she is embarrassed to have such an ugly son. She doesn't want the world to see.
And why is that so? I don't seem to have any homosexual feelings or ever had those. And if i had them i would be open about them because i live in a country where homosexuals are accepted as such. (Netherlands) Had many girlfriends, have a girlfriend at the moment. Have a good job, own a 4 bedroom house have a 300hp sportscar. Everything going fine. How about you? Can you be honest about yourself?
oh i love it! "what the heck is a fb pixel"? YESSSS! i'm in the stage of creating my 1st affiliate marketing campaign and was viewing tutorials on FB ads manager, etc and watched vids that talked about pixels...no definition given on what a pixel is and why we need it. so, i',m going to view this video and hopefully get my answers.n
Nice video. Can you please create video on how to optimize 1st two options? We want to track people who are making purchase or subscribing emails and so on.
Hi Cat. Thanks for putting this video up. I heard you mention that you will show how to set up the pixel in "your next tutorial". Where can I find the tutorial? Thanks in advance.
I really enjoyed this video, it helped as Im new to Pixels/Advertising. Can I ask, if I'm creating a traffic campaign, as I have a new website, but its just an online store. Does the work in the same way of getting data, as there's no lead as such, for example a form to fill in, or anything like that it would just be people landing on my website, product page for example Does that gather data i need for future ads?
This vid about Facebook optimization could use some RUclips optimization! Link to the second vid at the end of the vid, prompt to subscribe, etc. Still, great info.
Hello. This was really good. One question.. you mentioned about facebook account. If I'm 'MANAGING' my company's page, then obviously I can't use that pixel code right? Since it's my individual pixel code? (I am also running my personal blog) So do I do one of these 3 things? 1. Ask my boss to create a business account for the company and not just a facebook page? 2. Or if they have made me the admin, then it should be simple? 3. Ask them to do this standard event thing each time I create any ad? Please help. I'm new!
Hi, very good vid. I have the same question as aisha. I run my company's fb page. But you can have only one pixel. Will that pixel be under the business page or my personal one? How do we get around this?
Hi Cat, if you write your website directly from the browser or search in google then visit the specific page - Not using a link in facebook - and as I am already a facebook user will Facebook know that I have visited this page in your website or it is a must to be visited using a link from Facebook Ad or post?
Thank you very much for this video! My question is, why is Base code installed on every page of the website while Standard event code is installed on specific pages. How does it help/ work?
Excellent video! I know this is an older video, but maybe you're still responding to comments?? Do I understand correctly, that Standard Event Codes are really just a way for FB to categorize the information coming back to it. For example, an FBQ Lead code doesn't really know whether the visitor was a "lead" it just sends the info back to FB because the page was viewed by the visitor, but now we can see hits on that page as differentiated from hits on another page? Or are some Event codes smart? like knowing whether a visitor has watch all or part of a video?
Thank you so much. Question, I need to add pixel to client website. Can I do that through my Ad Manager (on pixel per account?) or do I need to log in separate account. How do i access their Pixel code. I have advertisers role?
Quick question for you. With the new facebook pixel is it ok to have a general store in multiple niches. I know the facebook pixel learns based off who buys but when using multiple niches will the data be accurate.
Great tutorial. Thanks. I installed a pixel on my client's website. He's a lawyer. He handles various case/service types - personal injury, divorce, etc. I have unique landing pages for each case/service type. What I'd like to do is if someone visits the personal injury page, for example, and then they leave the site and go to Facebook, they'll start seeing Facebook ads that I create that link to articles on the website blog that have to do with personal injury. That way I'm hitting potential clients more than once. On top of that, I'd like to have a new personal injury ad show up once a month for that particular client (or hopefully soon-to-be client). Multiple, targeted, relevant touches. Hopefully I explained that well enough. Is that possible with Facebook Pixel? If so, I'm trying to figure out how to set that up.
What if you don't have a website? I'd like to send traffic to my Amazon listings. Where do I put the pixel code? I have websites, not specificaly for the ad, would I put it there? Does it matter which site you put it on? I'm really looking to just use it for retargeting. Cheers.
How much money do I have to invest in Facebook pixel ads to make profit money.. and is Facebook pixel guaranteed to help you get sales? Plz I’m curious I’m trying to understand
Hey Cat, great video, great explanation! Hey could you tell me with what tool you create these explainer videos? You would really help me. Thanks :) !!
If I have two completely different businesses, would I need to set up two different ad accounts so that I could have two pixels, one for each business or could I use the same pixel for both websites?
Question: I run three different businesses via my personal FB account... will I be able to activate (3) different pixels? I ask because in the past, when I've tried to use FB's action button on each of the businesses' home pages, adding one website changes all three. It has been frustrating to deal with. Do you know if this will be the case for the pixels?
Hello, Thanks for the helpful, informative video. I have a query on pixel. The context is given below. I ran an FB PPE campaign with 5 adsets for various age groups, genders, interests etc. But the campaign got accidentally deleted. I won’t be able to recover it, as per FB team. So I created another FB PPE campaign and planning to run with a different adset[with whatever information I could remember from the deleted campaign]. I am using the same pixel in both the cases. So will the pixel still be having information from the 1st campaign? If so, how to extract/utilize it? Please let me know. Regards,
OK....I'm still confused...you put the "standard event" code into the backend of the confirmation page of your website.......I get that.....but here is where I get confused.......you said that this confirmation page is now going to "send this information back to Facebook" What information is being "sent" to Facebook?....and how on earth does Facebook know who this potential customer is in order to be able to specifically retarget them at a later date?
Thank you for explaining. If I install standard event code in my cart page, is it possible to segregate purchase between normal sales and the sales via that Facebook Ad?
Hello, thanks for your video, and I have a question pls, I installed pixel helper code to our wesite with header , but the facebook shows me missing complete the currency and value parameters, I follow his steps, but don't know how to fill with the value, could you help to guide pls, thanks in advance.
Does a Facebook pixel, when gathering tracking information, separate products in it's tracking? Do I need to create a new pixel per different product? (for lookalike / custom audience creation) Do I need to launch campaigns separately instead of in conjunction with each other. Maybe separating products per ad account?
Hello! thank you so much you made it so so simple to understand!!! I do have a question... what is the URL link for the next video "adding fb pixel to your website". I cannot seem to find it on your page and its not the video on autoplay
Thank you so much for sharing this. I am currently stuck on the pixel section.I don't have a website and i am trying to use bandcamp to sell . is it possible ?
So 1 ad account for 1 Facebook accounts and you can't you change the shopify store you add to the account later once link later you'll have to make an new account correct?
set speed to 1.25
Thank you so much
1.5 here
literally a legend
skip to 1.5 min so sloooow
Haha i was thinking to.
Seriously that was the best explanation ever! I was searching everywhere and reading articles for hours to really understand what the heck is Facebook pixel! and you solved it! Thanks!
Great Job Cat! You have demystified FB Pixel and for the first time I have understood the concept. You keep it simple, very clear and to the point! You must be a great coach!
Wow, that is refreshingly no non-sense, well explained, music breaks but they are not stupidly annoying, voice is clear... fantastic, thanks!
the bumper in the beginning of the video is legit! Thanks for explaining this concept really simply.
Thank you for this awesome presentation.
Superb ...very clearly and simply explained. Thank you!
Unfortunately (possibly due to all the recent changes in Facebook) I'm unable to find 'Tools' in Ad Manager where 'Pixels' is located. Could you guide me to it - I've just created my ad account!
Easy to understand content on technical topic, thanks for your work
I am SO happy we stumbled across your youtube video AND your facebook community!!! JUST what we were looking for! You rock girl! :)
Am I correct in thinking that the larger your business is, the more valuable Pixels are? It seems more like a bonus then an actual marketing strategy for smaller local businesses.
I love how you created your video! Very creative and to the point! Thumbs up for you!
Really, best video one could find on Facbook Pixel on RUclips. Thanks Cat Howell :)
This was über informative and you literally explained the facebook pixel in a "stupid simple" fashion. Thanks! Best one in RUclips!
..I need a Tinder pixel.
Herman Willems It’s different than you think
Do you know what Neural Networks are capable off? Combining data in such a way human's are not capable. It can create new relevant information that is highly trustable but not given. So if i for example don't say im a guy.. some other information which a human can't get my gender out of it.. An AI can get with extremely high accuracy out of little information that im a guy. So from that information... it can create even more information and more and more. This is dangerous and needs to be regulated by governments. I know how neural networks work. Do you?
Oke and what are you? Too ugly to show even your pic? You mother told you probably never to show your face online, because otherwise she would slap your ass because she is embarrassed to have such an ugly son. She doesn't want the world to see.
Are you allowed to go on the internet by your mom? You must be new on the internet.
And why is that so? I don't seem to have any homosexual feelings or ever had those. And if i had them i would be open about them because i live in a country where homosexuals are accepted as such. (Netherlands) Had many girlfriends, have a girlfriend at the moment. Have a good job, own a 4 bedroom house have a 300hp sportscar. Everything going fine. How about you? Can you be honest about yourself?
great video thanks Cat!! but in the video you mentioned there is a follow up tutorial, may I please have the link to the next tutorial
Hi Kat,
Where is your part 2 of the FB pixel??
Yes
Yes, would be useful to see part 2
oh i love it! "what the heck is a fb pixel"? YESSSS! i'm in the stage of creating my 1st affiliate marketing campaign and was viewing tutorials on FB ads manager, etc and watched vids that talked about pixels...no definition given on what a pixel is and why we need it. so, i',m going to view this video and hopefully get my answers.n
very clear and concise explanation !
Great tutorial. Thanks from Brazil
Nice video. Can you please create video on how to optimize 1st two options? We want to track people who are making purchase or subscribing emails and so on.
Can you post a link to the "next tutorial," "setting up your pixel"? Thank you.
an excellent explanation
Great Video Cat! Everything you need to know about the Pixel right here.
which software do you use adespresso? and how do you retarget? do you use adroll?
This was very helpful. Helped make sense of something thats kinda vague.
Very useful and to the point thaaanks
Great explanation. Thanks for the video.
Hi Cat. Thanks for putting this video up. I heard you mention that you will show how to set up the pixel in "your next tutorial". Where can I find the tutorial? Thanks in advance.
I really enjoyed this video, it helped as Im new to Pixels/Advertising. Can I ask, if I'm creating a traffic campaign, as I have a new website, but its just an online store. Does the work in the same way of getting data, as there's no lead as such, for example a form to fill in, or anything like that it would just be people landing on my website, product page for example
Does that gather data i need for future ads?
This vid about Facebook optimization could use some RUclips optimization! Link to the second vid at the end of the vid, prompt to subscribe, etc. Still, great info.
the best explanation for facebook pixel. do you have the full course for facebook marking?
Thank you so much for the explanation of what a Facebook pixel is cause I had no idea.
Fantastic video. Very informative. Thank you for sharing!
Very helpful, thanks .
Thanks for Explaining it with such clarity
So helpful. thank you.
Valuable and to-the-point content; Thanks, Cat. You are an effective tutor
This is such an amazing video! You explained it extremely well. Thank you so much!
Thank you helped alot
much helping your presents , incredible ya
Hello. This was really good. One question.. you mentioned about facebook account. If I'm 'MANAGING' my company's page, then obviously I can't use that pixel code right? Since it's my individual pixel code? (I am also running my personal blog)
So do I do one of these 3 things?
1. Ask my boss to create a business account for the company and not just a facebook page?
2. Or if they have made me the admin, then it should be simple?
3. Ask them to do this standard event thing each time I create any ad?
Please help. I'm new!
Hi, very good vid. I have the same question as aisha. I run my company's fb page. But you can have only one pixel. Will that pixel be under the business page or my personal one? How do we get around this?
I'd like the answers to these questions too please
@@Tastee8 did you figure it out?
@@hak1010spill Yes, do it from business manager under the company’s business name.
@@Tastee8 much appriciated! One more thing. If the business account is banned will my personal and the business account be banned?
Hi Cat, if you write your website directly from the browser or search in google then visit the specific page - Not using a link in facebook - and as I am already a facebook user will Facebook know that I have visited this page in your website or it is a must to be visited using a link from Facebook Ad or post?
Hi Cat. Thanks for video...question: Do you need a pixel if you're just trying to get views on your YT videos? Not selling anything - yet.
Thanks for explaining this better than my FB account manager did. Haha! :) Keep it up!
you better fire him by now
Amazing, thank you so much!
Hi! I can´t seem to find the second part of this facebook pixel tutorial
Thanks Men save me alot of time
Hello, great video. What effects did you use for the intro? I guess it was done on after effects.
Hello, do I use the same pixel number if I have multiple Facebook business pages and websites?
it's time to get started! 👍
Great and easy to understand explanation. Thanks, Jen Johnson, for the link.
Thank you very much for this video! My question is, why is Base code installed on every page of the website while Standard event code is installed on specific pages. How does it help/ work?
Excellent video! I know this is an older video, but maybe you're still responding to comments?? Do I understand correctly, that Standard Event Codes are really just a way for FB to categorize the information coming back to it. For example, an FBQ Lead code doesn't really know whether the visitor was a "lead" it just sends the info back to FB because the page was viewed by the visitor, but now we can see hits on that page as differentiated from hits on another page?
Or are some Event codes smart? like knowing whether a visitor has watch all or part of a video?
Such a clear explanation!! Cat, you're a Star!!
This tutorial rocks! Thanks for sharing it!!!
Thank you so much. Question, I need to add pixel to client website. Can I do that through my Ad Manager (on pixel per account?) or do I need to log in separate account. How do i access their Pixel code. I have advertisers role?
thanks for this easy to understand knowledge .
Hi Cat, and thanks for your tutorials. Does Pixel support Magento 2.2? I saw while beginning to set it up that it does not.
Beautifully done video Cat. It was explained clearly, presented value that you can offer, and the images were easy to follow.
Hi, does it cost anything to have the actual pixel running or is it just the ads that costs?
thanks for your clarity and care!
so simple to understand, thank you so much
Quick question for you. With the new facebook pixel is it ok to have a general store in multiple niches. I know the facebook pixel learns based off who buys but when using multiple niches will the data be accurate.
Watch at 1.5x speed
my God how helpful this video was!!! (eye opening)
Thanks, well explained and definitely helped me set the pixel up. Thank you.
Great tutorial. Thanks. I installed a pixel on my client's website. He's a lawyer. He handles various case/service types - personal injury, divorce, etc. I have unique landing pages for each case/service type. What I'd like to do is if someone visits the personal injury page, for example, and then they leave the site and go to Facebook, they'll start seeing Facebook ads that I create that link to articles on the website blog that have to do with personal injury. That way I'm hitting potential clients more than once. On top of that, I'd like to have a new personal injury ad show up once a month for that particular client (or hopefully soon-to-be client). Multiple, targeted, relevant touches. Hopefully I explained that well enough. Is that possible with Facebook Pixel? If so, I'm trying to figure out how to set that up.
Thanks for the tutorial. I had a basic understanding but still had questions, and you answered them.
What if you don't have a website? I'd like to send traffic to my Amazon listings. Where do I put the pixel code? I have websites, not specificaly for the ad, would I put it there? Does it matter which site you put it on? I'm really looking to just use it for retargeting. Cheers.
This is truly the best! And yes 1.25x speed is recommended.
Great Intro to Pixel! thanks
How much money do I have to invest in Facebook pixel ads to make profit money.. and is Facebook pixel guaranteed to help you get sales? Plz I’m curious I’m trying to understand
I loved this you should keep making yt videos
Hey Cat, great video, great explanation!
Hey could you tell me with what tool you create these explainer videos? You would really help me.
Thanks :) !!
I'm a social media marketing agent on Facebook, would I need to put my pixel on my clients website?
I am having a hard time on what pages I should set my pixels on. You have any info on that?
All of them! Insert at the header on each of your pages.
Do i use the pixel from my Account Or Business
If I have two completely different businesses, would I need to set up two different ad accounts so that I could have two pixels, one for each business or could I use the same pixel for both websites?
This video help me a lot. thank you so much for difficult thing made easy.
SO AWESOME. Thank you :) ☺️
Question: I run three different businesses via my personal FB account... will I be able to activate (3) different pixels? I ask because in the past, when I've tried to use FB's action button on each of the businesses' home pages, adding one website changes all three. It has been frustrating to deal with. Do you know if this will be the case for the pixels?
Did you ever find out the answer to this Marina?
Hello,
Thanks for the helpful, informative video.
I have a query on pixel. The context is given below.
I ran an FB PPE campaign with 5 adsets for various age groups, genders, interests etc. But the campaign got accidentally deleted. I won’t be able to recover it, as per FB team. So I created another FB PPE campaign and planning to run with a different adset[with whatever information I could remember from the deleted campaign].
I am using the same pixel in both the cases. So will the pixel still be having information from the 1st campaign? If so, how to extract/utilize it?
Please let me know.
Regards,
Amazing presentation!
OK....I'm still confused...you put the "standard event" code into the backend of the confirmation page of your website.......I get that.....but here is where I get confused.......you said that this confirmation page is now going to "send this information back to Facebook" What information is being "sent" to Facebook?....and how on earth does Facebook know who this potential customer is in order to be able to specifically retarget them at a later date?
Incredibly well made video. Thankya!
Thank you for explaining. If I install standard event code in my cart page, is it possible to segregate purchase between normal sales and the sales via that Facebook Ad?
excellent explanation & visuals !! Thank you :)
Hello, thanks for your video, and I have a question pls, I installed pixel helper code to our wesite with header , but the facebook shows me missing complete the currency and value parameters, I follow his steps, but don't know how to fill with the value, could you help to guide pls, thanks in advance.
Best ever video!!! Thank you!!!
I love this video !
Good job :)
Hey thanks for the video! How do I use the Page view pixel information to make ads to reach those ppl?
Does a Facebook pixel, when gathering tracking information, separate products in it's tracking? Do I need to create a new pixel per different product? (for lookalike / custom audience creation) Do I need to launch campaigns separately instead of in conjunction with each other. Maybe separating products per ad account?
Hello! thank you so much you made it so so simple to understand!!!
I do have a question... what is the URL link for the next video "adding fb pixel to your website". I cannot seem to find it on your page and its not the video on autoplay
Thank you so much for sharing this. I am currently stuck on the pixel section.I don't have a website and i am trying to use bandcamp to sell . is it possible ?
This is awesome
Do you only need one pixel even if you want to do retargeting?
Really great explanation! Thank you! Where can I find the source from the stats you references?
Great video and easy to follow. Thanks!
So 1 ad account for 1 Facebook accounts and you can't you change the shopify store you add to the account later once link later you'll have to make an new account correct?
I have a one page website.Can I install both codes,base code and standard event code for leads on the same page?Website is made on Wordpress.