What Killed The Movie Trailer?
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- Опубликовано: 27 июн 2023
- Movie Trailers may have started out as a tool to sell films, but over time they have evolved into their own spectacle. Before a film is released there are a multitude of Theatrical Trailers, TV Spots, Web Shorts, and even Trailers before the Trailer starts. How did Hollywood turn from a simple marketing tool, to a an ever expansive industry of movie trailers that mostly give away the entire plot of the film? How did Hollywood crush the Movie Trailer?
#trailers #movietrailer #nerdstalgic
Sources:
www.wired.com/2013/06/art-of-...
en.wikipedia.org/wiki/Trailer...)
whatculture.com/film/5-movie-...
variety.com/2022/film/news/an... 
Развлечения
1. There used to be a SINGLE trailer
2. They didn't spoil the movie
3. They were short, discrete, and gave you just enough to be interested in seeing the movie
Don't forget they used to have voice over guy in them. Now no one narrates the trailer.
@@AlexRNI thought that guy died?
What is this? Just a teaser trailer comment?
there wasn't a trailer for a trailer
4. There ist No need for Trailers anymore. Youre interested in a movie? Herr 1000reviwes you COULD Look Up before the movie ist even Out in the Cinema.
There was a time when trailers got me excited to see a new film, but nowadays I can’t show a single trailer without being spoiled or just feeling like it’s essentially the same trailer that I’ve seen a thousand times. I prefer movie trailers of the past that used to keep a lot of mystery, intrigue, and leave the audience wondering what movie they will see.
Like that Untitled J.J Abrams Sci-Fi movie trailer before the titled revealed to be "Cloverfield" ? Or that bank roberry scene where they escape using a helicopter and got stuck in big Giant web in the middle of twin tower (before 9/11) later revealed it's Spider-Man? I love that trailer especially the Teaser of course.
Reminds me of the trailers for Annihilation when it was releasing years ago. The trailers definitely gave off horror vibes but when I saw the film in streaming I was thrown for a loop as to how good it was.
Really? I think movie trailers today don't spoil enough. Especially when it comes to original properties, I have no idea what to expect and no idea if it'll be something I'm interested in or not. If you watch older movie trailers, they're literally supercuts of the entire film.
Avengers Endgame had an amazing trailer campaign. Maybe the last great one.
@@Actar_Raikit for original works yes but anything that is a franchise is predictable, at least 60% of the film is anyway.
the biggest problem for me is how every single modern trailer spoils the end. They have the mindset that people will forget, not everyone does. If i am spoiled in the trailer, i will not watch.
100%
That’s what I appreciated soo much about the trailer to Asteroid City after seeing it. Not only were most of the scenes from the first act, the plot device that drives the kovie is completely left out of the trailers, so it was a cool surprise from the jump when watching the movie
I gotta disagree there. Neither Infinity War nor Endgame spoiled their ending. There are still modern trailers that don't spoil the end. Not to mention, plenty of older trailers did spoil the ending. Soylent Green is infamous for doing so.
It came to a head in the 00's, when audiences were upset that Robert Zemeckis basically gave away all the plot secrets of "Castaway" and "What Lies Beneath" in his trailers...
And when the industry press finally called him on it, Crazy Bob basically responded, "C'mon, that's the game, you're SUPPOSED to--I mean, it's just a movie, no big deal!"
@@ericjanssen394 Whoever said that should never work in the film industry.He doesn't have respect for cinema. "It's just a movie" is not something a person working with films would say
My biggest problem with trailers nowadays, is how many there are per movie. Nowdays it’s teaser, trailer, full trailer, trailer 2, trailer 3, final trailer, tv spot 1, tv spot 2, etc
exactly
Haha just wrote the same thing hut mentioned trailer and teaser trailer
The Knives Out trailer where Chris Evans tells everyone to eat shit - that was fun. The second one, not so much.
Then there's some people that have the nerve to watch all of it then complain about the whole movie being in the trailer smh...
And by the time the movie premieres the teasers and trailers have shown everything in the full movie...
I have complete respect for Hayao Miyazaki deciding to not showcase a single trailer or promo to his next movie until its release day. Man is doing it solely for those who truly care about his art.
I don't cuz he's a total asshole failure of a father who's too far up his own ass
What's the point in doing that?
@@jothishprabu8I mean he is at the point of his career where he can just slap his name on a project and people will go see it regardless if there’s a trailer or not
@@Menoman235 Right. I thought about this. If he was a nobody, then of course, nobody would have any incentive to go see it unless they started hearing from friends who went to see it. I live in Japan actually, so I'm planning to go see "How do you Live" in theaters next month because yes, I 100% trust Miyazaki to make a great film, especially inspired by what is essentially his favorite book. It's supposed to be some kind of fantasy film where the novel is an actual in-world novel that has special meaning to the protagonist. Gets you really curious when you know what he's created, does it not? His fantasy films are especially enchanting, and I feel like he's one of the few people who could pull off this no-marketing experiment by his name alone. The film's been in production for at least 6 years, and it's pretty long too.
@@TayoEXE yea his track record is phenomenal and it’s in his home country of Japan. I don’t know how many countries that treasure their home grown talents as much as Japan.
That first Endgame trailer, with Tony floating in space, was perfect. I don’t think a trailer has ever made me so emotional and excited for a movie, while also not giving away a single plot point. It should have been impossible to accomplish both of those when Endgame was a story ~20 movies in the making, but they did it!
They've definitely warped the system. I was kind of curious how Endgame would go because the marketing felt so restrained compared to other tentpoles. They knew their audience was in the bag though and gave away almost nothing after the first 20 minutes.
The main downside with movie trailers is this dynamic. Just stop spoiling the endings.
As a Trailer editor that grew up in the 90s I strive to bring us back to the days of trailers that are 1:30 long and do not spoil the story but aim to grab the viewers attention and get them to say "damn I wanna watch that!"
I'm actually building a movie theater in my home because of just that. I remember as a kid seeing trailers to movies and being so excited cause they were films I had never seen before and it was almost like getting a sneak preview and sample of what was to come. Trailers for horror movies especially. You don't see trailers anymore like the one for The Shining and that's a shame.
Again, it's the importance of the Trailer Voice: Watching 70's trailers, giggle at stentorian Don LaFontaine voices all you want, it's helpful to have someone knowingly talk you through what you SHOULD know about the movie going in, and tease you with what you DON'T...Meanwhile promising that whatever it's about, it's going to deliver all the goods that its genre should for the buck.
Do you work at a trailer house? Or solo?
Trailers were often spoiler rich up until around the time of the matrix. It wasn’t uncommon to get the major plot points beat for beat. This wasn’t a bad thing.
@@Donvey I did work at a trailer house before covid. Now I cut trailers for Tubi Originals lol But I strive to keep the same goals. I think a lot of people don't understand that it's mostly from the Studio giving notes that turn trailers into what they are now.
For me personally, what killed them was just a progressively bigger number of them before the actual film as years went on. After a while you just sit back and wish the cinema would skip them 😟
I once got to a movie 40 mins late the movies logos where just starting as I took my seat it’s insane the number of trailers they put in front of some of these movies
ngl I like it better cause it removes the worry from getting there late
@@PaganMinDNW same recently i was late to a movie and it didn't start because of trailers so i really like them for being there for people like me who are late to movies
This is why I watch the first teaser trailer and avoid everything else. The Batman’s first teaser was perfect. Gave you a feeling of the atmosphere and a few glimpses at the characters and action. Then I saw the official trailer at the theater and they showed the scene where Gotham gets flooded. Seems like something you wouldn’t want to show since it literally kicks off the final act. That moment was so much weaker when I actually saw the movie because I already knew it was gonna happen.
Same with the Batman Begins teaser, just mood and atmosphere, and just a quick flash of Batman and then cut to titles
When I went to see The Batman, they had a behind-the-scenes thing for the movie before it started! I was so annoyed as I had made a point to see no trailers beyond the first teaser trailer. I literally shut my eyes and put my hands over my ears so I wouldn't know what they said. Why the hell would they put that before the movie we were literally there to see?
I miss teasers. Trailers ruin movies by showing you the best parts before you see them in the right context.
What I miss is back in the 80s and 90s prior to the internet, the only place to see new movie trailers was AT the movies themselves. Meaning sitting there meant anticipation and surprise. It was awesome seeing a trailer for the first time on a big screen. These days it's all over the web so seeing it in the theaters is just time consuming.
Watching Paul learn to ride the sand worm in the trailer felt criminal. Wish I’d never watched the part two trailer.
the best trailer-based marketing campaign is hands down The Muppets (2011), where the first trailer started as a pastiche of a rom-com and then about once a week after that they released a new trailer that was a parody of another recently released trailer. They turned round a Girl With The Dragon Tattoo parody trailer in like 2 days from it first dropping. And then they ended it all by the final trailer being a parody of their own first trailer!
Movie trailers: an excellent example of quality being killed by quantity.
I remember the trailers before a movie played on a DVD. I honestly really miss it. I would always insist on watching all of them. And we would watch all the extras on the DVD, which I always really liked.
I never watch anything else besides the first trailer
No sneak peaks, no clips
I like watching a movie knowing as little as possible
I've noticed in the last few years the less I know about a movie after the first trailer, the more enjoyment I will get out of it.
@@retromemories8522you can pretty much tell whether you want to see a movie or not from a well done teaser trailer. Personally, I don't need to see a trailer at all. A poster alone can say a lot tbh
Me too!
I like to immerse myself when I do take the time to watch a movie.
Trailers nowadays will almost always spoil the whole movie. Especially if they stick to basic movie tropes, you can predict the how the movie is gonna go.
I went to see Everything Everywhere All at Once cause the poster looked cool, and I'm so glad I did.
What i think is sorely missed is the fact that most trailers now have lost there creativity, like say for the psycho trailer you never would have thought a man the director going around a sinister-looking house would be interesting but with almost a laid back and mysterious tone peppered with the occasional joke adds to overall tone or Alien where you just see the egg and then it says: 'in space no one can hear you scream!' Bring back creativity not the nostalgic piano or quick-flashes of stuff with a sudden cut to black, along with a loud boom. Or, indeed giving aspects of the plot away
My personal best Trailer x Movie experience was the very first John Wick movie.
The trailer actually made me want to see this movie of a completely new IP. And once out of the movie I felt like my expectations had been perfectly met. That was the weirdest feeling. I just felt whole after having seen the movie. It just exactly fit my expectations. Felt great!
Personally I always love the music video movie trailers. Logan, GotG, The batman do an amazing job of setting the vibe of the film without over sharing.
Nothing will ever top the Force Awakens trailer for me but yeah I love the Batman trailer too and Infinity War legends never die trailer was pretty good
I really like how Avengers Endgame based the entire trailers campaign over the mystery of "Is Tony going to starve to death in the Milano?"which is resolved in the first 5 minutes of the film. While now it seems silly, the entire World stopped to grieve when the teaser trailer premiered online, and it was a full minute of Tony's "there is no food and we have no fuel" speech at the beginning of the film. The Superbow trailer climaxes on the Milano landing in the Avengers compound, famously removing Pepper Potts from the scene and showing Steve giving a speech and crying which made many people question if he was hurting because of Tony not having made it to Earth. The theatrical trailer in March showed Tony back in the Avengers compound giving a handshake to Steve after 3 months of not knowing if he was gonna make it. You had to be there to see how much the movie theaters erupted in excitement for those trailers when that happened in the trailer. "TONY IS ALIVE" People screamed. The entire theater erupted. Grown men cried. It was beautiful. The best trailer campaign ever without any of the plot. The movie made 1 billion dollars in its opening weekend.
Of course, that "TONY IS ALIVE" feeling didn't last long, did it? They gave us hope and took it away, in the words of Dr. 11
The sad thing is, is that most movie trailers nowadays give away the entire movie in said trailer.
I have been actively avoiding trailers to the movies I get excited to watch for a few years now
Exactly, I do that too
Ikr because now if by mistake you watch a trailer you basically know what's gonna happen 🤦
@@adityatripathi103 Sometimes I see the trailer randomly after I watched a movie, and get angry because it totally would have spoiled the movie 😂
Stopped whatching trailers like 5 years ago
I miss that guys voice “ in a world … “
Congratulations?!
Video games pretty much have the opposite issue. Most of the time, their trailers tell and show you nothing about the product.
@@SilasSeiler that's true
What a huge lie lmao who u tryna impress 😂😂😂
Probably trailers showing you practically the ENTIRE film, so that there's no real point in actually watching it.
I feel like franchise movies are the worst offenders of this since most franchises have huge fanbases. I miss when trailers were released only on TV and in theaters but social media with its benefits love spoiling everything.
I think that the trailer of the 80s and 90s died when Don Fontaine died. When the studios tried to find someone to imitate his iconic voice and failed, notice that trailers no longer have a narrator speak in the trailer.
"In a world..."
I think the problem is that the studios put more effort into making the TRAILERS than the actual movie. Notice how I said studios and not directors. Very few directors actually make these mainstream movies anymore. It's a group of executives in a boardroom deciding what everybody else thinks is popular. This is what all these Marvel/Disney/whatever films are based on.
Honestly, they're actually worse to an extent, because something being very common is showing the entire movie in the trailer. The new Gran Turismo movie pretty much shows the entire plot of the movie
The Oppenheimer trailer is by far the best trailer I've seen in a long time.
Well... First one was just fine and the second one was quite good but overly long for so little story that was told.
Needlessly dramatic and pretentious. Ohh, we have a bomb, it may explode, ohhhhh, never saw that coming, the world will change, zmmm dramatic synthetizor. 😂😅
As someone who runs a trailer channel and sees thousands, there are some trailers I really think twice about putting up due to It spoiling the entire movie! I might have to put a spoiler warning on them 😆
gotta love the over-use of the loud, escalating drums and quick cuts as the trailer is about to finish
Trailers before: Here's a little taste.
Trailers Now: Here's the entire movie. Come pay to watch the longer version although you already know what's gonna happen!
Really love modern trailers. Love that they’ve dispensed with having a narrator tell the audience what the film is about, instead modern trailers actually show you with sights, sounds, and epic musical arrangements that really get the audience excited for an upcoming release. I credit the trend setting hyper emotional trailer for Star Trek (2009) for really getting the ball rolling on the superior modern trailer.
Great job, Nerdstalgic!
GoodBadFlicks did a thorough breakdown of this topic (and movie posters) years ago in his "WTF happened to" series. Highly recommended. 🙂
It usually does show a shorten version of that movie and can end up ruining any sort of surprise and experience from it. The problem is they don't pose their trailers as unanswered questions. I should be curious to get that answer from within the film itself.
I'm so depressed... I wish someone would start talking about what's going right in the movie industry🙌
Not much
The fact that they now have this kind of need of showing a teaser trailer, a trailer and a final trailer and every single one of them shows the whole plot makes me doesn't want to watch any of them or sometimes even the movie. And with all of them being present in every social media available it is really hard to not come across or watch by mistake a couple of seconds, but that's all it takes to kill it for me.
Please make More video essays like these please!! Talk about theatres, tickets!!!
Another great video!
Piano medley (or cover of classic song), fade in, quick shot, fade out, random voice saying something, lens flare, deep booming sound, cut to action, reveal of villain, movie title, release date, social media plugging.
That is the stereotypical trailer I've seen many times in the last few years of trailers.
Easy answer:
They spoil the movie. Studios dont know how to make trailers or teaser trailers anymore. They either spoil key points in the movie like big jokes, action scenes, and surprise cameos or give away the plot twist in general(ex:shutter island).
And whats even worse than a bad trailer is showing major highlights of the trailer BEFORE YOU WATCH THE TRAILER. It's idiotic. And when i thought it couldnt get any worse, there are teaser trailers FOR TRAILERS. its the dumbsest thing ive ever seen. Its the same with youtube videos nowadays. Smosh does it as well as the react channel. Hopefully, people smarten up on how they stsrt doing trailers again, but like you said, they most likely wont since idiots are in charge.
Great video as always!
As a person who worked in entertainment marketing making trailers (not for blockbusters but for films nonetheless), I will say that even if you tried to go for something a little different at the start, many ideas have to be whittled down due to factors outside of your control. I still consider it an art though!
I like that there’s a little trailer before the trailer telling you the trailer STARTS NOW
The last really good trailer is saw was Dune part 2 coming out this November(2023). It introduces snippets of characters, lays on tons of atmosphere, shows vague plot points, has great music and above all else… is short in length! 😊 Made me absolutely want to see the movie.
And yes trailers generally are worse than they’ve ever been. And even though Don LaFontaine was a product of the times, I went to more movies in the 90s and 2000s because of him hyping up what I may watch. 😊
The death of Don LaFontaine really changed movie trailers. There hasn't been an "in a world" trailer or one with deep narration that hit quite as well as his did since he passed IMO.
Remember The Incredibles original trailer? THAT was a trailer. No spoilers and great setup, got me hooked and didn't need more to know I had to see it.
Mr. Incredible, we need your help!
*puts on the costume, can't because the belt doesn't fit anymore*
All the pixar 2000s movie trailers where awesome.
I remember the cars trailer being so funny and a bait for a bugs life 2
The ratatouille trailer with a cute joke
The walle trailer treated the film like it was pixar greatest film yet ( and it is )
Up trailer with carl just saying afternoon.
While I do agree that trailers have gone downhill in the last few years, I recently went to the movies and was surprised at how many trailers made me want to watch the movie, actually made me excited. Also feels like movies are finding their footing post pandemic so not sure if the movies are better or the trailers.
the worst part of new trailers is the 5 second preview of the upcoming trailer that plays at the start of the 2 minute video to let you know all the things to come
I think trailers should ask a question that will be fully explored in the movie. Such as does the needs of the many outweigh the needs of the few? Each trailer focuses on one side of the argument with the cast discussing the concept with clips of the movie sprinkled on sparingly.
Thank you very much for sharing.
Very intetesting topic. :^)
When it comes to trailers now, I only watch about 30 seconds of them. Enough to get a jist of what the film is about and hopefully not spoil all the main plot points.
Now there are also these brief and intense flashes of scenes in the first 2 seconds before the official trailer even starts.
Kind of like a mini-trailer at the beginning of the trailer to keep you watching the full thing.
I made a video on my channel 3 years ago talking about these main points in a more positive light! People come back to trailers now just to remember the excitement
While there were many trailer voices from past eras Don LaFontaine and Hal Douglas were the most iconic trailer voices, their narration really got you into the movie, I really miss voiceover trailers today. Today in modern times they spoil movie trailers way too much, I just watch one trailer of each movie and if I'm interested in it I'll watch it, no need to have multiple trailers.
I don't mind how many trailers there are, or how long they are. What really pisses me off is trailers that contains spoilers, or every good scene from the movie. And Hollywood wonders why box office numbers are diminishing!
I like when trailers don't spoil much and more so just give you the tone of the film i.e. something along the lines of ALIEN where they gave nothing away and merely gripped you at thought of a horror movie in space. It created intrigue and people wanted to see it solely because of that. Do I think that'd work now? Depends on who's directing and how much you intrigued your audience. For example, if Jordan Peele did something like Alfred Hitchcock did and set the scene, I'd immediately be interested solely based on it being a Jordan Peele film. Another thing I personally miss is the voice over. Again, it is dependent on the content of what you are selling but a prime example that makes me feel so nostalgic is the first Harry Potter. The narrator makes you feel like your being welcomed in to the school to be a student and what you might expect from this magical year with Harry. Those work for me still.
Great video.
I haven’t watched a movie trailer (for a film I actually care about that is) since about 2018 and I’ve enjoyed watching films more for it.
I don't like how these days a trailer starts with a mini-trailer for the trailer you're about to see.
I'll never forget seeing the trailer for spiderman with the twin towers in the theater. As a 9 yr old at the time, that trailer changed my life 😅
Yes! You never see it coming. Now sadly every trailer has to be preempted by a thumbnail or a blog headline that reveals the movie for you anyway.
Cam you imagine the energy in the theater if we never knew Hulk was going ot bust out of the arena door in Thor Ragnarok.
The amount of texts to each others friends saying just go see it would have been all the free publicity it needed.
Geezus, I completely forgot all about the clip from the first few seconds of this vid. That took me waaaaaaay back.
Bad times at El Royal. I saw that movie without first seeing the trailer. Fantastic. I've never wanted to watch another trailer since.
In the months leading up to The Dark Knight's release I attended several movies where that trailer was the highlight of the experience.
There was a time I came to RUclips just to watch upcoming movie trailers, boy have times changed
I’ll never forget how the trailer for amazing spider man 2 ended with the final shot of the movie
Um, I think there's a glitch with your closed captioning - the entire script appeared on my screen during the "lights are dimming!" portion of the video with CC on.
Part of the reason I go to the movies is because of the trailers. Now the majority of them feel the same. But my biggest pet peeve is the "trailer" before the actual trailer that is so prevalent on RUclips.
A trailer that midvertised a film for me was Tangled. The only one I recall was it shows the scene where Flynn Rider is caught up in Repunzel hair and gets all tied up. And over the background was the Pink song “Trouble” I remember thinking that looks dumb, reminded me alot of cartoons that were trying to be a bit edgy and go after the Shrek audience. Not only was the movie very enjoyable I was shocked to learn it was a musical which I don’t recall any of ads saying it was one. And at his point cartoon musical had kinda gone out style
Sometime i miss the Trailers voiceovers like before, now they use the dialogue of the characters to describe the movie, that for one hand is kinda clever, but most of the time it feel forced and even think they never say that on the actual movie
Teaser trailers are usually really good imo, comparing the FNAF teaser and the full trailer made me realize it
Something animated movies have started doing in recent years is uploading a lot of clips from the movie independent from the trailers as a way to promote the movie. One or two is fine but when you watch too many of these clips, eventually you don’t really get that much from actually watching the movie, because in a sense you have already seen like 80% of the movie through clips
0:01 that caption haha the entire transcript
One trailer for me, especially if it's something I'm interested in. A teaser and a release date is all I need.
However, in this day and age, a trailer that encapsulates the whole movie saves me money. They're typically better than the final movie anyway.
For the past few years, I've actually been avoiding trailers, even to the point where I go to the movie theater late enough just to see AMC's Nicole Kidman ad and the movie. I only watch the first trailer if I've never heard the title, don't know the premise, or on the fence on something and need more convincing.
I love watching the entire movie in 2 minutes
For over 10 years now, I only watch trailers for movies I'm not sure if I'm gonna watch or not. And even then, I rarely finish them to avoid being spoiled.
There have always been bad trailers and there have always been good ones. This carries over into today.
I remember when trailers were no longer than maybe 2 minutes max and always left you wondering what the hell is going on. Now you get 4 minute long trailers and practically know who is who and what's going on and you might as well have watched the entire movie on RUclips
I do remember being rather annoyed when I saw a youtube video that said it was the teaser for Dune part two, and so I clicked on it only to see it was a teaser telling me the trailer is coming out tomorrow.
I’ve got to say, the trailer for the upcoming film “The Creator” is absolutely 🔥! They nailed it!
A trailer is fine, but I'm a big fan of tangential marketing, like Ryan Reynolds did for deadpool. We could absolutely have mini scenes that are made to be trailer replacements, but there isn't enough creativity or trust by executives for this to be done usually
I love how the recent Tom Cruise movies, like Maverick and Mission Impossible: Dead Reckoning, have given away very little about the plot, but still show what theme will be present. Its just so awesome!
We are getting teasers...for a teaser for a trailer not to mention the spoilers which often i cannot believe were let through
Nowadays, I really just watch the first 10s of a trailer to see if the tone is right for me
there are still good trailers today but its seen less and less nowadays (while for me the BVS trailer did not spoil the ending for me because the verison I saw was the comic con trailer as well the ultimate edition trailer so yeah I wouldn't say it spoiled the movie since its really good, alot more thought was brought into the film itself that left me quite happy after leaving the theater in 2016 )
I never watch trailers for movies I know that I will see and will actively go out of my way to avoid them not just for spoilers but because I want to go in 100% fresh. But I will watch them still for ones that I'm not sure about.
I really loved the trailer for KILLERS OF THE FLOWER MOON. Gave me goosebumps
I would also like to point out that Netflix does something way more effective than a trailer. They play a snippet, about 1 minute long or longer, of the movie. I get enthralled with some of those snippets
I’ll never forget how amazing the paranormal activity 3 trailer was and then going to see it in theaters and most of it not happening in the actual movie. Still enjoy it a lot but the trailer had way better stuff in it. How come no one sued then⁉️ it’s never even mentioned either for how big there were at the time
We purposely show up late to movies so we miss trailers.
MI Fallout is a trailer I'll go back and watch anytime because it's just really good at getting me hyped to watch a film.
I've been avoiding trailers for 20+ years. They often show all the best bits and then i feel like I've already seen the film.
7:13 Is that stock footage or is that a scene out of a movie? If the latter, then what movie?
A massive part of this is the internet, RUclips specifically. For decades trailer was only available to be seen at movie theaters. Now you can watch them anywhere with internet access. It makes the excitement of a trailer less special.
Me and my Dad went to see the movie Renfield specifically because the first trailer was so good. Just a taste of an early scene and a little premise and that was all. It made us interested enough to check it out even though it’s the kind of film neither of us really likes. Was it perfect? No. But I had enough fun that I’m glad it marketed well enough to get my attention!
I will watch teasers now and literally skip ahead/close my eyes during certain film trailers because I don’t want to know. Once the trailer’s sold me, I don’t need to know more info.
The current status on the amount of trailers matched to “In the mouth of madness” was priceless😂
I actively avoid trailers now for movies I know I'll want to see. Either because of the director/ actors in them or because the synopsis sounds good. They usually spoil everything anyway
NoNoNoNo... The term "Trailer" didn't come about because these Previews for upcoming movies played after the "A" Feature: When the "A" Feature ended it was "The End", maybe a list of the players, and then Curtain Close (and shoo the audience out!). They would commonly play after "B" Features, after News Reels, Serials, Shorts & Cartoons. "Trailer" is a projectionist's term - they usually arrived after a movie's print did, usually on a separate spool and sometimes by separate courier. It was also common for these Previews to be shipped out along with a print when it left to go to another theatre - they trailed after the print.