No it means its overpriced and you should just stop at the 1 star or even 0 star restaurant along your path and the food will arguably be better for the money spent
I mean there’s 2 more. I guess that’s, 4 is worth going across the country for and 5 is another country but they don’t have the same “standards” as we do
It sounds crazy but the argument I've heard is that they are the most trustworthy food critics because their focus is selling tires, not food reviews. Where every other critic rely on the reviews profits
@@jgregg7100 that makes great sense, not everything in this world has an ulterior motive. Sometimes we just want to recognize greatness in the most authentic way.
Well it’s just evolved. It grew into a secret society that has extensive backgrounds in the restaurant industry and then has to be double-triple checked by others. I went to 3-star Addison (San Diego) on their first night receiving their 3rd Michelin star. There are dishes I still dream about to this day. Simply mind blowing.
Coming from a wealthy man, Michelin stars are WAY overrated. I've gotten $30 meals that are better than $250 ones. Spend your money wisely and don't buy into it. These places are just filled with rich snobs trying to impress their dates.
You think that's interesting, look up chef Marco Pierre White, youngest at the time 3 star winning Michelin chef. He returned them after realizing you bust your ass to impress people that know less than you. Had Gordon Ramsey as an apprentice before he got big.
This is an interesting take, and considering everything around us is all marketing, advertising, and bullsh*t... is probably true. Do you have an example?
One Star - cops chasing you on foot Two Star - cops chasing you on cars Three Stars - cops chasing you with Heli Four Stars - SWATs chasing you Five Stars - Fbi chasing you
As Michelin said themselves: In theory, a one-star rating means, “a very good restaurant,” two stars signify “excellent cooking that is worth a detour,” and a three-star restaurant is one that offers “exceptional cuisine that is worth a special journey.”
Genuinely stopped watching his videos because of all the jump cuts, sound effects and cheesy jokes. I know he's gotta play the algorithm and that most of RUclips's demographic is 12 year old kids with the attention span of a gold fish on cocaine but for the love of god, I'm trying to learn a recipe not to have an epileptic fit.
@@chriswade9616 this and him trying to make food vs something some stressed out high school kid at Burger King made during his shift. As if it’s some achievement to make a burger better than Burger King or something. Idk maybe it is just the jump cuts and jokes that just get to me lol
Michelin also had a navigation website back in the day. You'd fill in a start and end of your trip and they made you a printable map and a list of all moves during your trip. My parents used it on every holiday back in the day.
“Babe where should we eat” “Idk, but there’s this new place down the road that this tire company seems to love” “Ok let’s just go to chipotle if you aren’t gonna be serious”
Having worked at a Micheline star restaurant, most people don’t understand the level of commitment it takes to work at that restaurant, that being said, you’re under paid & overworked, so don’t ever settle to your employers just due to the fact that they are receiving an award
you had shitty management and a staff mentality of not sticking up for yourself. I dated a girl who was a cook and she made good money from Khali in LA.
The original story goes something like this...A Michelin tire salesman was traveling from state to state selling tires to garages in the pouring rain. He asked the shop owner if he knew of a place he could recommend for a nice hot meal. The owner could recommend a place but it was really out of the way. The salesman didn't mind and so he went. There he had the best meal of his life and would later recommend to his co workers that if they were ever in that city then they should stop by for a bite. And so the michelin guide was born. What was once a guide passed around and shared among Michelin tire salesmen, became a world renowned guide for food excellence. Those who are lucky enough to be awarded a Michelin star should be very proud of their accomplishment. The Michelin guide although started from humble beginnings has grown into a very serious guide indeed. They say that it would be easier to catch a shooting star then to recieve all 3 Michelin stars. 😅
Fun fact: no restaurant in the Dallas/Fort Worth area has so much as a single star because the Michelin guide doesn't consider the area worth covering. It's not just food and service, it's how much the tire company likes the city.
And it's usually money involved. The Michelin guide started reviewing places in Atlanta (I think it was Atlanta?) Because the city paid them to visit. Don't get me wrong, being in the Michelin guide is still a big accomplishment but there's so many great places that aren't in there
@@Alex-ox7fmi mean isn't it kinda obvious there's money involved? Why would michelin spend money reviewing restaurants if they dont make money off of it?
He got the star ratings wrong. 1 star means restaurant its worth visiting if it’s in the area or on your way, 2 stars is worth making a diversion for, 3 stars is worth planning your whole trip around.
Let me just say that 1 Michelin star isn't just "great food", it's usually exceptional food, much better and way more expensive than restaurants most people are familiar with.
Angela hartnett (Michelin starred chef mentored by Gordon Ramsay) described 1 star as excellent food served consistently well . 2 stars is excellent food and service with an identifyable style. 3 stars the Michelin star critics would know it's your food if blindfolded (ie your style is so recognisable and standout as outstanding as an experience.
@@AdemirZX That’s not true, there are a ton in the US. I worked in a restaurant that had a “secret” two michelin star restaurant that was set up in the back prep kitchen and was transformed into a kitchen a couple of nights a week. Anyway, I was curious about how many michelin starred restaurants there were just in NYC and it turns out there’s a lot! It’s really hard just to get that one Michelin star, let alone two or three. I don’t think what Josh said is correct about how it’s rated, 2 stars isn’t for good service, but he got this gist of it!
It's like how the Guinness Book of Records was started after the Managing Director of Guinness Breweries missed a shot at a bird during a hunting party and got into an argument over if he'd missed his shot at the fastest or second fastest game bird in Europe, only to realise they couldn't find any reference to settle the argument. So they made one.
Fun fact Michelin was the first company to use stars as a rating system but didn't copyright or trademark it. That's the reason for the 5 star rating system being so ubiquitous!
That is not how a trademark or copyright works 🤣. Sure you can register "michelin" or the "star" in various NICE classification on all jurisdiction but what kind of goods or service does that star traded in? The idea of making quantifiable quality grading also does not really fulfill the novelty test of a simple patent. Also, copyrights only cover musical, artistic, literary, and program coding works, hence wrong IP protection regime.
Because back then everybody was using public transport and they don’t want to wear down their tires so the company made a guide and rated places where public transport doesn’t go
@@tylermassey5431 he’s right kiddo… I don’t know about the PT part, but cars/tires weren’t used that often so not a lot of tires got sold. So this made people want to drive to these locations for the experience, and that would wear down the tire requiring them to buy a new set way quicker.
I heard it was to sell more tires by increasing the wear and that 1 meant go if you see it, 2 meant plan it in your trip, and 3 is plan your trip around it.
been at 2 different one star restaurants. One the appetizer was best thing I ever tasted. The other had the best fired chicken and the best waffle ever. Not saying starred restaurants are the only great ones, that being said if you get a star you are best at what your cooking niche is.
@@u13erfitz I eat at Michelin recommended places all the time as there are so many where I live. I’m not sure if there is a stared one here but a tone of recommended ones. Always such amazing food.
Also worth noting that at the point that the guide was made, the kind of people who had motorcars were wealthy, and this had a big effect on the types of restaurants considered ‘good’ restaurants. Value for money was definitely not a consideration hahah
I feel like the Michelin guide used to be a book with some solid high end restaurant recommendations, now it’s gotten so competitive to the point where 3 star restaurants have insane unheard of dishes and 23 course meals and all sorts of weird gimmicks and theatrical elements, and it cost hundreds, possibly thousands of dollars per person
I saw on another video that Michelin at the time were mostly making their profit on truck tires. However, the tires were to efficient and would last too long. So the marketing company made the book to get drivers to go out of their route, and use their tires more. Nowadays Michelin stars have been given to so many restaurants that it doesn’t hold the value it use to have, and there is very little rules for when it comes to removing them when the service is no longer what it was.
Even getting one star you have to have an immaculate service and food. Two and three stars are juts taking that to the extreme. Not a single particle out of place on the plate. Super high end service staff- amazing decor and design and then obviously an absolutely supreme menu and usually the people that get three stars are the ones really pushing the limits on stuff.
It wasn’t for “stops along the way” they needed to sell more tires. In order to sell more they needed people to drive more. So they made the Michelin Star to get people to go out more, not have pit stops.
It wasn’t for stopping on your trip or for truck drivers. They had a business problem. People didn’t drive enough so they went to good restaurants in the country side and rated the food so people would drive out to them, wear out their tires and have to buy more.
what’s not mentioned is that Michelin created this guide because of the new automobile branch that just started to develop, so as to attract more people and because there were no signs of where to go, how long it would take, and what was around they created this guide to help motorist and make their experience more pleasant
nope it was a way for them to sell more tires. since poeple would havd to drive there and pass by a garage or gas station that would use this brand of tires. over time the catalogue of restaurants and bistros became more important due to tourisme especially in European countries like France and Belgium. And like said a Michelin star became something really meaningfull with time. iirc the Michelin guide started after WWII.
Close. It started for truck drivers when they had to eat, when they where out on the road, so a map where made for them to know where to get food and how good the food was.
The star rating/ guide book was created to not only encourage auto travel in Europe as automobiles were still fairly new in the world. The guide served much more practical purposes, mechanic locations, gas/service stations, instruction manuals for working on vehicles, list of hotels, and restaurants. With the development of towns, cities, and roadways, the need for that information became individualized, but having a guide that was already established in great restaurant recommendations left the Michelin guide as the the premier source for such information.
I think there’s a business lesson to be learnt here, both in diversifying one’s marketing as well as how to successfully recognise the value to society of prestige and quality. This could have easily been a motel quality food guide with little value, but their dedication to reserving that highest prestige of 3 stars for only the absolute finest, ensured that their guide actually meant something to the culinary world - which is about the furthest world away from the tyre industry.. It’s really a story about the value of ‘excellence’ and then commercialising around that idea of “defining excellence”.
The Guinness World Records began with the Guinness beer company attempting to gather as many facts as possible into a single book that could be used to solve bar arguments.
That's actually not what happened. Why are people so confident while being wrong? It originated from internal handbooks for sales representatives so while they were traveling selling tires they knew where to stop.
The michelin guide book for europe actually played an important role during WW2 as book and maps within had been recorded just before the nazis began building the war machine so they were those most up to date. Combine that with most tourist stops in foreign nations include things like: Land marks, goverment buildings, hotels, and important streets. It contained all the info needed for allied soldiers to navigate the cities of europe during the invasion.
The more complete version of the story is that they started it around the 1920s as cars were just coming out and not many people could afford them after the war so the lucky ones who could didn’t drive long distances as cities weren’t as big as they are now so to sell more tyres they made a list of restaurants that were a must see experience for the wealthy, promoting road trips to wear them down
I will say my family has been in the tire business since the 70s and Michelin tires are the absolute best money can buy. There is no tire on the road better, in all aspects. Ride, wear, handling etc..
It has a lot to do with where the restaurant is situated too. Like a restaurant in small area in a small country with 1 star could have had 3 stars in another place (paris)
oui c'est exactement ça, mais faut se rappeler que lorsque ça a été crée, il n'y avait ni internet ni réseaux sociaux, les gens avaient des cartes dans leurs voitures (carte routière michelin) et pouvait donc se rendre et trouver de bons restaurants en france
They have done it because Noone was buying tires for cars. Cars weren't as popular as now and people were simply not driving anywhere. So Michelin did this guide to get people aware of restaurants far away from their homes so that people start driving and wear out their tires.
1 star being the equivalent to just good food might be in the US. In Spain I went the other day to a 1 star, less than 100 bucks per person btw, and you can get similar great food without the star. However the differentiating factor is the service and and techniques used.
I have been in hospitality business my wole life..... so pretty much everything you said is true ,BUT,,, two stars dose not mean service,,,,, service has nothing to do with michelin stars , the stars are rated only on the food ...NOT THE DECOR OR THE SERVICE only the food.
Whats crazy is that you need to maintain and improve your Restaurant to keep the Stars. Just offering the same Food and Service is not enough. Michelin is revisiting their Star Rated restaurants annualy and if you are caught Lacking they can take Stars away. So getting them is crazy hard work and keeping them is even harder.
Michelin were restuarants on the outskirts of cities so you had to drive long distances to get there and you would use your tires more and therefore buy more michelin tires.
Something to note here, Michelin guides aren't for every city. In fact certain cities have funded Michelin to establish a guide to attract international tourists. Don't use Michelin stars as the only benchmark for finding good cuisine across the world, or even in America. Another thing to note is Michelin can remove their stars or add stars when they revisit the restaurant the following year after reviewing. This means whatever Michelin star you see for this current year is the most up-to-date review and everyone who got removed might've fell off in terms of service or food.
As others have said, the guy in the video's description isn't quite on the money. Also, for anyone reading this: in my experience of having been to several Michelin places, the difference between two and three star tends to be smaller than one and two.
This is not the whole story. Their tires were too good quality and ppl didn’t buy them frequently enough. So they came up with this idea, a guide that rated restaurant based on their food and service. Of course all of them were outside of the city, a good 30 mins drive. Surprisingly enough, this was a really good business strategy, haha.
it's the same with Guinness World Records. The beer company decided to compile world records and they ended up being what people consider the official adjudicators of records.
It was known for the Guide long before riding on anyones tires. If it's 3 stars that literally means that the restaurant is worth making a trip there solely for the experience of that restaurant.
Also, the reason it turned out like that was that well, Michelin is a very old company, old enough that only RICH people owned a car, so only rich people would care about tires, so that's why its also synonymous with luxury, because it always was in Luxury
No one used their cars back then so Michelin didn't sell as much tires as they liked, Michelin guide was introduced to incentives car owners to drive more.
Full Vid: ruclips.net/video/AjeFdNyMHJE/видео.html
1 star- worth a stop
2 star- worth a detour
3 star- worth a journey
Thank you, I knew it was a little wrong
All three wrong.
@@martinh2091 care to enlighten us then?
@@liamfrr no
3 star- worth of wasting your money and eating weird ass food
3 stars means you should drive to that restaurant even its not on your way to your location.
No it means its overpriced and you should just stop at the 1 star or even 0 star restaurant along your path and the food will arguably be better for the money spent
@@TheMilkMan8008 Well I agree but thats not what it means. So if someone makes a video explaining it they should stick to the facts.
That’s 2 stars, actually. 3 stars is good enough to make a trip just for that dining experience.
@@definitelynotobama6851 u deserve more likes
@@TheMilkMan8008nah you just a brokie
1 star worth going to if it's on your way
2 stars worth going out of your way for and
3 stars is worth making the entire trip just to go to
That's the explanation I've heard too!
666th like. Yay.
This is the actual explanation in the first Michelin guide.
Perfectly put
I mean there’s 2 more. I guess that’s, 4 is worth going across the country for and 5 is another country but they don’t have the same “standards” as we do
It’s kinda crazy to think after all this time. Chefs devote their life’s to make the best restaurant possible, to get a star from a tire company
It sounds crazy but the argument I've heard is that they are the most trustworthy food critics because their focus is selling tires, not food reviews. Where every other critic rely on the reviews profits
@@jgregg7100 that makes great sense, not everything in this world has an ulterior motive. Sometimes we just want to recognize greatness in the most authentic way.
@@paradoxpizza false. Cars became widely owned relatively soon after they came out. They were also wayyyy cheaper until like the mid 80s
Well it’s just evolved. It grew into a secret society that has extensive backgrounds in the restaurant industry and then has to be double-triple checked by others. I went to 3-star Addison (San Diego) on their first night receiving their 3rd Michelin star. There are dishes I still dream about to this day. Simply mind blowing.
Suply chain is beautiful
“Difficult to acquire award, human beings love that” never thought about it like that
People like feeding egos and items that signify status even if it's literal shit
@@0741921you say that like it’s a bad thing
Coming from a wealthy man, Michelin stars are WAY overrated.
I've gotten $30 meals that are better than $250 ones. Spend your money wisely and don't buy into it. These places are just filled with rich snobs trying to impress their dates.
@@0741921bruh it’s a award and shows hard work and innovation like awards/medals of honor and great deeds
@@LA-eq4mmkind of is tho
Thats actually interesting, never would've guessed
You think that's interesting, look up chef Marco Pierre White, youngest at the time 3 star winning Michelin chef. He returned them after realizing you bust your ass to impress people that know less than you. Had Gordon Ramsey as an apprentice before he got big.
Cauae its not true. He practically made up what the stars actually stand for
@@sergiomercado4859nope, look it up
Why? Wtf did you think
@@sergiomercado4859look it up
Michelin used to rate remote and far restaurants, making people use their tires more often, which drive up sales
This is an interesting take, and considering everything around us is all marketing, advertising, and bullsh*t... is probably true. Do you have an example?
Strategically fashioned! Love it
One Star - cops chasing you on foot
Two Star - cops chasing you on cars
Three Stars - cops chasing you with Heli
Four Stars - SWATs chasing you
Five Stars - Fbi chasing you
M ⭐️ stops at 3, 4 and 5 does not exist
And 6 stars means the whole military is after you with tanks.
Yes I'm THAT old don't remind me
@@erfanthered9801 ah, the Vice City/ San Andreas days
@@erfanthered9801 Vice City is now over 20 years old BTW
@@scottvelez3154 I refuse to believe that. 2002 was like 4 years ago.
As Michelin said themselves: In theory, a one-star rating means, “a very good restaurant,” two stars signify “excellent cooking that is worth a detour,” and a three-star restaurant is one that offers “exceptional cuisine that is worth a special journey.”
I like Josh way more when he’s not performing
That’s what I was thinking, he sounds a lot more chill
Genuinely stopped watching his videos because of all the jump cuts, sound effects and cheesy jokes. I know he's gotta play the algorithm and that most of RUclips's demographic is 12 year old kids with the attention span of a gold fish on cocaine but for the love of god, I'm trying to learn a recipe not to have an epileptic fit.
@@chriswade9616 this and him trying to make food vs something some stressed out high school kid at Burger King made during his shift. As if it’s some achievement to make a burger better than Burger King or something. Idk maybe it is just the jump cuts and jokes that just get to me lol
@@chriswade9616 gold fish on cocaine lmaooo
WAY more.
Michelin also had a navigation website back in the day.
You'd fill in a start and end of your trip and they made you a printable map and a list of all moves during your trip.
My parents used it on every holiday back in the day.
Restaurant price after getting a star: 📈📈📈
“Cooking like a chef I’m a five star Michelin” 🎶🎶
I'm happy i wasn't the only one who thought that
It's so funny in the podcast with Eric Nam when Felix and Chan both realise you can only have 3 stars 😂😂
“Babe where should we eat”
“Idk, but there’s this new place down the road that this tire company seems to love”
“Ok let’s just go to chipotle if you aren’t gonna be serious”
Someone drops a napkin, they give you a handy
Having worked at a Micheline star restaurant, most people don’t understand the level of commitment it takes to work at that restaurant, that being said, you’re under paid & overworked, so don’t ever settle to your employers just due to the fact that they are receiving an award
i think most jobs in food service are probably under paid and over worked. lol
you had shitty management and a staff mentality of not sticking up for yourself. I dated a girl who was a cook and she made good money from Khali in LA.
I think that's why they're closing that Noma restraunt.
I love how yall interview my favorite youtubers
The original story goes something like this...A Michelin tire salesman was traveling from state to state selling tires to garages in the pouring rain. He asked the shop owner if he knew of a place he could recommend for a nice hot meal. The owner could recommend a place but it was really out of the way. The salesman didn't mind and so he went. There he had the best meal of his life and would later recommend to his co workers that if they were ever in that city then they should stop by for a bite.
And so the michelin guide was born. What was once a guide passed around and shared among Michelin tire salesmen, became a world renowned guide for food excellence.
Those who are lucky enough to be awarded a Michelin star should be very proud of their accomplishment. The Michelin guide although started from humble beginnings has grown into a very serious guide indeed.
They say that it would be easier to catch a shooting star then to recieve all 3 Michelin stars. 😅
Perreli tires puts out a very exclusive and highly sought after yearly calendar that has nothing to do with tires.
Fun fact: no restaurant in the Dallas/Fort Worth area has so much as a single star because the Michelin guide doesn't consider the area worth covering. It's not just food and service, it's how much the tire company likes the city.
Neither do the majority of the cities in the US.
And it's usually money involved. The Michelin guide started reviewing places in Atlanta (I think it was Atlanta?) Because the city paid them to visit. Don't get me wrong, being in the Michelin guide is still a big accomplishment but there's so many great places that aren't in there
@@Alex-ox7fmi mean isn't it kinda obvious there's money involved? Why would michelin spend money reviewing restaurants if they dont make money off of it?
Damn Dallas must have some mid ass food
That was a poor explanation. The star rating was based on how worth it was to travel a distance to get to the restaurant
You aren’t wrong but it’s more of a combination of the two
Well if its great food than its worth travelling to.
@@iskindersam7834 that's exactly what I said fool
He got the star ratings wrong. 1 star means restaurant its worth visiting if it’s in the area or on your way, 2 stars is worth making a diversion for, 3 stars is worth planning your whole trip around.
Wow pretty sure thats what he said the right thing just not every detail
You give the meaning on the consumer's end, he gave the criteria on the judge/restaurant side.
@@TomFromMars that’s not the criteria on the judge/restaurant side tho lol.
COOKING LIKE A CHEF IM A 5 STAR MICHELIN!!!!
Let me just say that 1 Michelin star isn't just "great food", it's usually exceptional food, much better and way more expensive than restaurants most people are familiar with.
Angela hartnett (Michelin starred chef mentored by Gordon Ramsay) described 1 star as excellent food served consistently well . 2 stars is excellent food and service with an identifyable style. 3 stars the Michelin star critics would know it's your food if blindfolded (ie your style is so recognisable and standout as outstanding as an experience.
Whoever came up with that idea is an absolute genius
All this time, I thought Michelin was some cool French chef, lmao
Me too 😭😭😭😂
@@haidaralhassan4621 bruh it's reverse for me because i didn't knew what was Michelin stars i only knew about tyres
It may as well be, since michelin is biased and gives the stars to french restaurants mostly
I mean, you're not far off since Michel is a French name for Michael 😂 Just tragic that it has to be a tire company.
@@AdemirZX That’s not true, there are a ton in the US. I worked in a restaurant that had a “secret” two michelin star restaurant that was set up in the back prep kitchen and was transformed into a kitchen a couple of nights a week. Anyway, I was curious about how many michelin starred restaurants there were just in NYC and it turns out there’s a lot! It’s really hard just to get that one Michelin star, let alone two or three. I don’t think what Josh said is correct about how it’s rated, 2 stars isn’t for good service, but he got this gist of it!
1 star - Worth a stop
2 star - Worth a detour
3 star - Worth a fortune
Dno man like 300 euros for 17 courses is pretty cheap tbh
1* worth going to if you’re nearby/going past
2* worth going out of your way for the food
3* worth making a special trip to go.
The guide was complied in 1900 but the first ratings weren’t given out until 1926, and 1931 is when they introduced the 3-star system.
It's like how the Guinness Book of Records was started after the Managing Director of Guinness Breweries missed a shot at a bird during a hunting party and got into an argument over if he'd missed his shot at the fastest or second fastest game bird in Europe, only to realise they couldn't find any reference to settle the argument. So they made one.
And today it's a successful PR agency for indipendently wealthy individuals or corporations
wow , i never knew ..very interesting
Fun fact Michelin was the first company to use stars as a rating system but didn't copyright or trademark it. That's the reason for the 5 star rating system being so ubiquitous!
That is completely false
@@Charlie59876 shhh I like to believe
Bruh 🤦♂️
This is exactly how misinformation is spread
That is not how a trademark or copyright works 🤣.
Sure you can register "michelin" or the "star" in various NICE classification on all jurisdiction but what kind of goods or service does that star traded in? The idea of making quantifiable quality grading also does not really fulfill the novelty test of a simple patent.
Also, copyrights only cover musical, artistic, literary, and program coding works, hence wrong IP protection regime.
Because back then everybody was using public transport and they don’t want to wear down their tires so the company made a guide and rated places where public transport doesn’t go
🤣 what are you talking about? There wasn't public transport in 1900. Are you talking about trains?
@@tylermassey5431 he’s right kiddo… I don’t know about the PT part, but cars/tires weren’t used that often so not a lot of tires got sold. So this made people want to drive to these locations for the experience, and that would wear down the tire requiring them to buy a new set way quicker.
@@malcomx1924 the part about public transport was, pretty obviously, the part I was laughing at, kiddo.
I thought he was gonna be like nah I'm just playing
That would be like Guinness Book of world records being made by the beer company.
It's not?
I heard it was to sell more tires by increasing the wear and that 1 meant go if you see it, 2 meant plan it in your trip, and 3 is plan your trip around it.
Gordon ramsay entered chat
I work tire sales and know a crazy amount of information about the industry, yet I never knew this. Wild
Tempted to go into a three star joint now and throw a napkin on the floor to see how quick it’s gets dealt with 😅
been at 2 different one star restaurants. One the appetizer was best thing I ever tasted. The other had the best fired chicken and the best waffle ever. Not saying starred restaurants are the only great ones, that being said if you get a star you are best at what your cooking niche is.
@@u13erfitz I eat at Michelin recommended places all the time as there are so many where I live. I’m not sure if there is a stared one here but a tone of recommended ones. Always such amazing food.
Also worth noting that at the point that the guide was made, the kind of people who had motorcars were wealthy, and this had a big effect on the types of restaurants considered ‘good’ restaurants. Value for money was definitely not a consideration hahah
I feel like the Michelin guide used to be a book with some solid high end restaurant recommendations, now it’s gotten so competitive to the point where 3 star restaurants have insane unheard of dishes and 23 course meals and all sorts of weird gimmicks and theatrical elements, and it cost hundreds, possibly thousands of dollars per person
I saw on another video that Michelin at the time were mostly making their profit on truck tires. However, the tires were to efficient and would last too long. So the marketing company made the book to get drivers to go out of their route, and use their tires more. Nowadays Michelin stars have been given to so many restaurants that it doesn’t hold the value it use to have, and there is very little rules for when it comes to removing them when the service is no longer what it was.
They also demand money from the restaurant. Ive seen it happen.
They literally wanted like $250,000/year.
The owner declined.
The places with the biggest awards never end up being the places I want to go
I figured it had like something to remotely do with Michelin tires but never really saw it that way. Never knew what those were for
Even getting one star you have to have an immaculate service and food. Two and three stars are juts taking that to the extreme. Not a single particle out of place on the plate. Super high end service staff- amazing decor and design and then obviously an absolutely supreme menu and usually the people that get three stars are the ones really pushing the limits on stuff.
Surprised that he doesn't even know what each star stand for.
He gave their real qualifications. Not their official definition Michelin always says...
Lol why did my brain not add those two together already?!lol
It wasn’t for “stops along the way” they needed to sell more tires. In order to sell more they needed people to drive more. So they made the Michelin Star to get people to go out more, not have pit stops.
Restaurants should make a star system for rating tires and give Michelin 3 stars, because they truly are the best tires.
It’s a French company that had a rating system to let French travelers know where to visit
1 star- a lot of money
2 star- even more money
3 star - astronomical amounts of money
Just a brillant ruse to sell more tires. That was the whole idea.
It wasn’t for stopping on your trip or for truck drivers. They had a business problem. People didn’t drive enough so they went to good restaurants in the country side and rated the food so people would drive out to them, wear out their tires and have to buy more.
what’s not mentioned is that Michelin created this guide because of the new automobile branch that just started to develop, so as to attract more people and because there were no signs of where to go, how long it would take, and what was around they created this guide to help motorist and make their experience more pleasant
I always thought the names of the tire company and the stars was just a coincidence and thought it be weird for them to actually be related
nope it was a way for them to sell more tires.
since poeple would havd to drive there and pass by a garage or gas station that would use this brand of tires.
over time the catalogue of restaurants and bistros became more important due to tourisme especially in European countries like France and Belgium.
And like said a Michelin star became something really meaningfull with time.
iirc the Michelin guide started after WWII.
dude your pancakes recipe is great
Close. It started for truck drivers when they had to eat, when they where out on the road, so a map where made for them to know where to get food and how good the food was.
The star rating/ guide book was created to not only encourage auto travel in Europe as automobiles were still fairly new in the world.
The guide served much more practical purposes, mechanic locations, gas/service stations, instruction manuals for working on vehicles, list of hotels, and restaurants. With the development of towns, cities, and roadways, the need for that information became individualized, but having a guide that was already established in great restaurant recommendations left the Michelin guide as the the premier source for such information.
Bro have you tried Goodyear 5 stars restaurant?
so like a Wendy's or shoneys?
I think there’s a business lesson to be learnt here, both in diversifying one’s marketing as well as how to successfully recognise the value to society of prestige and quality. This could have easily been a motel quality food guide with little value, but their dedication to reserving that highest prestige of 3 stars for only the absolute finest, ensured that their guide actually meant something to the culinary world - which is about the furthest world away from the tyre industry.. It’s really a story about the value of ‘excellence’ and then commercialising around that idea of “defining excellence”.
1 star - you can afford it
2 star - you need a big of savings
3 star - you need to win a lottery
I don't know anyone personally who can afford a one star
@@joebarton4947there are some food stall that have 1 star, i think the channel "Great big story" covered it years ago.
I always wondered which came first, but was *not* expecting this explanation. That was really interesting to find out!
I'm here to watch all the experts tell them how they are wrong and what's the correct story. It'll be so many different explanations
Nah man. I don’t think anyone would deny that it comes from michelin
The Guinness World Records began with the Guinness beer company attempting to gather as many facts as possible into a single book that could be used to solve bar arguments.
“3 Stars is Phenomenal Entrepreneurship” - Marco Pierre White
That's actually not what happened. Why are people so confident while being wrong? It originated from internal handbooks for sales representatives so while they were traveling selling tires they knew where to stop.
That’s why I don’t leave my food decisions to a tire company…..😂
Yeah, just the most talented chefs in the world work all their lives for even one star and even commit suicide over them. But you do you.
@@potatoclass i dont care lol
@@potatoclass I’ll do your mom when I’m done;)
@@quantrellbishop9263 keep enjoying your steak well done with lots of ketchup buddy.
@@quantrellbishop9263 lmao enjoy your McDonald’s
I had that exact same "really??" reaction when i learned it was the tire as well haha.
The michelin guide book for europe actually played an important role during WW2 as book and maps within had been recorded just before the nazis began building the war machine so they were those most up to date. Combine that with most tourist stops in foreign nations include things like: Land marks, goverment buildings, hotels, and important streets. It contained all the info needed for allied soldiers to navigate the cities of europe during the invasion.
The Waffle House has found its new host.
the Waffle House has found it's new host
The Waffle House has found it's new host
The Waffle House Has Found Its New Host
How many stars has the Waffle House got
The more complete version of the story is that they started it around the 1920s as cars were just coming out and not many people could afford them after the war so the lucky ones who could didn’t drive long distances as cities weren’t as big as they are now so to sell more tyres they made a list of restaurants that were a must see experience for the wealthy, promoting road trips to wear them down
The Waffle House has found it's new Host
I dunno what is up with this comment but I've seen it on like 4 videos now. I wonder if it's bots trying to age their accounts for more spam...
True, except the dropping the napkin part. When you read the Michelin guide they are very clear that they rate a restaurant on the food only.
I will say my family has been in the tire business since the 70s and Michelin tires are the absolute best money can buy. There is no tire on the road better, in all aspects. Ride, wear, handling etc..
It has a lot to do with where the restaurant is situated too. Like a restaurant in small area in a small country with 1 star could have had 3 stars in another place (paris)
Not always. There are tons of 2 and 3 star restaurants in the middle of no where...
Very succinctly explained. 3 Stars also require tasteful interiors, high-quality glass- and silverware, etc.
They gave stops where you could get the tyres replaced, it evolved to places to eat
It is exactly like how a beer company decides what a world record is
Bro I knew the tires and stars had something in common😭😭😭
oui c'est exactement ça, mais faut se rappeler que lorsque ça a été crée, il n'y avait ni internet ni réseaux sociaux, les gens avaient des cartes dans leurs voitures (carte routière michelin) et pouvait donc se rendre et trouver de bons restaurants en france
Three stars is when you clash within a certain amount of time with your clan
They actaully started out by favouring very far from the city areas, so people would put more wear on their tires. Smart shit.
😮
They have done it because Noone was buying tires for cars. Cars weren't as popular as now and people were simply not driving anywhere. So Michelin did this guide to get people aware of restaurants far away from their homes so that people start driving and wear out their tires.
1 star being the equivalent to just good food might be in the US. In Spain I went the other day to a 1 star, less than 100 bucks per person btw, and you can get similar great food without the star. However the differentiating factor is the service and and techniques used.
I have been in hospitality business my wole life..... so pretty much everything you said is true ,BUT,,, two stars dose not mean service,,,,, service has nothing to do with michelin stars , the stars are rated only on the food ...NOT THE DECOR OR THE SERVICE only the food.
Actually, the beginning of guide michelin was to recommend truck drivers that went on long trips where they should stop at and eat :)
Whats crazy is that you need to maintain and improve your Restaurant to keep the Stars. Just offering the same Food and Service is not enough. Michelin is revisiting their Star Rated restaurants annualy and if you are caught Lacking they can take Stars away. So getting them is crazy hard work and keeping them is even harder.
Michelin were restuarants on the outskirts of cities so you had to drive long distances to get there and you would use your tires more and therefore buy more michelin tires.
Something to note here, Michelin guides aren't for every city. In fact certain cities have funded Michelin to establish a guide to attract international tourists. Don't use Michelin stars as the only benchmark for finding good cuisine across the world, or even in America. Another thing to note is Michelin can remove their stars or add stars when they revisit the restaurant the following year after reviewing. This means whatever Michelin star you see for this current year is the most up-to-date review and everyone who got removed might've fell off in terms of service or food.
And the tyre company gets to decide the best 😂
As others have said, the guy in the video's description isn't quite on the money.
Also, for anyone reading this: in my experience of having been to several Michelin places, the difference between two and three star tends to be smaller than one and two.
This is not the whole story.
Their tires were too good quality and ppl didn’t buy them frequently enough.
So they came up with this idea, a guide that rated restaurant based on their food and service.
Of course all of them were outside of the city, a good 30 mins drive.
Surprisingly enough, this was a really good business strategy, haha.
it's the same with Guinness World Records. The beer company decided to compile world records and they ended up being what people consider the official adjudicators of records.
It was known for the Guide long before riding on anyones tires. If it's 3 stars that literally means that the restaurant is worth making a trip there solely for the experience of that restaurant.
Also, the reason it turned out like that was that well, Michelin is a very old company, old enough that only RICH people owned a car, so only rich people would care about tires, so that's why its also synonymous with luxury, because it always was in Luxury
Cooking like a chef I’m a five star Michelin
STAY spotted
No one used their cars back then so Michelin didn't sell as much tires as they liked, Michelin guide was introduced to incentives car owners to drive more.
I swear the avg american knows literally nothing lmao
This is the most calm version of Joshua Weissman...