How To Choose the PERFECT Restaurant Location 2022 | Restaurant Management & Small Business Advice
HTML-код
- Опубликовано: 6 авг 2024
- Looking to open a successful restaurant? Learn how to start a restaurant by choosing the perfect restaurant location!
⚠️ Subscribe to Wilson's channel - swiy.io/WKLYT
_________________________
🚀 FREE COURSE ON HOW TO START A FOOD BUSINESS
[Playlist] Foodiepreneur’s Finest Program - swiy.co/start-FPF-program
🚀 FREE COURSE ON HOW TO START A RESTAURANT BUSINESS
[Playlist] Profitable Restaurant Owner’s Academy - swiy.co/Start-PRO-Academy
_________________________
👀 ABOUT THIS VIDEO
Location location location! You'll hear this phrase a lot from others because your restaurant business' location is super important. It can mean the difference between a F&B shop closing within a year or staying open. That is why you need to really think about and do the work in finding that perfect restaurant location. Afterall, you'll be in that space for a long time.
In this video, I go over the 2 location types (High traffic location & Destination location), the 3 elements you need to consider when choosing your restaurant location, the 2 common pitfalls you MUST avoid and how you can use everything you learned through your location hunting journey to negotiate with your landlord for free rent or other perks. Throughout the video, I'll be letting you know my thought process when I was trying to find my location for my ice cream shop, 720 Sweets.
So if you're looking to learn how to start a restaurant business, how to open a restaurant, how to choose a location for restaurant, restaurant management tips, or in need of some small business ideas, keep watching!
HOW TO OPEN A SUCCESSFUL RESTAURANT BY CHOOSING THE PERFECT LOCATION IN 2021 | RESTAURANT MANAGEMENT
#restaurantmanagement #restaurantbusiness
_________________________
📚 RESOURCES
🛠 Community & Tools
[EQUIPMENT] Tools & software I recommend using -
learnnow.wilsonklee.com/toolsYT
[MARKETING] Learn marketing tricks that McDonalds & Starbucks use - gumroad.com/a/691410035?...
_________________________
👤 ABOUT WILSON:
I’m Wilson, your new restaurant business partner. I’m here to help turn your food and beverage concept into a reality with expert tips & tricks for success.
My videos are based on years spent in the industry building multi-million dollar businesses, including my own international dessert chain (720sweets.com/) with locations spanning the globe. Since my franchise was acquired (2020) it’s been my mission to share this knowledge with people like you who have great ideas, but just can’t seem to break through. If I did it all with no experience, so can you. I know firsthand the struggles and mistakes most entrepreneurs make, and want to show you exactly how to avoid them.
I’ve helped hundreds of restaurant owners and entrepreneurs create explosive Food & Beverage businesses. You don’t have to take my word for it. I’ve been awarded Top 30 Under 30, Young Entrepreneur of the Year, Top 10 Emerging Entrepreneurs, and recently a Forbes Business Council Member.
Subscribe to see what everyone’s talking about and learn how you can achieve the same life-changing results.
Find more great resources, check out www.wilsonklee.com/
_________________________
📩 CONNECT WITH WILSON:
Instagram: / wilsonklee
Facebook: / wilsonkinglee
Collabs/Sponsorship: hello@wilsonklee.com
Send items to: 18th Floor 450 SW Marine Drive, Vancouver BC V5X0C3 Canada
💎 [FREE COURSE] Learn how to start an online food business - swiy.co/start-FPF-program
🚀 [FREE COURSE] Learn how to start a restaurant/brick&mortar business - swiy.co/Start-PRO-Academy
Great video thanks
Thanks for sharing that video
Hands down best educational restaurant and beverage video that I have watched. Very articulate. No BS. No gimmick. A lot of useful and pragmatic info. Thanks
Wow, thanks for the kind words!
Thank you! This is very helpful.
I enjoyed this video sooooo much, you don’t even know!😭🙏🏽 my life revolves around medical related , so now that I want to open a vegan restaurant/grocery ...it’s like a foreign language to me! And this video is so perfect at this time bc we’re looking for locations and I totally fell for the confirmation bias...I got too emotional with a location even when the rent doesn’t make sense for us!!! Do yo suggest I set my rent rate...and stick with and find locations that fit that rate instead of chasing all around town 🥰 thank you soooo much again!! Thanks for giving back! One of my mega size goals at the moment is to start my business, be super successful in it after many trials and errors ....then I come back and do what you do now, share my experiences with newbies like myself and show them the ropes so we all can learn, grow and succeed together ! I love it!🥰🥰🥰🥰
Thank you so much 😍 such a helpful video for me thanks alot 👌🏻
Hey Wilson, thanks for the great video! It would be great to see some more videos on choosing a location, as I'm sure a big majority of your viewers are still in or before that stage, and as a landlord as well as business owner you must have a great view from both sides.
Maybe something with a little more detail like potential problems a location might have. For me this is one of the top risks to my future business that I am paying attention to. From talking to other managers I've heard so many stories of unexpected problems their location had when they moved in. From problems with the neighbours/soundproofing, to mold in the walls, and inefficient ACs that had to be replaced.
It would also be great to have some tips on the methods you use to search for a property? ie. real estate agents, classifieds, etc.?
Anyway keep up the great work! I absolutely love your videos and am definitely sharing/liking as many as I can :)
Keep it going my man!
Thank you Wilson , I really appreciate your time .
glad you find it helpful! :)
@wilsonklee thanks for sharing this, it’s so valuable in my journey to start my ice cream business.
Thank you thank you
anytime! let me know if you have any other questions or if you need any resources!
Always giving great information...thank you
Thanks for the support!!! 🙂
Hey Wilson. Love the content thank you. Had a question for you. In your experience do high foot traffic locations end up almost balancing with low foot traffic locations at the end of the year due to the fact that even though you might sell more in high traffic locations you end up paying a lot more rent. Interesting to see your thoughts on this. Thank you
Tons of thanks for you Wilson!
I appreciate your helpful advices
Hope this helps you land the perfect location!
The perfect location cost alot cause your likely modeling and starting from new . Good location lots parking functional kitchen walkin cooler , large patio , 120 seats , beautiful interior , nice bathrooms . All that's expensive stuff. sometimes you have start with a lease you can afford and decent menu and smaller size ,less of the good stuff but something you can sell and a lease you get out of. this guys right sometimes for larger restaurants out of the dt core is better because people who spend alot money on dinner drive nice cars and need parking.
Love the expertise.
thank you :)
Thank you for this video. I planned on building a restaurant. And with the gems that you just explained. Made me feel 10x more confident. I Will be looking for more help through out your content.. subscribing and liking ! Thank you again.
Glad it was helpful Primo! I made a ton of mistake in my first business regard location and these are things I learned and from my own mentors through the years. Let me know if you have any questions! And if ya want more tactics, check out my free masterclass in the description.
Awesome sir,am learning a lot from you.
Glad to hear that
Thank you 🙏🏽
No problem 😊
I am teaching high school students how to start a restaurant. The section I'm writing plans for is finding a good location. I found your video very informative and easy to follow.
That's a great idea! let me know if you ever need a guest speaker :)
I just recently discovered your channel. Thank you for the videos!
Would love to learn more about the destination restaurants. What are the key strategies or considerations to successfully develop a destination restaurant? Especially on how to draw customers (in my case, university students) to the location or to order online, and to come back and recommend you. 🙏
Welcome! will try that out! in the meantime check out our fb group!
Thank you for your sharing really appriciate it..im from kuching sarawak malaysia...i currently running soft serve ice cream shop....really need this
Thank you Sir..... Awesome Video 😍👌😊🙏
Most welcome!
Amazing
Tanks
thanks for the support! :)
What is considered “high traffic”? As you suggested I sat outside the location I’m interested in for 1 hour and 73 people came to the tiny strip mall (various stores). It was a Tuesday at 1pm. Is that considered “slow”? Thanks!
Thanks for the video !! I am plannings to open a kiosk , however location i decided was a destination one. Rent was low however the footstep was down when i checked it in the peak time. I was actually falling under confirmation bias. Now i will be looking for different places and would finalise the best one ☝️
Hey Willson! Great videos! YOU INSPIRE ME.
I'm looking to start a dessert chain as well. I found one amazing location that is a great size and in the perfect community for our target market. I'm afraid negotiating with the landlord will lose our chances to other competitors looking to lease the property. Is that true?
How can I start my research to find shortcomings, or find out if the offered price appropriate for the location?
not at all. negotiate the hell out of your landlord. they are scared now :)
find an agent to provide valuable industry insights
I have a question about my idea, I want to make a restaurant (or more like a cafe) for family's and teens but it'll be concentrated on soups and desserts (and of course I'll add something else to menu like salads and stuff) but I'm not sure which location is the best for this place....🤔 (btw I just found your channel, and I want to say that it's super helpful, thank you for uploading these videos)
you literally SAVED my AP Econ grade. a million thank yous to you brother 🙏
Haha really?! Glad to hear :D
cool , info .
I really wish i could talk with you for advice. Im currently looking at 3 different locations each with pros and cons and im pulling my hair out. 1-attached to a busy gas station right at a highway offramp rent is 7500 a month. 2- inside a busy gas station but she wants us to modify our menu (which changes our brand drasticly) rent 2000 a month 3- destination location in a community which is our prime demographics rent 2000 a month but we have to cover construction costs. Im leaning towards 3 because its freedom but lot more work
i like 3 too. more flexibility for offering and you can really cater the experience to your core clientele. however, it really depends on your offering and demographic. if you are selling drinks, the high traffic location would be great, cause you can run volume. but if you are doing a full service of fast concept, then 3 would be decent. do consider that option 3, you can sell in the future too.
The location i have in mind is on the same street as many very large businesses. At lunch there will be alot of people walking about to get food. However At the later evening time ive not seen many people there, is it still a good idea considering the high lunch time demand?
i think you need to do some calculations. ie. some brunch places only open from 7am-3pm and close for the rest of the day. others only open for dinner from 6pm onwards. so if you are considering only busy during lunch - is that enough revenue for your business model? if not - then you may want to reconsider. if you really like this location - maybe you can consider focusing on take out orders at night. delivery app as a strategy has grown in popularity as the demand for these services have increased tremendously throughout the past few years. if you need any other insights - feel free to email me wilson@720sweets.com
I am planning to open a casual dine in restaurant in a fast food area line, which is side of highway and very visible by traffic, by the way my type restaurant is asian food, could it be affect my restaurant if i offer a casual dine in there
+ the parking spot pretty big
Thank you 🙏. I will be starting my restaurant soon. Mine is a destination location. The land is our own. It’s on a highwAy with very low foot traffic but there’s a town some 20 minutes car drive away. It’s a rural location. The community here is chilled. I grew up here. Do you think it will work?
sick! not having to take care of rent is a huge thing! saves you 10-30% of revenue!
working or not depends on whether your offering fits your clientele.
are you offering a grab and go for people who wants to take a break from a long road trip?
or are you offering the town special that only YOU can serve? IE. if peach is a huge harvest in your town, do you make the best Peach BBQ in the area? (something novel and only you have.)
cater your offering to the clientele you want to serve.
How can you see if the area is striving?
if one were to buy your SEVEN TWENTY franchise, what would be the initial cost or total investment?
Thank you for this video! Can i ask where can I find the location checklist. Thanks!
lol, I thought just me who can't find the location checklist. I searched many times on the description but did not find the checklist
@@martintirtajasa1268 I also checked many time but still I can't find it hahaha
Thanks you
Thank YOU!
Very good points pls can you have a topic on coffee workspace..i want to open up one ...i love your detailing...concepts...i would like to see how you excute this...i have a market for this...can you research this concept and bring it to us that's my way of saying thank you for the enlightenment of fandb industry
Alot of values you bring love it
@@opudo Thank yOU!
@@opudo totally! :) i will make a topic on making the perfect coffee shop shorlty :)
发现了宝藏！！
you are right! :)
Thanks for this advice! We are currently in the process of deciding on a location for our coffee shop/eatery in Paarl, South Africa. 😊
Awesome Carol! What kind of locations are you eyeing?
how to open and pick your bed and brakefast location
if you wrote a book i would buy it
How do you choose the right size restaurant location, food quality , dining experience quality or quanity. High quanity low price or high quality low quanity or in between . starting small vrs starting medium size ? short term lease vs building new . starting small with large volume lease then switching to high quality low volume longer lease or owning. so much to consider what menu for what volume and size of building location.
Many people wanna start small location to start. can you sell your lease can you sell your rwstaurant business to upsize after 1 or 2 years . what's is your ideal type of foods dishs . parking ? do you want under 40 seats or the perfect number 100 plus patio space. what's your budget , high-end dinners or smaller restaurant with lots of takeout . some people want 60 seats of fine dinning with small patio for 1 cook and 1,2 kitchen helpers , 1 server or 2 servers or more . how big or functional is the kitchen do your have walk in cooler . how nice is the existing decor?
what kind food do you wanna sell high end , middle the road, or ok but lots of take out. what experience do you wanna provide high-end great nice decor, or ok food small location lots of takeout. once you narrow down the menu and or experience you wanna provide you can narrow down the restaurant size.
sometimes I forget about experience , I was gonna suggest 1 or 2 year trial. but if your experienced it's about decent location lease and menu to fit that areas demographic or can you pull a high-end crowd to different location.
Awesome video but music is problem
Noted!
Who do you want to make rich?