Rainbow High 2024 Rebrand Thoughts

Thoughts on the 2024 Rainbow High Rebrand. I'm not a huge fan of the rebrand, especially because of the lack or articulation and the reused poop slime gimmick. What are your thoughts?

[@linphillips8331]

I found the RH rebrand to be deeply disappointing. After being away from the doll hobby for 13 years, RH is what reignited my interest in January 2023. I had a lot of catching up to do, but fortunately a lot of those dolls were on sale, like yours. The ones I didn't get, I'm okay with. It feels like MGA was bought out by a venture capitalist so they can run it into the ground, because none of their rebrands make any sense.

[@AegisDolls]

I 100% agree with you! I would love to see MGA put more time and care into their rebrands, and brands in general. It's very disappointing to see this direction. Espeicially after how peak RH has been in 2023! I'm glad that you were able to collect the dolls that you wanted! I love seeing your posts on Instagram.